...Coca-Cola Japan: Should tea be introduced? Outline of Report Coca-Cola Background Japan and its culture Japan’s Beverage and Tea Market Coca-Cola Japan and its success Coca-Cola Product Line Competition SWOT Analysis Research and Development Marketing Plan and Recommendations Coca-Cola Company Background Founded in 1886 by John C. Pemberton World’s leading manufacturer, marketer, and distributor of nonalcoholic beverage concentrates and syrups More than 300 brands Corporate Headquarters in Atlanta with local operations in over 200 countries around the world Two Business Sectors North American Coca-Cola USA Coca-Cola Ltd. = Canadian Operations Coca-Cola Foods = juice drinks International Greater Europe Latin America Middle and Far East Africa Japan in the 1980s Average Exchange Rates, Japanese Yen/US Dollar, 1970-87 Japanese Beverage Market Japanese Tea Market Places to Sell Grocery stores 5.1% annual average growth rate Convenience stores 15.8% annual average growth rate Restaurants Vending machines The Coca-Cola (Japan) Company 1957, established in Tokyo Due to trade regulations, focus attention on: Local connections Competitive environment Japanese culture 1961, trade deregulation policies Form strategic alliances with powerful Japanese corporations which allowed local acceptance of the product 1965, Coca-Cola best-selling soft drink in Japan CCJC Success Two main factors contributing...
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...Christine Worth MBA515 Financial Statement Analysis Project Outline Compare & Contrast Coca-Cola vs. PepsiCo Financial Analysis Income Statement vs Cash Flow Accounts with greatest difference Evaluation of Fiscal Period Profitability Liquidity Leverage Financial Reporting Practices Methods for Accounting Coca-Cola Pepsi Company Disclosures Compare & Contrast Clarity & Completeness Critical Analysis Decision Investment Equity Investor Coca-Cola Company verses PepsiCo Critical Analysis of Investment The three financial statements required for external reports are the income statement, balance sheet, and statement of cash flows. The statement of cash flow highlights the major activities that impact cash flows, which affect the overall cash balance (Garrison, Noreen & Brewer, 2012). Equity investors utilize these financial statements for a critical analysis of the firm’s financial stability before making an investment. Based on a comparison of the income statements to the statements of cash flows for Coca-Cola and PepsiCo, the following accounts report the greatest differences between net income and cash flow from operations. Coca-Cola Company 2010 2009 2008 * Gain from Sale of Asset $(5,358) $(43) $(130) * Income of Equity Investments (671) (359) 1,128 * Change in Accounts Payable 656 319 (576) * Change in Other Working Capital (161) (510) (41) PepsiCo 2010 2009 2008 * Income...
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...Coca-Cola Outline 1. Coca cola’s vision Fitting of Coca Cola’s vision with its culture of the organization Requirements identified by Stacey Logical components of coca cola vision 2. Conflict resolution program/system of Coca Cola Company Meshing conflict resolution with the overall vision of Coca Cola Company How unmanaged conflict sabotage organisation vision Collaborative culture Coca-Cola is a multinational Company operating in over 200 countries. Its vision has been designed to meet the general needs and objectives of the company. The coca cola website (2001) has its vision showing the following components clearly; People: Be a great place to work where people are inspired to be the best they can be. Portfolio: Bring to the world a portfolio of quality beverage brands that anticipate and satisfy people's desires and needs. Partners: Nurture a winning network of customers and suppliers, together we create mutual, enduring value. Planet: Be a responsible citizen that makes a difference by helping build and support sustainable communities. Profit: Maximize long-term return to stakeholders while being mindful of our overall responsibilities. Productivity: Be a highly effective, lean and fast-moving organization. The Coca-Cola vision merges well with its culture of enhancing market share and product quality (Hajvery University, 2009). By considering its vision on people and partners, it reflects enhancing its market share internationally. To maintain...
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...Accounting 3230 Fall 2014 Part I: Leonard Company sponsors a defined benefit pension plan for its employees. The following data relate to the operation of the plan for the years 20X2 and 20X3. | 20X2 | 20X3 | Projected benefit obligation, January 1 | $ 600,000 | | Plan Assets(fair value and market-related value), January 1 | 410,000 | | Pension Asset/Liability, January 1 | 190,000 CR. | | Prior Service Cost, January 1 | 160,000 | | Service cost | 40,000 | $ 59,000 | Settlement rate | 10% | 10% | Expected rate of return | 10% | 10% | Actual return on plan assets | 36,000 | 61,000 | Amortization of prior service cost | 70,000 | 50,000 | Annual Contributions | 97,000 | 81,000 | Benefits paid to retirees | 31,500 | 54,000 | Increase in projected benefit obligation due to changes in actuarial assumptions | 87,000 | 0 | Accumulated benefit obligation at December 31 | 721,800 | 789,000 | Average service life of all employees | | 20 years | Vested benefit obligation at December 31 | | 464,000 | (a) Prepare a pension worksheet presenting both years 20X2 and 20X3 and accompanying computations and amortization of the loss (20X3) using the corridor approach. (b) Prepare the journal entries (from the worksheet) to reflect all pension plan transactions and events at December 31 of each year. (c) For 20X3, indicate the pension amounts reported in the financial statements. Part II: The accounting records of Scotty inc show the following data for 20X2....
