...AC 1.1 Explain the importance of innovation for own organisation. I have been successfully running my own business as a self-employed trainer for health and social care for the past 3 years. All of this was made possible by using all the experience gained in this field for the past 15 years and applying all the skills and certification outcomes to find out what my client’s needs are and what it’s expected by my learners. Also complying with regulations, keep updated with resources and new guidelines. Innovation within my organisation is about creating and successfully applying new ideas in this particular field. This could be in the form of such as creating and bringing a new product or service to market, or a series of smaller innovations such as finding better or more efficient ways of working and becoming more profitable. Innovation is a creative process and some business ideas need an investment of time, energy and money in order to develop and deliver results. Developing a culture of innovation can be vital to my organisation’s long-term success and profitability. There have been several reasons why I had to generate some new ideas which so far have been critical to my business’s success. Although every organisation will have its own priorities and sector-specific issues to balance, I believe business that fail to innovate run the risk of losing ground to competitors, losing key staff, or simply operating inefficiently. Innovation can be a key differentiator between market...
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...London School of Business & Management BTEC Level 4- HND in Business Centre No Unit No & Unit Title Course Title Lecturer’s Name Assignment Title & Type Assignment No Date Set Due Date Semester / Academic Year 90665 Unit 4, Marketing Principles HND in Business Achila Amarasinghe Understanding marketing principles: Unilever PLC Case study 1 w/c 06-10-2015 09-01-2015 1/2014 Unit Outcomes Covered: 1. Understand the concept and process of marketing 2. Be able to use the concepts of segmentation, targeting and positioning 3. Understand the individual elements of the extended marketing mix 4. Be able to use the marketing mix in different contexts. GRADING OPPORTUNITIES AVAILABLE Outcomes/ Grade Descriptors P4.1 √ Outcomes/ Grade Descriptors P4.1 2 √ P4.2 √ P4. 13 √ P4.3 √ P4. 14 √ P4.4 √ P4. 15 √ P4.5 P4. 6 √ √ M2 √ M3 √ P4. 7 √ D1 √ P4. 8 √ D2 √ P.4. P4. 9 10 √ √ D3 √ P4. 11 √ M1 √ Assessor: Signature: ______________ Date: ___/___/___ 1|Page Tutor Notes Key Points: Your assignment should be handed in by the deadline. This assignment must be your own work and original. All sources of reference must be included. You will be expected to check spelling mistakes and grammar. Your name, student no and unit no should be in the footer of every page. It should bear an appropriate report structure (such as a Table of Contents,Abstract, Introduction, Discussion, Conclusion, Recommendations, References, and Appendix (if necessary). There should be clarity...
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...Student Life @UNSW Global Education Global Networks Global Opportunities contents 3 sydney People ___________________________________________________________________________ 3 Places of Interest __________________________________________________________________ 4 Multicultural sydney ________________________________________________________________ 5 suburbs Around UnsW_____________________________________________________________ 6 Climate __________________________________________________________________________ 18 World Times______________________________________________________________________ 18 21 AboUT UnsW UnsW – The organisation _________________________________________________________ 22 UnsW Campuses_________________________________________________________________ 24 University Glossary _______________________________________________________________ 26 Faculty of Arts and social sciences _________________________________________________ 28 Faculty of the built environment_____________________________________________________ 30 Australian school of business ______________________________________________________ 32 College of Fine Arts (CoFA) ________________________________________________________ 34 Faculty of engineering ____________________________________________________________ 36 Faculty of Law ____________________________________________________________________ 38 Faculty of Medicine _______________________________________________________________ 40...
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...Analysis……………………………………………...6 4.1 Target market segment strategy……………………….…….7 4.2 Market needs…………………………………………..…….7 4.3 Market segmentation…………………………………….…..8 5. Strategy and Implementation summary…………………..……9 5.1 Attracting customers…………………………………..……..10 5.2 SWOT analysis……………………………………………….11 5.3 Sales strategy…………………………………………………12 6. Management summary……………………………………..…..12 6.1Personnel plan…………………………………………..…….12 7. Financial plan…………………………………………………….12 7.1 Start-up funding………………………………………….……..12 7.2 Projected profit and loss………………………………..……….13 7.3 Break-even analysis……………………………………..……….13 1.0 Introduction This is the business plan of Chileshe Chilangisha created to help starting an internet-café. This business plan is part of my continuous assessment for the course (DEV 9850 Entrepreneurship and Development) at the University of Zambia Great East road Campus, Lusaka. In order to finish this project successfully I have informed my contact person with all the questions I had. In this business plan I have tried to make a plan to realize the internet-café and keep it running while making some profit. Furthermore this business plan will show how the internet-café itself will be built. The location I am aiming at is at the Great East Road Campus, University of Zambia in Lusaka....
