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Sweden Presentation

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Sweden

Geography:

- Sweden is a part of Scandinavia. With its 450,000 square km (about 170,000 square miles), Sweden is the third largest country in Western Europe – almost the same size as Spain or France, and bigger than California.

- Sweden is a long country: 1,574 km (about 980 miles) stretching from north to south. About the same distance as Seattle-Los Angeles (1,541).

-Sweden is, however, a small country in terms of population, with only 9.2 million inhabitants – which is about 0.1 percent of the world population.

- Consequently, Sweden is sparsely populated with roughly 22 inhabitants per square km. This can be compared to the population density in China (134/sq km), Hong Kong (6,688/sq km), India (318/sq km), European Union (112/sq km), Germany (231/sq km), Spain (87/sq km), U.K (246/sq km).

- Almost 90 percent of the population live in southern Sweden, where we also find the three largest cities, Stockholm (capital, 1.2 million inhabitants), Göteborg, and Malmö.

History:

- Not more than one hundred years ago Sweden was a country of poor peasants and emigrants. From the end of the 19th century to 1930 1.5 million Swedes (a fourth of the population) emigrated, most going to North America.

- Today Sweden is a rich and well-educated country with large annual investments made in education and research.

Sweden has also become a multicultural country over the past fifty years. This is due to the fact that hundreds of thousands of people from different parts of the world have migrated to Sweden.

- Swedish is the main language in Sweden, but almost all Swedes speak fluent English.

Monarchy

- Sweden is a constitutional monarchy in which the king is head of state. However, the king has no political power, only representative and ceremonial functions. The Swedish kings have been members of the Bernadotte family since 1818.

The current king of Sweden, Carl XVI Gustaf, has been on the throne since 1973.

Economy:

- At the end of the 19th century, Sweden was one of the poorest countries in Europe. The industrialization changed this dramatically.

- During the following fifty years, Sweden became one of the richest countries in the world. This development is often referred to as “the Swedish economic miracle.”

- Sweden has one of the highest gross domestic product (GDP) per capita in the world, roughly USD 47,000 (2007). This can be compared to:

- USA: USD 45 500
- France: USD 41 000
- Germany: USD 39 500

Climate:

- Sweden is a long country that stretches from north to south. The climate therefore varies within the country and the changes in seasons are dramatic. A warm and light summer is followed by a colorful fall, a long, dark winter and a bright and longed-for spring.

- The average daytime temperature in the summer ranges from around +12oC (53°F)in the north to +18oC (64°F) in the south. The average daytime temperature in the winter ranges from around -15oC (5°F) in the north to +1oC (33°F) in the south.

Media:

PRESS:

- Swedish media has a long tradition going back to the 1776 law enacting freedom of the press.

- Sweden is number 10 of the PRESS FREEDOM INDEX 2013.

- The Swedish press is subsidized by the government through Press support. Originally this was directly distributed through the political parties to their supporting newspapers.

- Some example of newspapers:
• The Local (in English)
• Dagens Nyheter
• Göteborgs-Posten

TV:

- Television trials from the Royal Institute of Technology started in 1954. Broadcasts officially started in 1956. The broadcasts were made by the public broadcaster Sveriges Radio. When a second channel, TV2, started in 1969 it was broadcast by the same company.

- Today public non-commercial networks are:

• SVT1 (general)
• SVT2 (general)
• SVT24 (news, sports)
• SVTB (children)
• Kunskapskanalen (educational)

RADIO:

- National radio is dominated by public service company Sveriges Radio.

- Sveriges Radio have four national channels: P1, P2, P3 and P4.

- There exists two systems for private radio: community radio and local commercial radio.

- Some others famous radio channels:
• Rix FM
• Star FM
• NRJ

Other facts:

- IKEA and H&M are both modern Swedish retail shops.

- The largest shopping mall of Europe is ‘Nordstan’, in Gothenburg.

- Sweden has the longest life expectancy in Europe, 80.5 years.

- Sweden has the highest ratio of McDonald’s restaurants per capita in Europe.

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