...for Writing an Executive Summary An Executive Summary summarizes the key points of a lengthy research report or publication. Although research reports are often highly technical in nature, the goal of an Executive Summary is to communicate in a simple manner so that the information can be understood by all readers, regardless of their knowledge or expertise. The Executive Summary is used by managers to understand the broader policy context of research and make decisions about changes to policies, programs, or investment decisions. Typically, an Executive Summary is 3-6 pages in length. A longer summary is often used when it contains charts or other illustrations. The Executive Summary should be organized according to the following categories – Project Summary, Background, Process, Finding and Conclusions and Recommendations for Action. Following is a description of the type of information to consider for each of these categories. It is not intended to be an exhaustive listing of the type of information that is appropriate to convey—these are examples to help you think about key items that should be communicated. PROJECT SUMMARY What is the research project and why was it conducted? • Provide a brief (2-3 sentence) description of the project. • What is the problem or issue? • What is the purpose of the research? BACKGROUND What is the history of the research? • Did a specific event or issue provide the impetus for the research? • Is this a second or third...
Words: 978 - Pages: 4
... | | |Business Research | Copyright © 2011 by University of Phoenix. All rights reserved. Course Description This course evaluates the process of conducting business research for improving decision making within an organization. Students will learn to apply an understanding of commonly employed business research techniques to improve a situation, solve a problem, or change a process. Other topics include problem framing, data collection, data analysis, and data presentation. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: • University policies: You must be logged into the student website to view this document. • Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending on the modality in which you attend class. If you have recently changed modalities, read the policies governing your current class modality. Course Materials Cooper, D., & Schindler, P. (2011). Business research methods (11th ed.). New York, NY: McGraw-Hill/Irwin. All electronic materials are available on the student...
Words: 1594 - Pages: 7
...Table of Contents 1.0 Executive Summary 1 2.0 Introduction 2 3.0 Evaluation of the Tools 4 noobs generated summary 2 4.0 Evaluation of the word cloud 3 5.0 Evaluation of the 140 character summary 3 6.0 The reasons why I recommend these tools 4 6.1 The advantages of the Tools 4 noobs generated summary 4 6.2 The advantages of the word cloud 5 6.3 The advantages of the 140 character summary 5 7.0 Conclusion 5 8.0 Appendix 6 8.1 My humanly generated summary 6 8.2 Tools 4 noobs generated summary 6 8.3 The word cloud 8 8.4 The 140 character summary 8 9.0 Reference 8 1.0 Executive Summary The main purpose of this report is to evaluate Tools 4 noobs generated summary, the Wordle to generate a word cloud and the 140 character (Twitter style) summary by comparing them to my own summary. Information tool is the material basis for the implementation of information management, through the comprehensive information to refine and induct, then analyzed and compared, given the options of the principle of information tools to enable individuals to efficiently carry out information integration, improve the value of the individual in society and the organization (Earl, 2000). 2.0 Introduction There are two requirements to extract information: timely and accurate. Timely means that extracting information is sensitive, and rapidly provide the information needed in management activities (Lansdale, 2001). This includes...
Words: 2056 - Pages: 9
...Current Events in Business Research The purpose of this summary is to discuss the business research process. Pure and applied areas of the research process are essential. The summary will include a list of steps in the research process, and a description of the business research process from an experience in the workplace. The business research process includes pure and applied research. Pure research does not answer specific questions or solve specific problems (Cooper & Schindler, 2011). Pure research is completed in order to develop knowledge and search into the unknown. For example, an examiner, involved in shaping how employee demographics of on-the-job relate to preference for flexible work schedules, may signify pure research. In applied research, the examiner attempts to resolve a dilemma and find specific answers to questions. Prediction is an example of applied research. Both pure and applied research deals with difficult explanations and problem solving. Business research involves several steps. The most important steps include defining the research problem, collecting data, selecting procedures, analyzing data, and making the right decision. However, that does not indicate each step must be accomplished before the next step is undertaken. In the experience of opening a recycling company, pure research was applied. Applying pure research assisted in making a decision about the following: pricing equipment used for the business, where to locate recyclables,...