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...Buying Behavior in Purchasing Coca-Cola or Big Cola | Research methodology | TABLE OF CONTENTS CHAPTER 1 BACKGROUND 2 1.1. BACKGROUND 2 CHAPTER 2 LITERATURE REVIEW 4 2.1. LITERATURE REVIEW 4 2.1.1. Brand 4 2.1.3. Product 6 2.1.4. Price 7 2.1.5. Place 8 2.1.6. Promotion 9 2.1.7. Consumer Buying Behavior 9 CHAPTER 3 RESEARCH METHODOLOGY 11 3.1. RESEARCH METHODOLOGY 11 3.1.1. Population 11 3.1.2. Sampling Procedure 11 3.1.3. Non Probability Sampling 11 3.1.4. Research Design 12 3.1.5. Exploratory Research Design 12 3.2. Questionare 12 REFERENCES 14 CHAPTER 1 BACKGROUND 1.1. BACKGROUND A set of ideas that made sense a century ago shaped the modern perspective on shopping. Some of these old-fashioned ideas are people shop for dollar value, which shopping decisions make practical sense or that shopping is mostly about acquiring needed goods and services.. Modern shoppers buy things to reward themselves, to satisfy psychological needs or to make themselves feel good. Modern shoppers buy things because they are expensive. They buy things to make a statement, to show off their personality or to boost their self-esteem. It is no longer sufficed to see a shopper as a rational creature making decisions. It is no longer enough to think that the shopper acts in a way that makes sense from an economic of logical point of view (Pooler, 2003). For many years now, the cola soft drink market is led by the Coca-Cola Company and PepsiCo Inc. According...
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... International Finance Coca Cola (CCE) has a huge footprint across the world. They are located in over 200 countries. With a footprint of that size it is vital for CCE to work with an investment bank. A discussion of the global banking process and how it has assisted CCE, how regulatory bodies affect financial decisions, and evaluate contemporary issues in international financial management. Global Investment Banking Investment banks are institutions that support companies, for instance, Coca Cola (CCE) in many different ways. First, they assist CCE in raising capital. Second, they offer advice on major transactions including mergers and financial restructuring. Finally, they engage in trading and market making activities for CCE (Gitman, 2014). Coca Cola is sold in over 200 countries. In fact there are only 2 countries in which Coca Cola is not sold, Cuba and North Korea. Both of these countries are under long-term US trade embargoes. However, the rest of the world is able to sell Coca Cola without any issues. In the last six months Coca Cola has acquired SABMiller, Appletiser brands and 19 non-Alcoholic ready to drink brands in Africa and Latin America (Bloomberg, 2014). The acquisition cost CCE $260, but gives them a bigger presence in Africa and Latin America. An acquisition of this nature is done with the help of an investment bank who in most cases will help with the financing of the purchase of the new company. In 2014 Coca Cola also added Gold Peak tea...
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...sustainability program of Coca Cola Company. These assignments based on the challenges and success stories of Coca Cola Company to sustain in the market and be successful in the future. Firstly, I want to introduce the Coca Cola Company and what they do in the market. Secondly, I want to write about the objectives of the Sustainability program of Coca Cola Company. Thirdly, I want to write about Success and Challenges of the Sustainability Initiatives of Coca Cola Company. Fourthly, I want to write about recommendations that I can advise to the Coca Cola Company. 1 Table of Contents Acknowledgement 1 Executive Summary 1 2 3 1 Introduction 3 1.2 General growth strategy of Coca Cola Company 3 1.3 Scope of the study 4 1.4 Mission and Vision of Coca Cola Company 4 1.5 Mission 4 1.6 Sustainable vision 4 1.7 Trend Analysis of Coca Cola 5 2 Objectives of the Sustainability Program 6 2.1 Water Efficiency 8 2.2 Wellbeing 9 2.3 Energy and Climate Change 10 2.4 Agriculture 10 3 Quality Standard 11 4 Success and Challenges Story of Coca Cola Sustainability Program 11 4.1 Calorie commitments 12 4.2 Resource Scarcity 12 4.3 Coca-Cola in India 13 5 Improvement of the Business Sustainability Program 14 5.1 Growth and Differentiation 14 5.2 Advocacy and leadership 15 5.3 Technology and innovation 15 6 Recommendations 15 7 Conclusion 16 8 References 16 | | | | | | 1 Introduction Figure 1 Coca Cola Company...
