...TermPaperWarehouse.com - Free Term Papers, Essays and Research Documents The Research Paper Factory * Join * Search * Browse * Saved Papers ------------------------------------------------- Top of Form Bottom of Form ------------------------------------------------- Top of Form Bottom of Form * Home Page » * Business and Management What Do Marketers Do? In: Business and Management What Do Marketers Do? What do marketers do? A marketer will have researched the market to find those needs of consumers that have not been developed. A marketer uses a business tool called the “marketing mix.” The marketing mix is essentially made up of the four Ps; price, product, promotion and place. These four elements are the underlying basis and marketing fundamentals to enable the marketer in determining a product or service. (Sharp, 2013) So selling is merely just a fraction of the entire marketing process of a product or service. When one looks closer at each p element of marketing, there is a considerable amount of strategy, planning and research that is required. By understanding the needs of a consumer is merely not enough, there are also other factors which require research and understanding why consumers are influenced in a number of ways to make specific purchases. All these factors are driven ultimately by consumer behaviour. A marketer will have researched consumer behaviour, in other words, they use market science, to systematically gather...
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...TECHNICAL RIDERS Technical Riders merupakan informasi untuk kepentingan penyelenggaraan acara sebagai prasyarat The Soul of Magnolia sebelum melakukan pertunjukkan. Technical Riders ini juga merupakan addendum dari Kontrak Perjanjian Kerjasama antara The Soul of Magnolia dengan pihak penyelenggara. Technical Riders ini merupakan satu kesatuan yang mengikat dan tidak dapat dipisahkan dari Kontrak Perjanjian Kerjasama. Technical Riders ini meliputi Administrasi BOOKING FEE & TERMIN PEMBAYARAN Termin Pembayaran dalam 1 (satu) kali penampilan acara adalah sebagai berikut: • Booking fee untuk The Soul of Magnolia adalah sebesar Rp ___________________________________. Kemudian pihak Management akan memberikan Surat Kesediaan Tampil atau Agreement Letter pada acara yang akan diselenggarakan oleh pihak penyelenggara yang telah ditandatangani kedua belah pihak. Surat Kesediaan Tampil yang sekaligus juga merupakan surat Pra Kontrak ini berlaku maksimal 14 (empat belas) hari sejak diterima pihak penyelenggara. Apabila dalam jangka waktu tersebut tidak dilanjutkan dengan penandatanganan Surat Perjanjian Kerjasama, maka tanggal yang tertera dalam Surat Kesediaan Tampil tersebut kami anggap batal. • Khusus untuk Pentas Seni Sekolah / Kampus, Termin I (Pertama) The Soul of Magnolia adalah sebesar 25% (dua puluh lima persen) dari total harga keseluruhan yang telah disepakati kedua belah pihak selambat-lambatnya 30 (tiga puluh) hari sebelum tanggal pelaksanaan...
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...time this has been an earphones and speaker’s brand that everybody likes and knows. the problem is that on an international list of the top brands in this field, it is at the 17th place. Even after Apple, which is know for it’s smart devices and not headphones. Why is this though? Beats owns 57% of the headphone market, more than half, this is because it spends 14$ for each pair of headphones and sells it to customers for approximately 300$ to spend in marketing! Until today around 1.8Bilion dollars were spent on marketing…singers, soccer players, boxing champions or even DJs are payed to wear this brand so that people that admire them will think they are “cool” and will buy them. Shure is another brand of the same field, the difference is that a Beats speaker costs around 299$ and a Shure speaker costs 100$, this because it invests more on the quality than on advertising it, making it nearly unknown by most people. We tend to worry more about what others might think of us than about ourselves…this is why a 15 years old wears Beats and not...
