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Pyrex

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Unit VII – Scholarly Activity
Case Study: PYREX
MBA 6151-14I-4, Operations Research
By
Nguyen Hoai Phuong
ID 253434
Ho Chi Minh City
For
Dr. Matthew Ademola
MBA Faculty
Columbia Southern University

PYREX
Overview about company and its products/services. World Kitchen, LLC | Products/services | Separate organizations | Brand | * Was formed in 2000 * Manufactured and marketed bakeware, cookware, dinnerware, kitchen and household tools, range-top cookware, and cutlery. * World Kitchen already outsources a bunch of their products and this is so they can stay competitive with the competition. That is because with a lot of their current products they are made cheaper overseas versus the cost it would be to make them in the states. | 1. Corning Consumer Products – CCP (PYREX, the product line and brand originally, was World Kitchen's oldest brand and among its most recognized names) 2. EKCO Group 3. General Housewares. | 1. PYREX 2. CorningWare 3. Corelle 4. EKCO 5. Baker's Secret 6. Magnalite 7. Chicago Cutlery 8. OLFA. | Timelines | Events | In the early 1900s | Corning Glass Works (CCP) created a glass product to be used by railroads | In 1913 | Generated idea: glass dishes for baking. It was made by mistake when Bessie Littleton the wife of a Corning chemist ask her husband to bring home s some strong shatterproof glass for her to use in the kitchen. The Chemist then began a two year process to perfect the glass and to start selling it | In 1915 | Pyrex started to hit department and China stores everywhere. | In 2004 | World Kitchen sold OXO line to Helen and Troy => overcome bankruptcy in 2003 | In 2006 | World Kitchen owned only two plants in US:1. The PYREX plant in Charleroi,Pennsylvania (produced bakeware via a special process for tempering the thick, translucent glass)2. Corelle plant in Corning,

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