Premium Essay

Online Shopping

In: English and Literature

Submitted By ebony134
Words 433
Pages 2
Online shopping is ideal for the busy family on the go. I have found online shopping to be one of my family’s many staples. The variety of things that can be purchased online amazes me. I've purchased several items such as books, clothing, jewelry, furniture, electronics, airline tickets, booked hotels, the list goes on. Internet connections can be accessed at work, homes, schools, hospitals, restaurants, libraries and many other places, making online shopping readily available almost everywhere. The convenience of online shopping in this busy world cannot be overstated.

The popularity of portable internet devices has made online shopping appealing to many busy moms including myself. I often shop online via smartphone and tablet pc. With my days being filled with sporting events, children’s’ school activities, homework, and several other activities, leaves little to no time for traditional shopping. Standing in long lines in department stores is not an option for my family and I. The ability to have access to many online items saves a lot time. Online shopping on the go is a huge asset to my active lifestyle.

The internet offers a wide variety of items. It offers more than the average shopping mall and mega malls. Almost anything imaginable can be purchased online. Websites and retailers are rapidly increasing. The more websites available leads to more variety. As an avid online shopper I feel variety is extremely important. I have shopped household item to actual homes, toy cars to real cars. The variety of items is phenomenal and it’s rapidly increasing.

There are numerous advantages of online shopping. In my opinion convenience is the biggest and most important. Convenience is followed by better pricing, more variety, no crowds or annoying salesperson, and not having to leave the comfort of your own home. The ability to access customer’s reviews before...

Similar Documents

Free Essay

Online Shopping

...Consumers’ Attitude towards Online Shopping Factors influencing Gotland consumers to shop online Online Shopping Högskolan på Gotland VT2011 Master Thesis in Business Administration Authors: Muhammad Umar Sultan and MD Nasir Uddin Department of Business Administration Supervisors: Per Lind and Mr. Sjostrand Fredrik Abstract In the era of globalization electronic marketing is a great revolution. Over the last decade maximum business organizations are running with technological change. Online shopping or marketing is the use of technology (i.e., computer) for better marketing performance. And retailers are devising strategies to meet the demand of online shoppers; they are busy in studying consumer behavior in the field of online shopping, to see the consumer attitudes towards online shopping. Therefore we have also decided to study consumer’s attitudes towards online shopping and specifically studying the factors influencing consumers to shop online. The population selected for the research is Gotland, and narrowed down to Gotland University students, University cafeteria and Gotland Public library, the sample size selected for this research is 100 and we have used convenience sampling technique. Our findings indicated that among the four factors selected for this research the most attractive and influencing factor for online shoppers in Gotland is Website Design/Features, following convenience the second most influencing and thirdly time saving....

Words: 14053 - Pages: 57

Premium Essay

Online Shopping

...A comparism and contrast between in store shopping and online shopping Over recent years the need for man to own and enjoy resources has increased tremendously. Due to this increase in demand manufacturers and producers have come up with different methods of making these more accessible and easier to own. In store shopping it goes back a long time, consumers are allowed to see what they want to buy and are not dependent on brand name. Online shopping on the other hand is the more modern method of goods exchange. Manufacturers now have online store where they advertise their goods to the public, consumers are able to buy these products without living the comfort of their homes. The reason why I have chosen this topic is because online and in store shopping is what is common and there are a lot of issues associated with them. In a modern society these days, as Internet technology has been developed people wants to buy their products online instead of going to in store shops to buy their products. Firms now have web pages for their company in other to advertise their products online and reduce crowds waiting in shops. What is in store shopping? In store shopping is a process by which individuals walk into a shop to buy goods and services while online shopping is a process by which individuals go to the internet to buy goods. They both have similarities and differences. There are a few similarities they both have in common. Firstly is satisfaction....

Words: 577 - Pages: 3

Free Essay

Online Shopping

...With the help of the Internet, people can do a lot of things without going out, like paying bills, watching movies, study online and so on. Among those, the most attractive one for people is doing shopping online. Online shopping does have many advantages but everything has two sides, some people think that it also has many disadvantages. Online shopping attracts people because it has many advantages. Nowadays, more and more people, especially for the office worker, don’t have that much free time to go shopping they’re busy working, studying and doing other important things. So online shopping becomes the most convenient and best way for the office worker. Many people choose shopping online also because they can’t stand that crowded and noisy environment. For shopping online, they just need to choose the article they want and pay online, and then shopping is finished. To most people, shopping is not a hard and anguished job anymore, they can just stay at home, click the mouse, spend several minutes to get what they want without stepping out of the room or standing in line for checking. Well doing shopping online is not always a perfect thing, it also has disadvantages. It seems easy and quick, but there’s always a trap online. If you are careless, it will bring you some troubles....

