Free Essay

Tata Capital

In: Business and Management

Submitted By sam3009
Words 2376
Pages 10
TATA Capital Ltd. - Company overview

Tata Capital Limited is a subsidiary of Tata Sons Limited. The Company is registered with the Reserve Bank of India as a Systemically Important Non Deposit Accepting Core Investment Company and offers through itself and its subsidiaries fund and fee-based financial services to its customers. Headquartered in Mumbai, it has registered offices of its subsidiaries in Singapore and London. It is a trusted and customer-centric, one-stop financial solutions partner. It caters to the diverse needs of retail, corporate and institutional customers directly or through its subsidiaries. Core Value: ‘We only do what’s right for you’ (“Karein Wahi Jo Aapke Liye Sahi”) The Tatas are amongst the most respected business houses in the world. Tata Capital aims to bring the trust and expertise of the Tatas to an economically and socially relevant sector like financial services. The essence of brand Tata Capital is encapsulated in our brand proposition – ‘We only do what’s right for you'. The proposition reflects our strong resolve to deliver financial solutions that are ‘right’ for our customers and the society at large. Tata Capital seeks to build strong relationships with its customers and deliver superior and consistent customer experience across all products and touch-points.

The most admired financial solutions partner.

We will only do what’s right for all our stakeholders, including our employees, customers and society at large.

Knowledge: It is what empowers us to make a difference in the lives of our customers. It is the fuel that will power the engine of innovation. It is what will enhance our ability to predict change and adapt quickly and effectively. So, let us begin each day with a strong desire to know more, for only when we seek to know more, will we strengthen our pursuit towards excellence.
It is at the core of all our relationships. It is what forges bonds that endure the test of time. It is about demonstrating humility and understanding towards all. Care is an appreciation of the truth, that in unity and in keeping ’we’ before ’me’, we will truly progress.
It is what separates aspirations from reality. It calls for a heightened sense of responsibility and passion to give our best at all times. And to ‘Do Right’ is a higher calling. It calls for integrity – a constant practice of honesty, transparency and fairness. It calls for courage. So, let’s do right, for it is what gives us our unique identity, our unique strength.

Growth Strategy
Only leaders with a Vision can steer an organization to glory: Visionary Leadership helps set exemplary goals for an organization and charts the action plan for their achievement. In a short span of five years, our leadership has played a significant role in fostering a culture of sustained high performance, integrity and customer centricity.
Great Vision is achieved with great discipline: Corporate Governance standards of the highest level define Tata Capital as a model corporate citizen. We endeavor to adopt best business practices, business ethics, transparency and accountability to our customers & other stakeholders. We believe that good corporate governance practices are the bedrock of long term success.
A happy workforce is the foundation of a great Vision: Engaged Workforce is a high priority goal for us, as we at Tata Capital recognize people as our most valuable asset. We have undertaken various initiatives to attract motivate and retain talent and build a culture of collaboration and unity.
An organization with a true Vision partners the customer: Partnering the Customer is intrinsic to everyone at Tata Capital, because we believe it is a key to achieving our Vision. Our people and processes are tuned to develop relationships and deliver individualized and customized solutions. Led by a high level of integrity and financial expertise, we believe in going the extra mile in offering solutions that are ‘right’ for the customer.
Innovation is the engine that powers the vision: Innovative and benchmark Products and Services are essential to help attract new customers and forge stronger relationships with existing ones.
Profitability tells the story of a great vision: Strong financial performance on a consistent basis os a key ingredient for a high performing organization.

Business Model * Customer centric organization, with the capability to offer a comprehensive suite of products and services to retail, corporate and institutional customers. * Unique common sales and service structure , a ‘one stop shop’ for the customer, servicing all financial requirements through a ‘single window’

B2B Offerings B2C Offerings
Commercial Finance Consumer finance
Infrastructure Finance Home Loans
Leasing Solutions Loan Against Property
CleanTech Finance Wealth Management
Private Equity Investment Advisory
Investment Banking Equity Broking
Travel, Forex & Cards

