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Rhetorical Analysis Of The Federal Highway Advertisement

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The advertisement is Effective because of how it uses rhetorical skills on the advertisement . The advertisement shows how it has been separated from Ethos , Logos , and Pathos. First, the rhetorical appeals on the advertisement it helps to show that ethos is created by The Federal Highway Admission. They were the ones that saw that it was affecting the general public . It is why they wanted people to be aware . The Federal Highway Admission uses logos by the quote that is used by showing the image of what has happened. The quote gives people’s ideas while they are reading the poster to understand the cause and effect of why it is important to be driving safely . Not only to drivers as well but to the people that use crossing roads. To make

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