Words: 349 - Pages: 2

Premium Essay

Online Shopping

...1.SWOT Analysis The SWOT analysis is a business analysis technique that your organization can perform for each of its products, services, and markets when deciding on the best way to achieve future growth. The process involves identifying the strengths and weaknesses of the organization, and opportunities and threats present in the market that it operates in. The first letter of each of these four factors creates the acronym SWOT. As a manager, your role in any strategic planning is likely to involve providing operational data to help assess the internal capabilities, and (depending on your job function) you may also be asked to provide market intelligence. The completion of a SWOT analysis should help you to decide which market segments offer you the best opportunities for success and profitable growth over the life cycle of your product or service. The SWOT analysis is a popular and versatile tool, but it involves a lot of subjective decision making at each stage. It should always be used as a guide rather than as a prescription and it is an iterative process. There is no such thing as a definitive SWOT for any particular organization because the strengths, weaknesses, opportunities, and threats depend to a large extent on the business objective under consideration. KEY POINTS 1. SWOT Analysis provides information that helps in synchronizing an organization’s resources and capabilities with the external environment in which the organization operates....

Words: 2211 - Pages: 9

Premium Essay

Online Shopping

...Online shopping has become exponentially more popular since the creation of the internet. With most of us rushing around to complete our day to day activities, being able to sit in the comfort of our homes while browsing the internet for product we need has become a dream come true. Almost every store has a website in which you can order things to be delivered to your house or delivered to a store near you for pick up. You can even order every day items like detergent, toilet paper, and diapers to be delivered at the touch of a button via the Amazon Dash Button. The future of online shopping is also showing great promises. I’ve heard of Amazon coming out with 1-hour delivery in some areas. You will be able to make a purchase online and in about an hour it will be dropped off right in your front yard by a drone. I find that incredibly exciting. With all of these features available I think it will make a substantial impact on retailers and wholesalers. It would actually be more cost efficient if businesses could operate fully online. They wouldn’t have to worry about building costs, there would be less transpiration costs, less labor costs, and it would be over all more efficient. But even with that being said I don’t think physical stores will ever be completely eliminated. They could be slightly reduced though. The reason I don’t think they will be eliminated is there are some people that don’t trust the internet or aren’t comfortable with it to make purchases....

Words: 423 - Pages: 2

Premium Essay

Online Shopping

...The first stated segment is the major segment and insights about its behavior towards online shopping can provide a sound basis for further research....

Words: 6997 - Pages: 28

Premium Essay

Online Shopping

...Online shopping is a process where people can buy items over the Internet using web browers ? Nowadays online shopping is very popular People can buy everything : clothes , food, holidays by simply the click of mouse button. Moreover in Virtual Store is available to find more items then in shopping centres , without queses with better price . There are many advantages of shopping online . However the practice has limitations as well. This essay will describe advantages and disadvantages of online shopping in terms of time and cost. Firstly, majority of people have busy lives . Work , children home, school . Time is really important , that is why nobody wants waste it. Online shopping is good solution for them. For example shoppers can buy any item relaxing at home or any other location .You do not need to have a car ,traveling to buy something . Mobile phone ,tablet or computer with Internet conection and you can start your shopping .Customers do not have to spending time and energy in traffic , waiting long in lines. What is more online retailers operate 24 hours 7 days a week . What is mean you can shopping on your break between school and work . Moreover product will be sent to your door. However They need wait some days for delivery .In instance In- store shops you receive product immediately....

Words: 612 - Pages: 3

Premium Essay

Online Shopping

...How has the organisation enticed consumers to purchase products from their shopping site? Marketing in general terms relates to what an organisation must do in order to create and exchange value with its customers (Silk 2006). In this sense, it means that marketing has a major role in the setting of a company’s strategic direction. Amazon.com is one of the worlds largest online shopping websites. Initially beginning as an online bookstore it now offers the world one of the fastest and easiest ways of shopping on the internet. With the growing success of the online bookstore, Amazon.com has diversified into a wide range of product lines and services which consist of general merchandise, groceries, electronic products and much more. Technology is a major part of this company and its success. Constant developments have created Amazon Inc. biggest strength of being the ‘largest online retail store’. It has been said that “Amazon.com has made it very simple for customers to purchase items with a simple click of the mouse” (Zagkakis 2014). Amazon is loved by all those around the world as it provides an engaging, simple and easy-to-use website. It has been proved that even those customers who are usually uncomfortable with the process of buying items off the internet have been able to easier navigate its webpage as it provides instructions for a first-time visitor (Singer 1998)....