Business Lines & Core Sectors

Subsidiaries Commercial Finance | The Commercial Finance* business helps small, medium and large corporates grow their business. Our range of offerings includes Term Loans, Working Capital Loans, Channel Finance, Equipment Finance, Lease Rental Discounting, Bill Discounting, Letter of Credit and Bank Guarantee**. | Investment Banking | Tata Securities Limited (TSL), a wholly-owned subsidiary of Tata Capital Limited holds a Category | Merchant Banking license from the Securities and Exchange Board of India (SEBI) to carry out merchant banking business. Our Investment banking business provides a broad range of services, including equity capital markets transaction execution, underwriting, mergers and acquisitions advisory, structured finance advisory, private equity advisory and infrastructure advisory. | Private Equity | Tata Capital acts as Investment Manager to Private Equity Funds which identify and invest into target companies with significant growth potential, nurture them and exit profitable. | Infrastructure Finance | The Infrastructure Finance* business caters to the specialized needs of the infrastructure sector. Our range of offerings includes Equipment Finance, Project Finance, Equipment Rentals, Working Capital Loans, Bill Discounting/ Factoring, Refinance, Top Up Loans and Loan Syndication. | Securities | Tata Securities Limited, a wholly owned subsidiary of Tata Capital Limited, offers, both institutional and retail customers, quality products and services like equity trading and research. | Wealth Management | Tata Capital Wealth Management offers a range of Investment Advisory services and markets third party investment products like Portfolio Management Services, Private Equity and Venture Capital Funds, Structured Products, Mutual Funds, Fixed Deposits and Bonds. | Consumer Loans | Our wide range of Consumer loans* such as Home Loans^, Auto Loans, Personal Loans, Business Loans, Education Loans, Loans against Property, Loans against Shares. | Tata Cards | The Tata Card# combines the convenience of a powerful credit card with a rewarding membership to the Empower program. The credit card allows customers to earn points and membership to the Empower program, India's first multi-brand loyalty program, offering them the advantage of redeeming these points across several loyalty partners. | Travel Related Services | TC Travel and Services Limited, a wholly - owned subsidiary of Tata Capital Limited, offers a wide range of services that includes airline ticketing, Visa & passport facilitation, booking hotel accommodation, Cars-hire and surface transport. | Foreign Exchange | Tata Capital Forex Limited, a wholly-owned subsidiary of Tata Capital Limited offers travel related foreign exchange products such as travelers cheques, foreign currency notes, foreign currency denominated pre-paid travel cards, arrangement for inward money transfer service and other associated travel related products. | Cleantech Finance | Tata Capital Cleantech Limited (TCCL) is a joint venture between Tata Capital Limited and International Finance Corporation (IFC), a member of the World Bank Group. TCCL is a focused initiative to assist, via financing and advisory services, companies that promote clean technology. TCCL will focus on the key areas such as Energy Efficiency, Renewable energy generation projects, such as wind power, small hydro power, solar power, bio-mass and waste treatment, Water management projects and Projects that aid carbon footprint reduction | Leasing Services | The alliance of Tata Capital and Century Tokyo Leasing Corporation (TC-Lease) brings you comprehensive & innovative solution-oriented financing services by leveraging the combination of leasing, financing knowledge and domain expertise. |

* Offered by Tata Capital Financial Services Limited.
^ Offered by Tata Capital Housing Finance Limited.
** Offered through our associate Banks.
# Tata Card is the White Label Card issued, established and operated by the State Bank of India with TCFSL only marketing and distributing the card


Tata Capital’s alliances and partnerships are based on and are an extension of the Company’s core objects and values. These include: * With Mizuho Securities Co. Ltd. to foster business cooperation in private equity, investment banking including cross border mergers and acquisitions, securities business including broking and distribution, structured finance and other business areas such as wealth management. * With Mizuho Corporate Bank Limited (MHCB) to foster business cooperation, enhancing cross-market value creation capabilities, strengthening competitive advantages in addition to aiding each other in gaining a deeper understanding of the Indian and Japanese markets. As part of the understanding, Tata Capital and MHCB will cooperate in a wide-range of business areas. Some of these include Ninja Loans, Project and Infrastructure Finance and Treasury Products. * With Mitsubishi UFJ Securities Co. Limited to establish a basis of cooperation in a wide range of strategic business areas that include cross-border investment banking, global offering of Indian equities and working towards development of the local bond market. * With International Finance Corporation (IFC), a member of World Bank Group to form Tata Cleantech Capital Limited (TCCL) to assist, via lending and advisory services, small, mid-sized and even large companies to promote clean technology. * With AIMIA (formerly Groupe Aeroplan) - the Canadian Loyalty Marketing giant to launch a global multi-party coalition loyalty program in India. * With Century Tokyo Leasing Corporation to provide leasing solutions for the growing equipment leasing services market in India.


Market Capitalization: Rs. 28,535 crore as on March 31st, 2014

Gross Income: Rs. 3,579 crore (10% increase Y-o-Y)

Profit Before Tax (PBT): Rs. 341 crore

Profit for FY 2013-14: Rs 198 crore (45% decrease Y-o-Y)

Important People

Praveen P Kadle
Managing Director& CEO

Pradeep C Bandivadekar
Chief Operating Officer - Corporate Finance Division

Amar Sinhji
Head - Human Resources

Govind Sankaranarayanan
Chief Operating Officer - Retail Business & Housing Finance

Vaithianathan Ramachandran
Managing Director, Tata Capital Housing Finance Limited

A stakeholder-participation based model
True to the spirit of the Tata Companies, Tata Capital believes that Corporate Sustainability is the cornerstone for business operations. At the conceptual level, Tata Capital’s fundamental views on CSR are oriented towards the stakeholder-participation approach where the target group(s) are seen as stakeholder(s) in the community whose well-being is integral to the long-term success of the company and not merely a charity-oriented approach.

This is largely on account of the following factors: * The growing importance attached to the ‘eco-social’ stability i.e. social and environmental stability and sustainability – necessary for the survival of a free-market economy in the long run. * The importance Tata Capital attaches to accountability, transparency and social and environmental investment as the key aspects of corporate governance.

