...San Francisco 49ers LEGENDS—The Golden Age of Pro Football, is a new 6" X 9," 305-page book, with 36 pages of photos. The book is essentially the definitive story of the 49ers' football team from their swirling tales of the old All-American Football Conference rivalries, and throughout the 1950s' decade in the National Football League. It's told personally by perhaps the team's most faithful follower - Martin Jacobs. It could be the book about the team's beginnings that most 49ers' fans will ultimately have on their shelves. Other books written about the 49ers dwell on facts, while not tapping into the personal devotion that Jacobs passionately express. Keep in mind there is, nor ever will be a book about the team's history which showcases a personal historic overview of the team's emerging years as this one. The book tells a story about the 49ers’ players we read about in...
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...A Comparative Analysis of Nike and Adidas Commercials * A Multimodal Approach to Building Brand Strategies Mads Nørgaard Hansen Dennis Gade Pedersen BA Marketing and Management Communication Supervisor: Carmen Daniela Maier Department of Language and Business Communication Aarhus School of Business Aarhus University 2010 A Comparative Analysis of Nike and Adidas Commercials * A Multimodal Approach to Building Brand Strategies Mads Nørgaard Hansen and Dennis Gade Pedersen Abstract Heavy competition in the sports industry has caused organisations like Nike and Adidas to focus on more than just selling sportswear- and equipment. Organisations need to differentiate themselves and focus on both product attributes and brand values when creating brand strategies. Therefore, we have found it interesting to see how Nike and Adidas communicate their branding strategy differently and have set up the following hypothesis and questions: In Nike and Adidas commercials the organisations make use of complex multimodal choices in order to communicate their branding strategies. 1. Which multimodal choices do Nike and Adidas employ in order to communicate their branding strategies? 2. Which personality traits are similar and different in Nike and Adidas product and value commercials? Due to the complexity of our hypothesis, we will employ three frameworks: social semiotics, film theory, and branding. These frameworks will help us to analyse and...
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...on the LO in the context of learning and OL and in particular the theoretical tensions and dilemmas existing between these concepts. Management theorists have under-utilised the insights and practices from other disciplines such as sociology, philosophy and anthropology. As Burrell (1994) argues: Sooner or later organisation studies must enter an area where philosophy and social science meet. Organisation studies must also enter intellectual theory where the well-established French and German traditions of social theory meet. The author Deb Stewart is a Lecturer in the School of Management, Victoria University, Melbourne, Victoria, Australia. Keywords Learning organization, Organizational learning, Organizational change, Metaphor, Narratives Abstract Examines the theoretical and practical development of the concept of the learning organisation (LO). Some theorists...
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...quickly, one’s mind just assumes the supposedly self-evident aspects of it. But, when it is closely analyzed it seems to become a bigger question, a question of why? For example in “An Episode of War” Crane doesn’t describe the lieutenant’s behaviors or why he acts the way he does after getting the bullet wound. “The lieutenant hung his head, feeling, in this presence, that he did not know how to be correctly wounded.” (page 512) This stands as an excellent example of how Crane doesn’t explain why the character was behaving the way he was. Crane was still considered an outstanding writer, maybe because of this trait. “Influenced by William Dean Howells's theory of realism, Crane utilized his keen observations, as well as personal experiences, to achieve a narrative vividness and sense of immediacy matched by few American writers before him.” (Adam King) Obviously, Crane’s hidden way of writing was still very...
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...People asked me why I quit; my only answer was that quite frankly I was burnt out! The thought of practice made me sick and all I did in games was stand on the sidelines and cheer. Junior year came and went and I had no regrets of quitting at all. I needed a season off for sure, but I did make the personal choice to come back for my senior year with no expectations. “Basically, this piece is citing Section 706—a statute that is in place now and will be no matter what happens tomorrow,”. I knew that I wasn't going to be handed a starting spot -- I had to work my way back into the coaches' eyes because I started in their blinders. Long story short I was back on the swat teams, and I had always hated offense the most! It wasn't as bad this year though --I was actually starting to enjoy it. I think a huge confidence booster for me was when I realized that no one on the field was older than me; I was just as old if not older than every player on that field so I had nothing to be afraid of. I tie my shoes the same way they do; they are no different than me. It wasn't until the final week of my senior season after a Wednesday night practice that I realized that I'm so happy playing swat offense and enjoy it so much! We had concluded defensive practice...