Words: 1083 - Pages: 5

Premium Essay

Online Shopping

...Volume 9 Number 2 2010 Influence of Word of Mouth Communication Towards Indonesian Online Shopper Purchase Intention Mustika Sufiati Purwanegara School of Business and Management Institut Teknologi Bandung Eka Yuliana Master of Science in Management, School of Business and Management Institut Teknologi Bandung Abstract Word-of-mouth (WOM) gives the consumer perceptions to engage in retail online shopping can include both utilitarian and hedonic shopping dimensions. To cater to these consumers, online retailers can create a cognitively and esthetically rich shopping environment, through sophisticated levels of communication, as the personal influence, online community, and also by sharing they experience. Since the effect of word of mouth communications on marketing and has proven to stimulate online consumer's perceptions, 374 person of House of Taaj Facebookers in all over Indonesia, in which 280 female (75%) and 94 male (25%) has expressed their perceptions toward online purchase intention, and word of mouth. This research presumes that word of mouth from another online consumers, share information and features can influence online shopping intention and entice them to modify or even transform their original shopping predispositions by providing them with attractive and enhanced interactive features and controls of buying....

Words: 8170 - Pages: 33

Premium Essay

Online Shopping

...• Mobile commerce provides consumers large convenience to shopping via mobile phone • Online shopping nullified the constraints of business location, scale and time zone and enable business expansion at much lower costs • Retail stores able to meld online shops with physical shops and use search engines and online tools to serve customers instead of relying on the funnelling of broad consumer traffic through shopping centre (funnelling happened in the online world) • National Broad Band enables even quicker flow of online data - - - - - M M M L L Overall impact of Tech Retailers are keen to set up their online shop - M Economy • Slowdown in economic growth, increasing unemployment rate, decline in disposable income • Strong Australian dollar stimulate customer to purchase...

Words: 1616 - Pages: 7

Premium Essay

Online Shopping

...Next, we present our solution including the system analysis, the deviation between the final and initial design, the functions of our online shopping system and the testing plan. Finally, we evaluate our work in different aspects, present the area for further improvement...

Words: 741 - Pages: 3

Premium Essay

Online Shopping

...Introduction Online shopping is a kind of business where consumers can directly shop over the Internet. It has now evolved to become a valuable part of daily lives. According to the Times Magazine, many people now preferring shopping online has increased year by year (In Shopperscrib 2011). Online shopping has become popular because people have many other things to do in their busy life, and shopping online saves time in numerous ways. Statistics produced by Forrester Research Inc. (n.d.) suggest that 60% of consumers shop online at least quarterly. EBay and Amazon are the two most popular and trusted websites for shopping online. Online shopping brings benefits to consumers so it really is a good way to shop. 2. Lower Prices Research by the firm Synovate(n.d.) found that 67% of consumers feel lower prices as the main motivator for them to shop online, with the availability of free shipping the second most important factor. In most cases, when consumers buy from traditional stores, they have to accept the price that the vendor is charging them. This is not the case when it comes to online shopping. With online purchasing, consumers can find radically lower prices and cheapest deals. For example, a DVD player may cost $20 less than the usual retail price at certain online stores. This is because online stores have fewer operating and overhead costs such as no need pay rental costs and renovation costs, which leads to creating lower prices for the consumer....

Words: 1827 - Pages: 8

Premium Essay

Online Shopping

...Some people say that online shopping is not helping the economy because people shopping online is resulting in the decrease of employment. Not true people will always still go to a physical location and shop. There will never be a shortage of people going to the malls. Ref: Weebly.com; The Guardian.com;...

Words: 284 - Pages: 2

Premium Essay

Online Shopping

...Online shopping has many advantages which can fit consumers’ needs and motivation. It might be one reason of the rapid growth of online...

Words: 263 - Pages: 2

Premium Essay

Online Shopping

...A Project Report On “Online shopping” Submitted in partial fulfilment of the requirement for the award Of BACHELOR OF BUSINESS ADMINISTRATION (CAM) SUBMITTED BY- Shubham Pal BBA CAM 2nd ( Evening ) 02321001910 UNDER THE GUIDANCE OF Ms. Shivani Gupta Asst. Prof. ( IT ) IDEAL INSTITUTE OF MANAGEMENT AND TECHNOLOGY (Guru Gobind Singh Indraprastha University) Acknowledgement An undertaking such as this is never the work of a single person and this study is no exception. I, At a very outset thanks and express my gratitude to all those who directly or indirectly helped me a lot in the completion of the present project work and encouraged, inspired and enthusiasts me in the moments of and made it possible for this report to be in your hand today. First of all I wish to express my profound feeling of gratitude and indebtedness to my project guide MS. SHIVANI GUPTA ASST. PROFESSOR IIMT for sparing her time during completion of this project work. I thank her whole hearted. Shubham Pal BBA CAM 2nd (Evening) Enroll no: 02321001910 CERTIFICATE This is to certify that SHUBHAM PAL pursuing B.B.A (CAM) from IDEAL INSTITUTE OF MANAGEMENT AND TECHNOLOGY has completed this file under my supervision and guidance. He has taken care of all necessary aspects and shown interest and utmost sincerity during the completion of the project file to my full satisfaction....

Words: 4330 - Pages: 18