...Supply Chain of Snapdeal Subject : Supply Chain Management Submitted By: Arushi Bhasin & Vidhi Nagar • Objective Of the assignment : To study the supply chain, flow chart, agility and case study of an e-commerce website . E-commerce website chosen: Snapdeal A brief about E-Commerce: E-commerce can be defined as the conduct of business communication and transactions over networks and through computers or as the buying and selling of goods and services, and the transfer of funds, through digital communications. It can include all inter-company and intra-company functions (such as marketing, finance, manufacturing, selling and negotiation) that enable commerce. e-commerce usescommunications such as electronic mail, EDI, file transfer, facsimile,video conferencing, workflow, or interaction with a remote computer. e-commerce has also become associated with solutions and tools such as portals, e-marketplaces, e-auctions or virtual inventory. The last few years have seen a dramatic increase in the capabilities of e-commerce as hundreds of millions of dollars were invested in building new solutions and in fighting a marketing war for apparent first mover advantages. At a simplisticlevel, supply chains are typically made up of three major flows – physical, financial and information. e-commerce has the capacity to affect all three. . Physical flows can be affected by using information to avoid physical movements and to make product information available throughvirtual ways....
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...Snapdeal business model: It is pure marketplace, somewhat like eBay and alibaba. Snapdeal’s business and platform model is anchored by an innovative system that incorporates updates from both sellers and shoppers. The platform enables sellers to list products for sale on the site, manage inventory, and make pricing changes in real-time based on what is happening in the marketplace. High volume—for example, a pair of shoes sells every 30 seconds— means that thousands of sellers are making dynamic price adjustments. This results in Snapdeal’s inventory and pricing management system processing more than 500 writes per second. Meanwhile, shoppers on Snapdeal.com review and rate sellers for customer satisfaction based on their experience with the product, including shipping, delivery and returns. With every page click, Snapdeal.com combines the updates from shoppers and sellers to display the most relevant products, as well as rankings for all the sellers that are offering the product by price, delivery time, and customer satisfaction. As stated by the Snapdeal Vice President of Engineering Amitabh Mishra, five keys to how his company has been able to achieve its incredible success in a short amount of time with five Keys: 1. A Services Oriented Architecture: To run the business, and grow ten times in two years, has primarily been the technology that they built. Their entire technology infrastructure has been built in house. It’s custom-made. That’s a mighty feat considering...
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...International Research Journal of Engineering and Technology (IRJET) e-ISSN: 2395-0056 Volume: 02 Issue: 08 | Nov-2015 p-ISSN: 2395-0072 www.irjet.net Comparative study of Flipkart.com, Snapdeal, E-bay: India’s Leading E-business Portals Sheeba Praveen Prof.(Dr.) Devendra Agarwal Sumaiya faizyab Dept. CSE,Integral University Babu Banarasi Das Engineering College Dept. CSE, Integral University Lucknow ,U.P. Lucknow, U.P. Lucknow,U.P. ------------------------------------------------------------------------------------------------------------------------------------------ Abstract— Ecommerce portals are now trending in India. It is growing in every place and customers are showing interest in using these portals effectively. There are so many portals which are unique in their features and the design of website. After analyzing the whole model of E-commerce I found basically three business Models have evolved over a period of time in this space and each has its own Pros & cons. Rest all business models are mix and match of any of following 3 models. Keywords—Snapdeal model, E-bay model, Flipkart model modes like Cash & Card on delivery, which invariably helps the masses to avoid the hassle of making online payments, as the credit card penetration in India is very low, & people are reluctant to make online payments more to do with the Indians psyche .Since portals are giving a customized offering to the masses i.e. rite from the...
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...Why they needed enterprener finance???? Many entrepreneurs discover they need to attract money to fully commercialize their concepts. Thus they must find investors – such as their own employer, a bank, an angel investor, a venture capital fund, a public stock offering or some other source of financing. When dealing with most classic sources of founding, entrepreneurs face numerous challenges: scepticism towards the business and financial plans, requests for large equity stakes, tight control and managerial influence and limited understanding of the characteristic growth process that start-ups experience. Snapdeal It is never easy to start a business. You need to work on your ideas, find capital and investors and then you need to work hard to get results. Ask those who have succeeded, they tell you it is the best feeling ever when an idea takes off to places. Snapdeal set a niche for itself in the sphere of e-commerce in India. In 2010, when Kunal Bahl and Rohit Bansal wanted to start their own business, they chose an offline couponing business and named it MoneySaver. 15000 coupons were sold in three months and it was time to take the business to the next level. It was after they met investor Vani Kola that the venture really took off. The first meeting did not go well but after another round of discussion, Vani Kola’s venture capital firm decided to invest in Snapdeal.Initially started as an offline business, Sneapdeal went online in 2010. It was a bumpy ride in the...
