...Shah Rukh Khan: n 2005, Shah Rukh Khan came onto the brand to feature in a memorable TVC with Hema Malini, Sridevi, Juhi Chawla and Kareena Kapoor. This time, the product he endorses has a fragrance created by world renowned perfumer Didier Gaffet. Inspired by the perfume Kenzo Flower and keeping in mind the sensory preferences of Indian women; this Master Perfumer has created a fragrance that’ll make Indian woman feel elegant and polished. In Shah Rukh Khan’s own words, “The fragrance of Lux reminds me of being happy and being in love.” At the shoot, Shah Rukh Khan also said, “I’m happy to be associated with Lux yet again! The fragrance of Lux will captivate you just as it has made me ‘Bekaboo’. The fragrance of Lux that stands for love and sensuality brings out the lover in me.” Katrina Kaif added, “Lux for me is a very special and iconic brand; it symbolizes beauty. When I think of Lux, I think of fun and spontaneity. Lux embodies a type of a woman rather than just soap and of course the fragrance that embodies sensuality. Lux’s amazing fragrance makes the whole experience of bathing fun!” Product Definition Navratna: The most trusted brand in the category. Navratna is a force to recon with cool oil category. It commands a holding of 50% of Market Share of the cool oil market. Amazingly, it has a virtual monopoly in the southern states with a market share of 98 %. We do believe that Navratna will do wonders in the FMCG category in near future. Navratna:...
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...Qualities of an Epic Story in The Notebook What is an epic? An epic, by definition, is the telling of an epic hero’s story through the vast journey and sacrifices he makes. The Notebook would be considered an epic for many reasons. Some may disagree and say it’s just a love story that contains no characteristics, and no proof of being an epic. But in this paper the characteristics of an epic will be explored through facts and examples from the text and from today’s present life and culture. The epic hero, Noah Hamilton in Nicholas Sparks’ The Notebook states, “I am no one special, just a common man with common thoughts. I've led a common life. There are no monuments dedicated to me. And my name will soon be forgotten. But in one respect, I've succeeded as gloriously as anyone who ever lived (The Notebook).” Some examples of the characteristics in The Notebook that proves this is an epic would include vast settings, the story begins in medias res, the characters have epic digressions and that the hero embodies the values of the culture. Because of how the story starts, media res would be considered the first characteristic of an epic that can be noticed in The Notebook. Our story begins at a nursing home in the south where Allie is being looked after due to her dementia. The nurse is in her room, attempting to have Allie come out and go outside for a little while until a mysterious man shows up. Now, we don’t know who this man is that has just entered her room, and we’re not...
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...ONE NIGHT @ THE CALL CENTER —CHETAN BHAGAT [Typeset by: Arun K Gupta] This is someway my story. A great fun, inspirational One! Before you begin this book, I have a small request. Right here, note down three things. Write down something that i) you fear, ii) makes you angry and iii) you don’t like about yourself. Be honest, and write something that is meaningful to you. Do not think too much about why I am asking you to do this. Just do it. One thing I fear: __________________________________ One thing that makes me angry: __________________________________ One thing I do not like about myself: __________________________________ Okay, now forget about this exercise and enjoy the story. Have you done it? If not, please do. It will enrich your experience of reading this book. If yes, thanks Sorry for doubting you. Please forget about the exercise, my doubting you and enjoy the story. _____________ The night train ride from Kanpur to Delhi was the most memorable journey of my life. For one, it gave me my second book. And two, it is not every day you sit in an empty compartment and a young, pretty girl walks in. Yes, you see it in the movies, you hear about it from friend’s friend but it never happens to you. When I was younger, I used to look at the reservation chart stuck outside my train bogie to check out all the female passengers near my seat (F-17 to F-25)is what I’d look for most). Yet, it never happened. In most cases I shard my compartment with talkative aunties,...
