...C. Wright Mills' Sociological Imagination Works Cited Not Included In 1959, C. Wright Mills released a book entitled ‘The sociological Imagination’. It was in this book that he laid out a set of guidelines of how to carry out social analysis. But for a layman, what does the term ‘sociological imagination’ actually mean? In his own words, Mills claimed “it is the capacity to shift from one perspective to another…the capacity to range from the most impersonal and remote transformations to the most intimate features of the human self – and to see the relations between the two of them.” . Mills believed that being able to see the relationship between the ordinary lives of people and the wider social forces was the key to the sociological imagination. Fundamental to Mills’ theory is the idea of ‘public issues’ and ‘private troubles’. An individual’s troubles are personal when they occur because of the person’s character. Public issues, however, are a direct result of the problems within society, they affect people hugely but often the individual will assign the problem as their own personal downfall rather than as a societal problem. An ordinary man may get depressed about being unemployed and automatically accept it as his own personal trouble. He will be condemned as being ‘lazy’ or ‘work-shy’ and labelled simply as a ‘scrounger’. However, if there are thousands of other individuals also unemployed, Mills argues...
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...Future Trends Charmaine Saint Surin OI/466 June 6, 2016 Fred Greifenstein Future Trends According to Webster.com dictionary, a trend is usually known as something undergoing change or is developing into something or going into a general or specific direction. Innovation is about timing, but there is not a theory behind it. It includes processes and new ideas and then they are converted into new useful products. It creates value for customers who pay for it. Disruptive Innovation is an all-out risk taker, creating new markets with more practical approaches towards buyer's purchasing power. What we know is that innovation does not have an end, it's the fact that what we want and what we need continues to change. Innovation is not the goal but everything we do to get to that point. I think collaboration within innovation is an revolving trend. This is the concept of an open source. With the internet age, there are so many people connected worldwide, so there is the fact of collaboration. It creates alternatives for companies who which are smaller to have the ability to remain small and agile. If that is the choice, it also allows those less ended businesses to be a part of the larger agenda in innovation. Innovation is a connected function of communities. It seems like we are all trying to come up with new solutions that capture the technologies we encompass and maybe even working with alternatives reworking those technologies. An example of this is universities...
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...better during class and the repetition of the material in class will help remembrance. Hatch (2002) concluded by advising students to have a study time schedule. It is advisable to schedule study periods on weekly basis taking into consideration other activities such as class work, worship, sleeping and eating. At least four or five hours of personal study each week was recommended. During study, students can improve their vocabulary by checking the meaning of unfamiliar words in a dictionary and trying to use as many new words as possible in their speech or witting. Strategies for Improving Creativity of Students in Secondary Schools Creativity is vital to students’ success in all subject areas. To prepare students for future success in and beyond the classroom, they need to have techniques or ways that foster creative innovation. According to Iyayi (2013), the following are the strategies to enhance and improve students’ creativity: Using the ‘connect’ game as a teaching-learning strategy: Creativity begins with generating ideas, speculating and creating new associations. As a warm-up or focusing activity, teachers would properly link the learners or their students with the subject matter by playing ‘Connect’. You may, for instance, ask a student to suggest a word that is related to the one you have given him. Take for instance, if the word is ‘football’, you might say ‘goal’ while the child would in turn be expected to say ‘football’. The next child then says a word connected...
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...Role of leadership in communications industry Leadership in the industry of communications and media has transformed over the years due to the increasing need of brands to communicate their message to stakeholders and to keep them aware of brand’s performance and future. The spread of education, telecommunications and networks made people want to know more about brands and companies. Past great economic growth and development altered people’s needs and expectations from companies, needs moved from being basic commoditized needs to more of an identity requirement. A leader in the field of communications is surrounded with uncertainty and intangible requirements and results. He/she is surrounded by an audience that usually look for certain types of information about the company’s performance or status. Communications comes here to restructure information and to shape it in a certain way to make it compliant with business strategy and the image of a company and to keep digestible as well to the audience. Usually, communications plays a meditation role between the corporate leadership and the audience of information. The role of a communications director is to make sure that he conveys the company’s message properly through medial, branding, events, corporate social responsibility and lobbying. In the process of message delivery, the leader should be aware of the surrounding cultural, political and economic situation. He needs to make the company look and feel relevant to its...
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...on January 5, 2014 498164 2013 TOU13310.1177/1468797613498164Tourist StudiesDung and Reijnders ts Article Paris offscreen: Chinese tourists in cinematic Paris Yun-An Olivia Dung Stijn Reijnders Erasmus University Rotterdam, The Netherlands Tourist Studies 13(3) 287–303 © The Author(s) 2013 Reprints and permissions: sagepub.co.uk/journalsPermissions.nav DOI: 10.1177/1468797613498164 tou.sagepub.com Leiden University, The Netherlands Abstract This article examines from a European-Asian perspective the relationship between media representations and the tourist’s imagination. We use the case of Chinese tourists in Paris to investigate how these non-European tourists imagine Europe and how these imaginations are being realized, challenged and modified during concrete tourist experiences. Drawing on semistructured interviews with tourists and field observations, this article shows how the Chinese tourist imagination of Europe is strongly influenced by popular...