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...A Behavioural Finance view of the Deepwater Horizon Disaster of 2010 INTRODUCTION The Deepwater Horizon disaster of 2010 was the largest accidental marine oil spill the oil industry has ever seen. It claimed 11 lives and caused huge environmental damage on the shoreline of the Gulf of Mexico by discharging circa 4.9 million barrels of oil. There have been numerous enquiries and studies into the accident to try to understand what happened, the goal of the enquiries was to establish where the fault and therefore guilt lay in order to ascertain compensation. This report attempts to apply key concepts from behavioural finance with a view to understanding the thought processes behind the decisions that were made. In the last decades there have been a lot of studies documenting the impact of psychological traits on the decisions made by managers. This report while touching on them, will not go into detail regarding the various technical difficulties encountered on the Deepwater Horizon and will instead focus on understanding the thought process of the various players involved. We will also briefly cover BP’s historical safety record as this will help us understand some of the behavioural factors in play within the organization. While BP was the principal on the Deepwater Horizon rig there were also other parties like Transocean , the rig operator, Halliburton, who operated in a consultancy position, Anadarko and Schlumberger. These companies played a part in the crisis and their...
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...permission to conduct this study. I especially acknowledge and thank physical education teachers Celeste Alfred, for welcoming me to her school, and Vickie Braud for her great help in making contacts necessary to complete my data collection. Both Vickie and Celeste were wonderful throughout my research process, helping me to observe classes and arrange student interviews at the schools. I greatly appreciate all the suggestions, insights and comments of my committee members. Thank you to all of them: Dr. Kuttruff, my external committee member, for her interest in following the steps of my dissertation; Dr. Magill, for bringing a very challenging and valuable perspective to my research; Dr. Lee, for her deep knowledge and expertise in the field of physical education; and Dr. Harrison, for his mentoring and expertise on issues of race and physical activity. Dr. Harrison, I have greatly appreciated, valued, and enjoyed all of our conversations (and in four years there were many) and sharing experiences on this topic. I want to thank my minor professor, Dr. MunroHendry, for guiding me to understand the complex world of the “Curriculum Theory Project,”...
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...help them learn, and teams need leaders to help the group achieve a common goal. But the real question emerges, how does one become a leader? Are leaders born, or do they rise to the occasion? How do leaders get their peers to rally around their actions? Former National Football League linebacker Ray Lewis of the Baltimore Ravens epitomizes what a leader should be on the field. Lewis was a linebacker for 17 seasons (1996-2012) for the Baltimore Ravens, and the early 2000’s Ravens defense is considered one of the greatest units in sports history. However, while Ray Lewis was viewed as one of the best on the field leaders in NFL history, however his legacy, reputation, and image were tainted by actions away from the playing field.. How is it that a figure like Ray Lewis could be so revered on the field, but off the field he was heavily criticized for his actions and behavior? Throughout this essay I will analyze Ray Lewis’ upbringing and discuss how he developed his leadership qualities that caused former teammate Jamal Lewis to say, “In recent history, I can’t really think of a player who has been as valuable to a team as Ray Lewis has been. He’s a different player, as far as his physicality, his passion off the field, his work ethic, and at the same time he can lead vocally. You don’t have all of that in one player, and I think that’s what makes him a Hall of Famer and probably the best linebacker to ever play the game.” (Belmont 41). I will draw on...