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...Music Production Techniques: Equipment Specifications In this assignment I will discuss and compare a range of equipment that we used in the SRC Armagh music department. I will be talking about Microphones, Monitors and Recording Devices. Microphones Dynamic Microphones: Dynamic microphones are good for general-purpose use; they are robust and great at handing high sound pressure levels. Dynamic microphones do not require any batteries or external power such as phantom power. Dynamic microphones use a wire coil and a magnet to create an electrical audio signal, below is a small diagram illustrating this process. Dynamic microphones are primary for live use and aren’t used too much for studio vocals, however they are great for using on guitar amplifiers or acoustic instruments. Figure [ 1 ] - From http://www.mediacollege.com/audio/microphones/dynamic.html Figure [ 1 ] - From http://www.mediacollege.com/audio/microphones/dynamic.html Condenser Microphones: Condenser microphones use a capacitor to convert acoustic energy in to electrical energy. They require power from either a battery or an external power source such as phantom power; this allows them to generate a stronger audio signal than a dynamic microphone, making them more suited to studio vocal work. Unlike dynamic microphones, condensers aren’t very good at taking high sound pressure levels, as they are more sensitive. A capacitor works by using two plates, which carry a voltage between them, one of the...
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...A&P literature analysis In A&P Updike brings us into the life of nineteen year old Sammy’s life as a clerk working at the A&P that does not like where he is at in his life. He describes his relationships with his coworkers and customers in a way that re assures us that he would rather be doing other things than working. In the fifth paragraph he talks about how the “sheep” which are the regular customers that come to the store mind their own business and barley get distracted by anything that he could set off some dynamite in the store and it would not even phase them as they go along with their errands. But when queenie and the girls walk by they are shocked by what they and have to do a double take to make Shure that they saw it right. In this part of the story he shows us that the people of the town mainly older people. This shows us that there might not be much to do in this small town as he would like to. It also shows us that the towns people are not accustomed to seeing people run around town in there bathing suits as it is unusual to see this in the middle of town....
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...have in common are the need to look as beautiful as a model who starves herself to look pleasant to herself. These fads are hurting both sexes by giving an image in the mind of people when they look at themselves in the mirror all they see is someone who isn’t good enough. They see a person broken down and imperfections everywhere and a body, they wish they could have; however, in reality they’re as perfect as can be. Moreover the diet industry has a role in this too. There's always this ad or commercial that talks about needing to lose those last 20 lbs. This industry has become a multibillion dollar industry by “convince(ing) us to hate the way we look and drive home the idea that we should feel so much better if we looked some other way”(Shure). People have to realize that the diet industry isn’t meant for them but for their pockets for the fact that this industry has made billions of dollars marketing to get dieters on board. Bullying has been a thorn in society for a long time. This generation has seen less of verbal bullying: although, more reports on cyberbullying has come to attention. Too many people spend their whole day on social media causing them to have less social skills because they aren’t having any interactions verbally with anyone beside a screen. Then the children start to criticize others harshly not know the difference because they have no idea what words or phrases hurt those they talk to. In addition, let's not forget about the verbal bullying for all the...
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...FINAL PROJECT CLIMATE CHANGE AND USE OF ENERGY 2012 Tomás Frías Orozco A01222872 Miguel Madrigal Hernandez A01222919 Pedro Morfin Carlos Giovanni Elizarraraz A01227576 Jorge Blass Coss y Leon Cervantes A01226870 Phase 1 1. Introduction • Energy The capacity or power to do work, such as the capacity to move an object by the application of force • Types of energy chemical energy - energy stored in fuel which is released when chemical reactions take place. kinetic energy - energy of a moving object. gravitational potential energy (GPE) - energy an object has due to its position . elastic (strain) potential energy - energy stored in an object that is being stretched. electrical energy - energy transferred by an electric current. thermal (heat) energy - energy of an object due to its temperature. nuclear energy - energy stored in an atom’s nucleus. light energy - energy transferred through waves and light particles . sound energy - energy transferred via sound waves. • Units used depending on their application * British Thermal Unit-Used in Heating and Cooling * Calorie-Science and Engineering (Raise the heat of water) * Food Calorie, Kilocalorie- Used in Nutrition * Joule-Science and Engineering – Electrical Current * Kilowatt Hour-Electrical Fields (Joule/Per second) * Therm- Home Heating Appliances(Heat) 2. Energy Problems • The distribution of the energy produced in the country, as is showed...
