...The Freemium Business Model Does it Work The Freemium Business Model Does it Work In a world where advancements are made every day, conscience efforts are given to affect change in the most peculiar ways. If a look backwards were to be taken one could see that from medicine to television changes that could have never been thought of, exactly were that, thought of. Creations are made and ideas are born. One direction that is always a consideration is how to attract more consumers into a specific market without scaring them away and turning a great revenue at the same time. While businesses advance as technology does at times, both are intertwined. With the advancement of technology including 3-d screens, descriptive color patterns and certain psychological focus points that attract a person’s unconscious mind to a specific product, the advancement of business practices must be the same in attracting certain detail of a product to that of making a person wanting more or feel as though they are receiving a special offer. Even if for a limited time. Many people who partake of services want the most up to date and the most opportune times available within today’s abilities. Granted, at a much faster pace, always on the move and too many appointments to complete in one day, the most is the best in the most convenient ways. More and more often than not, what is seen are special ads such as with premium channels on television; HBO, Cinemax or Starz all offer certain time frames for...
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...Essay on Avatar Movie This is a free sample essay on Avatar movie: Avatar is the title of the high grossing film produced by James Cameron and released in 2009. the movie stars Sam Worthington, Stephen Lang, Zoe Saldana, Michelle Rodriguez and Sigourney Weaver. It is set in the year 2154 on the moon Pandora found in the Alpha Centauri system. The moon is inhabited by a blue-colored humanoid tribe known as the Na’vi. Humans have discovered a mineral, unobtainium, on Pandora. The mining activities by humans have led to conflicts between then and the native Na’vi tribe. The title of the film is taken from the genetically altered human-Na’vi hybrids created by a team of researchers from earth. The avatars are used by the researchers to help in interacting with the Na’vi. Though the movie is about the Na’vi-human conflict on Pandora, it is also mainly about the love relationship that develops between the avatar Jake (played by Sam Worthington) and a native Na’vi, Neytiri (Zoe Saldana). The two have to fight off the invading humans, although this puts Jake in danger since he is half Na’vi half Human. In the end, the human invaders are defeated and Jake becomes a full Na’vi, after re-affirming his love for Neytiri. Cameron started developing the 162-minutes long movie in 1994. With a budget of more than $246 million, he was able to create one of the most innovative movies of all times. The movie was released in 2D and 3D formats all across the world. It managed to gross a total...
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...Nick Isaacs MUIN 280 - Cunningham 2/27/12 Research Paper #1 Satellite Radio: Past, Present, and the Future Satellite radio, also called digital radio, is a relatively new technology to hit the audio broadcasting industry. Satellite radio is transmitted from 22,000 miles above the earth through a multitude of different satellites stationed over the United States (Bronsor, Howstuffworks.com). Through means of digital transmission the signal received and heard in satellite radio is often regarded as superior to the traditional radio experience. It emerged in 2001 with Tim McGraw being the first one to ever broadcast live on the newly developed system. It has been highly regarded as just a trend and having been invented in the wrong decade, however the major provider claims to have 20 million subscriptions to their radio programs (SEC, Form 10-K). While that is a substantial number of subscribers the technology has failed to capture the market as a whole. Its availability has been undermined by a monthly fee around 15 dollars, which has done a good job inhibiting ambitions to jump onboard this new advancement. Digital radio is a great invention however it is seen more as a prestigious service than it is as the next major form of radio for all. Two major players throughout its existence, Sirius and XM, have controlled digital radio since the beginning of its popularity. The two companies were the only two licensed for the rights by the FCC to broadcast radio by...
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...I. Latar Belakang Di era modern ini, konsumen semakin dimanjakan dengan keberadaan teknologi yang semakin canggih. Melalui teknologi digital khususnya internet, konsumen dapat dengan mudah memperoleh informasi dengan waktu yang cepat, murah, dan akurat . Termasuk di dalam bidang musik, konsumen dapat memperoleh refrensi yang kaya dan luas via dunia maya. Akan tetapi keberadaan teknologi digital mempunyai dampak baik negatif maupun positif. Pihak yang paling merasakan dampak negatif ialah musisi, label rekaman, dan toko CD atau kaset. Dengan adanya teknologi digital, konsumen memilih melakukan illegal download yang mengabaikan hak paten dari lagu musik tersebut sehingga musisi tidak mendapatkan hak royalti dari musik yang dia ciptakan. Banyak orang yang sudah tidak berminat untuk membeli CD atau kaset musik yang mengakibatkan banyak toko musik tutup. Salah satunya Toko musik yang gulung tikar di indonesia ialah Aquarius Mahakam yang tutup pada akhir Desember 2013. Alyaw selaku Manager Toko Aquarius Mahakam mengakui bahwa produk fisik seperti CD atau Kaset semakin sedikit peminatnya ditambah lagi biaya operasional tinggi yang tidak dapat menutupi biaya penjualan (Maulana,2013). Toko musik besar diluar negri seperti Tower Record, Virgin Music, hingga HMV juga mengalami hal yang sama.mengunduh lagu secara legal melalui internet seperti Itunes tidak akan dapat membuat pembajakan berhenti. Salah satu solusi yang dapat ditawarkan ialah dengan menawarkan sistem pemutaran digital...
