Free Essay

Res 351 Week One

In: Business and Management

Submitted By jrbasagic
Words 489
Pages 2
Current Events in Business Research
RES351
October 26, 2014 Current Events in Business Research
I have read and analyzed the article titled, “Technology could ease textbook costs: Studies show students are slow to embrace new methods of learning” by Christopher Magan, 2010. This article explains how advances in technology are not as welcomed, as it should. In the analysis of this article, I will determine the research and purpose of the article, as well as discuss the complications under examination, the used methods of inquiries, and the completion of the research.
An association professor of communication at Wright State University, Lynn Disbrow, received an award recently by the Ohio Board of Regents (Magan, 2010). This award was in recognition for her digitally making speaker notes, which reduced the cost of materials from $90 to $35. That enabled students the same supplementary material at a much cheaper price. The reality of the textbook market is that with the invention of tablets and net books, traditional textbooks will lose some market share to digital print. Many universities have already begun this transition.
For as quickly as students accept technology trends such as social networking, studies show that students are slower to transition to digital textbooks. The Student Watch put together a study in 2010 which revealed seventy-four percent of students would rather use printed textbooks. As many as 60% of students were unaware that their textbooks were available to them digitally. Students use printed textbooks from the onset of primary education; this thought process stays with them throughout their scholastic career.
In an effort to maximize profit and the low cost of digital print, book companies will be transitioning more to it in the future. McGraw-Hill publishes all of their textbooks in both print and digitally, and many companies are eager to join them in this regard.
The technology wave will only increase the demand for digital print. Now most students have some sort of computer or tablet. Colleges and universities are transitioning to paperless which is also fueling this transition. Students will have to open up their minds and transition as well, the future of paperless is here now.
The digital age of textbooks is here now and there is no going back. Even if students prefer a traditional textbook the business climate is not going to support this avenue forever. At the University of Phoenix the digital age has taken over, I don’t even know where to get a traditional textbook. The digital book is also afforded to me for free, which would be nearly impossible with a traditional book. There is a good chance in 20 years that students will not even use a traditional textbook at all. References
Magan, C. (2010, June 12). Technology could ease textbook costs; Studies show students are slow to embrace new methods of learning. Dayton Daily News. Retrieved from http://search.proquest.com.ezproxy.apollolibrary.com/docview/497337234?accountid=458

Similar Documents

Premium Essay

Res 351 Week 2

...RES 351 WEEK 2 A+ Graded Tutorial Available At: http://hwsoloutions.com/?product=res-351-week-2 Visit Our website: http://hwsoloutions.com/ Product Description PRODUCT DESCRIPTION RES 351 Week 2,RES 351 Week 2,Ethics has evolved over the years, and it is necessary for any business, whether by economic or personal reasons make the right decisions, doing meticulous analysis of its ethical values. In all serious ethical experience, we have to analyze our performance towards the society. Ethics in business research establishes rules that the researchers should use as a guide. Certain rules are based on trust not entirely by the honesty of the job of the researcher, but likewise by its sincerity in the method applied to conduct the research. It is not unusual for some researchers to stutter between what is ethical or not. Business Research Article This article is about an American energy company called Enron. Enron was the owner of power plants, gas distributors and other units involved in the provision of services to consumers and businesses. This company became a major broker into the energy market, taking huge financial risks and becoming one of the healthiest organizations in the United States, with thousands of employees. In December 2001, the company went into bankruptcy leaving everyone around in shock. The commercial operations of Enron relied heavily on complex business transactions, many of them associated with future business. It is mentioned that those......