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...January 1, 2013 * Educational material printing completed March 1, 2013 * Fruit/bagels/bottled water purchased May 9, 2013 * Stroke awareness event completed May 11, 2013 Technical Requirements AV Requirements: Since this event is occurring in a park outside, the AV requirements for this event will only consist of an audio amplification system. Lighting and video equipment will not be necessary. In addition to the equipment listed below, a crew of two audio engineers will be needed to operate the equipment during the event. One stagehand will also be needed to assist in the set-up and tear down of the equipment before and after the event. Yamaha LS9 Digital Console (audio mixer) 12 – JBL VRX speakers 6 – Shure UHF-R wireless microphones 4 – Computer DI boxes 300’ audio snake Various cable bundle Band Requirements:...
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...However the trend started in the 70s, but became well published in 1997. The juvenile system starts to take on the nature of adult guild lines. Mandatory minimums even on status offences, even enhancements of the sentencing guild lines like the juveniles were adults. The state of Kentucky and many other states started blending sentencing to make Shure the mandatory minimums where severed us there was a rehearing before a juvenile would go to adult prison (Shear,2012). Kentucky state code 635.025 gives the steps of why and how to transfer a juvenile to adult prisons they are listed as reasons not to use discretion to release the juvenile. Which with good reason, but would they really get the help they need mostly not they will become more crazed and institutionalized. As this information comes to light in my now educated opinion, we are a punitive system until 2015 more of a lock up state not rehabilitation state which the Kentucky state government and the public have learned they created a monster that can only be put at bay by change see the new bill of a more traditional nature has been...
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...Kumiho by Charles La Shure Kumiho means, literally, "nine-tailed fox." The following description appears (word for word) in both the Donga Color World Encyclopedia (Tonga wonsaek segye paekhwasajeon) and the Dusan Great World Encyclopedia (Tusan segye taebaekhwasajeon): "A fox with nine tails that commonly appears in the oral tales of our country. It can freely transform into, among other things, a bewitching girl that seduces men. A fox that lives a thousand years is said to turn into a kumiho. There are a number of legendary tales in which the kumiho appears." A half dozen or so of those legendary tales can be found in the encyclopedic Compendium of Korean Oral Literature (Hanguk kubimunhak taegye). A quick look at them will help supplement the brief description given above. In "Transformation of the Kumiho" ("Kumihoui pyeonshin"), a kumiho transforms into an identical likeness of a bride at a wedding, and not even the bride's mother can tell them apart. The kumiho is finally discovered when her clothes are removed. In "Pak Munsu and the Kumiho" ("Pakmunsuwa kumiho"), the famous character Pak Munsu encounters a girl living alone in the woods who has a distinctly fox-like appearance. "The King and the Kumiho" ("Wanggwa kumiho") tells of a king who meets a girl in the woods at night and tells her to take off her clothes after promising to save her debt-laden father. The tale records that it was too dark for the king to see whether she was actually a girl or a fox, indicating...
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...Setelah lima bulan dan lebih dari 30 sesi negosiasi yang melelahkan dengan BPV yang Pengembangan Korporat dan Unit lisensi, mitra peter Welz itu, preston spitzer, berdiri untuk berjalan keluar. untuk Welz, cfo dari perusahaan baru publik, isxure (diucapkan "mata-shure"), mendarat kesepakatan dengan BPV mewakili perbedaan mencolok antara membuat kuartal terakhir tahun 2003 angka dan jatuh buruk pendek. Perjanjian akan membuat BPV menjadi pelanggan tunggal terbesar isxure itu, penyemenan dan hubungan isxure dengan akun tenda ini akan mengirim sinyal positif yang kuat kepada para investor dan pelanggan potensial lainnya. Sebaliknya, kebuntuan mempertaruhkan reaksi pasar menghukum dan kapasitas jangka panjang berkurang untuk menandatangani account utama. namun sesi ini memiliki halmarks frustating putaran sebelum negosiasi. menggoda dekat dengan istilah, hadiah selalu tampak menghilang sebagai tim peter ditekan untuk menutup kesepakatan. ini telah menjadi pertemuan khusus. preston spitzer, kepala pengembangan perusahaan dan lisensi (CDL) Unit, telah mendirikan sessionweeks ini lalu, meyakinkan tim isxure bahwa secara pribadi akan hadir bersama stafnya "untuk meninjau dan menyelesaikan apa yang telah dinegosiasikan." tidak mengherankan, Welz letih mencatat, pertemuan dimulai tanpa Spitzer. Isxure dimulai dengan lapangan dasar berdasarkan fakta, sabar menjawab pertanyaan dan keberatan BPV itu dari pertemuan terakhir. The BPV sisi terus menyuarakan keprihatinan dan tampaknya poin...