Words: 327 - Pages: 2
...Assignment: Writing Two Week Seven In-Class or Alternate Participation Discussion Question and Participation Assignment: Plagiarism and APA Format Week Eight In Class or Alternate Participation Assignment: Final Presentation Point Total 1 5 100 1 4 5 1 4 10 1 4 5 5 Week One This week’s topic is: • Opening Doors to Success This week’s activities support the following course learning outcomes: • Examine the importance of continuing education and lifelong learning and its application to personal and professional growth. Identify the WIU support services that will assist in the achievement of educational goals. Use personal computers and software packages to complete a variety of basic writing, research, calculation, and presentation activities. Identify the required steps in writing a research paper, including basic...
Words: 2360 - Pages: 10
...Review Question 1 The process of stating the basic dilemma and then developing other questions by progressively breaking down the original question into more specific ones is called the _____. research question management-research-question hierarchy management dilemma management question investigative question Question 2 Which of the following statements is false regarding the evaluation of alternatives? The selection of alternatives is determined by the decision variable chosen and the decision rule used Each alternative must be explicitly stated A decision variable is defined by an outcome that may be measured A decision rule is determined by which outcomes may be compared all of the above are true Question 3 Apple plans to survey every customer who has purchased an Apple computer in the last 5 years. Apple plans to use a _____. convenience sample snowball sample systematic sample census random sample Question 4 Ensuring consistency among respondents, locating omissions, and reducing errors in recording are all benefits of data collection data editing sampling coding data analysis Question 5 Reducing data to a manageable size, developing summaries, and applying statistical techniques are all aspects of sampling data collection pilot testing data analysis data transformation Question 6 A synopsis of the problem, findings, and recommendations are provided in the ____ section of a research report. executive summary abstract overview ...
Words: 332 - Pages: 2
...Business Research Process Summary RES/351 Business Research Process Summary The textbook describes the research process as steps to solve a manger’s problem. Starting with discovering the management dilemma, defining the management’s question, and refining the research questions and ending with the management’s decision. Of course, there are several steps in between (Cooper, D. & Schindler, P., 2011). In my personal job experience I have had several encounters with the business research process. Last year I worked in the receiving department at Target. One Day the Receiving Manager approached me to say that our ESIM (Environmentally Sensitive Item Management) needed to be revamped and organized. Following the steps of the research process was able to meet the manager’s request. I defined the manager’s dilemma as the ESIM needing organized. His question was what is the most efficient way to achieve this goal. I was able to conduct research and gain insight on how to approach this dilemma through talking with other employees and also consulting with other store managers. Eventually I was able to put all of my data that I collected together and prepare a solution for the problem. I came up with to use plastic storage tub to separate the different categories of the environmentally sensitive items. This would keep the items for becoming mixed up and causing confusion. After a week or so of analyzing whether or not this technique worked I was able to report back to...
Words: 312 - Pages: 2
... The next step in the writing process is to draft your research paper. Writers often go through several drafts in the writing process before arriving at a final product. Once you have a complete first draft of your research paper, it is time to start the revision process. In this task you will submit the following items: Revised Draft (task instruction A below): This draft has marked changes. Use revision features in your word processor (e.g., track changes, comment boxes, highlighting, boldfacing what you have edited and revised). You could also scan a hard copy that reflects handmade revisions. In this draft you will correct word, sentence, paragraph, essay, or APA issues present in your rough draft. The revised draft should clearly show the changes that you write about in the revision summary. Title this document “Revisions.” Revision Summary (task instruction A1 below): Provide a summary explaining what you changed and why. Also discuss what 3–5 revision strategies or resources you used (e.g., working with a course mentor, attending chats, using OWL, using MindEdge resources, conducting peer reviews) to make content and format changes. Aim for 1/2–1 page for this part. Title this document “Revision Summary.” Make sure you clearly label each document as well as provide the date in your submission. Please note an abstract is not required. Task: A. Document the revisions you made on the completed rough draft of your research paper. (Please name this file with...
