...* Gwen Burrow, Economic Modeling, Not Just a Game; The Impact of Sports on the U.S. Economy (2013) http://www.economicmodeling.com/2013/07/09/not-just-a-game-the-impact-of-sports-on-u-s-economy/ Summary of article: Gwen burrow talked about the job growth created by the sports industry. The industry creates about 456,000 jobs that pay an average of $39,000. This is a lot of jobs that sports create. Credibility: Gwen Burrow, is a writer for Economic modeling. Economic Modeling is a data company who helps organizations connect better with people. Relevance: In this scenario, they have captured necessary data to understand how sports benefits the economy. The data they found is the amount of jobs are created because of sports. * Angelo Spaminato, World Stadiums, Past and Future (2016) http://www.worldstadiums.com/stadium_menu/past_future/future_stadiums.shtml Summary of article: This website has a list of every sports stadium in the world. It has information on stadiums that are already in use, being built, and announced. Currently there are 9 stadiums being built or announced in America. Credibility: World Stadiums is the most comprehensive website on the internet about sports stadiums in the Unites States. Relevance: According to World Stadiums, currently, there are 9 stadiums in America either announced or currently being built. This is relevant because it adds to my point that sports industry creates job growth. * NFL Players Association, Average...
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...Business Plan Executive Summary: Flash supplement’s is a startup nutritional company that will embark upon its business affairs in the winter of 2013. We offer healthy and effective products to be used during strength training and conditioning. Although all our products are available to the mass consumer, the company’s main focus is to provide affordable, NCAA compliant supplements to collegiate athletic programs. Our corporate office is located in Kent, Ohio with expectations to expand within the first year. The manufacturing plant is located in the neighboring city of Revenna, Ohio. Flash supplements plans to purchase another plant in the next six months to a year. The company was started and is completely owned by Nate Vance. Former members of “Cytosport” nutrition will be involved with product research, along with former NFL nutritionist “Joe Schmoe”. Objectives: The objectives of “Flash supplements” are listed below. 1. To create and sale a line of 3-10 nutritional products to College athletic programs. 2. To provide our nutritional supplements to 15% of Colleges/Universities in the country by the end of year one. 3. Increase sales by 5% each year. 4. Be the main source for athletic nutrition for at least 50% of College athletic programs by the end of year 7. Mission: Enhancing the potential of those we serve. Keys to Success: * Maintain and improve on relations with collegiate athletic programs. * Create an aggressive and effective...
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...satire. Our medium for this project is a website as well as a video (here is the link fir the website http://steinhke.wix.com/chardbsteinhilberk) which very sarcastically shows reasons that parents should not let their children play the sport. In choosing this method of delivery, we were able to exaggerate our points in ways that we would not have been able to achieve using other communication methods. The extreme nature of our delivery method and satirical approach allowed creativity and humor which our original delivery method did not allow. We can make the argument differently because we assume a completely...
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...Lancehomework@gmail.com Visit our Site for More Tutorials: ( http://homeworklance.com/ ) MGT 488 Entire Course Global Business Strategies Week One: Strategic Business Continuity and Internal Risk Assessment Details Due Points Objectives 1.1 Identify key firm capabilities. 1.2 Describe the components of sustainable competitive advantage. 1.3 Analyze the influence of the organization on strategic business continuity. Readings Read Ch. 3 of Strategic Management: Competitiveness and Globalization, Concepts and Case. Participation Participate in class discussion. All Days 1 Discussion Questions Respond to three discussion questions. Days 3, 4, 5 3 Weekly Summary Write a 300-350 word summary of how this week’s material relates to you professionally and to organization. Post to Weekly Summary Thread. Day 7 1 Learning Team Instructions Create the Learning Team Charter. Select one of the following Virtual Organizations to use throughout the course for strategic plan development: • Riordan Manufacturing • Huffman Trucking • McBride Financial Services Day 7 Individual Internal Risk Assessment Resource: University Library’s Datamonitor 360 Access the University Library’s Datamonitor 360 and look up one of the following companies: • Wal-Mart Stores, Inc. • Jet Blue Airways Corporation • Hewlett-Packard Company • The Home Depot Prepare a 1,050- to 1,750-word paper identifying the key capabilities...
