Free Essay

Sonic Highways Evaluation

In: Film and Music

Submitted By vzsore
Words 2500
Pages 10
Vanessa Zsorey
Dr. McCort
College Comp
11 December 2015
Sonic Highways A band lasting as long as twenty years in the music industry with their original sound not suffering is a rarity. The Foo Fighters, led by the legendary Dave Grohl, are magnificent rockers who throughout two decades, continue to stay relevant in many ways. Throughout these twenty years they have released nine albums, each of which contained some of the biggest alternative rock hits of all time. Though they may not be riding the radio waves constantly or may only appeal to a shrinking audience, their craft has never once suffered. Their newest album, Sonic Highways, is pure proof that the Foo Fighters continuously try to push themselves out of their comfort zones in order to remain interesting to their fans. Sonic Highways was the most recent project the Foo Fighters have put out and the most creative of the past eight albums. The process to create this album was far more in depth and unique compared to the traditional methods. Typically, when a band decides they want to record, they find the closest studio that is in their price range and is the best quality necessary to fit the project. Mixing the recordings has gotten incredibly easy in recent times, where all that is really necessary is the ProTools program. With Protools, any errors can easily be cleaned and corrected, then moved on to the master CD and sent off to be pressed. A decade ago, recording and mixing were not nearly as simple or cheap (Hracs 4). Soundboards prior to this millennium were weighed in at over 800 pounds, and had more buttons and notches than the ones the younger generations are familiar with. These machines utilized tape which placed many limitations on recording artists. Since mixing on these older machines was so tedious, many bands had their product practiced and as perfected as possible before going into the studio to record (Hracs 3). The most important element of them, however, was the sound. Recording to tape allows the music to sound alive and real, far more so compared to anything altered over Protools software. Dave Grohl is one of the biggest advocators for recording to tape, and has done so for the past three recent albums he has put out and it plays such a dire role in the Foo Fighters sound.
The most unique thing about Sonic Highways is that it was not recorded in just one location, but in eight different major cities across the United States. These cities include Chicago, Austin, Los Angeles, New York, New Orleans, Nashville, Seattle, and Washington DC (Gallant 1). Every city has its own musical history with musicians originating out of them who have affected the industry immensely. The Foo Fighters doing this not only added to the culture of their sound, but also went as far as bringing light to many genres that have, over the years, been forgotten about. Sonic Highways was far more than just an album, it was actually paired with a mini-series documenting the journey. The idea was to travel to each city and learn about how it and the musicians there have impacted the music industry both in the past and the present. Then while in that city, the Foo Fighters would create a song which both melodically and lyrically represents the surrounding culture followed by recording and mixing it in one of the most notable studios in the area (Doyle 1). And this entire process was captured on film then turned into a series that aired on HBO and received various Emmy awards (Strauss 1). The album itself may not be the traditional Foo Fighters album that fans have been used to listening to, but it is by no means terrible. From what I have heard, the band decided to take more risks while creating this. The last thing any musician wants is to be known for putting out album after album that essentially sounds exactly the same as the last. It can make the audience grow tired of their sound and usually even results in the musician getting bored with recording and performing their own material
“Something From Nothing,” was the first single released and one of my personal favorites. Interestingly, having been a long time Foo Fighters fan, I latched on to a far deeper meaning of the song than one that can easily be understood. The intro and versus seem to pay homage to their older song, “Skin and Bones.” It almost sounds like a literal transition from their traditional sound into a more dynamic one. They took a riff from an old song and built a completely new sound around it, one that is louder and stronger than ever. This track was recorded in Chicago and featured Rick Nielsen, a widely appreciated guitarist who played in the 70’s rock band Cheap Trick (Gallant 2). This track offers a very strong start for the album. “The Feast and The Famine,” is the second track and it was recorded in Washington D.C. It was inspired by the punk scene which solely lit a fire in Dave Grohl that pushed him to pursue becoming a musician. “You start untying the hands of the youth, new kids hear the sound of the drumming.” That specific lyric tells Grohl’s personal story of how he felt when he found the punk scene (Fricke 2). Two of Grohl’s former band mates from Scream, before his Nirvana Days, were brought in to work on the track (Gallant 3). The song embodies punk fairly well, it is more thrash-y compared to the other songs and the lyrics are very strong willed but nostalgic. All in all, though, the track just sounds like it belongs to the Foo Fighters. “Congregation,” was recorded in the music capital of America, Nashville (Gallant 4). The song almost sounds like a sort of church hymn because it was inspired by the building they recorded in. “There’s a mystery in this world, then ghosts within these roots, and are tangled deep beneath this southern ground.” This line goes to say that so much of music history can be traced back to Nashville, the roots of many genres originated there. This building was once a church but was since renovated and turned into Monument Records headquarters. This song featured the well known Zac Brown from The Zac Brown Band (Gallant 4). This track was the second to be released after Something From Nothing. It isn’t a song that I would typically expect from this band but is melodically incredible. “What Did I Do?