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Ordina

In: Business and Management

Submitted By inesss
Words 13422
Pages 54
2014
Siwar Chihi, Bas Geelen, Konstantin Kraft & Ines Garic
Zuyd University of Applied Sciences

2014
Siwar Chihi, Bas Geelen, Konstantin Kraft & Ines Garic
Zuyd University of Applied Sciences

Table of contents 1.1 Introduction to the research 3 1.2 Problem statement 3 Current 3 Desired 4 Gap 4 1.3 Methodology 5 1.4 Justification of methods 9 Research design 9 Research method 10 Research format 10 Research technique 10 2.1 Ethics 13 Data protection U.S. banks 15 Banks cash in on big data 16 Privacy vs. Security 17 Predicting with privacy 18 Privacy selling 19 Contrast between consumers privacy expectation versus their own online behavior 20 Expectations for growth internet users 2025 20 2.2Technology 22 Online banking approaches by different banks 22 SaaS business models 23 Why cloud computing for banks? 24 Privacy Trends 2014 – privacy trends in the age of technology 25 In-memory computing 27 2.3 Legislation 30 Europe Union 30 2.4 Future 31 Out in the open 31 Future sharing of finances 32 Changing Online ignorance 34 Cyber security trends for financial services 34 2.4 Results in-depth interviews 36 3.1 Basic needs 38 3.2 Drivers of change 39 3.3 Emerging consumer expectations 41 3.4 Inspiration 43 Target 43 Innovation by other banks 44 Luth Research 44 4.1 Technology 46 4.2 Changing user behaviors 46 4.3 Inconsistency 47 4.4 Legislation 47 5.1 Value proposition regarding SaaS and cloud computing trends 48 5.2 Financial forecast 49 5.3 Conclusion and recommendations 50 6. Bibliography 52 Appendix 1 – in-depth survey of teens aged 15-20 55 Appendix 2 - Interview questions – security 58 Appendix 3 - Innovation Dept. Interview 59

UPDATE Table of content at the end!

Chapter 1 Research Proposal
1.1 Introduction to the...

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