...for sustainability provided a strategic approach to improving the company's environmental performance. In 1990, IKEA adopted the Natural Step framework as the basis for its environmental plan.[59] This led to the development of an Environmental Action Plan, which was adopted in 1992. The plan focused on structural change, allowing IKEA to "maximize the impact of resources invested and reduce the energy necessary to address isolated issues."[59] The environmental measures taken, include the following: Replacing polyvinylchloride (PVC) in wallpapers, home textiles, shower curtains, lampshades and furniture—PVC has been eliminated from packaging and is being phased out in electric cables; minimizing the use of formaldehyde in its products, including textiles; eliminating acid-curing lacquers; producing a model of chair (OGLA) made from 100% post-consumer plastic waste; introducing a series of air-inflatable furniture products into the product line. Such products reduce the use of raw materials for framing and stuffing and reduce transportation weight and volume to about 15% of that of conventional furniture; reducing the use of chromium for metal surface treatment; limiting the use of substances such as cadmium, lead, PCB, PCP, and Azo pigments; using wood from responsibly managed forests that replant and maintain biological diversity; using only recyclable materials for flat packaging and "pure" (non-mixed) materials for packaging to assist in recycling.[59] introducing...
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...Introduction The goal of this research paper is to recognize and apply the principles of the marketing planning process, develop contemporary marketing management issues by analysing if the marketing mix of the organisation in this case Marriott Corporation with their Birmingham represented hotel Forest of Arden, A Marriott hotel and Country Club, satisfies their target market’s needs. Threats and opportunities will be detailed from caring a PEST analysis and by recommending marketing mix changes in line with the target markets needs and wants. Target market and marketing mix Marriott’s target marketing strategies have been enhanced in its several categories of segmentation through the various brands. The different flagships of Marriott’s brands support the overall target segmentation by the hotel. The various facilities like Marriott’s Hotels and Resorts, Courtyard by Marriott, Renaissance Hotels, Fairfield Inn and several others form the core brands that serve customer needs in the various target market segments according to Marriott.com. Being part of the brand Marriott’s Hotels and Resorts the Forest of Arden focuses on business, leisure or group events. Location can be a way to target a certain market; this hotel is located just 4 miles from Birmingham Airport and International train station within easy access of the M6/M42 and M40 so a great part of their target market is represented by business customers Considering the close proximity to the NEC, UK's largest...
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...Introduction Bangladesh is a country of vast, largely unknown and unspoiled natural beauty and reserves, which are simply unique and fascinating. These natural phenomena are composed of hills and vales, forests, rivers, lakes, sea and beaches, and the evergreen landscape embracing the country. Bangladesh emerged as an independent country in 1971 after a nine-month war of liberation. It was previously called Bengal. The country, comprising an area of 144 000 km2, is situated in the northeastern side of the South Asia sub-continent. The topography is mainly flat alluvial plain, criss-crossed by the world’s three mighty river systems, the Padma (Ganges), the Jamuna and the Meghna and their innumerable tributaries. The east and the northeast of the country joins India, and the southeastern part, adjoining Myanmar, is mainly hilly with dense forest. This area comprises Chittagong and the three Hilly Districts (as they are known) of Rangamati, Bandarban and Khagrachari, with an average elevation of 610 m. These folded ranges run parallel to each other in the north–south direction and the hill slopes are generally enveloped by dense virgin forest. In the south and southwest, alongside the coast of the Bay of Bengal, lies the Sundarbans, better known as a swampy tropical mangrove forest, the home of the Royal Bengal Tiger. These areas are all ideal for the expansion of ecotourism in the country. The climate of Bangladesh is subtropical with a hot and humid summer and cool and...
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...On-Line Business Expansion Proposal for Black diamond hills A. For my project I choose Black diamond hills jewelers as a company to expand on-line. Black diamond hills jewelers is a small jewelry company located in the town of Green Forest, Colorado. It is owned and operated by the Smith family and has been in business since 1991. Don Smith has a passion for wildlife and has created a series of one-of-a-kind pieces. Plans are to expand the Company’s presence on line with custom made jewelry. 1. Evaluating the Viability of Creating an Online Presence for Black diamond hills jewelers The plan is to expand the customer base for the custom jewelry pieces by expanding the on-line presence to include on-line shopping. Currently the Company has a website to encourage customers to “stop-by” the jewelry store only. The expansion will be viable as there is a large demand for custom jewelry across the nation and Black diamond hills jewelers has some very unique pieces. The Company is well established locally and has great customer testimonies. The viability of selling custom jewelry pieces on line appears to be successful for various companies. When googling the words “custom jewelry” there were over 4 million results within .27 seconds. This shows that “custom jewelry” was a popular topic to Google. Another tool iused to test the viability was Google Page Rank. The Google Page Rank ranks webpages on a 0 to 10 scale, with 10 being the best rating. The rank value indicates...