Words: 449 - Pages: 2

Free Essay

Res 351 Week 3 Research Promotes Change

...RES 351 WEEK 3 RESEARCH PROMOTES CHANGE A+ Graded Tutorial Available At: http://hwsoloutions.com/?product=res-351-week-3-research-promotes-change Visit Our website: http://hwsoloutions.com/ Product Description PRODUCT DESCRIPTION RES 351 Week 3 Research Promotes Change, RESEARCH PROMOTES CHANGE Garmin, who has been known as the leading producer in consumer GPS products, has decided to turn to the world of smartphones. Initial research into the level of competition introduced by the smartphone provided data needed to swim with the current of the market, rather than against it. Garmin must find ways to expand on their product lines and stay relevant while evolving to meet new dimensions of customer demand. Before committing to any particular direction, there must be research into cost of product development and features desired by consumers while collecting consumer data to make these determinations in an ethical manner. We will explore these objectives in more detail to show how Garmin has used customer generated data to weather the smartphone storm. An Updated Mission One strategy Garmin has opted for is to work with the competition rather than against it (Couts, 2012). Many users prefer to have access to navigation and fitness tracking applications on their mobile devices,or use them in conjunction with Garmin products through advanced features like Bluetooth. The obvious course of action was to find a way to link smartphone capability with Garmin’s already......

Words: 427 - Pages: 2

Free Essay

Res 351 Week 1

...RES 351 WEEK 1 A+ Graded Tutorial Available At: http://hwsoloutions.com/?product=res-351-week-1 Visit Our website: http://hwsoloutions.com/ Product Description PRODUCT DESCRIPTION RES 351 Week 1, Business research process involves the study of all aspects of the company and then that information will be used to make business decisions. This requires several steps to help the company achieve its goals, and evaluating its strengths and weaknesses to solve or to avoid problems. The research process also helps to have a clearer and updated idea of their industry (Suttle, 2014). After worked for more than seven years in the airlines industry, I decided to review an article titled “Customer Satisfaction in Airline Industry.” During my years of experience, I saw how many of the passengers left the airport frustrated with the services offered. I think this is a good topic for me to evaluate, because it help me to understand situations that are important within the airline industry. Current Event in Business Research In the summary of the article “Customer Satisfaction in Airline Industry” explain how the research followed on how the five dimensions of customer satisfaction was applied in the airline industry. Such articles can be used to design strategies specifically aimed to increase the level of customer satisfaction in the airline industry. At first I was a little confused about the method used in this article, but I have come to the conclusion that the method......

Words: 509 - Pages: 3

Premium Essay

Qnt 351 Course Career Path Begins / Tutorialrank.Com

...QNT 351 Final Exam Guide (New) For more course tutorials visit www.tutorialrank.com Q1 The Director of Golf for a local course wants to study the number of rounds played by members on weekdays. He gathered the sample information shown below for 520 rounds. At the .05 significance level, is there a difference in the number of rounds played by day of the week? 2. An auditor for American Health Insurance reports that 20% of policyholders submit a claim during the year. 15 policyholders are selected randomly. What is the probability that at least 3 of them submitted a claim the previous year? 3. When a class interval is expressed as 100 up to 200, _________________________. 4. A coffee manufacturer is interested in whether the mean daily consumption of regular-coffee drinkers is less than that of decaffeinated-coffee drinkers. A random sample of 50 regular-coffee drinkers showed a mean of 4.35 cups per day, with a standard deviation of 1.2 cups per day. A sample of 40 decaffeinated coffee drinkers showed a mean of 5.84 cups per day, with a standard deviation of 1.36 cups per day. What is your computed z-statistic? 5. You perform a hypothesis test at the .05 level of significance. Your computed p-value turns out to .042. What is your decision about the hypothesis? 6. In a distribution, the second quartile corresponds with the __________. 7. The MacBurger restaurant chain claims that the waiting time of customers for service is normally distributed, with a mean of 3......

