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Surveys and Experiments

In: Business and Management

Submitted By mjhock20
Words 2038
Pages 9
Introduction Surveys and experiments can prove to be an extremely valuable tool that organizations can use to gain pertinent information. In order to effectively utilize these tools firms must pay careful attention to the design, methodology, and ethical issues of the experiment chosen. Among these issues are variables in conducting experiments with human subjects, design elements affecting the accuracy of the experiment, and questions of methodology. The information below addresses each of these concerns and describes how experiments can become a valuable tool for organizations to plan for the future.
Question 9.4 – Ethical Problems in Conducting Experiments with Human Subjects After choosing the experimental design, the researcher must then select and assign participants for the study. According to Cooper and Schindler (2014), participants selected for an experiment should be members of the population in which the researcher wishes to make interpretations about. When choosing to conduct experiments with humans as the main subjects, researchers should be aware of various ethical concerns that may arise. When ethical problems are debated in the research design process, most people often think first about defending the rights of the participant. Whether observations are taken from an interview, survey, or an experiment, the participant has many rights that need to be protected during the research process. As discussed in the text, research must be designed in a way that a participant will not suffer any harm or adverse consequences from research activities conducted during the study (Cooper & Schindler, 2014). To take precaution against these concerns, Cooper and Schindler (2014) recommend incorporating these three guidelines into the experiment process: explain study benefits, explain participant rights and protections, and obtain informed consent....

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