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Product Life Cycle

In: Business and Management

Submitted By greydb
Words 960
Pages 4
Life Cycles

PAT 8 / ISO 14000

Well, as I just mentioned in my paper on process variables, I am only beginning to analyze the cooperate world… and this look into the life cycle of products and services has been another opportunity for me to do some serious pondering… leading me to question what it is I am getting myself into. Here’s the thing, it seems sustainability is something that everyone is incapable of understanding. I’ll explain. I’m a person who is looking for a career in energy conservation and environmental engineering… but (and this is off topic and regarding PAT 5) when I stop into FVTC’s engineering department and ask a general question like, what are some environmental standards a company might adhere to… I’m pointed towards Kimberly Clark as an example to follow. Things like this are frustrating to me. Can we not see the irony of recommending a company that makes its money creating a product that will only be used once before being discarded, as an example to follow in regards to adhering to environmental standards? Or anything else for that matter… How are we supposed to come up with fresh ideas to move forward, if this is the template with which we base our success? Are we unable to see this is a company that is inherently unsustainable and always will be, no matter what they do..? I didn’t just say this to rip on Kimberly Clark either… and I’ll clarify why. This focus on product life cycles (and business strategy in general) is the perfect example of how it seems we are all hamsters running nowhere on our wheels. I mean, if we keep focusing on these things that will never affect the big picture, we will never progress… the “life cycle” of our products we produce is a perfect example of what I mean. Everything is created with the intention for it to inevitably break, and or be replaced. Nothing is made to actually last, but...

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