/God As My Witness,” was created in Austin, Texas and focused on psychedelic rock. Featured on the track is Gary Clark Jr. who is a well known for his distorted guitar playing, which is one of the prominent features of this track (Gallant 5). This track is so easy to overlook and maybe even skip over because of the slow beginning and unexpected jumpy guitar riff, however it is so important to give it a chance. The jazzy piano in the background that your ears can sometimes catch, adds a whole other layer of character. Then halfway through the track, there is a key change where the jumpiness is slowed down into a powerful ballad. I definitely had to listen to it a couple times and be open minded but it is slowly but surely becoming one of my favorite songs off this album. “Outside,” featured Joe Walsh, most commonly known for having what is considered the best guitar solo of all time on the Eagles hit, “Hotel California.” This track was recorded in Los Angeles at the Rancho De La Luna studio (Gallant 6). The sound attributed to this area is one that musicians claim was affected by the surrounding desert terrain (Doyle 2). “Your sound echoes through the canyons.” The Foo Fighters do an amazing job at capturing that old rustic, western, sound in their riffs while not letting it stray too far to the point that it seems it doesn’t belong on the album. “In the Clear,” is the sixth song on the album and the very first one on the LP that I gave a great chance and absolutely fell in love with it. It has a quality that sets this song apart from anything else they have ever made, but it still works so well. This song was created in New Orleans and focuses on the jazz culture. In the bridge, they lay down some horns that were actually done by the city’s Preservation Hall Band. Along with that, the lyrics are so meaningful in which it mentions hurricane Katrina and the people’s undying culture.”When the rains starts comin’ down as heavy as the air, you can find me dancing with the spirits in the square,” is a line that just embodies New Orleans so well. “And if I should drown, may this be the sound to wash me out,” then this lyric goes on to slyly mention pay homage to the cities past tragedy which was hurricane Katrina. “Subterranean,” was made out in Seattle, which is a place Dave Grohl knows extremely well being that is where Nirvana originated out of. The lyrics follow quite closely with Grohl’s Seattle experience in joining Nirvana, then the loss of Kurt Cobain, and how Grohl still found himself back there continuing to create music (Fricke 2). The line, “how low the sky,” is closely tied to the lyrics in Smells Like Teen Spirit, “Hello, hello, hello, how low?” Throughout Sonic Highways, you will find that not only is it a musical journey venturing through many genres as well as the past and present, but it is also a very personal venture within for Grohl. “I will start again, subterranean,” relates to the year after the loss of Kurt Cobain and the struggle between the necessity to make music and the hardships of getting back into it again. I love the meaning behind the deep and true meaning behind the track, but can’t help but feel that it is one of the weakest songs on the album. “I Am A River,” being the last track on the album, therefore the last stop on the musical journey lands them in New York. They brought Anthony Visconti on the track, and he is known for producing and performing on many of David Bowie’s albums (Gallant 7). This song is about the city and river that runs underneath Manhattan. In an interview with Emily Tan from Diffuser, Grohl opened up on the meaning behind this track saying, “I thought it was a beautiful idea that there’s something natural and prehistoric that runs underneath something as monolithic and futuristic as New York City. And maybe we’re all connected by something like that.” This song builds into what sounds like a cinematic, orchestral pinnacle and ends the album beautifully. Personally, I believe it is the strongest last track compared to the ones in their past. It was crafted in such a way to be a grandiose conclusion and it is so well done that I would be content if it were the last song the Foo Fighters ever created. Statistically speaking, this album did pretty well compared to the Foo Fighters past albums. Sonic Highways debuted at No.2 on Billboards Artist 100 chart. The only No.1 slot the Foo’s were able to hold was with their previous album, Wasting Light. Prior to then, they’ve only ever debuted in the Top 10. However, Sonic Highways did manage snatch No.1 on Billboards Top Rock Albums chart with the album successfully selling 190,000 copies in its first week (White 1). For a risky project like Sonic Highways, it did very well in sales. While this album has been critically acclaimed, there has been a sort of backlash from the fan base. Many opinions is that the Foo Fighters lost an edge that made songs their own by making the recording process more difficult than need be. However I believe in each song, though so heavily influenced by many other genres and their changing surroundings, they so eloquently managed to incorporate new aspects but make it their own in the end. There was not a single track on the album in which I listened to and thought it didn’t belong somewhere on their discography. What many people fail to realize is that the Foo Fighters do not strive to stay closely connected to their sound, it will be present in anything they create whether they try or not. They make their music not for the fans and the critics, but for themselves, just as any good musician does. They love the craft and are excellent at it and have devoted their lives to it. Dave Grohl’s goal of this series and album was to create a lasting, “musical map of America,” and it accomplishes that and far more. The series is so in-depth and informative, giving so many views on our music industry, the roots of it and what it is coming to currently. We are taken on a visual journey where the lively music culture in each city is captured so perfectly. The album just translates the whole journey into something we can hear, it brings hundreds of genres together in such an organized manner.