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...Issue 2 30.4.10 Jyoti nivas college sagezza FINANCE INSIDE THIS ISSUE: Finance Marketing Human resource management 2 3 4,5 Reliance discovers more oil in Cambay basin Energy major Reliance Industries has discovered more oil on India's western coast, raising the potential of the exploratory blocks it has been drilling, India's biggest conglomerate whose businesses span petrochemicals, refining, oil and gas exploration and retail said the current flow was at 300 barrels of oil per day (bopd)at the onland exploratory block in the Cambay basin in Gujarat state. The potential commercial interest of the discovery is being evaluated through more data gathering and analysis, it said in a statement. "The discovery is significant as this play fairway is expected to open more oil pool areas leading to better hydrocarbon potential within the block," it said. Reliance holds 100 per cent participating interest in the block, and three earlier discoveries had a flow rate of 500 bopd. The company has so far drilled 14 exploratory wells in the block that covers an area of 635 square kilometres. Last year Reliance, controlled by billionaire Mukesh Ambani, started pumping gas from its block in the vast Krishna Godavari (KG) basin off India's east coast, where it made the country's largest gas find. environment technology Economy politics sports 6 7 8 9 10 entertainment medifacts Campus 11 12 13 RBI OK with teaser home loan rates Teaser home loan rates, which are in the...
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...International Paper: Combining Industry and Social Responsibility Marketing 406 Roosevelt University December 6, 2014 Natalie Mierzynska, Sujatha Lekshmivaragan, Dmitry Rozental, Ebuka Nkwonta Table of Contents Background 2 Objectives 4 Procedures 4 Summary of Findings 4 Detailed Findings 6 Defying Common Criticisms 6 Integrating Sustainability Principles 8 “Greening” and Beyond 11 Enlightened Marketing 14 Social Responsibility & Financial Success 15 Conclusion 16 Works Cited 18 Background International Paper (IP) is the global leader in the production and distribution of paper and packaging products (Internationalpaper.com). It was founded more than 110 years ago, and produces products that we use every day including various types of paper, consumer packaging, pulp, recycling, and industrial packaging. The company’s stock symbol is IP, and a share of IP stock currently sells at around $53/share. IP is currently headquartered in Memphis Tennessee, and employs over 62,000 people (Kotler & Armstrong, 607). Last year, the company sold over $26 billion worth of product, placing it 111th on the Fortune 500. From a consumer perspective, when a multi-billion dollar producer of paper and packaging products comes to mind, we automatically assume that the company produces a large amount of pollution and destroys forests all over the world. However, International Paper prides itself on being on top of Fortune Magazine’s “Most...
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...July 24, 2010 Md. Shahnur islam Lecturer, Department of Business Administration, ASA University Bangladesh,Dhaka Subject: Letter of Submittal. Dear Sir, I was assigned to prepare an assignment on the topic entitled " Environment for Business & Social Responsibilities, Study on............... (Unilever)". For collection of data i have investigated the relevant newspapers, information from related institutions. In my study, i have found a lot of information about the forming of Environment for Business & Social Responsibilities. I was provided necessary supports from my university and related authorities. Surely this study will enhance my knowledge and experience and work as an important source of information for future work on this topic. Finally, i would like to request you to accept my paper. Thank you in advance for your assistance and advice in this connection. Sincerely yours, |Name | |Signature | | |Reg. No. | | |Imran Hasan Kibria | | | | |071-12-451 | | (i) Acknowledgement This...