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...amazement as children dedicate hours to acting as football coaches, designers of empires, controllers of robots, wizards and emperors. In the past, computer games have been dismissed as a distraction from more ‘worthy’ activities, such as homework or playing outside. Today, however, researchers, teachers and designers of learning resources are beginning to ask how this powerful new medium might be used to support children’s learning. Rather than shutting the door of the school against the computer game, there is now increasing interest in asking whether computer games might be offering a powerful new resource to support learning in the information age. This review is intended as a timely introduction to current thinking about the role of computer games in supporting children’s learning inside and out of school. It highlights the key areas of research in the field, in particular the increasing interest in pleasurable learning, learning through doing and learning through collaboration, that games seem to offer. At the same time, the review takes a measured tone in acknowledging some of the obstacles and challenges to using games within our current education system and within our current models of learning. It goes on to propose some ways in which designers, researchers and educational policy makers might draw on the growing body of research in the field to create learning resources and environments that...
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...FSU Winner Florida State’s Caitlin Quinn has been named the NSCA’s Assistant Strength Coach of the Year. http://www.seminoles.com/sports/w-softbl/spec-rel/112613aaa.html Critical Condition A California high school football player is in critical condition after suffering neck and spinal cord injuries during a game. http://www.pe.com/local-news/riverside-county/corona/corona-headlines-index/20131124-santiago-football-player-remains-in-critical-condition.ece State Total More than 4,400 middle and high school student-athletes in Massachusetts suffered head injuries last year, according to reports filed by the schools. http://www.bostonglobe.com/metro/2013/11/25/mass-schools-report-head-injuries-among-athletes-compliance-with-concussion-law-rises/njPFK6a92knIhcvY9UGxdN/story.html Refueling Product A new product can allegedly help athletes refuel during competition by providing precise carb and electrolyte recommendations based on a quick analysis of their sweat. http://www.prweb.com/releases/FuelstripMMA/UFCBellator/prweb11284260.htm Vegan Praise Several top athletes credit veganism with playing a key role in their success. http://www.news.com.au/lifestyle/health/elite-athletes-reveal-the-vegan-diet-secret-behind-their-success/story-fneuzkvr-1226768537898 Baseline Challenges Three new studies of baseline testing highlight the difficult of accurately assessing an athlete’s true baseline ability. http://www.momsteam.com/studies-show-pitfalls-in-baseline-neurocognitive-testing ...
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...N I N G O B J E C T I V E S 10 1. Identify the purpose and structure of narrative writing. 2. Recognize how to write a narrative essay. Rhetorical modes simply mean the ways in which we can effectively communicate through language. This chapter covers nine common rhetorical modes. As you read about these nine modes, keep in mind that the rhetorical mode a writer chooses depends on his or her purpose for writing. Sometimes writers incorporate a variety of modes in one essay. In covering the nine rhetorical modes, this chapter also emphasizes these as a set of tools that will allow you greater flexibility and effectiveness in communicating with your audience and expressing your ideas. rhetorical modes The ways in which we effectively communicate through language. 1.1 The Purpose of Narrative Writing Narration means the art of storytelling, and the purpose of narrative writing is to tell stories. Any time you tell a story to a friend or family member about an event or incident in your day, you engage in a form of narration. In addition, a narrative can be factual or fictional. A factual story is one that is based on, and tries to be faithful to, actual events as they unfolded in real life. A fictional story is a made-up, or imagined, story; the writer of a fictional story can create characters and events as he or she sees fit. However, the big distinction between factual and fictional narratives is based on a writer’s purpose. The writers of factual stories try to recount...
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...Michael Jiang February 10, 2014 A Darkly Tragic Novel: The Chocolate War Robert Cormier’s The Chocolate War gives readers a dark tale that leaves them on the edge of their seats. Ever since its debut in 1974, it has angered and shocked parents, transfixed students, and has been banned in many schools throughout the nation. Robert Cormier was born on January 17, 1925 in Leominster, Maryland and died on November 2, 2000 due to complications from a blood clot in Boston, Maryland. Cormier was the son of Lucien Joseph, a factory worker, and Irma Margaret Cormier; and attended Fitchburg State College, he graduated in 1944. He married Constance B. Senay on November 6, 1948 and had 4 children. Young Adult Banned Books tells us that Cormier was acclaimed for “his powerful and disturbing novels for young adult readers” (Young, 8). He has written many novels for young adults including the sequel to The Chocolate War (Beyond the Chocolate War, 1985). Cormier wrote The Chocolate War based on a true life experience “in which his son was the only person in his class to refuse to sell chocolates for a high school fund raiser” (Young, 9). The Chocolate War was published by Pantheon in New York, New York in 1974. The Chocolate War tells the story of “a young boy's struggle against the conformity imposed on him by the restrictive atmosphere of an all-male Catholic prep school as well as by the demands of the Vigils, a secret group that the school does not officially condone but...