Works Cited
Doyle, Patrick. "Foo Fighters Sonic Highways Album Review." Rolling Stone. Rolling Stone, 20 Nov. 2014. Web. 03 Dec. 2015. <http://www.rollingstone.com/music/albumreviews/foo-fighters-sonic-highways-20141111>.
Fricke, David. "The passion of Dave Grohl." Rolling Stone 2014: 62. Academic OneFile. Web. 29 Nov. 2015.
Gallant, Mark. "Story Map Journal." ArcGIS. Esri.com, 29 Nov. 2015. Web. 03 Dec. 2015. <http://www.arcgis.com/apps/MapJournal/index.html?appid=5bc9cf5640b24ef69f3b30622c086637&webmap=5e5b282e09e548988118b491150c342d>.
Hracs, Brian J. "A Creative Industry In Transition: The Rise Of Digitally Driven Independent Music Production." Growth & Change 43.3 (2012): 442-461. Business Source Premier. Web. 3 Dec. 2015.
Strauss, Matthew. "Foo Fighter's "Sonic Highways" Wins Two Emmy's."Pitchfork. Pitchfork Media, 12 Sept. 2015. Web. 4 Dec. 2015. <http://pitchfork.com/news/61178-foo-fighters-sonic-highways-wins-two-emmys/>.
Stuart/HBO, Andrew. "Foo Fighters Take 'Highways' To No. 1 on Top Rock Albums Chart | Billboard." Billboard. N.p., 20 Nov. 2014. Web. 03 Dec. 2015. <http://www.billboard.com/articles/columns/chart-beat/6327190/foo-fighters-sonic-highways-top-rock-albums>.
Tan, Emily. "Foo Fighters' Dave Grohl Opens Up About 'I Am a River'"Diffuserfm. Diffuser Network, 30 Dec. 2014. Web. 03 Dec. 2015. <http://diffuser.fm/foo-fighters-dave-grohl-opens-up-about-the-nyc-inspired-i-am-a-river/>
White, Emily. "Foo Fighters Take 'Highways' To No. 1 on Top Rock Albums Chart | Billboard." Billboard. Billboard, 20 Nov. 2014. Web. 10 Dec. 2015. <http://www.billboard.com/articles/columns/chart-beat/6327190/foo-fighters-sonic-highways-top-rock-albums>.

Similar Documents

Free Essay

Autism

...Restaurant Marketing Plan Dawan D. Smith April 22, 2014 Grantham University Table of Contents Section 1: Marketing Strategy & Mission Statement Section 2: Understanding the Customer Section 3: New Product Development Section 4: Distribution and Pricing Section 5: Promotion Strategies and Public Relations Section 6: Evaluation Plan Marketing Strategy and Mission Statement The purpose of this marketing strategy is to provide my neighbors who have inherited a family owned restaurant the tools they need to make this business a successful one. The restaurant is family owned and the owners want to keep it going as a legacy to the family members who left it to them. Since quitting their jobs, they will have to make money immediately. The restaurant has not been doing well over the last few years and has been losing money. Family members have passed away and others are having health issues, so the restaurant as of now is being ran by the chef as well as some of the servers. Getting this restaurant on the right track will require much work and dedication, and with the right tools in place, customers who are looking to have a great dining experience on a budget and enjoy a delicious home-style meal will get just that. This restaurant is in no way one of the regular fast food restaurants. Here you can sit and enjoy friends, family, have a business lunch, dinner party, birthday party, etc. in a family oriented......