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...partnership between Local Authority, private sector sector and the local communities that serve to work together, to plan and care for their surroundings towards sustainable development. The programme is based on Agenda 21 which is global action plan towards development for 21st Century resulting from Earth Summit at Rio De Janeiro, Brazil in June 1992. THE OBJECTIVES OF LOCAL AGENDA 21 PROGRAMME 1. To expose the local community and private sectors to the sustainable development issues. 2. To clarify the roles of sustainable development are our responsibility. 3. To conclude that the strategies and LA21 action plans are based on local sustainabledevelopment issues. 4. To implement the LA21 action plan in the form of sustainable development projects. LOCA L AGENDA 21 IN MALAYSIA The pilot programme aims at promoting sustainable development at the local level by creatingand strengthening participation between local authorities, local communities and the privatesector. Four councils were selected from both the urban and rural sector: Urban Sector Petaling Jaya Muncipal Council,Miri Municipal CouncilKuantan Municipal Council. Rural Sector Kerian District Council ANALYSING MALAYSIA L A 21 There are 5 elements in Malaysia LA21 project: 1.Formation of Partnership 2.Community based Issues Analysis 3.Action Plan 4.Implementation and monitoring 5.Evaluation & feed back CONCLUSION The success and impact of LA21...
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...Marketing Plan CROP - Salon | Unit 3 – Assignment 4 | Kiranpreet Multani BMC151602551 | In this assignment, I am going to develop a coherent marketing plan for a product or service. The service I have chosen for this assignment is a salon. First, I will explain marketing mix and then I am going to develop a marketing plan for this service. Marketing mix The marketing mix refers to the set of actions, or tactics, that a business uses to promote its product or service in the market. The 4Ps of marketing mix are price, product, promotion and place. Nevertheless, marketing mix is increasing and it includes other Ps such as packaging, position, people and even political. (http://economictimes.indiatimes.com/definition/marketing-mix, 18/01/2016) Marketing definition and opportunity The service I have chosen for this task is a salon. A salon is a very competitive business and we are more than likely to set up a business where there are already salon established. The salon is based in the city centre of Birmingham, near the bullring. We decided to open our salon here because there are many people who come here every day for shopping and we have an audience of 26 000. The services we provide are haircuts, hair dying, waxing, bridal makeup, and other services such as threading and IPL laser treatment. We will also offer hair smoothing and other services such as threading, waxing and IPL laser treatment. Crop is a unisex hair salon and spa. People can come with their...
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...NMIMS Corporate Social Responsibility Project – Hindustan Lever Limited (HLL) Under guidance of: Dr. Meena Galliara CSR-HLL -1- Hindustan Lever Limited Meeting Everyday Needs of People Everywhere Introduction* NMIMS Hindustan Lever Limited (HLL) is India's largest fast moving consumer goods company, with leadership in Home & Personal Care Products and Foods & Beverages. HLL's brands, spread across 20 distinct consumer categories, touch the lives of two out of three Indians. They endow the company with a scale of combined volumes of about 4 million tonnes and sales of Rs.10,000 crores. HLL has 32,400 employees (40,000 including Group Companies) at present, including about 1,425 managers. Financial status: 2003 figures (Rs. Lacs) Gross Turnover: 11096,02 Turnover/ Sales: 10138,35 Net Profit: 1771,79 Unilever holds 51.55% of the equity in HLL. HLL is India's largest marketer of Soaps, Detergents and Home Care products. It has the country’s largest Personal Products business, leading in Shampoos, Skin Care Products, Colour Cosmetics, and Deodorants. HLL is also the market leader in Tea, Processed Coffee, branded Wheat Flour, Tomato Products, Ice cream, Soups, Jams and Squashes. HLL is also one of the country's biggest exporters and has been recognized as a Golden Super Star Trading House by the Government of India; it is a net foreign exchange earner. HLL is India's largest exporter of branded fast moving consumer goods. The diverse products range is manufactured...
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...Marketing Mix of Brainworks Day Care Centre for Children (Term Paper towards partial fulfilment of the assessment in the subject of Service Marketing) SUBMITTED BY: Apurva Zutshi Vth semester BBA(Hons.),LLB(Hons.) Roll no. 675 SUBMITTED TO: Dr. Archi Mathur Associate Professor Faculty of Management NATIONAL LAW UNIVERSITY JODHPUR Summer Session (July-November 2011) 1 INDEX Index No. 1. 2. Particulars Executive Summary Objectives Research Methodology Introduction- Marketing Mix Introduction- Day Care Industry & Brainworks Day Care Centre 3. 4. 5. 6. 7. Product Data Tabulation Analysis Conclusion Recommendations Limitations Bibliography 14 16 22 31 32 34 35 Page No. 3 3 3 4 10 2 EXECUTIVE SUMMARY Brainworks is a national chain of preschools and day care centres that provide a world class learning environment and scientifically researched curriculum to maximize development of children during the early childhood years. Brainworks believes in providing a rich, stimulating environment using an eclectic approach geared to match different learning styles in children and recent research on brain development. This project identifies and analyses the various elements of marketing mix as followed by Brainworks. Later it studies the impact of these elements on the organisation. The strengths and opportunities for growth have also been identified keeping in mind the day care industry industry. The Project also makes suggestions for improvement in the marketing...