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...Downloaded by [University of Ottawa] at 14:44 24 March 2014 Football, Violence and Social Identity Downloaded by [University of Ottawa] at 14:44 24 March 2014 As the 1994 World Cup competition in the USA again demonstrates, football is one of the most popular participant and spectator sports around the world. The fortunes of teams can have great significance for the communities they represent at both local and national levels. Social and cultural analysts have only recently started to investigate the wide variety of customs, values and social patterns that surround the game in different societies. This volume contributes to the widening focus of research by presenting new data and explanations of football-related violence. Episodes of violence associated with football are relatively infrequent, but the occasional violent events which attract great media attention have their roots in the rituals of the matches, the loyalties and identities of players and crowds and the wider cultures and politics of the host societies. This book provides a unique cross-national examination of patterns of order and conflict surrounding football matches from this perspective with examples provided by expert contributors from Scotland, England, Norway, the Netherlands, Italy, Argentina and the USA. This book will be of interest to an international readership of informed soccer and sport enthusiasts and students of sport, leisure, society, deviance and culture. Richard Giulianotti, Norman...
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...Race Discrimination Chapter Outline * Opening Scenarios * Statutory Basis * Surprised? * Background * General Considerations * Recognizing Race Discrimination * Racial Harassment * A Word about Color * The Reconstruction Civil Rights Acts * 42 U.S.C. Section 1981 * 42 U.S.C. Section 1983 * 42 U.S.C. Section 1985 * Management Tips * Summary * Chapter-End Questions Opening Scenarios SCENARIO 1 An employer has a “no-beard” policy, which applies across the board to all employees. A black employee tells the employer he cannot shave without getting severe facial bumps from ingrown hairs. The employer replies that the policy is without exception and the employee must comply. The employee refuses and is later terminated. The employee brings suit under Title VII on the basis of race discrimination. Does he win? Why? Why not? SCENARIO 2 Two truck driver employees are found to have stolen goods from the cargo they were carrying. The black employee is retained and reprimanded. The white employee is terminated. The white employee sues the employer for race discrimination under Title VII. Who wins and why? SCENARIO 3 A black female employee is terminated during a downsizing at her place of employment. The decision was made to terminate the two worst employees, and she was one of them. The employer had not told the employee of her poor performance nor given her any negative feedback during evaluations...
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...Literary Theory and Schools of Criticism Introduction A very basic way of thinking about literary theory is that these ideas act as different lenses critics use to view and talk about art, literature, and even culture. These different lenses allow critics to consider works of art based on certain assumptions within that school of theory. The different lenses also allow critics to focus on particular aspects of a work they consider important. For example, if a critic is working with certain Marxist theories, s/he might focus on how the characters in a story interact based on their economic situation. If a critic is working with post-colonial theories, s/he might consider the same story but look at how characters from colonial powers (Britain, France, and even America) treat characters from, say, Africa or the Caribbean. Hopefully, after reading through and working with the resources in this area of the OWL, literary theory will become a little easier to understand and use. Disclaimer Please note that the schools of literary criticism and their explanations included here are by no means the only ways of distinguishing these separate areas of theory. Indeed, many critics use tools from two or more schools in their work. Some would define differently or greatly expand the (very) general statements given here. Our explanations are meant only as starting places for your own investigation into literary theory. We encourage you to use the list of scholars and works provided for each...
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