Words: 3444 - Pages: 14

Free Essay

Marketing Plan

...[pic] La Fiesta Marketing Plan Deanna Huneycutt [pic] La Fiesta, Marketing Plan I. EXECUTIVE SUMMARY La Fiesta is an authentic Mexican restaurant located in the small town of Greenwood, population of just under 9,000 people. Opened and owned by Able Gonzales since 1995, it has become a very popular eatery in the town. As with most restaurants, La Fiesta has peak times around lunch and dinner that are much busier than the rest of the day. This causes scheduling challenges for cooks and wait staff. Another challenged faced, although a somewhat positive one, is the lack of parking space during the peak hours. Also, the bottleneck around customers paying out could be eased with some change in procedures or additional equipment. The marketing plan was developed based off a SWOT analysis and focuses on continued growth and customer relations. La Fiesta can gain visibility in the community by being more involved with the school district and expanding into social networking. Another focus of the plan is the efficiency of customer service and ease of congestion inside and outside of the restaurant. Better communication between wait staff and customers is also addressed. Since La Fiesta is a restaurant, it is considered a business-to-customer marketer. II. ENVIRONMENTAL ANALYSIS Open since 1995, La Fiesta has made a strong presence in the town of Greenwood. It was established after another authentic Mexican......

Words: 4096 - Pages: 17

Premium Essay

Gate

...ate Aptitude Test in Engineering GATE 2014 Brochure Table of Contents 1. Introduction .............................................................................................................1 2. About GATE 2014 ......................................................................................................1 2.1. Financial Assistance ............................................................................................................................ 1 2.2 Employment ............................................................................................................................................ 2 2.3 Administration ....................................................................................................................................... 2 3.1 Changes Introduced in GATE 2013 that will continue to remain in force for GATE 2014 .......................................................................................................................................................... 3 4.1 Eligibility for GATE 2014 ................................................................................................................... 4 4.2 GATE Papers ............................................................................................................................................ 5 4.3 Zone-Wise List of Cities in which GATE 2014 will be Held ................................................... 6 4.4 Zone-Wise List of Cities for 3rd...

Words: 32784 - Pages: 132

Premium Essay

Khan

...This text was adapted by The Saylor Foundation under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 License without attribution as requested by the work’s original creator or licensee. Saylor URL: http://www.saylor.org/books Saylor.org 1 Preface Competing books are focused on the academic part of HRM, which is necessary in a university or college setting. However, the goal with this book is not only to provide the necessary academic background information but also to present the material with a practitioner’s focus on both large and small businesses. While the writing style is clear and focused, we don’t feel jargon and ten-dollar words are necessary to making a good textbook. Clear and concise language makes the book interesting and understandable (not to mention more fun to read) to the future HRM professional and manager alike. It is highly likely that anyone in business will have to take on an HRM role at some point in their careers. For example, should you decide to start your own business, many of the topics discussed will apply to your business. This is the goal of this book; it is useful enough for the HRM professional, but the information presented is also applicable to managers, supervisors, and entrepreneurs. Besides these differences, other key differences include the following:   This book utilizes a technology focus and shows how HRM activities can be leveraged using technology. We have also included a chapter on communication and......

Words: 157258 - Pages: 630

Free Essay

Cis 500

...Law Enforcement Technology Needs Assessment Law Enforcement Technology Needs Assessment: Future Technologies to Address the Operational Needs of Law Enforcement In partnership with the Lockheed Martin Corporation By Christopher S. Koper, Bruce G. Taylor, and Bruce E. Kubu With contributions by Eugene Glover, John Anderson, Paul Snabel, Chuck Wexler, Rachael Bambery, Nathan Ballard, Anthony Bellero, David Prothero, Willie Marsh, Mike Schroeder, Mike Taylor, Greg Maultsby, Donnie Gilley and Dave Kier Police Executive Research Forum 1120 Connecticut Ave., N.W., Suite 930 Washington, D.C. 20036 Jan 16, 2009 Report Outline Section Executive Summary Chapter 1: Overview / Introduction Chapter 2: Technology and Law Enforcement: An Overview of Applications, Impacts, and Needs Chapter 3: The PERF Technology Needs Assessment Survey Chapter 4: The PERF-Lockheed Martin Law Enforcement Future Technologies Workshop Chapter 5: Conclusions and Next Steps Pages 3-9 10-11 12-32 33-47 48-64 65-73 Appendix A: References Appendix B: The PERF Technology Needs Assessment Survey Appendix C: Survey Technology Term Definitions Appendix D: Responding Agencies (PERF Survey) Appendix E: Supplementary Survey Tables Appendix F: List of Workshop Attendees 74-79 80-91 92-98 99-102 103-124 125-127 2 Technology and Law Enforcement: Future Technologies to Address the Operational Needs of Law Enforcement EXECUTIVE SUMMARY Background The effects of technology can be......