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...prepared for: NYU M.S. in Public Relations and Corporate Communication by Priyanka Mulimani, New York University Kerry Lee O‘Grady (Advisor) September 2013 Priyanka Mulimani Page 1 Abstract This paper researches the evolution of the magazine industry, its transitional phases and its adaptation to new technologies. The study examines the role of the Internet and social media for the magazine industry and the resulting impact on readership. It involves research and analysis of different social media elements and ways in which print magazines embrace them. The overall objective of this project is to examine the digital footprint of FamilyFun magazine and successfully devise a measurable social media strategy (with tactics) for it. The research highlights different ways present-day magazines use social media channels. The results of FamilyFun magazine‘s social media audit are tabulated in the presentation that follows. The presentation also includes the competitive analysis of FamilyFun magazine, which forms the basis for developing strategies and tactics for it. Additionally, the social media analysis of FamilyFun magazine provides an in-depth understanding of social media presence of parenthood magazines. Finally, based on the overall research and analysis, a list of best practices for effectively using different social media channels is laid out for magazines in general. Priyanka Mulimani Page 2 Table of Contents Introduction: The Importance of Social...
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...business & got it December in 2003. From February 2004 he has started his decoration business named ARZOO & SONS DECORATOR. Business activity, management, related companies: Mainly this is a supply based business which supplies all kinds of gate, pandal decoration instrument. It also supply cooking & feeding related instrument for any event like Marriage, Birthday Party, Seminar e.t.c. Markets, customers & suppliers, payment mode and delivery mode for clients and suppliers, competitors: Suppliers: The main suppliers are: Tanin Bestware Furniture, Lalbag Branch. Bangladesh Melamin Industries, Kintu metal Store, New Market. Lal mia Transport agency e.t.c. Customers: The main client’s are Azimpur Estate Community Centre, Priyanka Community Centre, Hajaribag, Priyanka Community Centre, Hajaribag, Jamila khatun Community Centre, Amligola, Rupkotha Event Management Co. Elephant Road.e.t.c Payment mode and delivery mode for clients and suppliers: Customers pay by cheque and the client pays to its suppliers both in cash and by TT. The client also gets cash money from the customers. The bank statements show 76.58% average sales deposit. Products & Services; location of business premises; sales techniques; market reputation: The main products are: Plastic Chair, Woody Chair, Plastic Jug, Crystal Jug, Melamine Plate, Melamine glass, Samiana, Table fan, Drizzling light, Generator e.t.c. Management Team, accounting and management tools: Client...
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...SNo | Student Name | 1 | AABHA JHALARIA | 2 | AANCHAL GOYAL | 3 | AASHI AGARWAL | 4 | AASHMA SINGH GOUR | 5 | AASTHA SANGWAN | 6 | AAYUSHI GOYAL | 7 | AAYUSHI MANGLA | 8 | ABHA SINGH | 9 | ADITI AGARWAL | 10 | ADITI BHANDULA | 11 | ADITI CHAURASIA | 12 | ADITI SARAF | 13 | AIMY SHUKLA | 14 | AISHI BAIDYA | 15 | AISHWARYA SONI | 16 | AKANKSHA AGARWAL | 17 | AKANKSHA GHANGAS | 18 | AKRITI BINDAL | 19 | AKSHADA KUMARI JOSHI | 20 | ALISHA | 21 | ALVI FATIMA RIZWI | 22 | AMISHA JHAWAR | 23 | AMISHA NAGPAL | 24 | ANAMIKA TULSYAN | 25 | ANANYA AGARWAL | 26 | ANISHA BHUDOLIA | 27 | ANISHA SAXENA | 28 | ANJALI DUGAR | 29 | ANJALI JAIN | 30 | ANJALI VERMA | 31 | ANKITA AGRAWAL | 32 | ANNU KUMRI | 33 | ANSHU BHANSALI | 34 | ANTARA KASHYAP | 35 | ANUSHA TIWARI | 36 | ANUSHKA JAISWAL | 37 | ANUSHKA SINGH | 38 | APOORVA MEENA | 39 | ARADHANA JAIN | 40 | ARCHANA JAIN | 41 | ARSHDEEP KAUR | 42 | ARSHIA GOYAL | 43 | ARSHIYA BISHNOI | 44 | ASHNA RAJ | 45 | ASHVEEN BRAR | 46 | ASTHA AGRAWAL | 47 | AYSHMEEN KAUR | 48 | AYUSHI AGARWAL | 49 | AYUSHI AGRAWAL | 50 | AYUSHI BHARADIA | 51 | BABALJEET KAUR | 52 | BHAVIKA MUNDRA | 53 | BHAWANA SINHA | 54 | BHOOMIKA KUMAWAT | 55 | CHAND RATHORE | 56 | CHARU SANKHALA | 57 | CHATTERJEE NAYONIKA | 58 | CHELSIA CHUCHRA | 59 | CHESTA KHATRI | 60 | CHHAVI AGARWAL | 61 | DAMINI BISHNOI...