Words: 509 - Pages: 3
...Approach 5 Learning Objectives 5 The Challenges Facing Management 6 Undergoing a Paradigm Shift 8 A New Perspective for Management 10 Evidence-Based Management 12 Historical Background: The Hawthorne Studies Reasons for the Emergence of Diversity 35 Developing the Multicultural Organization 38 Individual Approaches to Managing Diversity 39 Organizational Approaches to Managing Diversity 41 Ethics and Ethical Behavior in Organizations 46 47 The Impact of Ethics on "Bottom-Line " Outcomes 13 The Illumination Studies: A Serendipitous Discovery 13 Subsequent Phases of the Hawthorne Studies 14 Implications of the Hawthorne Studies 15 Research Methodology to Determine Valid Evidence 16 The Overall Scientific Perspective 16 Starting with Theory 17 The Use of Research Designs 18 The Validity of Studies 19 Summary 49 Ending with Meta-Analytic Research Findings 50 Questions for Discussion and Review 52 Internet Exercise: Ethical Issues in the Workplace 52 Organizational Behavior Case: How Far-Reaching Are Globalization and Technology? 52 Organizational Behavior Case: I Want...
Words: 2562 - Pages: 11
...Week 3 DQs BPA 302 Week 4 DQs BPA 302 Week 5 DQ 1 BPA 302 Week 2 Individual Assignment: Perspectives and Choices Interview or Research Paper BPA 302 Week 2 Learning Team Assignment: Policy-Making Process Paper BPA 302 Week 3 Individual Assignment: Managing Challenges in Public Policy Formulation Simulation Summary BPA 302 Week 3 Individual Assignment: Stakeholders Paper BPA 302 Week 3 Learning Team Assignment: Needs and Wants of Stakeholders Paper BPA 302 Week 4 Individual Assignment: Public Policy Flowchart or Outline BPA 302 Week 4 Learning Team Assignment: Citizen Expectations Paper BPA 302 Week 5 Individual Assignment: Constraints Paper BPA 302 Week 5 Individual Assignment: Final Exam BPA 302 Week 5 Learning Team Assignment: Sources of Public Information Paper BPA 302 Week 5 Learning Team Assignment: Sources of Public Information Presentation ------------------------------------------------------------------- BPA 302 Week 1 DQs (UOP) For more course tutorials visit www.tutorialrank.com BPA 302 Week 1 DQs ------------------------------------------------------------------- BPA 302 Week 2 DQs (UOP) For more course tutorials visit www.tutorialrank.com BPA 302 Week 2 DQs ------------------------------------------------------------------- BPA 302 Week 2 Individual Assignment: Perspectives and Choices Interview or Research Paper (UOP) For more course tutorials visit www.tutorialrank.com -Choose one of the following assignment options: ~Option...
Words: 893 - Pages: 4
...Preparing an Annotated Bibliography Classes that require you to do research often require an annotated bibliography. An annotated bibliography is a useful way to start a research project because it asks you to collect and summarize sources that you might use later in a research paper. Collecting and summarizing sources early in the research process helps you narrow your research topic. The bibliography can also help you evaluate the possible usefulness of source material for later use in a paper. This handout is designed to show you how to create an annotated bibliography. Specifically, it will guide you through the process of creating an annotated bibliography by 1) describing in general terms the meaning of the words “annotated bibliography,” 2) explaining in general terms how to write an annotated bibliography, and 3) offering an example of what an annotated bibliography could look like. However, it is important to note that individual instructors may have different requirements for their annotated bibliography assignments. Please check with your teacher or assignment sheet BEFORE following the advice in this handout. What is an Annotated Bibliography? If you have been assigned to write an annotated bibliography, you might be confused about what the words "annotated" and "bibliography" mean. The word “annotated” is the past tense form of the verb “to annotate” which means to summarize. An annotation is simply a summary of a book, article, or some other written source. A bibliography...
Words: 938 - Pages: 4
...lOMoARcPSD Summary: Book " Purchasing and Supply Chain Management ", Arjan J. van Weele Purchasing Management (Maastricht University) Distributing prohibited | Downloaded by Paulina Gali?ska (p.s.galinska@gmail.com) lOMoARcPSD No one cares if you are fair or not. Use this summary, share it with you friends and good luck studying for your exam. Summary Purchasing and Supply Chain Management – Van Weele 6th Edition Jonas Heller Distributing prohibited | Downloaded by Paulina Gali?ska (p.s.galinska@gmail.com) lOMoARcPSD Summary: Purchasing and Supply Chain Management 10/19/14 TABLE OF CONTENT Chapter 1: The Role of Purchasing in the Value Chain ............................................................................................................... 5 The role of Purchasing and in the Value Chain (P.5) .............................................................................................................. 5 Main differences between buying for primary activities and buying for support activities (P. 7): ........................................ 6 Definition of the concepts (p.7) ............................................................................................................................................. 6 Importance of Purchasing to Business (P.12): ....................................................................................................................... 7 Classification of purchasing goods (p. 15):...