Words: 37391 - Pages: 150

Free Essay

Nit-Silchar B.Tech Syllabus

...NATIONAL INSTITUTE OF TECHNOLOGY SILCHAR Bachelor of Technology Programmes amï´>r¶ JH$s g§ñWmZ, m¡Úmo{ à VO o pñ Vw dZ m dY r V ‘ ñ Syllabi and Regulations for Undergraduate PROGRAMME OF STUDY (wef 2012 entry batch) Ma {gb Course Structure for B.Tech (4years, 8 Semester Course) Civil Engineering ( to be applicable from 2012 entry batch onwards) Course No CH-1101 /PH-1101 EE-1101 MA-1101 CE-1101 HS-1101 CH-1111 /PH-1111 ME-1111 Course Name Semester-1 Chemistry/Physics Basic Electrical Engineering Mathematics-I Engineering Graphics Communication Skills Chemistry/Physics Laboratory Workshop Physical Training-I NCC/NSO/NSS L 3 3 3 1 3 0 0 0 0 13 T 1 0 1 0 0 0 0 0 0 2 1 1 1 1 0 0 0 0 4 1 1 0 0 0 0 0 0 2 0 0 0 0 P 0 0 0 3 0 2 3 2 2 8 0 0 0 0 0 2 2 2 2 0 0 0 0 0 2 2 2 6 0 0 8 2 C 8 6 8 5 6 2 3 0 0 38 8 8 8 8 6 2 0 0 40 8 8 6 6 6 2 2 2 40 6 6 8 2 Course No EC-1101 CS-1101 MA-1102 ME-1101 PH-1101/ CH-1101 CS-1111 EE-1111 PH-1111/ CH-1111 Course Name Semester-2 Basic Electronics Introduction to Computing Mathematics-II Engineering Mechanics Physics/Chemistry Computing Laboratory Electrical Science Laboratory Physics/Chemistry Laboratory Physical Training –II NCC/NSO/NSS Semester-4 Structural Analysis-I Hydraulics Environmental Engg-I Structural Design-I Managerial Economics Engg. Geology Laboratory Hydraulics Laboratory Physical Training-IV NCC/NSO/NSS Semester-6 Structural Design-II Structural Analysis-III Foundation Engineering Transportation Engineering-II Hydrology......

Words: 126345 - Pages: 506

Free Essay

God Hates Us All

...GOD HATES US ALL GOD HATES US ALL HANK MOODY with Jonathan Grotenstein Simon Spotlight Entertainment A Division of Simon & Schuster, Inc. 1230 Avenue of the Americas New York, NY 10020 www.SimonandSchuster.com This book is a work of fiction. Names, characters, places, and incidents either are products of the author’s imagination or are used fictitiously. Any resemblance to actual events or locales or persons, living or dead, is entirely coincidental. Copyright © 2009 by Showtime Networks Inc. Showtime and related marks are registered trademarks of Showtime Networks Inc., a CBS Company. All rights reserved. All rights reserved, including the right to reproduce this book or portions thereof in any form whatsoever. For information address Pocket Books Subsidiary Rights Department, 1230 Avenue of the Americas, New York, NY 10020. First Simon Spotlight Entertainment trade paperback edition August 2009 SIMON SPOTLIGHT ENTERTAINMENT and colophon are trademarks of Simon & Schuster, Inc. For information about special discounts for bulk purchases, please contact Simon & Schuster Special Sales at 1-866-506-1949 or business@simonandschuster.com. The Simon & Schuster Speakers Bureau can bring authors to your live event. For more information or to book an event contact the Simon & Schuster Speakers Bureau at 1-866-248-3049 or visit our website at www.simonspeakers.com. Designed by Jaime Putorti Manufactured in the United States of America 10 9 8 7 6 5 4 3 2 1 Library of......

