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Qantas Financial Year End 2012 Review

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QANTAS ANNUAL REPORT 2012

Broadening our horizons

Qantas Annual Report

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CHAIRMAN’S REPORT CEO’S REPORT FINANCIAL PERFORMANCE BOARD OF DIRECTORS REVIEW OF OPERATIONS CORPORATE GOVERNANCE STATEMENT DIRECTORS’ REPORT FINANCIAL REPORT SUSTAINABILITY REPORT FINANCIAL CALENDAR AND ADDITIONAL INFORMATION

Broadening our horizons

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QANTAS ANNUAL REPORT 2012

Broadening our horizons
Building on unique Australian qualities – and the skills of its 33,600 people – the Qantas Group is broadening its horizons to secure a successful and profitable future.

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QANTAS ANNUAL REPORT 2012

Heading For the Qantas Group, 2011/2012 was a year of transformation. We recorded an Underlying Profit Before Tax* despite significant challenges. We continued to build Qantas’ strong domestic network, Jetstar and Qantas Frequent Flyer. And we launched a five-year plan to turn around Qantas’ international network.
FOR THE YEAR ENDED 30 JUNE 2012

*For explanations of non-statutory measures see the Review of Operations.

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Building a stronger Qantas for our people, our customers, our shareholders and Australia
The Qantas Group has a broad portfolio and a clearly defined strategy, with the following core goals: — Build on the Group’s strong domestic businesses through a clear focus on the customer. — Turn around Qantas International through the “four pillars” of targeting global gateways, growing with Asia, improving the customer experience and ensuring disciplined financial management. — Strengthen Jetstar’s rapid presence across Asia to capture the full benefits of the region’s low-cost leisure travel boom. — Continue to expand Qantas Frequent Flyer by adding new partners and increasing ways for members to earn and spend points. Supporting these goals are several business transformation initiatives,

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