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...Should There Be Specific Anti-Gay Bully Polices in Schools First let’s be clear about definitions concerning this essay. Bully: One who is habitually cruel to smaller or weaker people (The American Heritage Dictionary 2007). An aggressive person who intimidates or mistreats weaker people, (Encarta dictionary, 2012). Bullying: The process of intimidating or mistreating somebody weaker or in a more vulnerable situation (Encarta dictionary, 2012). Bullying for this paper: Any act of harassment, intimidation, whether physical, verbal or telecommunicated (cyber/text) that makes a person feel demeaned, belittled, fearful, or endangered. Since doing this research I find that each article defines bullying in a different way. I believe that we need to have a definitive explanation of what we consider bullying on the whole. Although every definition centers on the idea that someone is being mistreated in some way by another person. Why is it surprising that we have children lashing out to the children that have bullied them today when this is what Americans have done since this country began? The Europeans came to this country and started to take over the land. The Native Americans very rarely killed one another, they simply counted coup. As the Europeans continued to move away from the east coast they decided that the way the Native Americans were living was barbaric and they needed to be civilized and Christianized. When the Native Americans refused to conform, the...
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...work place or somewhere outside the work place. During time 1945 if the African American people want to go to school, but it was hard to attend the class because the system didn’t allow black people to go to school and learn something important to change their life for a better future because of discrimination. In addition, in the 1920, various groups of ethnic minorities were discriminated against through the act of segregation. And this is most commonly associated with African Americans who were separated from whites in most public areas including trains, parks, restrooms, and even cemeteries. During that time, there were signs to use restroom for a black person and white person. When a black person needs to use restroom he has to make Shure he uses the right one. It is the same when they need to use a bus they have to give a seat for a white person or they have to stand on the back...
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...Report – Feasibility Study - Choosing an appropriate computer system for my home use Your name ID number Unit Code and name Lecturer’s name Assignment 1 Submission date Report – Feasibility Study - Choosing an appropriate computer system for my home use By XXX Executive Summary The purpose of this report is to recommend an appropriate computer system for home use. It first identify three main uses of the new computer system, which are studying, communication and entertainment, then relevant technical requirements with three price level are researched to satisfy these uses. It is found that most of the low price level components are out-of-date and with less compatibility due to the fast development of computer industry; on the other hand, the most expensive level is designed for business and group use. In that context, middle price for the essential components are preferred and some of the elements with low price are also acceptable as their performance can do little to the quality of the whole computer system. Table of Contents 1. Introduction 4 2. Main Uses of the Computer System 4 2.1 Studying 2.2 Communication 2.3 Entertainment 3. Technical Requirements—Hardware 5 3.1 Input Devices 3.2 Processing Unit 3.3 Storage Devices 3.4 Output Devices 4...
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...Beats Heard Round the World March 18, 2013 Beats Heard Round the World Over the years, the way people listen to music has changed tremendously. Before the days of the iPod and smartphones, radio and vinyl records were the predominant way to listen to music. Next came cassettes, then compact discs, and the most recent, mp3 players. And as the media we use to enjoy music has evolved, so has our needs in terms of the listening quality. Music enthusiasts expect good quality all around when it comes to music and as a result, started trends that have changed purchasing patterns. In recent years, vinyl records have seen an increase in sales. Ever since the introduction of iPods, ear buds have been the way to listen to music. However, recently we have seen a rise in the use of over-the-ear headphones. Beats by Dre have seemed to be the most popular in the United States and I believe they could do well in the markets of Europe and Asia. Although they are present in other foreign markets, due to their popularity, there is much opportunity for this product in Asian and European markets. One of the ways to measure the value of these headphones is by analyzing its customer value equation. In the Principles of Marketing textbook, the customer value equation is “described as a ratio between perceived benefits to price. […] When customers perceive a balance between the value given—money—and the value received—the goods or services—they perceive a good value” (White, 2012). Now, Beats...
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