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Steves Jobs - Leader

In: People

Submitted By derek5013
Words 417
Pages 2
Derek Davila
October 12, 2012
Communication Applications 5B
Think Different Steve Jobs was one of the greatest leaders of the twentieth century, due to his innovative thinking and courage that allowed him to take business risks and fight with personal struggles through his life. Like all great entrepreneurs who start their businesses in small locations, Jobs started his in his parents’ garage in 1976. He began creating personal computers around the same time that other competitors were coming out with their own products. As the years progressed, more and more individuals bought Mac computers, allowing the business to expand. By the late 1990s Jobs was taking bigger risks and bigger hits to achieve his great success. In 1997, Steve Jobs was pushed against a financial wall when Macintosh almost fell into bankruptcy. Not knowing what else to do, Steve Jobs took a major risk in asking Bill Gates, founder of Microsoft, for a $150 million patent to keep his company from failing. Jobs knew that with this money received from Gates was make or break because if the company failed, Gates would take a major hit as well. From there the company shot back up as the demand for technology increased, allowing the innovative side of Jobs to come out again. He began with the iPod and moved on to the iPhone, excelling in quality of the product every single time. In 2004, Jobs was tested once again, but this time it was more serious; he was diagnosed with cancer. Though he was forced to live with such pain, Jobs never allowed this to affect his professionalism in the office. He continued to speak at conferences and help the future of the company as whole, and remained as enthusiastic and optimistic about his work and never let his illness affect him as a person. Last year Steve Jobs passed away, but he will forever be known as the man who created Macintosh; a man who’s innovation and enthusiasm for the future allowed him to create a business that no other company has surpassed. His leadership shows that throughout your life you will find many kinds of adversity but with courage and a positive outlook you can overcome it if you choose to think different.

References
Isaacson , W. (2012, April). Harvard business review. Retrieved from http://hbr.org/2012/04/the-real-leadership-lessons-of-steve-jobs/
Zee. (2010, June 2). The next web. Retrieved from http://thenextweb.com/apple/2010/06/02/steve-jobs-90-days/

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