...Virtual Management American Military University Satellite communication has been a very big help when it comes to communicating nationwide, out of the country and even on different planets; like when Neil Armstrong went to the moon. Different types of phases are used depending upon the level of communication; for home we may use just basic satellite communication, then you have military communication, and also a program called GIS which allow students to interact with helping on ways to perform satellite functions and know how to implement problems if they arise. Depending on the job both civilian and militant users may access satellites and their functions based off of record keeping, video, long haul activity and data communicating. Satellite communication systems are improving daily and are on a steadily upgrade climb for protection, communication and network sourcing. Satellite communication depends on the connected user and their location in which they will be able to use the satellite source and retrieve information they’re looking for. Satellite communication through DSL and Cable still performs as a portable satellite service and allows you to connect to the variables of the world in the same type of way; whether independent or dependent links need to be access you can use both through satellite communications. Different locations that are out of reach with cable maybe accessible through DSL and wireless connection satellite connections. Cable limits a network to only being...
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...use of Distributed Control Systems in Frontier Refineries as a close example of the use of a SCADA-like system in the oil industry. Implementing the capability of satellites to these systems has allowed broadening their utilization potential to other industries, including government and military defense uses within the domain of national security. This can lead us to an analysis of the financial sustainability of these systems for the-at least for now-near future. Based on what we have learned about the oil industry-the need for continuous monitoring and control of diverse assets in the plant/field-we can conclude that the basic functions-pipeline, tank and pump monitoring, leak detection, etc-are operations that will maintain steady usage in spite of fluctuating financial conditions in the oil/gas market. We expect also that, given the conditions of international relations, the military and government need of SCADA systems for anti-terrorism and peacekeeping efforts will not be affected by variations in credit markets. In fact, the more this security around this technology is developed, the more we expect security-sensitive users such as the military will make use of them. We should also consider the possibility that a shift in international relations policies might dampen the demand growth rate for SCADA/Satellite systems. The sources studied for this report also make another consideration: the uncertain and variable situation in the Middle East and Africa seriously affects...
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... | Abstract Satellite technology, will be my main focus. Satellite Technology not only is used in everyday civilian live but also everyday law enforcement. GPS is vital in apprehending and finding suspects. I am interested in what the future of implementing this technology may hold. Satellites also are important for communication, which does organize and save lives. Identify and describe a future information technology that you believe will create a paradigm shift. Identify and describe the domain in which the shift will occur. Explain the technology, how it works, and how it is different from what we have today. Give at least five (5) reasons why the technology will create a shift. Satellites It’s important to note how satellites work, the history behind its creation, and finally how satellites are used past to present. There are different types of satellites which are devised for a specific task; examples are astronomy satellites, atmospheric satellites, communication satellites, navigation satellites, reconnaissance satellites, remote sensing satellites, and search and rescue satellites. Emerging satellites that are most relevant to law enforcement and Homeland security use communication, navigation, and sometimes recon satellites; so those are the only satellites which will be discussed. Anik E is an example of a communication satellite, Navstar for a navigation satellite, and Big Bird for a recon satellite. Satellites are an emerging technology...
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...Wil Hardeman Satellite TV The role of satellite networks in global communications is growing at an unprecedented pace. From direct broadcast satellite (DBS) television, to satellite phones, to credit card transactions, to the Internet, corporations and consumers are embracing these new services and placing demands on bandwidth. With this demand have come expectations in terms of basic service costs, hardware costs, and ease-of-use. These expectations have forced the industry to examine its traditional ways of operating in order to make satellite services as accessible and convenient as its terrestrial competitors. Recent current events, such as the World Trade Center tragedy and its aftermath, have demonstrated our need for and how reliant we have become on communication medium. As the World Trade Center lay in ruins, also destroyed were a vast array of communication equipment from transmission antennae for radio and TV stations to switching equipment for phone service. Though throughout all this people were still able to communicate, TV and radio stations were still transmitting their signal. Much of this was a result of wireless and satellite technology. Satellite television is a system of supplying television programming using broadcast signals relayed from communication satellites. The signals are received via an outdoor parabolic reflector antenna usually referred to as a satellite dish and a low-noise block downconverter (LNB). A satellite receiver then decodes...
