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Swot Analysis of Walmart

In: Business and Management

Submitted By nugathree
Words 536
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The Publicly traded company I have chosen to conduct a SWOT analysis of is Walmart. I think Walmart is a fascinating company because they are America’s largest retailer. Also, according to http://www.businessinsider.com/facts-about-wal-mart-2014-6 90 percent of Americans live within fifteen minutes of a Walmart.
Strengths
* A strength of the company is Investment capabilities. During fiscal 2014, the company generated total revenues of $ 476 billion, which was primarily comprised of net sales of $473 billion. I base this assessment on http://marketrealist.com/2014/05/berkshire-hathaway-ups-position-wal-mart/ * Another strength of the company is that they have the widest selection of products among retailers. This gives the company a better chance of keeping customers in one place because of the possibility of finding anything at Walmart. I base this assessment on http://www.businessinsider.com/facts-about-wal-mart-2014-6 which states that the average Walmart supercenter has at least a hundred and forty thousand individual items. * Walmart also has a technologically advanced information system to support its logistics; real-time order, inventory tracking for better decision-making and more efficient supply chain management. I base this assessment on http://www.cio.com/article/2437873/infrastructure/45-years-of-wal-mart-history--a-technology-time-line.html
Weakness
* A weakness of the company is that they have been involved in multiple lawsuits involving questionable business practices and unpaid wages. I base this assessment on http://usatoday30.usatoday.com/news/nation/2001/08/14/walmart-usat.htm
Opportunities
* An opportunity in the company’s external environment is the state of the economy. Customers with low income will demand lower prices. I base this assessment on...

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