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...Ana V. COM-126 Historical need People live in a world of media and technology, making it our way of communication. Unfortunately, we are becoming more attached to these needs that our communication is lacking of reality. Therefore, "it is clear that mass-media influence our values, attitude, culture etc." (Enache, R., Pescaru, A., Stan, E., & Safta, C. (2010), p. 31). This media has a long history behind its back and has walked a long way to be transformed into this large communication connection we all live with today. Like all stories with a beginning, media started in the early years of 3000 B.C with the introduction of the alphabet, devised by the Semites (“Major Events in the History of Mass Communications”, n.d.). During this early era of media, not only the early form of paper was invented by the Egyptians, but the printing method was created. Johannes Gutenberg, with his printing invention, opened “the possibility of distributing identical messages to many people located in different places" (Bogart, 1991, p. 63) - this big step would really begin mass media, giving it a start to the printing production of books. A follow up century which would take a big leap in the media history is the Telegraph Era. From 1800s to 1900s the first telegraph line would be first introduced by Samuel Morse, along with the invention of the telephone and radio. These inventions took media development into a big significant time in which more and more people would gain...
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...have had a lack of imagination or excitement when it came to envisioning my future. This has been significantly helpful for me, especially throughout my teenage years. It helped spark my desire to be successful and build a future beyond high school. I chose ‘I have passion’ because when I love something it consumes me. This is helpful because it helps me distinguish whether or not the things I love are worth pursuing or even giving me further drive to do something. Lastly, I chose ‘I have multiple intelligences’ because I believe that I could be good at many things. This has been helpful to me because it creates an environment with no boundaries, an environment where I can do and be anything!...
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...sequence or combination of notes: man is an “instrument over which a series of external and internal impressions are driven, like the alternation of an ever-changing wind over an Aeolian lyre, which move it by their motion to ever changing melody” (516). The reason is the “mind contemplating the relations borne by one thought to another, however produced” (516) and is expressed in logical discourse (e.g. scientific treatises). The reason “respects . . . differences” (516) and is thus particularly given to “analysis” (516). Another part of the mind, the ‘Imagination,’ has the capacity to add harmony to these thought-‘melodies’: there is a “principle within the human being, and perhaps all sentient beings, which acts otherwise than in the lyre, and produces not melody alone, but harmony, by an internal adjustment of the sounds or motions thus excited to the impressions which excite them” (516). The Imagination is “mind acting upon those thoughts [produced by the...
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...Free Basics – The Makings of Branded Internet By Subba Rao NV on December 31, 2015 0 free basics Free Basics – The Makings of Branded Internet How free is Free? // Who decides the Basics? Man is condemned to be free – Jean Paul Satre It can be argued that mankind has never been truly free and that many have chosen their own poisons or construct their own prisons, with the trappings of work place, gated community dwellings etc (aka walled gardens of today’s internet era) – the trappings of living seemingly free. If so were the case, then why not let the internet be as it is and each to his own creativity or poison, than circumvent the same with new rules. Facebook’s ongoing ‘Free basics’ ad blitz is possibly propping up this very dream – and is doing so very vividly. Backed with the promise and benefits of connectivity for masses (not just the privileged few), it does a brilliant execution on both narration and rendition, with Mark Zuckerberg positioned as the voice of the masses for connectivity and digital equality (and a fine print that leaves much to be understood, on costs, speeds, places one can visit, walls that will keep out more than what the mind and eyes of the avg netizen can/will see for now, etc etc). A bold strategy for sure indeed and if it works – Mark Zuckerberg has clearly created history (yet again, as a marketing genius this time). For he would be credited with changing (i) the rules of net neutrality (ii) for heralding the advent of...
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...CHAPTER 1 E-Commerce in Context (Past, Present, Future) Reference Materials Text Strauss J & Frost R 2009, E-Marketing, 5th Edition, Pearson Education, Inc. Marketing implications of internet technologies • The internet has properties that create opportunities beyond those possible with the telephone, television, postal mail or other communication media. • This can be seen in terms of global reach (worldwide partnership, employee collaboration and salesperson telecommunicating), mediating technology (allowing timely communication and data sharing), the use of bits rather than atoms (Information, products and communication in digital form can be stored, sent and received nearly instantaneously) and task automation (self-service online for transactions and payment). Other properties include network externality (businesses can reach more of their market with automated communication), time moderator (consumers hold higher expectations about communication with companies), information equalizer (consumers have more access to product information and pricing), scalable capacity (huge amount of data can be stored in the server space paid for by the company), open standard (companies can access each other’s databases for a smooth supply chain) and market deconstruction (many distribution channels are performed by non-traditional firms like online travel agents). • These internet properties not only allow for more effective and efficient marketing strategy...
