Premium Essay

Pm592 Cp1

In: Other Topics

Submitted By davmenon
Words 2696
Pages 11
Executive Summary/Proposal –
Our motto and our mission is "Health for Life." Menon’s Yoga Centre, LLC intends to fulfill the mission through the opening of multiple Yoga centers. Initially our first centre will be used as model on which to base additional franchised studios.
Yoga is growing trend in health and fitness industry and Menon’s Yoga centre will teach both traditional and unique styles of Yoga classes. This blend of styles draws more customers than typical studios attract. By capitalizing on this strength, we are in unique position to create nationally recognized style of teaching and recognized brand. The primary objective is to open a flagship centre that will draw clients from other local studios. Franchise additional studios under the Menon’s Yoga Centre brand, will establish our unique system of yoga training as branded system. The objective to open our first local studio, train teachers in our methodology create branded retail products then expand our unique yoga fitness system into recognizable market culture. The second step is to train teachers and staff. The Mission Statement Menon’s Yoga Centre, LLC, is dedicated to promoting healthier living and reduced stress through yoga and meditation classes and massage therapy.
Classes are offered morning afternoon and evening seven days week to accommodate all of our clients' schedules. The Centre will be open daily from 8 a.m. to 8 p.m. Massage therapy meditation classes and private classes will be offered as contracted services and scheduled by appointment.

One full time employee will be the business manager and responsible for the day to day operations, accounting sales marketing and future business development.

Experienced yoga students tend to try new studios teachers and styles of teaching. Advertising new style of yoga in new studio will draw many students from competing studios;

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