Words: 42745 - Pages: 171

Free Essay

Pop Culture

...Cultural Moves AMERICAN CROSSROADS Edited by Earl Lewis, George Lipsitz, Peggy Pascoe, George Sánchez, and Dana Takagi 1. Border Matters: Remapping American Cultural Studies, by José David Saldívar 2. The White Scourge: Mexicans, Blacks, and Poor Whites in Texas Cotton Culture, by Neil Foley 3. Indians in the Making: Ethnic Relations and Indian Identities around Puget Sound, by Alexandra Harmon 4. Aztlán and Viet Nam: Chicano and Chicana Experiences of the War, edited by George Mariscal 5. Immigration and the Political Economy of Home: West Indian Brooklyn and American Indian Minneapolis, by Rachel Buff 6. Epic Encounters: Culture, Media, and U.S. Interests in the Middle East,1945–2000, by Melani McAlister 7. Contagious Divides: Epidemics and Race in San Francisco’s Chinatown, by Nayan Shah 8. Japanese American Celebration and Conflict: A History of Ethnic Identity and Festival, 1934–1990, by Lon Kurashige 9. American Sensations: Class, Empire, and the Production of Popular Culture, by Shelley Streeby 10. Colored White: Transcending the Racial Past, by David R. Roediger 11. Reproducing Empire: Race, Sex, Science, and U.S. Imperialism in Puerto Rico, by Laura Briggs 12. meXicana Encounters: The Making of Social Identities on the Borderlands, by Rosa Linda Fregoso 13. Popular Culture in the Age of White Flight, by Eric Avila 14. Ties That Bind: The Story of an Afro-Cherokee Family in Slavery and Freedom, by Tiya Miles 15. Cultural Moves: African Americans and the Politics of...

Words: 98852 - Pages: 396

Free Essay

Meteorological Instruments

...Guide to Meteorological Instruments and Methods of Observation WMO-No. 8 Guide to Meteorological Instruments and Methods of Observation WMO-No. 8 Seventh edition 2008 WMO-No. 8 © World Meteorological Organization, 2008 The right of publication in print, electronic and any other form and in any language is reserved by WMO. Short extracts from WMO publications may be reproduced without authorization, provided that the complete source is clearly indicated. Editorial correspondence and requests to publish, reproduce or translate this publication in part or in whole should be addressed to: Chairperson, Publications Board World Meteorological Organization (WMO) 7 bis, avenue de la Paix P.O. Box No. 2300 CH-1211 Geneva 2, Switzerland ISBN 978-92-63-10008-5 NOTE The designations employed in WMO publications and the presentation of material in this publication do not imply the expression of any opinion whatsoever on the part of the Secretariat of WMO concerning the legal status of any country, territory, city or area, or of its authorities, or concerning the delimitation of its frontiers or boundaries. Opinions expressed in WMO publications are those of the authors and do not necessarily reflect those of WMO. The mention of specific companies or products does not imply that they are endorsed or recommended by WMO in preference to others of a similar nature which are not mentioned or advertised. Tel.: +41 (0) 22 730 84 03 Fax: +41 (0) 22 730 80 40 E-mail:......

Words: 216230 - Pages: 865

Premium Essay

Organizational Behavior

...ORGANIZATIONAL BEHAVIOR CONCEPTS CONTROVERSIES APPLICATIONS Seventh Edition Stephen P. Robbins 1996 Contents Part One • Introduction Chapter 1 What Is Organizational Behavior? 2 Chapter 2 Responding to Global and Cultural Diversity 42 Part Two • The Individual Chapter 3 Foundations of Individual Behavior 80 Chapter 4 Perception and Individual Decision Making 130 Chapter 5 Values, Attitudes, and Job Satisfaction 172 Chapter 6 Basic Motivation Concepts 210 Chapter 7 Motivation: From Concepts to Applications 250 Part Three • The Group Chapter 8 Foundations of Group Behavior 292 Chapter 9 Understanding Work Teams 344 Chapter 10 Communication 374 Chapter 11 Leadership 410 Chapter 12 Power and Politics 460 Chapter 13 Conflict, Negotiation, and Intergroup Behavior 502 Part Four - The Organization System Chapter 14 Foundations of Organization Structure 548 Chapter 15 Technology, Work Design, and Stress 588 Chapter 16 Human Resource Policies and Practices 634 Chapter 17 Organizational Culture 678 Part Five - Organizational Dynamics Chapter 18 Organizational Change and Development 714 CHAPTER I • WHAT IS ORGANIZATIONAL BEHAVIOR? What Managers Do Let’s begin by briefly defining the terms manager and the place where managers work—the organization. Then let’s look at the manager’s job; specifically, what do managers do? Managers get things done through other people. They make decisions, allocate resources, and direct the activities of others to attain goals. Managers......