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...seemed impossible and much of imaginations. They made little sense to me by then since I was only young. However, with time, I started to appreciate the existence of science fiction and other materials that have cropped up with technology and changes in the economic times. Through much reading and access to large bulk of information, I created a superhero, Bosco Genius, a guy who awakens in the morning with a 100 percent access to his brain power. The state realizes and becomes aware of the existence of Bosco. They look for him but with his expertise skills and ability, he dodges the men in black and also fends off the middle school tormentors. The whole process torn the writer or the creator into a rhetoric existence because of the complexity nature of the study. It is reported once that the robotics destroyed and killed human beings within the company. The information was unsubstantiated and untrue since it was maliciously spread to negate the importance of the robots. As a rhetoric, such an instance has never happened and no person has lost life in the company. The three laws of robotics cannot allow them to harm humans and therefore, the information revealed to the public is false and faulty. As a company we have dealt in robotics and they have served to increase the performance of the labour force. However, the public force has a resistance towards the robotics with several claims that the robotics have an effect on the cultural and social setting of the society. The...
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...psychological sense is an ambition to experience a world free of inhibitions and social judgments. Because this apparition of reality pays no immediate consequences for the mistakes we make in it, moral and ethical guidance is imperative. Does this virtual experience of reality impair ones judgment of actual reality? The ethical and moral questions raised by this phenomenon are very important to preserving our continuous perception of what is real and what isn’t. This section of the research paper is going to explore the moral and ethical equivalents of participating in virtual reality. Questions about impairment of moral and ethical compasses will be answered. Psychological representations and definitions of VR will further enhance our understanding of how VR can be either be a tool for social reform or a danger to moral and ethical aptitude. A Third State of Consciousness Imagination is a very powerful exercise for escaping pain or peril. It fuels creativity and builds hope. It can also unconsciously or consciously be used to exaggerate fear that either imprisons or save us from imminent threats and danger. The human mind is always searching for some form of alternate reality, for a place that allows us to right our wrongs, exert revenge, and deliver judgment. An article titled The Real, the Virtual, and the Moral: Ethics at the Intersection of Consciousness published in the Journal of Mass Media Ethics, and written by Bivins and Newton explores the possibilities of...
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...David Saldívar 2. The White Scourge: Mexicans, Blacks, and Poor Whites in Texas Cotton Culture, by Neil Foley 3. Indians in the Making: Ethnic Relations and Indian Identities around Puget Sound, by Alexandra Harmon 4. Aztlán and Viet Nam: Chicano and Chicana Experiences of the War, edited by George Mariscal 5. Immigration and the Political Economy of Home: West Indian Brooklyn and American Indian Minneapolis, by Rachel Buff 6. Epic Encounters: Culture, Media, and U.S. Interests in the Middle East,1945–2000, by Melani McAlister 7. Contagious Divides: Epidemics and Race in San Francisco’s Chinatown, by Nayan Shah 8. Japanese American Celebration and Conflict: A History of Ethnic Identity and Festival, 1934–1990, by Lon Kurashige 9. American Sensations: Class, Empire, and the Production of Popular Culture, by Shelley Streeby 10. Colored White: Transcending the Racial Past, by David R. Roediger 11. Reproducing Empire: Race, Sex, Science, and U.S. Imperialism in Puerto Rico, by Laura Briggs 12. meXicana Encounters: The Making of Social Identities on the Borderlands, by Rosa Linda Fregoso 13. Popular Culture in the Age of White Flight, by Eric Avila 14. Ties That Bind: The Story of an Afro-Cherokee Family in Slavery and Freedom, by Tiya Miles 15. Cultural Moves: African Americans and the Politics of Representation, by Herman S. Gray Cultural Moves African Americans and the Politics of Representation Herman S. Gray UNIVERSITY OF CALIFORNIA PRESS Berkeley . Los Angeles ...
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...production unit to ensure that the design, colour, shape, and functionality of the product meet the needs of the market. The marketing approach taken by the firm must be innovative enough to appeal to the emotions of the customers in order to influence the buying decision. Strong brands are very helpful in such competitive environments. Table of Contents Acknowledgement 2 Executive Summary 3 Introduction 5 Critique of Television Sets Features, Benefits and Values 5 Critical success factors, phases of innovation, and timeline 7 Analysis 7 Comparison of Leading Brands of Television Sets and Their Design Factors 7 Design and Innovation of Smart TV 9 Product and service process 10 Shape, colour, design, imagination, relevance, and usefulness 10 Style, form, reparability, conformance, performance 10 Gestalt ratio 11 Market...
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...dictionary, 2015), It is a literary tool that helps a student use their own words to convey or incorporate another person’s idea or message into their work without plagiarism. Some other uses of paraphrasing are. Paraphrasing is necessary for academic writing, Universities students need paraphrasing to produce work in that level(Lebedev, 2014).Paraphrasing is a very useful for academic purposes as it shows an understanding of the material and it also shows the student is able to integrate others ideas into their writing. Paraphrasing enhances a learners understanding of English syntax’s, as it requires playing around with the original passage (Lebedev, 2014).Paraphrasing increases a student skill, as it forces the student to use their imagination to recreate and retell the original passage,...
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