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P1 Describe the Type of Business, Purpose and Ownership of Two Contrasting Businesses.

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Submitted By clack
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Business purpose and ownership

To: The Chief Executives of Nike and Trafford Council

From: Tom. Jackson, Management Consultant

Date: 21st October

As a consultant management you (Nike/Trafford Council) have given me the task of issuing a report about your company and how they are set up. Within this report I shall be reviewing both business set ups.

Nike is a Global business as the business is known all over the world with Nike clothing and accessories being sold world wide. In terms of the type of business that Nike operates in they are a Public business as anyone can invest into Nike on the New York stock exchange. Nike belong to the secondary industrial sector as Nike’s largest aspect of their business is manufacturing their goods such as shoe wear and general sports equipment.

Trafford Council is a regional business as it only serves the people of the Trafford Metropolitan Borough of Greater Manchester. Trafford Council as a business is not for profit as it serves to fund trafford residents with local needed necessities such as: local schools, parks, street lights etc. Trafford Council belongs to the tertiary sector of business as Trafford Council is a service thus it is within the service sector which goes under the tertiary sector.

As a globally recognised organisation Nike’s main business purpose is for profit maximisation, by helping to meet profit maximisation Nike have vast global advertising to help them sell as many Nike accessories as possible, in advertising they also sponsor some of the world’s most iconic sporting stars like footballer of the year Cristiano Ronaldo.

Trafford Council’s business purpose is to provide a service to Trafford residents, Trafford Council provides the Metropolitan Borough of Trafford with needed local necessities such as Local School’s for the children of Trafford's, local libraries possessing...

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