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...Lancehomework@gmail.com Visit our Site for More Tutorials: ( http://homeworklance.com/ ) MGT 488 Entire Course Global Business Strategies Week One: Strategic Business Continuity and Internal Risk Assessment Details Due Points Objectives 1.1 Identify key firm capabilities. 1.2 Describe the components of sustainable competitive advantage. 1.3 Analyze the influence of the organization on strategic business continuity. Readings Read Ch. 3 of Strategic Management: Competitiveness and Globalization, Concepts and Case. Participation Participate in class discussion. All Days 1 Discussion Questions Respond to three discussion questions. Days 3, 4, 5 3 Weekly Summary Write a 300-350 word summary of how this week’s material relates to you professionally and to organization. Post to Weekly Summary Thread. Day 7 1 Learning Team Instructions Create the Learning Team Charter. Select one of the following Virtual Organizations to use throughout the course for strategic plan development: • Riordan Manufacturing • Huffman Trucking • McBride Financial Services Day 7 Individual Internal Risk Assessment Resource: University Library’s Datamonitor 360 Access the University Library’s Datamonitor 360 and look up one of the following companies: • Wal-Mart Stores, Inc. • Jet Blue Airways Corporation • Hewlett-Packard Company • The Home Depot Prepare a 1,050- to 1,750-word paper identifying the key capabilities...
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...Define the central research objective c. List the key concepts d. Design at least 4 research questions 3. Develop the table of contents of this report. The table of contents has to look like a professional table of contents. 4. Give a short summary of what you are going to describe in each chapter of your report. Don’t use more than 5 lines per chapter. 5. Give the bibliography in APA-style, with at least 3 relevant sources (wikipedia is not allowed). To be clear, you have to execute the 5 parts of the assignment, you do not have to write the whole research report. Start each part on a new page. You have to upload the assignment on DLWO before the deadline. The deadline for the resit is the 10th of January before 17.00 pm. If you participate in the resit, then the result for the resit will replace the results of the individual assignments. Resit assignment 1. Choosing a Brand for a research about Corporate Social Responsibility About (CSR) (CSR) is defined as the voluntary activities undertaken by a company to operate in an economic, social environmentally sustainable manner. NIKE JUST DO IT Summary Nike, Inc was started by Bill Bowerman and Phil Knight, they met each other in 1957 as blue ribbon sports. Before going into the business. Knight became a Certified Public Accountant (CPA).Nike, Inc, is an American...
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...Running head: MARKETING MANAGEMENT MKT522 First Draft Your Name Marketing Management MKT522 Date Professor Phil Shaps Table of Contents (Leave Page Blank) Executive Summary (Leave Page Blank) Situation Analysis Gladiator Tough is a business that focuses in creating products for fitness gurus. The company believes people who are active in fitness, need products that will keep them looking fresh, comfortable and empowered while they do their fitness activities. The main concern of this company is to comfort consumers while they exercise. There are about “three million sweat glands in a human body” and people need an object to absorb the moisture off their body (http://www.popsci.com/science/article/2011-01/fyi-how-much-can-human-body-sweat-it-runs-out). This is how the Gladiator Towel was created. The gladiator towel is light weight and absorbs more water than a regular towel. This is why Gladiator believes this product will be a success. People are becoming for health conscious and have been eating healthier and exercising more often. This is why Gladiator Tough believes now is the time to hit the market while it’s expanding. Gladiator Toughs marketing strategy will be the strength of creating brand and product awareness to a specialized market. Market Summary Even in the midst of the economic downturn, the fitness industry has maintained steady growth, with gym membership rates growing consistently and profit remaining solid. Demand for...