Words: 7155 - Pages: 29

Premium Essay

Res 351 Week 3 Stages of the Research Process

...RES 351 WEEK 3 STAGES OF THE RESEARCH PROCESS A+ Graded Tutorial Available At: http://hwsoloutions.com/?product=res-351-week-3-stages-of-the-research-process Visit Our website: http://hwsoloutions.com/ Product Description PRODUCT DESCRIPTION RES 351 Week 3 Stages of the Research Process, Stages of the Research Process It is critical to identify the purpose of the business research. According to Cooper & Schindler (2012) whether the researcher is involved in basic or applied research, a thorough understanding of the management question is fundamental to success in the research enterprise. For the purpose of this paper, I have chosen two articles that are different, but crucial in the type of business in which I am involved. Bullying by Ziken (2008) it is the first peer-reviewed article that I have found in the University Library, and the second article is “Qualitative research for international business” by Doz, (2011). Business Purpose The first article describes the bullying history of Allan J., a child in “Duquesne Elementary School in Duquesne, Pennsylvania” (Zirkel, 2008). Since the problem lasted several years when he was in grade six “Allen’s mother withdrew him from school halfway through the school year, enrolling him in a cyber charter school. She also filed a civil rights suit against the school officials and the district in federal court, alleging that they had violated her son’s “liberty” of bodily integrity under the 14th Amendment due......

Words: 412 - Pages: 2

Premium Essay

Statistics

... Course Syllabus | | | |WEDNESDAY | | | |Downtown Campus | | | |6:00pm to 10:00pm | | | |School of Business | | | |QNT/351 | | | |Quantitative Analysis for Business | | | |Dr. Jacquelyn B. Frausto | | Copyright © 2013, 2012, 2011 by University of Phoenix. All rights reserved. Course Description This course integrates applied business research and descriptive statistics. Students will learn to apply business research and descriptive statistics in making better business decisions. Other topics include examination of the role of statistics in research, statistical......

Words: 3466 - Pages: 14

Premium Essay

Current Events in Business Research

...Current Events in Business Research RES/351 University of Phoenix Current Events in Business Research The “Bringing Research to Life” section of Chapter 3 of Business Research Methods describes a scenario in which Myra Wines is part of a research team hired by the U.S. Army to determine whether the military’s munitions testing area was contributing to the high civilian death rate. Local activists believed the area was an environmental hazard and were attempting to force the closure of the firing range. The Army’s hypothesis was that its dud shells would only ignite if another live bomb caused it to explode and the civilian deaths were unrelated to the munitions testing area. Wines hypothesized that the duds could ignite and cause harm to civilians without leaving evidence of the event (University of Phoenix, 2011, Week One Reading). The text indicates that the research team met with Army personnel to review reports on the duds, to understand the management question, and to clarify the research question. The team observed Army personnel firing shells, the effects of the explosions, and the frequency of duds to understand the dilemma and develop research questions. As a result of a dud exploding unexpectedly, the team created a research design strategy and began collecting data through an observations study. The study revealed that civilians were scavenging salvageable metals from the......

Words: 524 - Pages: 3

Free Essay

Res/351 Week 4

...RES/351 Week 4 February 25, 2013 State which type of research design— exploratory, descriptive, or causal—is appropriate for the following examples? You also need to explain why you choose what you did, tying the example into the concept of the chosen design. Each question is worth 8 points. The correct design is worth 4 points, a clear and correct explanation (50+ words) of why you choose what you choose is worth 4 points. Show me you understand research designs. The goal of this research is to discover the real nature of the problem and to suggest new possible solutions or new ideas. • Exploratory With exploratory research we look into the source of a particular problem and gain a better understanding of what caused. This help designing a solution to better solution the problem. A food manufacturer wants to know the demographics of people who purchase organic foods. • Descriptive With this design the manufacturer would study and observe the people and their purchasing behaviors. This research is done indirection with the manufacturer not influencing the outcome of the research. A scientist wanted to find out what animals lived the longest, how long they lived, and what environmental characteristics were that the animals lived in. • Causal In this research the Causal Design would be most appropriate it would involve laboratory experiments as well as field experiments. Discovering which variables affect the other...