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...Children ServicesCHC60208 Advance Diploma of Children ServicesCHC41212 Certificate IV in Children Services (OSHC)CHC51012 Diploma in Children Services (OSHC)CHC30812 Certificate III in Education Support (following units only) * HLTOHS300B - Contribute to OHS processes * CHCCHILD401A - Identify and respond to children and young people at risk * CHCCN301B - Ensure the health and safety of children * CHCCN302A - Provide care for children * CHCIC301E - Interact effectively with children * HLTFA301C - Apply first aid * HLTHIR403C - Work effectively with culturally diverse clients and co-workers | I worked in the Child care industry for 16 years before becoming a Trainer and Assessor for the last 4 yearsMy duties over this time included working as an assistant , group leader, casual float as well as a Director, My skills include * Working with children, all age groups including children in OSHC up to 12 years old. * OHS procedures * Working with families * Working with different departments ie inclusion support * Reporting on running of centre to management * Rosters * Fee payments and Debit control * Follow companies policy and procedures * Customer Services | CHC30712 Certificate III in Children Services CHC50908 Diploma of Children ServicesCHC60208 Advance Diploma of Children ServicesCHC41212 Certificate IV in Children...
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...Bounce Fitness Corporate Marketing Plan Executive Summary Bounce Fitness will serve the corporations in the city centres of Brisbane, Sydney and Melbourne, helping them to become more productive, while lowering their overall costs with innovative wellness programs and strategies. Bounce Fitness is based on two simple facts: 1. Healthy employees are more productive than chronically ill employees. 2. It costs less to prevent injuries or illnesses than to treat them after they occur. Traditional endeavours to corporate health care are quite reactive. Corporations wait until after staff has been ill or injured, and then pay for the necessary treatments. The Bounce Fitness approach, emphasises prevention and good health promotion, and is much more proactive. At Bounce Fitness, we tie worker productivity directly to the health care issue. We believe that traditional approaches to the current health care crisis are misdirected. Bounce Fitness contends that by helping employees change their behaviour patterns and choose healthier lifestyles, the health care costs to corporations will be considerably reduced through increased staff productivity, reduced absenteeism and turnover, reduced worker’s compensation claims and a healthier, motivated staff. Current economic and demographic changes will make health care issues worse. The environmental factors and the local competitive situation is a clear message to Bounce Fitness. The time is right for a Bounce Fitness initiative...
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...have been worldwide initiatives to invest responsibly and focus on investing profits into community life and saving the environment. CSR addresses a company’s transparency or openness and considering its stakeholders’ expectations. This means that business does more than act out of self-interest and shows social responsibility (Juholin, 2004). Companies cannot operate any more entirely independently and need to consider the needs of society and welfare of the community. Organizations now realize that in order to survive and stay unique in business and obtain strategic advantages, they need to practice being socially responsible. Many larger organizations have already integrated CSR into their strategic plans as an important factor in order to have a sustainable business. Although larger enterprises have more impact on society today, SMEs are also considered as a leading area of business with great influence on society due to the fact that they comprise the largest business sector and are dominant employers in most economies. CSR awareness is increasing in the Middle East,particularly in Dubai. One of the main motivators for CSR in the UAE is the Dubai Chamber of Commerce and CSR centre namely; Centre for Responsible Business...
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...AUGUST 2011 REGIONAL PLAN FOR SYDNEY Regional Development Australia-Sydney brings together people and information to promote collaborative decision making for the sustainable and just economic development of Sydney, with a focus on employment growth. REGIONAL PLAN FOR SYDNEY © Regional Development Australia-Sydney Inc. This work is copyright. The Copyright Act 1968 permits fair dealing for study, research, news reporting, criticism or review. Selected passages, tables or diagrams may be reproduced for such purposes provided acknowledgement of the source(s) is included. Permission for any more extensive reproduction must be obtained from Regional Development Australia-Sydney Inc. While every reasonable effort has been made to ensure that the data and other content in this document is correct at the time of printing, Regional Development Australia-Sydney Inc. its committee and employees, disclaim any and all liability to any person in respect of anything or the consequences of anything done or omitted to be done in reliance or upon the whole or any part of this document. The Regional Plan includes inputs from stakeholder consultations and draws information from 87 other existing plans and reports published by the Australian, NSW & Local Governments and other key agencies. It does not represent the ‘only’ information on Sydney however it provides a unique ‘overview’ of the entire Sydney Region. RDA-Sydney cannot guarantee the currency of the statistical data; therefore...
