Mehmet Emin Pamuk
Sivanthy Selvanathan
Jonathan Yalcin
Kaan Yigitsoy
Enes Kivrak

MAN 333-1

PRODUCT DESCRIPTION In the recent years we have witnessed an emerging shift of trend from the generic products to healthier products such as organic apples or ergonomic shoes. Healthy products have become more competitive everyday and there is a growing demand in certain categories that still needs to be met. This is the kind of market need that we have targeted with our innovative product; “FootC”.

“FootC” is a shoe sole designed to massage the pressure points on the bottom of your feet, which are scientifically proven reflexology points. Massaging these improves the health of the internal and the external organs. There are approximately 30 reflexology points that can be targeted on the sole of our feet. The “FootC” has enough electrical pulse pads to target all of these points.

The material used to develop the product is a silicone compound that can withstand up to 400Kg of pressure and is antibacterial. We offer the product in 8 different colors and each color comes with its individual scent, which also provides odor protection. Other than being a portable foot massager “FootC” also provides 5 key features; pedometer, GPS, bacteria level measurement, a position (stance) tracker and an exercise level tracker. These features and the electrical pulses, needed for the massage, are all powered by a 3400 mAh lithium battery, which can be charged through a small plug at the heel of the sole. In short, “FootC” is a durable, waterproof, portable foot massager, which can be personalized and controlled through a smart phone application.

The application, which is integrated to Android, IOS and Google Play makes “FootC” multifunctional and also interactive. With the feedback that is received through the 5 features, the user can adjust him/herself to live a healthier life. The application will store weekly data and email it to the user and if specified the user’s doctor. Moreover, the standard package comes with a casual foot massage and if the user demands massages targeting certain body parts then an additional purchase needs to be made through an upgrade.

With “FootC” you will get ‘the foot-grade you need!