Words: 714 - Pages: 3

Premium Essay

Repare to Conduct Research Paper

...Business Research Ethics RES/351 University of Phoenix Business Research Ethics Unethical medical business research has occurred throughout time, and is particularly punctuated by the experiments conducted by at least 23 Nazi physicians on Jews, political prisoners, and the physically and mentally handicapped during World War II. Unethical medical procedures were performed without the knowledge, consent, or protection of the subjects (University of Phoenix, 2011, Week One Reading). Advancement in medicine requires testing on humans and animals; however, medical research is considered unethical if the testing is performed against the will of the subjects. During World War II, Nazi doctors performed up to 30 different experiments on concentration camp prisoners that caused the victims intense pain, mutilation, permanent disability, and at worst, death (Tyson, 2000). Many of the experiments were conducted to improve the performance of the German military personnel, to multiply the Aryan race, and to develop vaccines for diseases. Some of the experiments included studying the effects of high altitude on the brain, monitoring bodily reactions to freezing temperatures, infecting victims with bacteria or gas gangrene in inflicted battlefield-type wounds, and injecting poisons. Others included amputation to attempt bone, muscle, and joint transplantation, sterilization, and artificial insemination (Tyson, 2000). The sum of concentration camp......

Words: 873 - Pages: 4

Premium Essay

Get Online Help with Ur Assignment Ashford a+Material

...http://homeworktimes.com/downloads/acc-202-complete-course-acc-202-entire-course/ http://homeworktimes.com/downloads/acc-206-entire-course-new/ http://homeworktimes.com/downloads/acc-206-new-week-1-assignment-chapter-one-problems/ http://homeworktimes.com/downloads/acc-206-new-week-2-assignment-chapter-two-three-problems/ http://homeworktimes.com/downloads/acc-206-new-week-2-journal-institute-management-accounting/ http://homeworktimes.com/downloads/acc-206-new-week-3-assignment-chapter-four-five-problems/ http://homeworktimes.com/downloads/acc-206-new-week-3-journal-hershey-company/ http://homeworktimes.com/downloads/acc-206-new-week-4-assignment-chapter-six-seven-problems/ http://homeworktimes.com/downloads/acc-206-new-week-5-assignment-chapter-eight-problems/ http://homeworktimes.com/downloads/acc-206-new-week-5-assignment-final-paper/ http://homeworktimes.com/downloads/acc-212-financial-accounting/ http://homeworktimes.com/downloads/acc-250-complete-course-acc-205-entire-course/ http://homeworktimes.com/downloads/acc-290-complete-course-acc-290-entire-course/ http://homeworktimes.com/downloads/acc-291-complete-course-acc-290-entire-course/ http://homeworktimes.com/downloads/acc-340-entire-course-acc-340-complete-course/ http://homeworktimes.com/downloads/acc-400-complete-course-acc-400-entire-course/ http://homeworktimes.com/downloads/acc-407-entire-course/ http://homeworktimes.com/downloads/acc-455-complete-course/ http://homeworktimes.com/downl...

Words: 3197 - Pages: 13

Premium Essay

Week2 Reflection

...Running head: Learning Team D Week 2 Reflection Team D Week 2 Reflection Learning Team D University of Phoenix RES/351 This week we learned many new things about business research in week one. Specifically learned how to recognize situations that need many require research and how to determine the significance, magnitude, and feasibility of finding a solution to the situation, problem, issue or opportunity. We also learned much about ethical research. In week one as a team we learned about the different ways to recognize and find solutions for situations, problems, issues, and opportunities. Identified ethical issues in business research and discussed the business research process and recognizing a situation as a manager that needs to be addressing is a critical function that must be done in order to run and manage a successful business. Once a problem has been identified, knowing the steps to help you find a solution is the best way to gain the results you are after. These steps include manager questions, research questions, investigative questions and measurement questions. In any given situation it's important to find solutions in order to gain from that opportunity. Without using decision making tools the team wouldn't have alternate choices to consider and the problem or question would not be address effectively. Any business situation to finding a solution to this situation, you must find out what the problem and will it apply within the specific business.......

Words: 458 - Pages: 2

Premium Essay

Learning Team Reflection

... Learning Team Reflection for Week Two Learning Team A Kimberly Johnson, Vanessa Fleming, and Trina Bradley RES/351 October 12, 2012 Dr. Jan Bella Learning Team Reflection for Week Two After reading chapter one Research in Business, Learning team A learned that it is important to define business research. In this chapter we also learned the difference between decision support systems and business intelligence system. This chapter explained that Business Research is a systematic inquiry that provides the process of planning. After reading chapter two Ethics in Business Research, Learning Team A learned the issues that are in research ethics. This chapter also explained that the purpose of ethics research is to reassure the safety to those involved in the research process. This chapter explained that Ethic Research requires personal integrity and the need to have middle ground. After reading chapter four The Research Process, we learned the steps in this process. We also learned that research is a centered dilemma and decision. Once we found a topic we would like to write about we would start to find information on the topic and record this information on paper. Another factor that was learned in chapter four was how budgeting and value assessments influence our process for research design and proposing research. After reading chapter three Thinking Like a Researcher, we learned that the first step is finding out what you......

