Case Study admin | April 3, 2013
Case Study
Acting as the CEO of New Heritage Doll company and need to decide which investment projects can create values for shareholders’ wealth so that the company can receive funding in the next five years. Student’s task is to evaluate proposed projects using the financial and qualitative information provided and to select projects to be approved for a given year’s investment plan using any evaluation criteria deem appropriate. Students are to submit the simulation online and to write a final report in a formal business format based on the simulation.

Case Study Instructions:
This is an individual assessment. You are acting as the CEO of New Heritage Doll company and you need to decide which investment projects can create values for shareholders’ wealth, so that the company can receive funding in the next five years. Your task is to evaluate proposed projects using the financial and qualitative information provided and to select projects to be approved for a given year’s investment plan using any evaluation criteria you deem appropriate. There is more detailed information provided in the case study and you also can:
1. Review the Preparetab where you’ll learn about New Heritage and its corporate strategy;
2. Navigate the Analyze tab to view detailed financial reports at the divisional and company levels. Here you can also evaluate projections for each of the available projects;
3. Proceed to Decide tab to submit your final project decisions for that year;
4. The simulation advances to the next year and presents the financial results of your investments.

The Case Study is a real-world case study, which will help you to know what’s going on in the real corporate world. Curtin University has bought the copyright from Harvard Business School and paid almost half of the Finance Simulation: Capital Budgeting, New Heritage