Words: 146017 - Pages: 585

Premium Essay

Integrated Marketing Communications

...Advertising, Promotion, and other aspects of Integrated Marketing Communications Terence A. Shimp University of South Carolina Australia • Brazil • Japan • Korea • Mexico • Singapore • Spain • United Kingdom • United States Advertising, Promotion, & Other Aspects of Integrated Marketing Communications, 8e Terence A. Shimp Vice President of Editorial, Business: Jack W. Calhoun Vice President/Editor-in-Chief: Melissa S. Acuna Acquisitions Editor: Mike Roche Sr. Developmental Editor: Susanna C. Smart Marketing Manager: Mike Aliscad Content Project Manager: Corey Geissler Media Editor: John Rich Production Technology Analyst: Emily Gross Frontlist Buyer, Manufacturing: Diane Gibbons Production Service: PrePressPMG Sr. Art Director: Stacy Shirley Internal Designer: Chris Miller/cmiller design Cover Designer: Chris Miller/cmiller design Cover Image: Getty Images/The Image Bank Permission Aquistion Manager/Photo: Deanna Ettinger Permission Aquistion Manager/Text: Mardell Glinski Schultz © 2010, 2007 South-Western, Cengage Learning ALL RIGHTS RESERVED. No part of this work covered by the copyright hereon may be reproduced or used in any form or by any means—graphic, electronic, or mechanical, including photocopying, recording, taping, Web distribution, information storage and retrieval systems, or in any other manner—except as may be permitted by the license terms herein. For product information and technology assistance, contact us at Cengage Learning Customer......

Words: 219845 - Pages: 880

Premium Essay

Power of Logic

...The Power of Logic The Power of Logic FOU RTH E DITION Frances Howard-Snyder Daniel Howard-Snyder Ryan Wasserman WESTERN WASHINGTON UNIVERSITY Published by McGraw-Hill, an imprint of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright © 2009, 2005, 2002, 1999, by The McGraw-Hill Companies, Inc. All rights reserved. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGrawHill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. This book is printed on acid-free paper. 1 2 3 4 5 6 7 8 9 0 DOC/DOC 0 9 8 ISBN: 978-0-07-340737-1 MHID: 0-07-340737-2 Editor in Chief: Michael Ryan Editorial Director: Beth Mejia Sponsoring Editor: Mark Georgiev Marketing Manager: Pamela Cooper Editorial Coordinator: Briana Porco Production Editors: Melissa Williams/Melanie Field, Strawberry Field Publishing Cover Designer: Ashley Bedell Cover Photo: © Dan Trist/Corbis Media Project Manager: Thomas Brierly Production Supervisor: Louis Swaim Composition: This text was set in 10.5/12.5 Goudy by Aptara, Inc. Printing: Printed on 45# New Era Matte by R.R. Donnelley & Sons, Inc. Credits: The credits section for this book is on page 647, following the Answer Key in the back of the book, and is considered an extension of the copyright page. ...

Words: 173379 - Pages: 694

Free Essay

Buyology

...1 of 83 file:///D:/000004/Buy__ology.html 08/08/2009 10:45 2 of 83 file:///D:/000004/Buy__ology.html CONTENTS TITLE PAGE FOREWORD BY PACO UNDERHILL INTRODUCTION 1: A RUSH OF BLOOD TO THE HEAD The Largest Neuromarketing Study Ever Conducted 2: THIS MUST BE THE PLACE Product Placement, American Idol , and Ford’s Multimillion-Dollar Mistake 3: I’LL HAVE WHAT SHE’S HAVING Mirror Neurons at Work 4: I CAN’T SEE CLEARLY NOW Subliminal Messaging, Alive and Well 5: DO YOU BELIEVE IN MAGIC? Ritual, Superstition, and Why We Buy 6: I SAY A LITTLE PRAYER Faith, Religion, and Brands 7: WHY DID I CHOOSE YOU? The Power of Somatic Markers 8: A SENSE OF WONDER Selling to Our Senses 9: AND THE ANSWER IS… Neuromarketing and Predicting the Future 10: LET’S SPEND THE NIGHT TOGETHER Sex in Advertising 11: CONCLUSION Brand New Day APPENDIX ACKNOWLEDGMENTS NOTES BIBLIOGRAPHY ABOUT THE AUTHOR COPYRIGHT FOREWORD PACO UNDERHILL It was a brisk September night. I was unprepared for the weather that day, wearing only a tan cashmere sweater underneath my sports jacket. I was still cold from the walk from my hotel to the pier as I boarded the crowded cruise ship on which I was going to meet Martin Lindstrom for the first time. He had spoken that day at a food service conference held by the Gottlieb Duttweiler Institute, the venerable Swiss think tank, and David Bosshart, the conference organizer, was eager for us to meet. I had never heard of......