Words: 395 - Pages: 2

Premium Essay

Analyzing and Interpreting Data: Bims Week 5

...Analyzing and Interpreting Data: BIMS Week 5 QNT/351 November 1, 2015 Analyzing and Interpreting Data: BIMS Week 5 In the aforementioned survey that Ballard Integrated Managed Services created and conducted it was found to have lacked important material making the survey not as accommodating as it could have been. Ballard Integrated Managed Services had asked that recommendations be made about needed information on the survey that will help in the research of the increase of employee turnover. The previous survey covered elements of the proper training, ethics, and demographics but it likes a few more elements. First the survey was given to active employees and not to employees that were leaving the job. Another element of information that needs to be included is safety, such as do the employees feel like the work environment is safe. One more area that may be helpful information is to give the employee the opportunity to make a comment in a section set for additional comments that the survey may not include. For Ballard Integrated Managed Services to conduct a complete survey it is important the survey includes the information needed to acquire the results needed to help resolve the issues. When looking at the results from the exit interview, it is easy to see that the survey gave BIMS a better idea of why the member of the company was leaving, and not how the employee was feeling about his or her job. The questions were re-worded so not to be leading or easily......

Words: 455 - Pages: 2

Premium Essay

Res 351 Week 3 Learning Team Assignment Preparing to Conduct Business Research Part 1

...This file of RES 351 Week 3 Discussion Questions and Summary shows the solutions to the following problems: DQ 1: Differentiate between the scientific method and applied research. Which one is most often used in business? Provide an example of either that might be appropriate from your current or previous place of employment DQ 2: You are the manager of a hotel. There have been several complaints from guests relating to employee attitude. Provide a description of three different types of research that might be appropriate for this situation DQ 3: Why do some senior executives feel more comfortable relying with quantitative data than qualitative data? How might a qualitative research company lessen the senior-level executive Business - Risk Management and Insurance DQ-1) Unfortunately, a quick scan of the business news will normally result in reports of unethical business behavior. To prove this point, let's start with a review of the news for stories about fraud and other unethical behavior in business. You can use the University Library to start your search. Once you have located an article share it with the class by developing a summary of the important information. Make sure that you give credit to your source. DQ-2) Go to Course Home and review the Course Project tab. Then download the Course Project template from Doc Sharing. In this graded discussion, we will be examining the operation of the Accounting Information System (AIS) with the use......

Words: 374 - Pages: 2

Premium Essay

Business Research Process

...Business Research Process Summary RES/351 Business Research Process Summary The textbook describes the research process as steps to solve a manger’s problem. Starting with discovering the management dilemma, defining the management’s question, and refining the research questions and ending with the management’s decision. Of course, there are several steps in between (Cooper, D. & Schindler, P., 2011). In my personal job experience I have had several encounters with the business research process. Last year I worked in the receiving department at Target. One Day the Receiving Manager approached me to say that our ESIM (Environmentally Sensitive Item Management) needed to be revamped and organized. Following the steps of the research process was able to meet the manager’s request. I defined the manager’s dilemma as the ESIM needing organized. His question was what is the most efficient way to achieve this goal. I was able to conduct research and gain insight on how to approach this dilemma through talking with other employees and also consulting with other store managers. Eventually I was able to put all of my data that I collected together and prepare a solution for the problem. I came up with to use plastic storage tub to separate the different categories of the environmentally sensitive items. This would keep the items for becoming mixed up and causing confusion. After a week or so of analyzing whether or not this technique worked I was able to report back......

Words: 312 - Pages: 2