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...INTRODUCTION While tourism is a concept almost everyone around the world is familiar with, ecotourism is a relatively newfangled concept that not too much people have heard of and this is more realistic in the context of our country Bangladesh. Even we, when first assigned with this particular topic as our research project, did not have clear idea what ecotourism exactly was all about. Later, we studied in detail regarding the concept and got to what ecotourism actually is. Two topics that have attracted growing interest in anthropology in the past decade or two are tourism and the environment. Regarding tourism, increasingly people see vacations as a necessary corrective for what they perceive as a more and more stressful working life. Increasingly also, people see the environment as under threat from the profit‐seeking growth that drives corporations. Ecotourism can be broadly defined as an idea of leisure travel that has the object of enjoying features of what is seen as the natural environment in a way that has minimal negative consequences for the environment. Ecotourism is generally taken to include a sociocultural element, the intention of seeing and interacting with people (often identified as “indigenous”) whose customs and appearance seem exotic and attractive and doing so in a way that respects and benefits them. Bangladesh has lots of marvelous tourism spots but most of them are still unexplored by the relevant authority. Having all the minimum requirements, the...
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...of the semester mark. The topic of discussion is to prepare a comprehensive operations management report for a new enterprise located in a timber supply chain. My objective is to devise an enterprise that will be able to add value and develop core competencies that enable it to compete successfully with similar enterprises competing in the same market taking into account all ten Operation Management Strategies. The report must be clear and concise and include an executive summary, introduction, body, conclusion, recommendations and references. Due date: 29 April 2014 EXECUTIVE SUMMARY The enterprise will be a dynamic and growing sawmill enterprise; the new company’s strategies are formulated according to my operations plan and this plan involves gaining a good customer base and competitive advantage in the market. My objective is to prepare a report that describes the operations management of this new enterprise in terms of the ten OM strategic decision areas that I have devised. The name I have chosen is KZN Timber Pine and it’s a sawmill facility where logs are cut into board or planks. The process takes place in multiple steps and the planks are prepared using various machines. Logs are stripped of the bark and the wood is cured before being cut into planks. Planks go through a process of drying in a thermally insulated chamber called a Kiln; finally planks are treated in a high pressure vessel. Some OM Decision areas that will be managed well include the following: ...
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...TITLE PAGE Business Environment Assignment (2015) – (Y/601/0546) * A Qualitative Business Analysis of Two Different Organisations: - (Waltham Forest College: Public Sector and Costa Coffee: Private Business Sector). * This Process Involved Assessing the Influence of Stakeholders and the Relationship Between Businesses and The Local, National and Global Market Environments. CONTENTS LIST PAGE Introduction 3 Literature Review 4 Overview: Critical Review 6 Methodology 7 Investigations/Findings 8-19 Conclusions 20 Recommendations 21 Bibliography/References 22 Appendices 24 1.1 INTRODUCTION This report is a qualitative analytical assessment (Easterby-Smith et al 1991) by the author on behalf of Charles Hunt Investments concerning two contrasting organisational types. The first entity is Waltham Forest College, which is an expanding UK public sector college. The other company is Costa Coffee – a successful UK based and international coffee chain which provides high quality food and beverages service to UK and overseas clients. The aim of this report is to investigate and qualify how Charles Hunt Investments can raise financial resources from (for) clients such as the above mentioned and examine ways, on a long term basis how to secure the best dividends (tangible and intangible benefits) for its stakeholders (Kotler, 1997). A further aim of this qualitative study...
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...Introduction During the second half of the twentieth century, tourism industries become an integral part of the country economy growth. One of the earliest tourism was mass tourism; this kind of tourism did not take fully ‘sustainability’ into account. After several years, most of the countries realised that they are facing problems and issues associated with tourism industry (by the tourist and tourism entrepreneurs) either on the country’s economics, social and environment i.e. impacts that can be positive and negative. Due to this, new form of tourism emerged – sustainable tourism, as an alternative to the classic mass tourism. Concepts of Sustainability Tourism: Ecotourism After 1960, sustainability has become a commonly used term, however, the definition of term or concepts of ‘sustainable’ is ambiguous. This is due to the lack of guidelines, and some countries and researchers’ theories have different perspectives and interpretations. The notion that tourism could be “sustainable” is part of the dialogue on sustainable development. The WT0-OMT defines sustainable tourism as “sustainable tourism development meets the needs of present tourists and host regions while protection and enhancing opportunities for the future. It is envisaged as leading to management of all resources in such a way that economic, social and aesthetic needs can be fulfilled while maintaining cultural integrity, essential ecological processes, biological diversity and life support systems”....
