Premium Essay

Online Shopping

In: Computers and Technology

Submitted By gatorlover1
Words 423
Pages 2
Online shopping has become exponentially more popular since the creation of the internet. With most of us rushing around to complete our day to day activities, being able to sit in the comfort of our homes while browsing the internet for product we need has become a dream come true. Almost every store has a website in which you can order things to be delivered to your house or delivered to a store near you for pick up. You can even order every day items like detergent, toilet paper, and diapers to be delivered at the touch of a button via the Amazon Dash Button. The future of online shopping is also showing great promises. I’ve heard of Amazon coming out with 1-hour delivery in some areas. You will be able to make a purchase online and in about an hour it will be dropped off right in your front yard by a drone. I find that incredibly exciting. With all of these features available I think it will make a substantial impact on retailers and wholesalers. It would actually be more cost efficient if businesses could operate fully online. They wouldn’t have to worry about building costs, there would be less transpiration costs, less labor costs, and it would be over all more efficient. But even with that being said I don’t think physical stores will ever be completely eliminated. They could be slightly reduced though. The reason I don’t think they will be eliminated is there are some people that don’t trust the internet or aren’t comfortable with it to make purchases. They are the ones that are going to keep physical businesses alive. Something businesses could do to increase their electronic purchases is strengthening their marketing strategies. Many people think that selling is the main point of marketing, but there are more functions than that, that are equally important. Distribution, financing, marketing research, pricing, product/service management, and promotion are

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