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... Author Note: This marketing plan was prepared for Marketing BUSN3190N, taught by Professor Robert Everton. Table of Contents Page 1. Executive Summary……………………………………………………………………. 3 2. Background 3 3. Strategic Focus and Plan 3 Mission Statement 3 Goals 3 Competitive Advantage 4 4. Situation Analysis 4 SWOT Analysis 4 Competitor Analysis 5 Company Analysis 6 Customer Analysis 6 Industry Analysis 6 5. Market-Product Focus 6 Marketing and Product Objectives 7 Target Markets 7 Points of Difference 7 Positioning 8 6. Marketing Program 8 Product Strategy 8 Price Strategy 8 Promotion Strategy 9 Place Strategy……………………………………………………………………….. 11 7. Financial Projection…………………………..….…………………………………….. 12 8. Organization………………………..….……………………………..…………………..12 9. Bibliography………………………..….…………………………………………………13 1. Executive Summary 2. Background KS Inc, is a sports science company that will sell and distribute Pink Power, a pre-workout supplement for women exclusively through the internet website KSInc.com, Vitamin Shoppe, and GNC, giving customers 24-hour access to purchase from the website daily. Pink Power will become a juggernaut pre-workout and will include very necessary nutrients such as: Glutamine, Micronized Taurine, Amino Acids, Glucosamine, Fish Oil, Flaxseed Oil, Geranium Stem, and Schizandrol...
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...I. Executive Summary Bigger Stronger Faster Athletics is a multifaceted health and fitness complex for all ages and abilities. B.S.F.A. emphasis will be to promote health and welfare of today’s youth. A large focus for B.S.F.A. will be to educate and restructure the adult community on the benefits of living a healthier lifestyle. Services B.S.F.A. will provide Atlanta and surrounding areas with a means to establish a firm foundation for building a healthy lifestyle. This would encompass: • Targeting the health in our youth and adults (physical). • Targeting the welfare in our youth and adults (mind). • Youth mentoring program. • Emphasizing nutritional guidelines for each participant. • Teaching leadership and team building...
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...UNIBE 14-0635 Nike, Inc. is an American multinational corporation that is in charge of development, design, marketing, and selling of innovative footwear, apparel, equipment, accessories and services. Its headquarters are in Beaverton, Oregon. It is one of the world’s largest suppliers of athletic shoes and apparel and a major manufacturer of sports equipment. According to Forbes, Nike is considered the world’s most valuable sports brand in 2014, with an estimated brand value of $19 billion. Nike was first founded by track athlete Phillip Knight and his coach Bill Bowerman as Blue Ribbon Sports on January 25, 1964. They started as a distributor for Japanese shoe maker Onitsuka Tiger. By 1971 Blue Ribbon Sports launched its own line of footwear bearing the Swoosh design or what most people know as the Nike tick. It later officially became Nike, Inc on May 30, 1971. Nike sells a wide variety of products, including shoes and apparel for sports. In their annual report they state that they focus in eight key products consisting of Running, Basketball, Football (Soccer), Men’s Training, Women’s Training, Action Sports, Sportswear (our sports-inspired lifestyle products), and Golf. Nike also teamed up with tech giant Apple to produce Nike+ products that monitors a runner’s performance over a period of time. Nike is also well known in hip hop culture for their urban fashion clothing. Nike has also made advancements in high-performance sportswear with their Flywire and Lunar Foam. According...
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...between social forces such as advertising, media, and lifestyle and cultural trends in modern American society. Students are asked to cast a critical eye on current trends and changes in our culture. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: • University policies: You must be logged into the student website to view this document. • Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending on the modality in which you attend class. If you have recently changed modalities, read the policies governing your current class modality. Course Materials Petracca, M., & Sorapure, M. (2007). Common culture: Reading and writing about American popular culture (5th ed.). Upper Saddle River, NJ: Pearson Prentice Hall. All electronic materials are available on the student website. |Week One: Overview of Culture | | |Details |Due |Points | |Objectives |Describe the different types of culture. ...
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...research skills for critical decision making. The document explains an indefinite study of how ball players “Major League Baseball “ have used enhancements drugs like steroids to increase their muscle mass, strength, and endurance. The article produced a lot of tactful research methods like quantitative and qualitative ideas on supporting this article. It also demonstrated a simple questionnaire and bulleted summaries to further explain what highly popular websites like WebMD and Sports Illustrated had to say about steroids in baseball. I think Sports Illustrated was negatively represented by the author solely because SI article did not give a good numerical estimate of the prevalence of steroid use. Although, the article produce a lot of cited information to back up what it was explaining, a survey, or maybe a few peer—to—peer interviews would be more insightful. I believe the author was right on a few things in the part of ‘Dangers of Steroids Use’ when it explain the story of Caminiti. In honesty, each paragraph was out of place and not well put together. But, in the end it Sports Illustrated is an entertainment magazine not a research journal. It can only provide you with just the skim part of the story and a lot of citations to prove its...
