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Research in Motion - Rim

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Submitted By millbassin
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Research in motion was founded in 1984 by University of Waterloo engineering student Mike Lazaridis and University of Windsor engineering student Douglas Fregin. Research in Motion (RIM) is one of the leading designer and manufacturer of wireless mobile technology. RIM is a pioneer in the handheld E-mail technology and RIM has been very successful with the sales of blackberry wireless platform, the blackberry wireless handheld and software development . Blackberry is widely adopted by corporations for their employees. RIM has also been very successful with Blackberry because of the security of the platform and its encryption. RIM has done a good job so far to protect its intellectual property from its competitor but in the recent years, RIM has faced some challenges. In fact, RIM had been pressured by some countries like Saudi Arabia, Qatar and India to let government of those countries to monitor the Blackberry E-mail platform for potential cyber crimes. (This is a big challenge for RIM because it will be a threat to their intellectual property. This fight is ongoing because RIM absolutely protects their intellectual property and their security advantage over its competitors. RIM has seen some of the competitors take a huge portion of its customers. Companies like Apple with iPhone and Google with Android platform have seriously challenged RIM. The iPhone from Apple is the main rival of Blackberry and according to Geller (2009), “in two years Apple has practically matched Research in Motion in almost every consumer area while having the most advanced mobile operating system with the most advanced mobile SDK on the planet” (p.1). RIM is still one of the leaders in the handheld devices market but its influence has beed reduced with the emergence of iPhone and Android operating system.

We can associate the case of RIM to The importance of innovation (TCO A)...

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