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...PRODUCT PLACEMENT IN FILMS 3 2 1 “Aila, bournvita nahi hai? Chusti, sfurti aur shakti ke liye bournvita hona bohot zaruri hai..” Doesn’t the dialogue sound familiar? All those who have seen the famous movie Koi Mil Gaya, starring Hrithik Roshan, won’t feel hard recalling the endorsement of Cadbury’s product Bournvita. And the same product was endorsed again in its sequel Krrish (as shown in pic#1). Product Placement is basically a promotional tactic used by marketers in which characters in a fictional play, movie, television series or book use a real commercial product. Typically the product or its logo is shown or favorable qualities of the product are mentioned. Considering the trend of product placement in Bollywood movies, it was first visible way back in 1955 in Raj Kapoor movie named Shree 420 (as shown in pic#4) where the protagonist enters Mumbai for the first time, a large Coca-cola banner was visible right above his head. Although the trend continued then in latter movies namely An Evening In Paris (1967) where again Coca-cola was carried by the hero & heroine of the movie where ever they went exploring the city of Paris, & in Bobby (1975), Rajdoot motorcycle was featured by Rishi Kapoor. In 1992, an Aamir Khan starred film Jo Jeeta Wohi Sikander promoted the use of geared bicycles (as shown in pic#3). Similarly in Dil Toh Pagal Hai (1997) starring Shahrukh Khan, number of brands were promoted like Pepsi, Levis & Killer jeans. However it was Coca-cola’s...
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...broken heart Katy perry: roar Tiesto: red lights Kesha: die young Panjabi mc: beware of the boys Jhoom barabar jhoom Love aaj kal: Aahun aahun Sunidhi Chauhan: Kamli Kambakkht Ishq: Om Mangalam Jai Ho ( You are my destiny) Calvin Harris: Summer Ra one: Chammak Challo Eminem: Headlights ( slow song) Priyanka Chopra: Exotic Maroon 5: Daylight Tooh Tu meri entriyaan Baby doll Katy Perry: Wide awake Say Na Say Na Selfie Mauja hi Mauja Turn down for that Char baj gaye Mujhse Shaadi Karogi Austin Mahone: Mmm Yeah Heyy Baby: Mast Kalandar Nicki Minaj: Starships Love Aaj kal: twist Khakee: Dil Dooba Billu Barbar: Marjaani Macklemore: can’t hold us Chaan Ke Mohalla dhinka chika Khaike Paan Baneraas Wala Gori tere pyaar mein mashup by kiran kamath Ashiyana Desi boys Uff teri ada Pitbull: feel this moment Om Shanti Om: Dewangi Deewangi Saalam E Ishq Bastille: Pompeii Ram leela: Nagada Sang dhol Pappu Can’t Dance Ishq Kabhi Kariyo Na Usher: Yeah Usher: dj got us falling In love again Usher: omg Dil lay Gayee Priyanka Chopra: My city Selena Gomez: Come and get it Kolaveri Di Dard E disco Bole Chudiyan It’s the time to disco Demi Lovato: neon lights Kal Ho Na ho: Pretty woman Gym Class hero: Stero Love teach me how to dougie Avi Avi Jason Derulo: talk dirty Pharrell William: Happy Ryan Lewis: Thrift shop (clean...
