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Research Methods

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Business research
Business research can be described as a systematic and organized effort to investigate a specific problem encountered in the work setting that needs a solution. It comprises a series of steps designed and executed, with a goal of finding answers to the issues that are of concern to the manager in the work environment. This means that the first step in research is to know where the problem areas exist in the organization, and to identify as clearly and specifically as possible the problems that need to be studied and resolved. Once the problem that needs attention is clearly defined, then steps can be taken to gather information, analyze the data, and determine the factors that are associated with the problem and solve it by taking the necessary corrective measures.

This entire process by which we attempt to solve problems is called research. Thus research involves a series of well-thought-out and carefully executed activities that will enable the manager to know how organizational problems can be solved, or at least considerably minimized. Research thus encompass the process of inquiry, investigation, examination, and experimentation. These processes have to be carried out systematically, diligently, critically, objectively, and logically. The expected end results would be the discovery that will help the manager to deal with the problem situation.

Definition of research

1. A voyage of discovery or a journey/movement from the known to unknown; An attitude; An experience; A method of critical thinking; A careful critical inquiry in seeking facts for principles.
2. An art of scientific investigation
• Scientific and systematic search for pertinent information on a specific topic
• Process of arriving at dependable solutions to problems through the planned and systematic collection, analysis and interpretation of data.
3. A systematized...

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