Global Business Organisations D4X9 35

Table of contents
I Introduction…………………………………………………………4
II Basic information about PepsiCo…………………………………4 2.1 Background PepsiCo……………………………………………..4 2.2 First step for entering international market………………………5
III Development of PepsiCo…………………………………………5 3.1 Business structure of PepsiCo…………………………………..5 3.2 Organization’s expansion ……………………………………….6
IV Products of PepsiCo………………………………………………6 4.1 Process of bringing a new product to market……………………6 4.2 Production Unit and its global position………………………….7 4.3 Influence of local market criteria ……………………………….8 4.4 Pricing and distribution policies and logistics…………………..8 4.5 Marketing of products…………………………………………..10
V Personnel of PepsiCo…………………………………………..…10 5.1 Recruitment policy………………………………………………10 5.2 Global salaries…………………………………………………..11 5.3 Labor relations…………………………………………………..11
VI Finance of company……………………………………………..13 6.1 Financial structure ………………………………………………13 6.2 Exchange rate ……………………………………………………13 6.3 Annual accounts …………………………………………………13 6.4 Influences of Financial information……………………………..13
VII Conclusion……………………………………………………….15
VIII Reference ……………………………………………………….16
IX Appendix……………………………………………………………17 Appendix I…………………………………………………………….17 Appendix II………………………………………………………….18

I Introduction
The aim of this report is for outcome two to outcome five of Global business organization. This report is written base on situation of PepsiCo.
The main purpose of this report is to understand how make the concepts of global business organization into a real case.
The intended reader of this report could be assessors who want to assess this report,and some people who are interest in the basic operating information of PepsiCo.

II Basic information about PepsiCo
2.1 Background