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...partly due to the overall slowdown in the Russian economy that caused a decrease in energy demand. The energy sector also suffered because of the inefficiencies inflicted upon the Russian economy during the administrative-command system of the Soviet Union and the reluctance of post-Soviet governors of Russia to implement policies that would remedy these inefficiencies in an era of otherwise open market conditions. Like the rest of the Soviet administrative-command economy, the oil and gas industry of the former Soviet Union was managed in a highly centralized manner. The powerful Ministry of Oil Industry and Ministry of Gas Industry together with the State Planning Committee (Gosplan) set production quotas, established delivery plans, and drew up plans for investment and renovation. Oil and gas...
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...Family Tourism in Bangladesh * Introduction: Family tourism is a common concept in Bangladesh. In Bangladesh this tourism sector needs to be improved in order to progress our economic condition. The challenge is to find a marketing approach to apply the concept successfully in the tourism industry of Bangladesh. The constraints of the concept should be reduced to successfully achieve the objective of family tourism in Bangladesh. Through the limited secondary data, and qualitative analysis we are trying to find out the prospect of it in Bangladesh. Tourism is a leisure activity which involves a discretional use of time and money and recreation is often the main purpose for participation in tourism (Ghosh, 2001). Tourism is emerged from the movement of people to and their stay in various destinations. There are two basic elements in tourism, such as the journey to the destination and the stay. In short, tourism means the business of providing information, transportation, accommodation and other services to travelers (Ghosh, 2001). Tourism may be broadly divided into domestic tourism and international tourism. In domestic tourism, people move within their own country whereas in international tourism, the barriers exist in travelling destinations beyond national boundaries ((Zulfikar, 1998). In tourism, tourist acts as the key player in this system. The term tourist is defined as who goes on holiday to visit places away from his home. Foreign tourist is a person who visits...
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...Toying with Indonesia’s Deforestation Andrew Wirawan Introduction to Environmental Studies April 2014 Introduction Indonesia is one of the world’s most forested countries with a wide variety of forest types. These forests are rich in biodiversity and unsurprisingly are an important livelihood source for a great number of people. Somewhere between 6 million and 30 million Indonesians are estimated to be directly dependent on forests (Sunderlin et al. 2000). As Indonesia is a developing country, the government is highly dependent on the forestry sector, as well as forestry-related sectors such as agriculture, estate crops, mining and logging. Consequently, during Indonesia’s history, its forests have been continually exploited, meaning deforestation and forest degradation have been inevitable. This paper will emphasize on deforestation caused by various world famous toy manufacturers, such as Mattel, Disney, Hasbro and Lego. The usage of MTH (Mixed Tropical Hardwood) in their packaging means rainforest clearance in Indonesia, since MTH is only pulped at commercial scales in Indonesia, mainly by APP (Asia Pulp & Paper). Not only deforestation is caused, but this deforestation is also pushing critically endangered wildlife like Sumatran tigers toward extinction and making climate change worse. The Producer: APP APP or Asia Pulp & Paper is one of the largest pulp and paper companies in the world. APP has its roots since the 1970s, and with the founder’s close...
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...through forest bio residue briquetting Contents 1. The social problem and the opportunity 4 2. Mission, vision and values 7 3. Our solution (strategy and business model) 9 4. The entrepreneurial team 15 5. Human resources 16 6. Context 18 7. Scaling strategy 20 8. Impact measurement 22 9. Risks 25 10. Financial Plan 28 Bibliography 29 Figure 1. Exposure of the population to natural disasters 4 Figure 2. Lean canvas 8 Figure 3. Manually operated briquetting machine 11 Figure 4. Crushing option 12 0. Business plan summary This section should briefly present the main ideas of the following sections and thus should resemble an elevator speech. Accordingly, it has to be written last, after all the details of the business have been established. Length of section: 0.5-1 page 1. The social problem and the opportunity Most of the time Romania ranks last in sectors like education, health and sustainable development among European countries. But when it comes to antagonistic areas, the situation changes abruptly: Romania occupying the fourth place among the European countries threatened by natural disasters like drought, floods and landslide. In 2012 Institute for Environment and Human Security of the UN launched the World Risk Report which focused on environmental degradation and disasters. According to the study, Romania features an average risk. The report underlined the following aspect: “The risk a country runs of becoming...
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