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...Search Join Login Help Contact Welcome Anti Essays offers essay examples to help students with their essay writing. Sign Up Creamy Creations Takeover Essay Below is an essay on "Creamy Creations Takeover" from Anti Essays, your source for research papers, essays, and term paper examples. Creamy Creations Takeover Organizational and Corporate Communications Chapter 3 Creamy Creations Takeover – COMM-3213 Instructor: Zelda Togun Alethia Uwandu Mid America Christian University Student August 16, 2014 Week 4 conflict Management Assignment P1 The Burger Barn executives see a rosy future ahead for Creamy Creations. Do you see any reasons why they should not be so optimistic? What are the potential future pitfalls they should be watching out for? (150 -200 words) I think that Burger Barn executives may be “counting their chickens before hatching,” for they are looking at the lack of efficiency and the fact that customers would wait for 10 minutes. They should not be so optimistic about the company moving forward in a great way because they are forcing their employees to work harder and faster, which reminds me of Frederick Taylor’s “Theory of Scientific Management,” which he was adamant about “time and motion.” Employees want to feel appreciated and may have enjoyed taking their time in...
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...Sara Corben Sara Corben Facebook’s Business Model Case Study 1 Facebook’s Business Model Case Study 1 Software | Marketing Strategy / Business Model | Consumer Behavior | Mobile Ad Formats Revamped mobile-ad offerings | Up to 153 million from zero a year ago. Mobile ads are more selectively seen, so the company can provide more powerful ads. Ads can be tailored to the user’s location. More information can be gathered from mobile user. Advertising Model | Clicking on advertisements. More likely to take mobile ads into consideration. More likely to look up products on Facebook when they are at the purchasing location. | Messaging and Photo-Sharing Application called Poke (like Snapchat) | Advertising Model | Download the app and share photos. Can share photos which promote businesses. Photos disappear immediately, so users are likely to be more liberal in their use. The users will likely be younger than the Facebook population on the whole. | Mobile Facebook App Mobile rewrite of App – “Wilde” for iOS and Android | Switching from HTML5 to IOs and Android | Use Facebook as they would on the web—see sponsored stories rather than banner advertisements on the app. | Facebook Messenger App | Facebook is able to provide more specialized advertising based on those messages sent through the Messenger app because people are more likely to share sensitive information through messages than through wall posts. | Consumers see no advertisements on messenger, but with...
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...computer was invented in 1939 by Hewlett-Packard in a garage in Palo Alto, California. It was mostly used in military/government and universities/science lab. It took 40+ years for the first personal computer to be created by IBM (1981). The first personal computer (PC) ran on a 4.77 Mhz Intel 8088 microprocessor [1]. After that computer world has advanced leap and bound, hardware as well as software. Some of the laptops today run on a 4.0 Ghz (almost 1000 times more powerful). According to US census, in 2012, 80% of all house hold had a computer at home in the US [2]. Technology changed the way we recorded our written words. For hundreds (if not thousands) of years, we used pen and pencil to write on paper. We later used type writer to type on paper, then type into computer. Now, with the help of some software, we don’t even have to type. We can “speak” or “talk” for computer (or other devices like smart phone, tablet, etc) to “type” for us. Thanks to technology, we now have “text-to-speech”, “talk-to-type”, and “talk-to-text”. As technology changes, businesses had to change to survive the IT impact. Business uses the 10 drivers as guidelines to decide what and how much to change to gain a competitive edge and market shares. Business needs to carefully analyze all drivers to see which driver works because not all drivers work for all business/industry. It can give business the competitive advantages if technology is implemented to support or enhance the...