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...Current Trends of Satellite Communications and Their Application in the U.S. Military Gregory McCaleb Student # 4215642 ISSC341 Professor Alan Bowen Abstract This project paper will explore the current trends in Satellite Communications (SATCOM). There will be a focus on the application of SATCOM in the U.S. Military. The U.S. Military implements SATCOM in many ways and this paper will outline some of the current uses and capabilities of the technology. This paper will explore publications on the topic of Satellite Communications and list the differences in commercial versus military uses. Current Trends of Satellite Communications and Their Application in the U.S. Military Satellite Communications is a broad sense is sending data from one point to another point by means of a satellite in orbit. A satellite, by definition, is an object that orbits the Earth. There are natural satellites and there are artificial satellites. An example of a natural satellite would be the Moon. Coincidentally, the Moon was the first satellite used for data transmission when the United States Navy successfully conducted Operation Moon Bounce in the 1950s. Since this success, we have created artificial satellites that we can place in strategic locations and use satellite communications to its full power. The first artificial satellite ever produced and launched was Sputnik 1. Sputnik 1 was launched by the Soviet Union in 1957. The satellite orbited the earth for 92 days,...
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...Development of UHF Satcom Frequency reuse planning tool Junghoon Lee*1, Anthony Vescio*1, Tony Puzio*1, George Elmasry*1, Richard Ardolino*2, and Austin Mroczek*3 *1. XPRT Solutions, Inc., Eatontown, NJ *2. Space and Naval Warfare Systems Command, San Diego, CA *3. SBG Technology Solutions, Inc., Stafford, VA ABSTRACT U.S. Navy’s UHF SATCOM operation needs a tool to automate the frequency planning process, maximizing the efficiency of the spectrum use. This paper presents a UHF SATCOM frequency reuse planning tool developed for the operational needs. The design concept of the Tool is explained in consideration of the technical analyses needs and usability of the software for the UHF SATCOM operation. The multi-tier architecture of the software application is described. The analytical functions are programmed using MATLAB for ease of the software development. The major capabilities and features of the Tool are described with its benefits to the SATCOM operation. Analyses results with reference to an illustrative operational scenario demonstrate that the Tool can provide technical analyses needed for the UHF SATCOM operation. Having reviewed by UHF SATCOM community including GSSC, the Tool has shown the applicability to the operation. I. INTRODUCTION Frequency planning for UHF SATCOM is an increasingly complex and important issue for the Navy’s operation, as the demand for the communications capacity has continuously...
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...British Satellite Broadcasting (BSB) was a consortium originally formed by Pearson, Granada, Virgin, Anglia and Amstrad in 1986 that was awarded a license to exclusively operate UK’s first DBS channels by the Independent Broadcasting Authority (IBA). According to BSB’s early estimate, they planned to install 400,000 satellite dishes in the first year of broadcasting, 2million by 1992, and 6 million in 1995. However, the actual number of installed satellite dishes was far lower than expectations. BSB continued losing £6-7 million per week by October, 1990.Although BSB’s delayed launch of satellites and shortage of signal receivers accounted for this major setback, and Sky’s surprising entry into the market was the primary reason for BSB’s predicament. BSB’s failure to acknowledge the threat of new entrants was the preponderant factor that led to their demise. News Corporation announced in 1988 that a new satellite television venture, Sky Television shall broadcast in and around Britain. While BSB’s satellite failed to launch as planned, Sky soon went on air in 1989 by using conventional technologies and renting satellite channels thus gaining the advantage of being the first mover. Therefore, sky had a lengthy head start and maybe a modicum of a better reputation. The market that was expected to be monopolistic actually turned out to be an oligopoly. With a combined investment of £1.25 billion and collective losses of £10 million...
