Free Essay

Nandos

In: Business and Management

Submitted By Sohag007
Words 283
Pages 2
Nando's Bangladesh
In: Business and Management
Nando's Bangladesh
Table of Contents
Executive Summary
Introduction
An overview
Analysis of the existing service facilities
Overview of 8 Ps
Analysis in terms of
Physical evidence
People
Recommendation
Conclusion

Executive Summary
Nando's is a casual dining restaurant group originating from South Africa with a Portuguese theme. They are well known for their flame grilled peri peri chicken. Nando's has been running in Bangladesh since 2007. MGH Group brought Nando’s to Bangladesh in the late 2007, and they have been faring well ever since. All of the outlets in Bangladesh sell halal foods. Currently it is operated in the prominent locations of Dhaka and Chittagong.
As a part of our Services Marketing coursework, we were assigned to evaluate the service delivery procedures of Nando’s Restaurants, Bangladesh. To do that we visited there several times and talked to the proper authority of Nando’s . We tried to evaluate their overall performace and figured out the gaps in between the customer expectation and the perceived service.
The result showed that the customers and employees of Nando’s are satisfied, however they are not completely satisfied at all levels. There are some lacks in the overall performance which actually arises few gaps such as customer gap and few provider gaps. We also comprehended that the management can improve their overall performance through some improvement in their physical evidence, people.
In order to improve their current performance and satisfy their customers at all levels we made some recommendations at the end of this report about how they can improve their performance in terms of physical evidence, people .
We hope Nando’s overcomes these obstacles, and we wish them all the best for the future.

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