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...BRAC University School of Business Summer2015 COURSE OUTLINE MKT 201: Principles of Marketing Section – 2, 5 [“Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.” ― Philip Kotler]. |Section |DAYS |TIME |Room No | |2 |Mon & Wed |09:30 - 10:50 |UB20203 | |5 |Mon & Wed | 03.30 - 04.50 |UB20203 | Instructor: Rahma Akhter Office : UB20605 E-mail : rahma.akhter@bracu.ac.bd Phone : 01817530917 Consultation Hours |DAY |TIME |ROOM |HOURS | |Sun & Tues |12:30-01:50 |UB 20605 |3 | |Sun & Tues |02:00-03:20 |UB 20605 |3 | |Mon & Wed |11:00-12:20 |UB 20605 |3 | |Mon &Wed |12:30-01:50 |UB 20503 |3 | I. RATIONAL: This course introduces the students to the world of marketing. Starting off with the key concepts of marketing, the course is also a survey of the marketing function of the organization, including the marketing environment and target markets, marketing strategy with emphasis on the marketing...
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...Convergence and the SMART TV Media Convergence is the coming together of multiple forms of media. This includes newspapers, magazines, television, internet, film and music. In today’s society that involves technology. Technology in the modern age has connected all forms of media into a new machine. In a fast moving and ever changing industry multi-media devices must be created to give access to the masses. These devices have to be state of the art, reliable, flexible and affordable. Electronic company’s such as Samsung, Sony, LG and Phillips Magnavox have found a way converge multiple forms of media. The creation of the SMART TV has connected television with the internet, and in turn created the most accessible form of media convergence. This paper will walk through the history of television and how it’s advances has brought it the ultimate media convergence. The first successful use of a television was demonstrated in 1927. The unit was created by Philo Taylor Farnsworth. Farnsworth created a system that could capture moving images in a form that could be coded into radio waves and then transformed back into a picture on a screen. The images produced were very primitive but television would grow in the years to come. After Farnsworth invention RCA invested $50 million in the development of television. This investment was used to update broadcasting systems for the new content and to create a television set that could be used in homes. In 1939 RCA televised its first baseball...
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...meetishakansal@gmail.com BIOGRAPHY OF AUTHOR I am Isha Kansal, I have completed my schooling from Gyan Ganga Educational Academy, Raipur, Chhattisgarh. I am currently pursuing B.A.LL.B. (4th semester) from Disha Law College, Raipur, Chhattisgarh. I have done my internships in NGO, Indian Partnership Act, 1932 and Chhattisgarh High Court. ABSTRACT Child Sexual Abuse or child molestation is a form of child abuse in which any person uses a child for sexual stimulation. Child Sexual Abuse can be of many kinds like touching in private parts, taking obscene photos, showing child pornography picture to child etc. In India, sexual abuse against girl child has added fuel to the fire and it had made its place in one of the hot topic for debate and research in India. In Delhi, a girl aged 5 years was brutally raped by 2 men and she was left in the bushes with bleeding in her genital area. A girl who don’t know the meaning of rape is raped and due to the failure of our executive as well as judiciary system still now the culprit are moving free in search of new victim and are not arrested yet due to absconding. A survey by United Nations International Children Education Fund (UNICEF) on demographic and health was conducted in India from 2005 to 2013 and it reported that 10% of Indian girls experience sexual abuse between 10-14 years of age. It is believed to be true that mostly the...
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...The world of fashion started in the area known as the roaring twenties which took place in the 1920’s. During the 1920’s people started changing drastically within the fashion industry. The roaring twenties was the beginning of what we know as fashion in these times. This research paper will be focusing on the Fashion and Apparel industry. Most fashion designers have a bachelor's degree in fashion design or fashion merchandising. In these programs they learn about “textiles and fabrics and how to use computer-aided design (CAD) technology” (Bureau of Labor Statistics). They are also able to work on designs that can be added to their portfolio. Fashion designers create original clothing, accessories, and footwear. They “sketch designs, select fabrics and patterns, and give instructions on how to make the products they designed” (Bureau of Labor Statistics). Every fashion designer have nine sets of duties that they must work by which are: “Study fashion trends and anticipate designs that will appeal to consumers; Decide on a theme for a collection; Use computer-aided design programs (CAD) to create designs; Visit manufacturer's or trade shows to get fabric samples; Select fabrics...