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...Running header: IPAD’S SECURITY BREACH iPad’s Security Breach The Business Enterprise- BUS 508 May 28, 2011 IPAD’S SECURITY BREACH Abstract Across the globe AT&T is known as the world’s leading integrated companies-applying innovative technologies to discover, develop and complete construction of the first transcontinental broadband-communications network. This paper will investigate and discuss some of the major issues involving Apple’s security breach. First determine if hacking into a website is ever justifiable, applying your theory to a real-world case in which someone hacked into a system, including the name of the company and details. We will create a corporate ethics statement for a computer security firm that would allow or even encourage activities like hacking. Secondly discuss if it is important for organizations like Gawker Media to be socially responsible; determine what factors CEOs should consider when responding to a security breach. Lastly, create an email script to be sent to AT&T customers informing them of the security breach and a plan to resolve the issue IPAD’S SECURITY BREACH Determine if hacking into a website is ever justifiable, applying your theory to a real-world case in which someone hacked into a system, including the name of the company and details. According to Bosker (2010), recently, private information of iPad owners have been exposed through a security breach that has brought...
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...*Enters home* Me: MOOOOOMMM I’M HOME! Mum: Really? I would never have guessed(.) So how was school? Me: It was okay(.) Can’t really expect much news from this school. Mum: Well, you’re gonna have to deal with it now// Me: //Acha, acha. Pata hai. Meri ghalti hai ke mein iss school me pas gaye hoon. (Yeah, yeah. I know it’s my fault I’m stuck in this school.) Mum: Firstly don’t talk over me and secondly when I’m talking to you in English then you should reply in English. Me: Okay then(.) Where’s Diya and Ayanna? Mum: It’s a small house(.) Go and find them. Me: Fine. GUYS, WHERE ARE YOU? Diya: Here we are Khushboo di. You okay? Me: Yeah, I’m fine(.) You? Diya: I’m okay(.) Ayanna’s hiding let’s go and find her. Me: Okay. *Finds Ayanna* Ayanna: AAAAAHHHHHHHHHH Mum: Go change your clothes(.) I’m getting your food ready. Me: Okey Dokey Mum: Zara jaldi karlo(.) Khana tyar hai. Hurry up a little(.) Your food’s ready. Me: Acha (Okay) Mum: Khana kane ke baad Diya aur Ayanna ko nahla dena. Zara jaldi. (After eating give your sisters a shower. Hurry up a little.) Me: I don’t want to give them a shower(.) They’re annoying. Mum: Yes, but they’re your sisters so hurry up and do what I said. Me: But// Mum: //No buts(2) Jaldi karo. Me: That’s so not fair. Mum: Life’s not fair so deal with it and hurry the hell up. Me: Fine. Mum: Don’t act like a 2 year old with a tantrum. ...
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...Analysis of Mutual Fund for SBI Mutual Fund and Securities Ltd. Final Managerial Economics Submitted by: SHUBHAM SHARMA Division: B Roll No: 42 Class: BBA.LLB PRN NO: 14010224105 OF Symbiosis Law School, NOIDA Symbiosis International University, PUNE In March 2015 Under the guidance of Prof. Sweta Saurabh & Prof Pushpa Negi Course in charge Index S.NO | PARTICULARS | PAGE NO. | 1. | C E R T I F I C A T E | 3 | 2. | ACKNOWLEDGEMENT | 4 | 3. | INTRODUCTION | 5-6 | 4. | HISTORY | 6 | 5. | DIFFERENT TYPES OF MUTUAL FUNDS | 6-8 | 6. | LITERATURE REVIEW | 8-11 | 7. | OBJECTIVES | 11 | 8. | RESEARCH HYPOTHESIS OF THE STUDY | 11 | 9. | ANALYSIS | 11-12 | 10. | CONCLUSION | 13 | 11. | REFERENCES | 14 | C E R T I F I C A T E The project entitled “Analysis of Mutual Fund for SBI Mutual Fund and Securities Ltd.” submitted to the Symbiosis Law School, NOIDA for Managerial Economis as part of Internal assessment is based on my original work carried out under the guidance of Dr.Pushpa Negi and Professor Sweta Saurabh from 17th December,2014 to 15th March ,2015. The research work has not been submitted elsewhere for award of any degree. The material borrowed from other sources and incorporated in the thesis has been duly acknowledged. I understand that I myself could be held responsible and accountable for plagiarism...
