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Swot Analysis for S Pack

In: Business and Management

Submitted By MiluBinky
Words 375
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SWOT Analysis for S Pack * Strengths
S pack is a new design of backpacks that is more useful, affordable, spacious, and practical for college students than other backpack styles in today market. S Pack comes in different colors and a variety of styles that college students can have more choices. It’s designed to make with even more space than other backpacks in the market and can be carried up to any reasonable weigh. They are sectioned off into many different compartments for college student needs such as water bottle holders, headphone, phone, Mp3 player, and extra accessory storages. This product also comes with an adjustable strap on the sides where college students can fix the weight on their backs whether it’s too heavy or light.

* Weaknesses
Using wrong type of material can make S pack less durable and cause college students’ back pain when carrying heavy items. To prevent this, S Pack has to be made by good, strong materials to last long that college students will enjoy when carrying and using it.

* Opportunities
Since our marketing goal is making the highest profit we can, we will introduce our S Pack to both online and in-store markets. An online S Pack market has more opportunities. However, both markets will bring us profit. First, college students don’t have to spend time going to stores to get it. S Pack can be bought online and get it shipped within a few days. For in-store market, college students who need to purchase S-Packs right away, they can always go to stores to get it. Second, S Pack will be always in high demand, for there will be always college students going to school who need S Pack to store their school supplies and other personal needs. Last of all, there are not much competition in backpack industry, so S Pack is easier to make better profit than other products in today market.

* Threads
Because S Pack is a

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