Words: 13195 - Pages: 53
...Objectives 5 The Challenges Facing Management 6 Undergoing a Paradigm Shift 8 A New Perspective for Management 10 Evidence-Based Management 12 Historical Background: The Hawthorne Studies Reasons for the Emergence of Diversity 35 Developing the Multicultural Organization 38 Individual Approaches to Managing Diversity 39 Organizational Approaches to Managing Diversity 41 Ethics and Ethical Behavior in Organizations 46 47 The Impact of Ethics on "Bottom-Line " Outcomes 13 The Illumination Studies: A Serendipitous Discovery 13 Subsequent Phases of the Hawthorne Studies 14 Implications of the Hawthorne Studies 15 Research Methodology to Determine Valid Evidence 16 The Overall Scientific Perspective 16 Starting with Theory 17 The Use of Research Designs 18 The Validity of Studies 19 Summary 49 Ending with Meta-Analytic Research Findings 50 Questions for Discussion and Review 52 Internet Exercise: Ethical Issues in the Workplace 52 Organizational Behavior Case: How Far-Reaching Are Globalization and Technology?...
Words: 2562 - Pages: 11
...Preparing an Annotated Bibliography Classes that require you to do research often require an annotated bibliography. An annotated bibliography is a useful way to start a research project because it asks you to collect and summarize sources that you might use later in a research paper. Collecting and summarizing sources early in the research process helps you narrow your research topic. The bibliography can also help you evaluate the possible usefulness of source material for later use in a paper. This handout is designed to show you how to create an annotated bibliography. Specifically, it will guide you through the process of creating an annotated bibliography by 1) describing in general terms the meaning of the words “annotated bibliography,” 2) explaining in general terms how to write an annotated bibliography, and 3) offering an example of what an annotated bibliography could look like. However, it is important to note that individual instructors may have different requirements for their annotated bibliography assignments. Please check with your teacher or assignment sheet BEFORE following the advice in this handout. What is an Annotated Bibliography? If you have been assigned to write an annotated bibliography, you might be confused about what the words "annotated" and "bibliography" mean. The word “annotated” is the past tense form of the verb “to annotate” which means to summarize. An annotation is simply a summary of a book, article, or some other written source. A bibliography...
Words: 938 - Pages: 4
...technological environment 3.5 Changes in marketing infrastructure and practices 3.6 New strategies for changing macroenvironments 3.7 The Five Forces model of industry competition 3.8 The product life cycle 3.9 Strategic groups 3.10 Industry evolution and forecasting 3.11 Environmental stability 3.12 SPACE analysis 3.13 The Advantage Matrix Summary Case study: Food group shifts strategy to volume growth PART1 MARKETING STRATEGY CHAPTER 1 MARKET-LED STRATEGIC MANAGEMENT Puma gives the boot to cardboard shoeboxes . 4 Introduction 5 1.1 The marketing concept and market orientation 6 1.2 The resource-based view of marketing 12 14 1.3 Organisational stakeholders 1.4 Marketing fundamentals 19 1.5 The role of marketing in leading strategic management 23 Summary 25 Case study: Consumer trust sees John Lewis set retail pace 25 54 54 55 56 57 59 62 64 65 68 71 74 77 79 81 83 84 85 CHAPTER 2 STRATEGIC MARKETING PLANNING Asos founder turns to online homeware Introduction 2.1 Defining the business purpose or mission 2.2 The marketing strategy process 2.3 Establishing the core strategy 2.4 Creation of the competitive positioning 2.5 Implementation Summary Case study: iPhone 27 27 28 29 32 33 42 45 49 49 CHAPTER 4...
Words: 1496 - Pages: 6