Words: 66056 - Pages: 265

Premium Essay

Maytag

...ROBERT F. HARTLEY • Cindy Claycomb 12th Edition T W E L F T H E D I T I O N MARKETING MISTAKES AND SUCCESSES Robert F. Hartley Late of Cleveland State University Cindy Claycomb Wichita State University VICE PRESIDENT & EXECUTIVE PUBLISHER SENIOR EDITOR PROJECT EDITOR EDITORIAL ASSISTANT ASSOCIATE DIRECTOR OF MARKETING MARKETING MANAGER MARKETING ASSISTANT DESIGN DIRECTOR PRODUCT DESIGNER SENIOR PRODUCTION MANAGER ASSOCIATE PRODUCTION MANAGER PRODUCTION EDITOR COVER DESIGNER George Hoffman Franny Kelly Brian Baker Jacqueline Hughes Amy Scholz Kelly Simmons Marissa Carroll Harry Nolan Allison Morris Janis Soo Joel Balbin Eugenia Lee Kenji Ngieng This book was set in 10/12 New Caledonia by Aptara®, Inc. and printed and bound by Courier/Westford. The cover was printed by Courier/Westford. This book is printed on acid-free paper. Founded in 1807, John Wiley & Sons, Inc. has been a valued source of knowledge and understanding for more than 200 years, helping people around the world meet their needs and fulfill their aspirations. Our company is built on a foundation of principles that include responsibility to the communities we serve and where we live and work. In 2008, we launched a Corporate Citizenship Initiative, a global effort to address the environmental, social, economic, and ethical challenges we face in our business. Among the issues we are addressing are carbon impact, paper specifications and procurement,......

Words: 180086 - Pages: 721

Premium Essay

Buyology

...1 of 83 file:///D:/000004/Buy__ology.html 08/08/2009 10:45 2 of 83 file:///D:/000004/Buy__ology.html CONTENTS TITLE PAGE FOREWORD BY PACO UNDERHILL INTRODUCTION 1: A RUSH OF BLOOD TO THE HEAD The Largest Neuromarketing Study Ever Conducted 2: THIS MUST BE THE PLACE Product Placement, American Idol , and Ford’s Multimillion-Dollar Mistake 3: I’LL HAVE WHAT SHE’S HAVING Mirror Neurons at Work 4: I CAN’T SEE CLEARLY NOW Subliminal Messaging, Alive and Well 5: DO YOU BELIEVE IN MAGIC? Ritual, Superstition, and Why We Buy 6: I SAY A LITTLE PRAYER Faith, Religion, and Brands 7: WHY DID I CHOOSE YOU? The Power of Somatic Markers 8: A SENSE OF WONDER Selling to Our Senses 9: AND THE ANSWER IS… Neuromarketing and Predicting the Future 10: LET’S SPEND THE NIGHT TOGETHER Sex in Advertising 11: CONCLUSION Brand New Day APPENDIX ACKNOWLEDGMENTS NOTES BIBLIOGRAPHY ABOUT THE AUTHOR COPYRIGHT FOREWORD PACO UNDERHILL It was a brisk September night. I was unprepared for the weather that day, wearing only a tan cashmere sweater underneath my sports jacket. I was still cold from the walk from my hotel to the pier as I boarded the crowded cruise ship on which I was going to meet Martin Lindstrom for the first time. He had spoken that day at a food service conference held by the Gottlieb Duttweiler Institute, the venerable Swiss think tank, and David Bosshart, the conference organizer, was eager for us to meet. I had never heard of......

Words: 66056 - Pages: 265