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...| | | | | | | | | | | Thank you. Your coupon redemption is successful. 25 coupons worth ` 50.00 will be sent to your registered e-mail account shortly. | Redeemed Coupons: | | | Right Choice | | | Coupon Code | wrc399 | | | | | Pay Rs.399/- for a Quarterly subscription of Right Choice Magazine and Get Rs.400/- JRI Cash. | | Valid till 28th February, 2014 | | Click Here to Redeem Coupon | | | | | Lenskart | | | Coupon Code | EYE25 | | | | | FLAT 25% off on purchase of Rs 1500 & above . | | Valid till 31st January, 2014 | | Click Here to Redeem Coupon | | | | | Right Choice | | | Coupon Code | wrc399 | | | | | Pay Rs.399/- for a Quarterly subscription of Right Choice Magazine and Get Rs.400/- JRI Cash. | | Valid till 28th February, 2014 | | Click Here to Redeem Coupon | | | | | Lenskart | | | Coupon Code | EYE25 | | | | | FLAT 25% off on purchase of Rs 1500 & above . | | Valid till 31st January, 2014 | | Click Here to Redeem Coupon | | | | | Jabong | | | Coupon Code | SALE31 | | | | | End Of Season Sale- Get 60% +31% off on purchases worth Rs.1999 & above!! | | Valid till 26th January, 2014 | | Click Here to Redeem Coupon | | | | | Myntra | | | Coupon Code | BGJRMY25 | | | | | Get Rs.150 cash back on purchases worth Rs.400 and above on Myntra products from Baggout !! | | Valid till 28th February, 2014 | | Click Here to...
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...Entrepreneurial Journey of Kunal Bahl Introduction: Kunal Bahl is a 30 years old entrepreneur, who is Co-founder and CEO of Jasper Infotech Pvt Ltd (www.Snapdeal.com). He is an entrepreneur since he was 20 years old. He has done his post graduation from Kellogg Management Institute. He has worked in Delloite and Microsoft US. While working for Microsoft, he was simultaneously doing detergent business in U.S. There he had some visa issue and he had to come back to India. Entrepreneurial journey after leaving Job: Kunal Bahl started his entrepreneurial journey with his childhood friend Rohit Bansal. Both of them shared the bench during their days in Delhi Public School. Bansal also held prestigious degree like Bahl, he had earned his engineering stripes from IIT Delhi. He had also held top-paying job before turning entrepreneur. Both Bahl and Bansal started with Jasper Infotech Pvt Ltd in 2007-08. It was an offline (as the internet was still in its infancy in India) coupons company dealing in eatery section only. The concept was very simple. They had deals with different restaurants and other players in eatery sections and provided coupons to customers. After two years of starting Jasper they were on the verge of bankruptcy. This offline Jasper was proving to be a big failure. They were grappling with how to pay salaries amounting to Rs 4 lakh; the company account was almost zero and pay day was upon them. They had no choice but to dig into their personal accounts that, together...
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...India has an internet user base of about 250.2 million as of June 2014.[1][2] Thepenetration of e-commerce is low compared to markets like the United States and the United Kingdom but is growing[3] at a much faster rate with a large number of new entrants.[4] The industry consensus is that growth is at an inflection point.[5] Unique to India (and potentially to other developing countries), cash on delivery is a preferred payment method. India has a vibrant cash economy as a result of which 80% of Indian e-commerce tends to be Cash on Delivery. However, COD may harm e-commerce business in India in the long run [6] and there is a need to make a shift towards online payment mechanisms. Similarly, direct imports constitute a large component of online sales. Demand for international consumer products (including long-tail items) is growing much faster than in-country supply from authorised distributors and e-commerce offerings. Market size and growth[edit] India's e-commerce market was worth about $2.5 billion in 2009, it went up to $6.3 billion in 2011 and to $14 billion in 2012.[1] About 75% of this is travel related (airline tickets, railway tickets, hotel bookings, online mobile recharge etc.). Online Retailing comprises about 12.5% ($300 Million[7] as of 2009). India has close to 10 million online shoppers and is growing at an estimated 30%[8] CAGR vis-à-vis a global growth rate of 8–10%. Electronics and Apparel are the biggest categories in terms of sales. Key drivers in Indian...
