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Strategic Plan Part I Conceptualizing a Business

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Strategic Plan Part I Conceptualizing a Business
Dawn Riggenbach
Bus/475
March 26, 2012

When a person or persons decides to start a business, there are several things they need to consider, first of all a strategic management plan will need to be outlined determining the what, where, and how of the business. This will include deciding the different divisions that will make up the business and the roles these areas will play in the day to day operation of the company. The plan will entail establishing the short and long term objectives for each division and incorporating the goals into one single arrangement. To assist in deciding the objectives, the type of autos that will be restored will need to be determine, all vehicles versus classic or antique vehicles. Once this decision has been made, a plan on how the business will achieve the established will need to be put in place. Next step is the “where” choice will be the location of the business, choosing an area that will be in a high traffic spot that can easily be found by people is important in assisting the business achieve the goals established in the objectives. The how will be determining the way to make this happen. The four functions of management are important in creating and implementing a strategic plan, as it provides the business the current status of where the business is at the moment and where they plan to be in the future (MyStrategicPlan.com).
The owner’s of Riggenbach’s Auto Restoration with the assistance of Amera Consulting have developed a strategic plan. Amera provided Riggenbach’s Auto Restoration with a viewpoint of support, services, and, organization development over a five-year timeframe. The owners will review the growth and current plan on an annual basis and make modifications or changes and update its current plan annually or as needed. The owners and employees of the

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