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...Satellite Radio Rhonda Stubblefield COM/150 June 23, 2012 Alain de la Brousse What have 22.3 million subscribers learned about satellite radio that the rest of us listening to traditional radio still haven’t yet figured out? The amazing advantages that are now giving satellite radio stations the power to change how America listens to music, sports, news, and comedy. In 2001 Fortune magazine named satellite radio as their product of the year. The magazine’s rationale for its selection stated: “of all the new technologies of 2001, XM Satellite Radio is way, way, way above the rest. It’s the first major advance in radio since FM emerged in the 1960’s, and the best thing to happen to mobile music since the dashboard CD player.” In addition, Lee Abrams, XM’s chief programmer, noted that the company hoped to have the same creative results as the FM revolution of the late ‘60’s and 70’s had. FM brought major changes to the radio scene. It delivered superior sound and had fewer commercials which pulled a large audience from AM radio. Abrams has argued that FM has now “sprouted a potbelly, gone gray at the temples, and become the stodgy establishment – complacent and vulnerable to a hard charging rival such as XM”. “Right now, we live in a very vanilla age, radio-wise,” noted Abrams. “Except for talk radio, its stay in the middle, don’t upset anybody, and play the big hits everybody’s comfortable with. We’re 180 degrees from that. We want to challenge people”. As...
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...Case Analysis for MGT 6520 Neeti Pradhan MBA 1st Semester Executive Summary XM Satellite Radio was founded in 1992 as a subsidiary of American Mobile Satellite Corporation. In 1997, the FCC granted satellite radio licenses to XM Satellite Radio and Sirius. Since now XM has a license they can launch their product but they are facing a lot of questions that are to be answered to have that perfect launch. At top of that, XM Satellite Radio has not proven it value to the market players yet. XM’s biggest rival, Sirius is already far ahead of XM Satellite in term of publicity, timing and fund raising. XM Satellite Radio has a big challenge of getting customers to pay for a service that has been and still is free. Furthermore, people are unaware about Satellite Radio in general and how is it different from AM/FM radio. Moreover, the radio industry is basically in the sales decline stage of the product lifecycle and on the other hand XM Satellite Radio is in the introduction stage of product life cycle. XM is looking for ways to introduce their product to the market but the radio industry is basically trying to stay alive. Now XM needs to decide what should be done so that their launch is perfect from the day one. They have many issues to be resolved like choosing the manufacturers, choosing the target market, setting the price, getting the best retailer, choosing the right promotional tools etc. XM has great opportunities to enter and exploit the market and change the...
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...Title of the Case: Satellite Radio (B) Time Context or Period: 2005-2008 Summary of the Case: Late 2005 proved to be the high point of expectations for satellite radio due to the unexpected increase of subscriptions for Sirius and XM Radio that even surpassed forecasts made a year earlier. As 2006 progressed, the growth rate started to decelerate and both companies have continued to lose money. Competition in the market became stiffer because of the rapid growth of technology which led to the birth of new gadgets used in consuming music. Also, a sharp downturn was also experienced by the auto business due to the crisis felt the by the United states. Because of these factors, Sirius and XM Radio have decided to undergo a merger agreement because of the benefits that the merger offers. However, the proposed merger faced regulatory hurdles with the Department of Justice and the FCC, and oppositions from the National Association of Broadcasters (NAB). Later on, in March 2008, the Department of Justice and the FCC gave their “go signals” to the merger provided that the new company, which is named Sirius XM, to offer more content a la carte pricing which gave a huge impact on its revenue. Despite positive cash flows that the forecasts stated, Sirius XM continued to have difficulties, especially in funding current liabilities, because of the crisis felt in the automobile industry, and by late 2008, the stock of the new company was traded under $0.40 a share. Mission/Vision...
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...Direct TV Anyone who has turned on a television in the past few years has probably seen one of the many satellite vs. digital cable commercials. With the amount of half-truths and fine print in all of the advertisement, who can you truly trust and how can future subscribers filter this information? Two of the major providers in the local area are Cox Communications and Direct TV, a cable and satellite company, respectively. Analyzing hidden costs, joining benefits, and through subscribers’ first hand experiences, we can conclude that cable has the advantage. Direct TV is inferior both in price and quality to Cox Communication’s cable access. Watching a satellite picture and a digital cable picture side by side, it would be difficult to tell them apart as they both offer excellent picture and sound quality. With that said, there are even more common problems, lies, and bashings that it has become hard to pick out the truth when deciding between digital cable and satellite. It is not fair to say only one raise prices because, honestly, they both do and will continue to do so. Therefore, to compare prices and quality, we must compare packages as similar as possible. Cox Communications is a relatively large company with a monopoly in many of the areas it services. If someone is unhappy about the service Cox provides, they are usually only left with one of the satellite providers. Something that is not often expressed by this provider is that its prices can vary greatly...