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...of the Internet user base. It is estimated that India will have almost 320 million online shoppers by 2020 compared with 50 million in 2015. India’s e-commerce market was worth about $3.9 billion in 2009, it went up to $23 billion in 2015 and is expected to cross $30 billion in 2016. About 70% of India's e-commerce market is travel related. However, online retail is growing fast. In 2013, the sales of the e-retail segment were worth US$3.59 billion and it grew to around US$ 5.3 billion in 2014. By 2020, India is expected to generate $100 billion online retail revenue. The growth shown by the various home-grown players such as Flipkart and Snapdeal as well as the international players like Amazon and the huge investor interest around these companies has displayed the immense potential of the market in India. Together, Flipkart and Snapdeal have more than 75% market...
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...flowers, sweets and chocolates delivery but there were many problems in these models because of in-efficient logistics and payment collection networks and lack of internet penetration at that time. Also, these were more focused towards the NRI Audience who wanted to send back gifts home and were more comfortable doing online transactions. Then Ebay entered the marketplace with the acquisition of Baazee and offered a platform for sellers to get in touch with interested buyers and sell their goods online. This model was further followed by OLX/Quikr which have introduced similar services. IRCTC also introduced online ticket booking in the mean time, The marketplace was completely revolutionized by the entry of players such as Flipkart,Snapdeal and Amazon about 6-7 years back. These sites started with the marketplace model and covered only a few product categories in the beginning,For ex, Flipkart and Amazon to a large extent sold only books in the beginning and expanded to other sections later on . Expansion of this model was done using the following methods: * Tie up with a large number of retailers offering veried goods * Introduction of Cash On Delivery as a payment option * 30 Day No Hassle Return Policy employed by many e-tailers * Significant investment in warehouses and acquiring in house...
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...INTRODUCTION The Electronic commerce or e-Commerce as is known today evolved as businesses (end to end process) started to shift from real time market to digital market. All of the business today as we see is done over the internet and anything which is not there is meant to be wiped off. Ecommerce, the online shopping system has brought down political and physical barriers giving everyone in the world an equal playing ground for their market, everyone can put their products on sale through the e-stores (website dedicated to selling of product, a virtual store). Online shopping has ushered in a new era in the lives of young college- and office-goers. They end up buying all their necessary and not-so necessary items from online sites. With the options of cash-on-delivery, these sites have become all the more acceptable to many people. Online shopping or online retailing is a form of electronic commerce whereby consumers directly buy goods or services from a seller over the Internet without an intermediary service. An online shop, eshop, e-store, Internet shop, webshop, webstore, online store, or virtual store evokes the physical analogy of buying products or services at a bricks-and-mortar retailer or shopping centre. The process is called business-to-consumer (B2C) online shopping. When a business buys from another business it is called business-to-business (B2B) online shopping. [pic] HISTORY The history of ecommerce would rightly be back-tracked by the time people...
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...sim cards or do online shopping through PAYTM. In all, about 300 customers were duped to the tune of about 22 Lakh rupees. Though PAYTM was in noway directly involved in the fraud , they were still held accountable under Section 79 of the IT Act proffers safe harbor to intermediaries (marketplaces, aggregators and platforms), as long as they act on complaints and do not knowingly allow the usage of their platform to break the law. A director can be liable for things out of his reach sometimes, hence it is still very important to work within the laws and make sure that when the time arises you can prove your innocence. Another popular case was that of Snapdeal. Maharashtra Food and Drug Authority has ordered the filing of an FIR against Snapdeal CEO Kunal Bahl and directors for selling prescription drugs online. Though Snapdeal did not directly sell the drugs , one of the sellers on its website sold the drugs online. In India it is illegal to sell prescription drugs online not only because it does not require a prescription but also because it is difficult to check if the seller is certified to sell medicines. In both the above cases we can see the directors were held responsible even though their company did not do anything wrong knowingly. These are some of the consequences you need to face when you are entrusted to run an organisation. But in both the cases the criminal proceedings are expected to be dropped as the companies have co-operated with the police in helping them...
