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Study of Marketing Strategy Vis a Vis Its Competitors

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PROJECT REPORT
ON
ORDER LOST ANALYSIS & CUSTOMER PERCEPTION
OF
KIRLOSKAR OIL ENGINES LTD.

BY

PRATEEK SRIVASTAVA

(2006 – 2009)

IN PARTIAL FULFILLMENT OF
(B.B.A. MARKETING)
UNIVERSITY OF PUNE

INDIRA COLLEGE OF COMMERCE

(ii)

CERTIFICATE OF THE COMPANY

BY THE CONCERNED AUTHORITY IN THE ORGANISATION WHERE YOU HAVE DONE YOUR SUMMER TRAINING (ON COMPANY LETTER HEAD) AND SIGNED BY THE COMPANY PROJECT GUIDE

CERTIFICATE

This is to certify that MR. Prateek Srivastava of INDIRA COLLEGE OF COMMERCE has successfully completed the project work titled Order Lost Analysis & Customer Perception in partial fulfillment of requirement for the award of (NAME OF THE DEGREE) prescribed by the University of Pune.

This project is the record of authentic work carried out during the academic year 2006 – 2009.

DECLARATION

I, Mr. Prateek Srivastava here by declare that this project is the record of authentic work carried out by me during the academic year 2006 – 2009 and has not been submitted to any other University or Institute towards the award of any degree.

Signature of the student
(Name of the Student to be written here)

Font Type: Times New Roman
Font Size: 12
Spacing: 1.5 lines

ACKNOWLEDGEMENT

A Project usually falls short of its expectation unless guided by the right person at the right time. Success of a project is an outcome of sincere efforts, channeled in the right direction, efficient supervision and the most valuable professional guidance.

This project would not have been completed without the direct and indirect help and guidance of such luminaries. They provide me with the necessary resources and atmosphere conductive for healthy learning and training.

At the outset I would like to take this

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