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...1. What role does corporate reputation play within organizational performance and social responsibility? Develop a list of factors or characteristics that different stakeholders may use in assessing corporate reputation. Are these factors consistent across stakeholders? Why or why not? A corporation’s reputation will weigh heavily on the overall performance of the company as the various stakeholders will interact or transact purchases from the company base on their reputation. Essentially the reputation will determine the flow of business for the company. Customers and/or clients will prefer a company with a positive reputation and will likely remain loyal to the company. The company will also have a competitive advantage with a positive reputation as they will be able to charge premium prices for their products. The various stakeholders will also support the company through difficult times or when the company is dealing with controversial issues. A company with a positive reputation will also be financial sound allowing its overall performance to continue to grow. A company with a poor reputation may be inclined to contrast its negative views by strengthen its commitment with more social responsibility. Often when a company’s reputation is suffering the company makes an additional effort to distract from the negativity and tries to introduce the company in a positive light which is usually in the form of becoming more socially responsible. The current status of the company’s...
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...Organizational Culture Lindsay Reeves BA420 Organizational Behavior 16 April 2012 Corporate culture, also referred to as organizational culture, outlines the collective beliefs, attitudes, procedures, common experiences, and values that an organization adopts in its management strategy. It helps to establish the expected expectations, guidelines and rules that will drive the company to achieve its goals. The company chosen for this illustration is Coca-Cola Company. Coca-Cola Company, taking an example of Coca-Cola HBC Croatia, prides itself in attracting employees who are the best at their jobs, and will complete their assigned tasks successfully and responsibly. At the same time it encourages and develops its employees to be innovative and creative in their approach towards business by rewarding and motivating them. The company regularly conducts qualitative and quantitative research on employee satisfaction. This is very essential in establishing a fair and just rewarding system that will motivate employees to work hard to achieve the company goals. The results obtained acts as a basis for further improvement of their motivation and rewarding system. The company also differentiates between non-financial and financial incentives. The financial incentives offered include rewards for solutions which are innovative, rewards for employees of a quarter as per their achievements, quarterly and annual incentives when set goals are achieved. Some...
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...PepsiCo: External Considerations Overview PepsiCo is popularly associated with its flagship product Pepsi Cola. While Pepsi Cola is a sizable portion of PepsiCo’s revenue stream, PepsiCo actually has significant revenue generated from a slew of other products and divisions such as PepsiCo Beverages North America, PepsiCo International, Frito-Lay and Quaker Foods North America (Overview, 2005). PepsiCo’s Pepsi Cola has long been second in market share to Coca-Cola and the competition between Pepsi and Coke has been the stuff of business school legend for many years. However, thanks to a series of strategic acquisitions and market entry moves internationally, PepsiCo as a company has finally overtaken Coke in overall market share and performance: “PEPSICO...has raced ahead of...Coke in overall growth rates. PepsiCo earnings last year surged 18% to $4.2 billion on revenues of $29.3 billion, up 8.5%...Coke's 11.5% earnings growth to...4.4% revenue growth to $22 billion for 2004” (Steiner, 2005, para.2). It could be said that PepsiCo has lost the cola battle but won the overall war with its archrival Coca-Cola Company. PepsiCo has done this by becoming a snack food and beverage Company with operations in more than 200 countries worldwide, over 143,000 employees both national and international and over $4 billion in revenues (PepsiCo, 2004, p.4). Increasingly, PepsiCo, as most other large MNCs have done, is relying on overseas expansion to fuel its future growth and earnings...
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...Research Paper Outline on Project Risk Management at Coca-Cola Vinay Kumar Patchipulusu Industrial Management University of Central Missouri Instructor: Dr Ronald Woolsey List of contents: 1. Abstract...........................................................................................................03 2. Introduction....................................................................................................04 3. Purpose of risk management..........................................................................07 4. Process of risk management...........................................................................08 5. Theories of risk management.........................................................................10 6. Objectives of risk management at Coca-Cola................................................11 7. Risk Management obligations at Coca-Cola..................................................12 8. Importance to risk management at Coca-Cola...............................................13 9. Risk Management programs at Coca-Cola....................................................14 10. Risk Management (Integrating ERM at Coca-Cola Amatil).......................16 11. Culture of risk management at Coca-Cola...................................................21 12. Conclusion...................................................................................................23 13. Bibliography.........................................
