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Self Branding

In: Business and Management

Submitted By messymarv1
Words 1211
Pages 5
Executive summary:

Self branding is the process in which we go through to create a self image that we can be proud of. This is done by deep self examination and analysis to find out who you are; then figure out how to effectively get that across to others. Our readers are individuals that want to learn about self branding. We did not limit our reach to just one demographic. Everyone is welcome because it is all about you when it comes to your personal brand. Projected advertisers were researched and found on the basis of them advocating self branding. We have chosen Facebook Inc., LinkedIn Corporation, and VistaPrint Inc. As for the competition, we simply found websites that were similar to ours in content. “The YOU Brand: It’s all about you!” is the name of our blogging site that we created to convey the message of personal branding. We have three postings on our blogging site: one interview and two articles. The interview that was conducted was with a small business owner. We asked this business owner questions about how he came to successfully create a personal brand as well as a brand for his business. Two articles gave informative steps to differentiate you from others in the workplace. Lastly, there is a creative article on the importance of understanding the concepts of humility and pride.

Prospective approved media outlet: Our group, Executive Authority, has chosen to create a Blogging website Called:
“The YOU Brand: It’s all about you!”

Prospective readers: Our target audience is any one who has not embarked on the personal branding journey, those who want to engage in personal branding, and those who want to learn how to start. All demographics are welcome. As far as psychographics, positive attitudes, those thinking about future corporate employment, and people who are in search of their sole

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