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...Executive Summary: XM satellite is a newly established company that has the potential and the ability to become leading satellite radio service provider in United States. At the time of the case, the demand for high quality, ad-free and mobile radio had a great potential and XM along with Sirius received a great opportunity to enter into the untapped market. XM’s only significant competition threat was Sirius. Both Companies were trying to capture market share from one another by creating superior customer access channels and build a brand image. These could have been done through retailers and strategic partnerships with radio producers for home and car markets. The home product brands include Sony, Pioneer, Matsushita and Car audio products include Sony, Pioneer Alpine, Delphi and Visteon The major issue for XM was how to market, how to price and what will be the value proposition. Since there were only two companies in the market the pricing of the service could significantly shift the demand and estimated/desired earnings. In order to thoroughly analyze the problem and seek viable alternative solutions I will try to list some of the key marketing issues. Key marketing issues include but are not limited to: * Creating brand awareness: In my opinion it is very important to mention that potential future customers are only the ones who are aware of the brand. The creation of brand awareness would be complicated given the company’s value proposition to keep ads off the...
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...XM satellite radio and Sirius satellite radio are the duopoly companies that compete each other in imperfect competition market in order to replace radio wave, FM AM, with satellite radio. There are barriers to entry this market since it needs a high cost. FM and AM are government owned and the network coverage is limited. In order to eliminate this complication, XM and Sirius introduce satellite radio, which have competitive advantages such as nationwide coverage, high quality audio, wide array of entertainment options, easiness to access. However, Sirius strategy is to create a free commercial radio and used subscription based service. In my opinion, in order for XM to win over Sirius is, to have wide variety of subscription fees targeting different segments of markets. For example, to price sensitivity customers, XM could charge them lower subscription fee but with a few advertisement. Nonetheless, higher prices for customers who want commercial-free radio. By that way, XM could generates revenue from advertising service from price sensitivity customer and at the same time not losing the advertising service revenue from not price sensitivity customers since they are charged higher price. The aforementioned strategy leads to higher income to the company in compare to Sirius company that adopt subscription-only model. Thus, the supernormal profit could cover the expected annual operating expenses that are high-priced. The other strategy is ‘keeping that customer’ strategy and...
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...Satellite and cable television are becoming increasingly popular in many homes. Both of these technologies are allowing their viewers to watch their favorite network shows and sports events with ease. Though cable allows one to do this, satellite differs from cable greatly. The three main differences are picture quality, channel selection, and the monthly payment. Satellite television differs from cable because of the different types of methods used to transmit signals in order to have a better picture quality. Instead of using radio signals, cable television delivers signals by a house-to-house method using a conductive wire called a coaxial wire. Satellite television picture is better than cable’s picture quality because most cable companies use a technique called video compression. Satellite television use over-the-air signals that are generally better than compression because of the limited distance video compression can reach. Bad weather can temporarily make a satellite picture quality fade, but this is really the negative aspect of satellite’s picture quality. Satellite television also requires a dish and a receiver. The satellite dish is a special kind of antenna designed to focus on a specific broadcast source. The receiver, on the other hand, is box that connects to the satellite antenna and decodes information coming from the satellite dish into video and audio signals. High-definition television is also becoming very common with satellite and cable television. Unlike...
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...Running Head: ECONOMICS OF SATELLITE DISH PROVIDERS Economics of Satellite Dish Providers Abstract The satellite dish industry follows the laws of supply and demand. Demand is associated with product pricing. Satellite dishes are considered to be price elastic because the demand varies with price. The following items will be discussed in terms of demand and product pricing: * Utility * The Law of Diminishing Marginal Utility * Determinants of Demand * Substitutes and Complements * Elasticity Costs of production are a basis for product pricing. A company cannot make a profit by selling a product below production costs. Costs also affect the supply of a given product or service. The following will be discussed in relation to costs and supply: * Costs * The Law of Diminishing Returns * Determinants of Supply The market structure in which a firm operates affects both price and non-price competition. The following components of market structure will be discussed: * Defining Characteristics * Implications * Non-price Strategies Economic forecasts affect all determinants of supply and demand. Being an elastic product, satellite dishes are vulnerable to economic forecasts. The following will be discussed about economic forecasts: * Supply Indicator * Demand Indicator * Implications Table of Contents Product Pricing....................................................................5-8 Costs.............................................................
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