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...(Thompson, 2012) The development of a strategy for the companies involve in the alternative beverage arena is a daunting one. There are pressing internal and external environmental factors that present significant challenges in the gaining and maintaining of market share with in the industry. The obstacles faced by these organizations include global economic slow downs, dynamic distribution channels, negative press and fickle customer tastes. These companies, however, must remain focused and vigilant to attract customers to their brands. The case study presented by John E. Gamble, Competition in Energy drinks, Sport Drinks, and Vitamin-Enhanced Beverages, outlines the boons and challenges faced by the four leading distributers of alternative beverages around the world. The industry leaders (PepsiCo, Coca-Cola, Red Bull and Hansen Natural Company) in the alternative beverage market are what is know as a strategic group. “A strategic group is a cluster of industry rivals that employ similar competitive approaches, have product offerings that appeal to similar types of buyers, and thus occupy similar market positions.” (Thomas, 2012) The four industry leaders all have various strategies to remain competitive in the alternative beverage industry. These strategies span the spectrum of the five competitive strategies. Each has a different vantage point of the industry and has...
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...Outline the main ways in which a large centralised organisation might achieve a more flexible organisational structure. Using examples, discuss the advantages and disadvantages of pursuing greater organisational flexibility. Organisational structure has an enormous impact on entrepreneurial orientation and expansion performance (Levent and Mehmet, 2004). In today’s world of business, it is vital that large organisations are managed as efficiently and professionally as possible, and to many this means using a centralised structure. But how can such a narrow structure be effective in operations, yet be flexible enough to deal with the demands of high activity. In this essay we will explore the idea of greater organisational flexibility, its positives and limitations, and whether or not there is space for flexibility within an organisations structure. There are organisational structures which can be divided into centralised and decentralised, for instance, simple and functional structures are centralised, where all important decisions are taken by top management, while the divisional, holding and matrix organisational structures are decentralised and contain different divisions with their own amount of responsibility. (Capon, 2009). Centralisation is helpful for companies, which are facing economical difficulties and need to conduct all operations at the same standard. This reduces the number and scale of wrong decisions. In the book by Robbins and Decenzo (2001) is stated...
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...www.GamesWala.com PROJECT REPORT ON COCA-COLA COMPANY SUBMITTED BY: * MUTHU KUMARAN (94) * NIDA MAJEED (103) * RAGHAV KUMAR (125) * RAHUL KALIA (126) * RAHUL NAGPAL (127) * SIMRAN KAUR PAHUJA (192) SUBMITTED TO: DR. KARTIK DAVE Jai Shree Ram, Dosto i am vikas gupta, age 31 years . i start a gaming website named www.GamesWala.com which has PR4 and ratings below 4 lakh. i need here 1 help from you, as i have no money to promote my gaming site,i am running graphic shop with 1 PC (yes 1 PC :) think how i am surviving with 1 PC and a family with 2 kids :P ), I do not know much about how to promote my website, so i decided to talk with you friends to come and join my site and play all the games for free, all games are personally selected by me from thousands of games. I am updating my website daily with lots of awesome games.You can play without register or register you id or you also can play with your facebook ID.hope you all will like my site and play free online games there, and don't forgot to tell your friends about my www.GamesWala.com :) CONTENTS EXECUTIVE SUMMARY - PAGE 2 CHAPTER 1 ...
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...Market Research Assignment By: Ty Clarke, Tate Thybo, Wyatt Treeby, River Voigt Executive Summary This paper provides detailed information about the Coca-Cola Company. The company is regarded as the most valuable and popular brand in the world. Coca-Cola Company owns more than 400 brands, which include sport drinks, teas, coffees, soft drinks, and other beverages. The paper outlines the current scenario and historical background of the company. The first part of the study is based on discussion about strategic focus and plan of Coca-Cola Company. The report delivers brief introduction about the goals, mission, vision, sustainable competitive advantage, and core competencies of the company. In today’s market place, the company is facing challenges because of regulatory changes, socio-economic changes and market driven changes. Therefore, it is pivotal for the company to focus on mission and vision to maintain sustainability in the competitive market place. The second part of the paper outlines the situational analysis of the company. The situation analysis of the Coca-Cola Company is determined by SWOT analysis, customer analysis, competitor analysis, industry analysis, and company analysis. The external and internal analysis provides clear picture about the issues of the company. This profile of the report covers all features of the Coca-Cola Company that focus on the products and provides vibrant information about the commitment...
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