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...1.0 EXECUTIVE SUMMARY Name of business: Salmon Sport Centre Nature of business: Services Industry profile: Sport and Cafe Location of business: Roof Top, Parking Lot, Giant Hypermarket Jalan Plumbum, Section 7, 40100 Shah Alam, Selangor Date of business commencement: January 2014 Factor in selecting the proposed business: 1. Nowadays sport centre is beginning to gain popularity in the society. It is getting attention by many people now especially teenagers. Therefore, business that is based on sport can be profitable. 2. The cafe business involving type of food that chosen for it is getting place in society. It is one of the best choices among the society especially to the teenagers, whom are our target customers for our business, since the area we planning to create the business is an area where teenagers such as student prefer to hang out. 3. Nearby to UNISEL and UiTM Shah Alam 4. The population in Shah Alam are high 5. Majority of the people in Shah Alam comes from a good social class 6. Demand and potential for sport are increasing 7. The good facilities around the area can be the attraction for people to visit the centre. Besides, it is near to the highway. 2.0 INTRODUCTION Salmon Sport Centre is established as a result of the survey and research made by the Salmon Sport Enterprise to add another facility for people in Shah Alam. The plan made for this business is because of the increasing potential and demand...
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...STUDENT NAME STUDENT NUMBER 1. AGBOOLA ABIOLA 4684941 2. ATEYATALLA AL KHALIFA 4699786 3. AYODELE LAWAL 4711245 4. MAHDI IYAMLOULI 4694648 5. MAICHIBI BAKO BLESSING 4754992 6. MOHAMED OBAID BIN TAMIM 4784650 7. CONTENTS Executive Summary………………………..…………… Pg 1 Introduction………………………………..…………...... Pg 3 Job and Task Analysis……………….…….………….. Pg 4 Job and Person Description…………………….….…. Pg 4 Job Advertisement…………………………………..….. Pg 7 Candidate Selection………….…………………….…... Pg 9 Maximizing Candidate Success………….…………… Pg 11 Conclusion……………………………………………..… Pg 15 References…………………………………………..…... Pg 16 Appendix………………………………….…………….... Pg 18 Executive Summary The quest is on for the replacement of Mrs. McBaine, Twinkletoes Early Childhood Centre’s Director for the past 14 years. She has manifested her intention to migrate to another country, thus leaving her post vacant. This paper analyzes her Director position and presents a recruitment process adapted from Pilbeam & Corbridge (2006). Upon learning of the director’s job description and required qualifications of candidates interested in taking over her position, a job advertisement is created to attract qualified candidates...
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...30 GOOD PRACTICE CASE STUDIES IN UNIVERSITY-BUSINESS COOPERATION PART OF THE DG EDUCATION AND CULTURE STUDY ON THE COOPERATION BETWEEN HIGHER EDUCATION INSTITUTIONS AND PUBLIC AND PRIVATE ORGANISATIONS IN EUROPE EUROPEAN COMMISSION Directorate-General for Education and Culture Directorate C: Lifelong learning: higher education and international affairs European Institute of Innovation and Technology; economic partnership Public open tender EAC/37/2009: CONTENTS CONTENTS INTRODUCTION Scope of report Introduction to UBC Elements in the UBC Ecosystem 5 5 5 5 AIMS & METHODOLOGY Introduction Objective Process for selection Basis for selection Countries considered in the selection of the cases Case study partners 7 7 7 7 8 8 9 CASE STUDIES Case study key insights Classification of countries Nature of case study Case study quick-find 10 10 12 12 13 NORTHERN Europe Case 1: SEA, Denmark Case 2: ETM, Estonia Case 3: Demola, Finland Case 4: REAP, Ireland Case 5: Mobility at UL, Latvia Case 6: CSE, Sweden Case 7: SMIL, Sweden Case 8: SPEED, UK Case 9: IDI/Digital City, UK Case 10: Acua Limited, UK 18 19 25 30 35 41 46 52 57 63 70 76 80 84 90 96 EASTERN EUROPE Case 11: GIS, Bulgaria Case 12: TTO Pécs, Hungary Case 13: The Science and Economy Project, Poland Case 14: WCTT, Poland Case 15: Q-PlanNet, Romania 75 1 © Science-to-Business Marketing Research Centre CONTENTS SOUTHERN EUROPE Case 16: MUHC, Malta Case 17: PNICube...
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