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People

In: People

Submitted By junebug11
Words 326
Pages 2
Club IT is a nightclub owned by Rueben Keys and Lisa Tejada. They created a high energy night club that attracts young people to have a good time with friends. Club IT offers music from all genres including hip-hop, techno, dance, and some top forty hits. Club IT also offers live bands on certain nights for their customers to enjoy. Ruben and Lisa run the office and all financial aspects of the business, but need help in information management and beefing up several areas in regards to technology in the club. Lisa and Ruben believe it is time to expand their business and the main area they want to expand is the clubs technology and information systems. According to the club owners, an information system’s upgrade will increase both club profitability and customer satisfaction. Club IT’s technology plan recommendations are based on the areas where the company needs to either implement or upgrade its information technology.
The club employs a full staff that consists of two assistant managers, five bartenders, six servers, two hostesses, three cooks, and four security guards. The main purpose of Club IT is to provide its customer base with a friendly atmosphere to enjoy music of all kinds, dancing, and a variety of good food. The primary customer base for Club IT consists of customers in the twenty one to forty age range, who are considered to be a part of the Net Generation, also called the Millennials. This clientele uses wireless technology on a regular basis like iPhones, Blackberries, and other wireless communication devises. The clubs clientele frequently uses online shopping sites. Club IT needs to address this clientele’s use of technology as a part of their lifestyle. If customers do not believe that the club is on par with their technology needs, they may consider attending other clubs with the types of technology they want. The Club is promoted through word of mouth, which increases revenues and clientele.

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