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Positives and Negatives of Control Mechanism

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Wal-Mart Control Mechanisms

Pricing, Marketing Image, and Technological Control Mechanisms
Negative and Positives

Control mechanisms are ways “to seek compliance with established plans, standards, quality criteria, and in conformance with organizational goals and values. Control mechanisms are both enabling…and constraining.” (Malhotra, 1997). http://www.cheathouse.com/essay/essay_view.php?p_essay_id=121675#ixzz0fh0sE03w People have become accustomed to stores where you can find everything and anything on its premises. Now in days we can almost say good bye to smaller retail stores for the exception of maybe a few. In todays fast pace era time is precious and the evolution of big stores is what is on the rise. In today’s world you will find super center structures e.g. Mall’s, and superstores Like Wal-Mart, Target, Costco, and K-Mart just to give an idea. Every customer loves finding a store full of bargains, low prices, and good deals. That being said Wal-Mart believes that having someone greets you and making you feel welcome when you walk through one of their stores isn’t a bad idea. Having information of missing children on their bulletin boards creates a powerful image for the company, and to the community it looks great. Many ask the question, whether or not Wal-Mart is a bad thing or a good thing. Despite all of this, Wal-Mart keeps bringing in billions in revenues. Adopting local standards of whatever community they build their stores in lies part of Wal-Mart’s huge success. Whether or not is a negative or a positive thing to do is up to anybodies opinion. Yes, Wal-Mart sometimes wipes out small business around the community. “Virtuous” seems to be Wal-Mart’s motto, appearing on cover up magazines like Redbook, and Cosmopolitan. Wal-Mart’s main focused is customer satisfaction especially on this struggling economy thus presenting lower prices

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