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...movements become a myriad.[Lewandowsky et al. 2013] Decision making becomes a weak thing to do because by looking at both ends, things seem to parallel each other. There those who believe in an unquestionable trust in political figures, doctors and other medical professionals. Other parents seem to look at homeopathy, nature and metaphysical tendencies to resolve their medical dilemma as regards to the vaccine.[Huntley and Peeters, 2010; Battles, 2008]. It is at this point that Lewandowski et al. [2013] and his believed that with an increase in knowledge the worldview polarization of science also doubled. Apparently, these issues are evident to point out to the fact that anti-vaccine attitudes are predicted by them. But there is very limited research in place, to depict the underlying factor beneath these forms of psychosocial behaviors against vaccines. The notion of worldview approach to anti-vaccine over vaccines is a current one and stems from paranormal, spiritual, and conspiracy beliefs over the vaccines. These non-evidence ways of life seem to reach out to the attitudes parents depict over vaccines for such a long time.[Jolley and Douglas, 2014; Goertzel, 1994] There those, who see that vaccines are unsafe, impure according to God’s purpose of creation [O’shea, 2001] and even with governments like the Australian taking the Slovakian approach [Kasarda ,2013; Behrmann2010 ],...
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...NEW GREEN September 19, 2015 Dr. James Case I USA Today K90000787 1 Case 1- USA Today Kimberley Hutchinson K90000787 INTERNAL ENVIRONMENT Current Marketing Objectives, Strategy and Performance Gannett Co., Inc. began USA Today in 1982 by filling a gap in the newspaper industry. Gannett wanted their paper to provide more news about more subjects in a short time frame. The two trends they took advantage of were catering to adults who had short attention spans and who were nurtured on television. These consumers wanted different information from their newspapers. The readers wanted quick, clear, fact-filled stories that were arranged with subheads, breakouts, informational graphics and that were easy to read. This is what Gannett delivered with USA Today. While the readers’ wants have differed over the years, the paper has kept up. In 1994, the paper upgraded to cover more serious topics and added reader-opinion polls and hot-line numbers. The readers were able to call the lines to obtain additional information on topics they were interested in. In 1995, there was a lull in readership; they began to see the need for more technological data required by consumers. USAToday.com was born and met that need. USA Today and USAToday.com have 5.3 million daily readers with $1.8 million paid subscriptions. Today, USA Today has the largest print circulation with over 1.8 million copies daily and 3.2 million daily readers. They also have the highest volume...
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...Niall Martin Lit – 101 – 057 Professor Scahill April 18th, 2014 Final Paper A Splice of the Future The theme of the mega-corporation runs deep in the history of science-fiction a genre that is continually evolving to reflect today’s technology. As far back as Fritz Lang’s Metropolis (1927), and as recently as James Cameron’s Avatar (2009), mega-corporations have served as the physical embodiment of the absence of humanity. Furthermore, these films continue to generate more complex and more compelling perceptions of the relationship between humans and technology, which is often made manifest in the mega-corporation. As often as the identity of the “natural” human may be called into question, in nearly all of these films the character the audience perceives to be most human is victorious in the end. Cameron’s Avatar, for instance, sees the protagonist Jake Sully (Sam Worthington) remain on the alien world of Pandora in the body of an alien. Although not innately human in form, it is Jake’s preserved sense of morality and his ability to sympathize with the other characters that give him his sense of humanity. However, in Vincenzo Natali’s Splice (2009), the victory does not lie with the most human characters, but rather with the dehumanizing corporation, which threatens to recreate all of humanity in its likeness. Natali argues that the creation of Dren (Delphine Chanéac) represents the future of humanity in the sense that humans are becoming creatures with equal parts human...
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...Apple case Synopsis: Headquartered in Cupertino, California, Apple is one of the most well known brands today. Apple didn’t just enter the market and become what they are today, the company had to go through a series of ups and downs which lead them to become a company with an estimated brand value of 153 billion. Apple first entered the public market in 1976 with the release of their first computer Apple I. Apple was profitable for a couple years and then they hit a slump. After a power struggle with the board of directors in 1985, Jobs was asked to leave Apple. 16 years later Apple was on the brink of bankruptcy, with a share price at $3.30. Jobs returned to Apple as an advisor, and then took control of the company as an interim CEO. Jobs brought Apple from near bankruptcy to profitability by 1998. Apple became successful for a lot of reasons but manly it used a market orientation strategy in which it was able to gather intelligence about customer’s current and future needs. As the new CEO of the company, Jobs oversaw the development of the iMac, iTunes, iPod, iPhone, and iPad, and on the services side, the company's Apple Retail Stores, iTunes Store and the App Store. The success of these products and services provided several years of stable financial returns, and propelled Apple to become the world's most valuable publicly traded company in 2011. In addition to revolutionary products Apple’s success in pricing, promotion, and distribution have also contributed...
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