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...Marketing Segmentation & Product Positioning Marketing Segmentation & Product Positioning Assignment # 1 October 20, 2011 Dr. Dotty Heady Strayer University Introduction to SKO The shoe industry, with $27 billion in annual revenue, has many household name brands and many levels of prices and quality. (firstresearch.com) A large part of that industry is athletic shoes or sneakers which are designed for sports and casual wear. Sneakers are a major facet in urban wear. The costs of popular sneakers range from $65 to over $100 a pair. For families who have multiple kids this is a costly expense. One child in addition to a pair of casual sneakers may need a pair for sports they play. Parents want their kids to have what they desire but this is not always feasible when faced with these costs. There are alternatives to the more popular brands but they are not always comparable. Kids aren’t always happy with the more affordable styles and options and parents may not be satisfied with the quality. Our company, SKO, is going to bridge that gap. The purpose of our company is to provide consumers with an alternative to the high price brands like Nike and Reebok and the lower quality brands at stores like Payless, Wal-Mart and Target. We want to provide well-made sneakers that are stylish and will stand up to the wear and tear that they are often up against. Our mission is to provide consumers with sneakers with cutting edge designs and quality construction at...
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...Details 1. picnic 2. hungry 3. empty 4. litter D. Summary 1. (3) 4. (4) 3. hungry 6. picnic Unit 4 Bird Watching A. New Words 1. boring 2. beautiful 4. park 5. feathers B. Understanding the Context 1. (d) 2. (a) C. Focus on Details 1. area 2. tomorrow 3. boring 4. feathers D. True or False 1. T 2. T 4. F 5. T 3. area 6. tomorrow 3. F 2. (2) 5. (1) 3. (5) Unit 5 Trees in the Forest A. New Words 1. forest 2. hundred 4. damage 5. visitor 3. recycle 6. government B. Understanding the Context 1. (b) 2. (c) C. Focus on Details 1. forests 2. hundred 3. Several 4. Visitors D. Summary 1. (2) 4. (5) 3. T 3. several 6. fee Unit 2 Let’s Recycle! A. New Words 1. environment 2. extra 4. money 5. return B. Understanding the Context 1. (a) 2. (d) C. Focus on Details 1. recycle 2. money 3. government 4. environment D. True or False 1. T 2. F 4. F 5. T 2. (3) 5. (4) 3. (1) Unit 3 Growing Roses A. New Words 1. bush 2. produce 4. Fertilizer 5. liquid B. Understanding the Context 1. (d) 2. (c) C. Focus on Details 1. problem 2. fertilizer 3. liquid 4. recover D. Summary 1. (2) 4. (5) 3. recover 6. problem Science and Technology Unit 6 An Easy Way to Shop A. New Words 1. website 2. online 4. button 5. item B. Understanding the Context 1. (c) 2. (a) C. Focus on Details 1. website 2. online 3. choose 4. item 3. (4) 3. easy 6. choose 2. (1) 5. (3) 11 D. True or False 1. F 2. F 4. F 5. F 3. T D. Summary 1. (2) 4. (3) 2. (1) 5. (4) 3. (5) Unit 7...
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...Name Business Prospects for The Seattle Mariners Institutional Affiliation May 27, 2016 Executive Summary Sports franchises are the pride of communities in various towns and cities across the United States. They provide a source of entertainment and recreation center for the local population. Beyond that, however, these are businesses that are interested in making money and operating profitably so that they can advance and increase their chances of winning and dominating the league. Winning is a source of local pride for the community. The economic landscape has changed since the formation of the league. In this paper, the club will be subjected to SWOT analysis and competitive analysis which will reveal the structural and environmental make-up of the industry as at the present moment. The technological front is also changing, and clubs are not to be left behind. The paper will differentiate between having a need for a website and for having an active social media presence. It will conclude by giving out suggestions on how to improve from a business perspective to adopting a different form of social media which will be important in converting traffic and views to cash opportunities. Introduction Sports are a huge favorite and a great pass time in America. Communities, fueled by the need of individuals to participate in sports have organized teams to compete within themselves for entertainment and for bringing people together. Through the involvement in social events...
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