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...LOVELY PROFESSIONAL UNIVERSITY HOME WORK-1 SCHOOL OF MANAGEMENT (Q3) - FINANCE NAME OF THE FACULTY MEMBER: ATIN GARG COURSE NO: MGT517 COURSE TITLE: FINANCIAL MANAGEMENT CLASS: MBA SEMESTER: 2nd SECTION:Q3R10 BATCH: 2011-13 MAX. MARKS: 20 DATE OF ALLOTMENT: 19/JANUARY/2011 DATE OF SUBMISSION: 30/JANUARY/2012 |S. No |Roll No |Topic |Objectives of Academic |Topic |Model* | | | |No. |Activity | | | |1 |All students| |The objectives of this |CASE BASED ASSIGNMENT |This will be a group (4 students) assignment. Each group will be required to submit | | | | |academic activity is |ANNEXURE 1 ATTACHED |his/her written report after taking few important actions into account: - | | | | |mainly focused to:- | |Report must be hand written only. | | | | |Develop Analytical | |Students will be credited with marks for the relevance, analysis, understanding & | | | | |Skills in...
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... TERM PAPER ON “The Role Of Lease Financing In The Capital Market Development” Supervisor: - Mrs. Afsana Yesmin Lecturer Faculty of Business Studies Premier University Chittagong. Submitted by: - Priyanka Das ID# 0613111771 Program: BBA Faculty of Business Studies Major in Finance Premier University, Chittagong Faculty of Business Studies Submitted in partial fulfillment of the requirement for the Bachelor of Business Administration Submission Date: 28th November, 2011 Letter of Transmission Date: 28th November 2011 To The Supervisor Faculty of Business Studies Premier University, Chittagong. Subject: Submission of term paper Sir, It is indeed a great pleasure for me to be able to hand over the result of my hardship of the report on “the role of lease financing in the capital market development”. I take the opportunity to thank you very much for your kind cooperation, supervision and suggestion in preparing this report. I have enjoyed the whole program with great spirit and enthusiasm. I fervently hope that you will find this report worth reading. I hope you will accept my report. Yours sincerely, Priyanka Das ID: - 0613111771 Program:-BBA Major in Finance ACKNOWLEDGEMENT I have the pleasure to express my gratitude to the Almighty God, who has given me the strength and opportunity to complete report. At first, I like to thanks to our honorable...
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...S. N |ROLL NO. |NAME |FATHER NAME |PHONE NO. |DOCUMENT RECEIVE SING | | |1 | |KIRTI |SATISH |9212397553 | | | |43141171 | | | | | |2 |43141174 |ANKITA |SATBIR SINGH |9910525282 | | |3 |43141180 |MANISHA |AMARJEET |9013231830 | | |4 |43141181 |KULDEEP SINGH |SATISH SINGH |9818464749 | | |5 |43141182 |KUSUM LATA |SURAJ BHAN |9315666399 | | |6 |43141183 |ANU GREWAL |ANIL KUMAR |9555934568 | | |7 |43141184 |GEETU |VIJAY SINGH | | | |8 |43141185 |NISHA |KULDEEP SINGH...
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...economic activity that is conducted via electronic medium. M-commerce is a subset of E-commerce. Consumers can choose different devices to shop online. The devices are personal computers, laptops, mobile phones, tablets etc. There is a huge increase in number of mobile phones in India and this is expected to be leveraged by the E-commerce industry. There are more than 286 million debit cards in India and additional security (via security codes) enhances the scope of Ecommerce (Deshmukh, Sujata, & Deshmukh, Prashant, & Thampi, G. T 2013). Initial consumers prefer to shop those goods which don’t have touch and feel factor, but this trend is gradually changing. Customer satisfaction depends on information quality and service quality (Joshi, Priyanka 2015). There are some challenges in m-commerce. Small screens and sparse internet connectivity are some of them .One set of researcher looks at how M Commerce should be adopted. There are articles like "Effective optimization of Web Sites for Mobile access" which talks about technical problems that occurred while introducing E Commerce website over mobile phone screen. (Marci Troutman, Steve Timpson, 2008). Further researchers talked about who are the first adopters of E Commerce mobile applications and their patterns. When M Commerce was introduced the initial users were mostly web users. (Liren Einav, Igor Popov and Neel Sundaresan 2012). E-commerce consumer behaviour has been studied in the past. Regression analysis has demonstrated ...
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