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...E.COMMERCE REPORT BUSINESS MODULE ABOUT (www.ebay.com):- Introduction: Founded on 1995 by Pierre Omidyar, eBay was considered a pioneer in the online auction industry whereby people are brought together on a local, national and international basis to serve the purpose of creating a person-to-person community where ever individual could have an equal access through the same medium which is the Internet. eBay offers wide varieties of products and services for bargain hunters, hobbyists and collectors and sellers, changing the way people engage in trading hence eBay had changed the face of e-commerce from its inception. Today, eBay is continuously the brand preference with over 39 market presence and with $60 billion of the total value of sold items on the site’s trading platform. eBay’s Business Model eBay’s business model was based on creating and maintaining a person-to-person trading community. After implementing their model, eBay has been able to build strategic partnerships, continue to make innovative changes and improvements, and monitor its internal and external environments for possible future opportunities. This has given them the prestige of being the world’s largest online auction company. eBay’s business model was based on creating and maintaining a person-to-person trading community. This allows buyers to easily search for what they want to purchase. It also allows sellers to post their items minutes after they have registered. There are a few specific...
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...FLIPKART: The success story… The Indian youth is embracing the boom in e-retailing and this boom is headed by the Flipkart in almost every market segment. The market share of Flipkart is so predominant that even the offline stores are getting heavily affected. But what has made this new comer such a force in market that even the global giant like Amazon is feeling the heat of competition in India? INRODUCTION- The story starts when two guys Sachin Bansal and Binny Bansal alumni of IIT Delhi working in Amazon quit their jobs and start their startup in September 2007 with initial funding of Rs 4 lakhs at Bangalore. They adopted the Amazon model in India and started with books category because they are easy to store, low cost of maintenance and value doesn’t change with time. It took them 4 months to sell their first order and their initial orders were totally dependent on their friends and close relatives. From coding to delivering of books, all the tasks were handled by both of them but they never lost the hope and kept strong belief in their dream project. They realized the potential of Indian market in e-commerce sector and made a flexible business plan to tap that potential. Their plan and efforts were so aligned with the market requirements that it took them only 6 years to reach from Rs. 4 lakhs to Rs. 400 crores and overtook their all existing and new competitors by a big margin. The investors have such a strong trust in the leadership and vision of Flipkart that continuously...
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...MODULE - 1 BUSINESS MODEL IDENTIFIED BUSINESS TO CUSTOMER The B2C model focuses on direct selling and marketing between a business and a consumer via an e-commerce website. A lower purchase volume of higher priced products typically characterizes B2C companies. Since the model depends on individual transactions and eliminates the wholesale purchaser, the company can make a higher profit while the consumer spends the same amount of money or sometimes less. B2C is effective for smaller companies since individual consumers are not as concerned with company recognition as they are with getting the product for the best price. TYPES B2C companies divide into five major categories: direct sellers, online intermediaries, advertising-based models, community-based models and fee-based models. Each type is so different from the others that they are not directly comparable. In fact, some B2C businesses utilize more than one type to reach different audiences. DIRECT SELLERS Direct sellers, such as online retailers, sell a product or service directly to the customer via a website. You can further divide direct sellers into e-tailers and manufacturers. E-tailers are electronic retailers that either ship products from their own warehouses or trigger deliveries from other companies stocks. Product manufacturers use the Internet as a catalog and sales channel to eliminate intermediaries. ONLINE INTERMEDIARIES Online intermediaries perform the same function as any other broker. The business...
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...following manner 1) Sending SMS to the registered user on daily basis informing him about deal in his region 2) Sending out daily email giving detailed information. Next step will be to have one active page on Facebook (while searching on Facebook came across more than 5 of them) for 1) Posting daily about the current and recent deals 2) Continuously posting various facts which stating the benefit of using Airtel Money for payment over conventional method and ease of using it 3) Acting as a medium where it can be used to answer query of any user for basic information For Customer Acquisition Strategy for Express and Power accounts tie ups with following organization may be considered 1) Online shopping portals such as Flipkart, Snapdeal and other such popular website 2) With big retail food chain such as Dominos, Pizza Hut, McDonalds, Subway (in Long Term) In long term in the CUG deal, this can be clubbed with it as one of the services. People in the CUG can be given some extra discount or certain...
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