# Pelican Stores Case Study

Submitted By MarleRB
Words 591
Pages 3
Names: Marielisa Mata
Marlenne Ruiz

Case Study 1

Pelican Stores

1. Percent Frequency distribution
Count of Type of Customer
Row Labels
Total
Promotional
Regular
Grand Total

Count of Net Sales
70
30
100

Relative Freq.
Percentage Freq.
0.7
70%
0.3
30%
1
100%

29
27
10
10
9
7
1
1
3
1
1
1
100

Relative Freq.
Percentage Freq.
0.29
29%
0.27
27%
0.1
10%
0.1
10%
0.09
9%
0.07
7%
0.01
1%Count of Method of Payment
0.01
1%
0.03
3%
0.01
1%
0.01
1%
0.01
1%
1
100%

10
30
33
16
7
4
100

Relative Freq.
Percentage Freq.
0.1
10%
0.3
30%
0.33
33%
0.16
16%
0.07
7%
0.04
4%
1
100%

Count of Items
Row Labels
1
2
3
4
5
6
7
8
9
10
13
17
Grand Total

Total

Count of Age
Row Labels
20-29
30-39
40-49
50-59
60-69
70-80
Grand Total

Total

Number of Classes
Largest data value
Smallest data value
Aprox. Class width

2. A bar chart or pie chart showing the number of customer purchases attributable to the method of payment.

Payment Method Chart

Payment Method Chart
80
70

Customer Purchases

60
50

40
30

20
10

0
American Express

Discover

MasterCard

Proprietary Card

Visa

Payment Method

3. A crosstabulation of Type of customer versus Net sales . Comment
Count of Type of Customer
Row Labels
Promotional
Regular
Grand Total

Column Labels
10-40

40-70
17
9
26

21
12
33

70-100 100-130 130-160
11
9
4
4
3
2
15
12
6

This crosstabulation shows that even thought customers with promotional discount spent more than the regular ones, most of the customers (promotional and regular) didn’t spend more than \$130. This probably means that the promotion was a success because the sales went up, but it doesn’t mean that people bought more items, just that more people went to buy to the store.
4. A scatter...

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