Tata Capital’s CSR philosophy
Tata Capital believes in growth with a human face and in pursuing people-centric development. We are a socially committed organization and a socially responsible corporate citizen.
The focus will be on initiatives that are people-centric with active community participation at all levels. To this end, we will initiate innovative schemes and initiatives in two critical areas to put our CSR strategy into action – Financial Independence and Climate change.

CSR Initiatives
Vatsalya Prathamik Ashramshala in Manor is dedicated to educating the Adivasi children in the region. Tata Capital is proud to have helped with the Infrastructure and Education of these children. Tata Capital provided the students with educational aids and coaching to ensure they excel in their exams. Tata Capital also conducted sessions on careers and vocational training alternatives for the students post their exams.
Tata Capital has supported St. Judes India Child Care centres achieve their goal of creating a "home away from home" for more than 5000 children fighting cancer. Tata Capital has sponsored the kitchens which enabled parents provide their children with a familiar homely environment.

Do Right
The ‘Do Right’ initiative, born out of our brand promise – ‘We only do what’s right for you’, is a testament of the Company’s resolve towards nurturing and spreading the spirit of doing right in today’s times. By providing several platforms under the ‘Do Right’ umbrella, the brand aims to inspire and engage the common man towards making a difference.
The ‘Do Right’ initiative was launched in June 2013
( / )

IIFT Alumni
Pankaj SIndwani: Vice President at Tata Cleantech Capital. Sanchit Gupta (Batch of 2010-12): Business Development Manager at TATA Cleantech Capital Company in NEWS

Tata Capital PE Fund Pumps $80 Million in Shriram Properties - July, 2014
Tata Opportunities Fund (TOF), a third party private equity fund which invests in select Tata group entities as well as other independent Indian businesses, invested about Rs 468 crore in South India-focussed realty firm Shriram Properties, part of the Rs. 90,000-crore Shriram Group. Caterpillar and Tata Capital to Combine Forces to provide Diverse Finance Options to Customers - July, 2014
Caterpillar’s Financial Products Division and Tata Capital Financial Services Limited (TCFSL), a wholly owned subsidiary of Tata Capital Limited, the financial services arm of the Tata Group, have come together to offer customers finance options for purchasing Cat equipment at all its dealership stores. Tata Capital plans $300 mn Africa PE fund - September, 2013
The proposed Africa fund from Tata Capital, which is part of India's biggest business house, would mainly focus on segments such as consumer goods and agriculture and agri-processing. The company would look at utilising Mauritius as a platform for its Africa initiatives. Important links- Social Networking Pages





Similar Documents

Premium Essay

Tata Case

...1. Which, if any, of the following initiatives undertaken by Ratan Tata do you think were good ideas? a) Creation of a Group Brand b) Building of equity interlocks among the Tata companies c) Sale of a part of Tata Industries Limited to the Hong Kong-based Jardine Matheson group d) Revitalisation of Tata Administrative Services 2. What do you think of some critics’ opinion that Ratan Tata was moving the group of companies in exactly the opposite direction from where it should be going? The Indian economy following the 1991 crisis swiftly moved away from central planning economy towards market-based economy with the government having less intervention and control. As a result, companies were operating in what is called emerging markets. Khanna & Palepu (1997, pp.41-2) describe emerging markets as hardly uniform that lack in providing the institutions vital for basic business operations. Companies that operate in such environment must adapt their strategies to fit their institutional context. Appendix 1 of the case study clearly shows market failures of Indian economy in mid 1990s compared to the UK and US. Some of the market failures include:  information problems (e.g. limited phone lines, TVs, newspapers)  capital markets problems (e.g. low bank assets, limited watchdog bodies, limited access to local capital markets and market information asymmetries)  political and risk factors problems (e.g. corruption, low efficiency of judicial system, state......

Words: 1223 - Pages: 5

Premium Essay

Corporate Social Responsible

...It is also increasingly being used as a measure of their overall performance." Source: "CSR" TATA. . 2). IS SOCIAL REPONSIBILITY IS ESSENITAL.?? YES OR NO..?? I am agreed with the things that social responsibility is necessary for all company. because this is only way where company is do for the society. Here I would like to tell you that social responsibility is necessary for all company and also share such beautiful example of tata company they usual do social responsibility.. TATA CORPORATE SOCIAL RESPONSIBILITY The Tata name is a unique asset representing leadership with trust. At the tata group our purpose is to improve the quality of the life of the communities we serve.we do this through leadership in sectors of national economies significance, to which the group brings a unique set of capabilities. This requires us to grow aggressively in focused area of business. A) tata steel: 1) Tata steel believes that the primary purpose of a business is to improve the quality of life of people 2) Tata steel shall conduct its business ever mindful of its . Social accountability, respecting applicable laws and with regard for human dignity. 3) Tata main hospital saves life critical accident patient. B) tata motors: csr in tata motors is...

Words: 435 - Pages: 2

Free Essay

Family Businesses in India

...of 2007–2010, coupled with a poor monsoon, India's gross domestic product (GDP) growth rate significantly slowed to 6.7% in 2008–09, but subsequently recovered to 7.4% in 2009–10, while the fiscal deficit rose from 5.9% to a high 6.5% during the same period[3]. India’s current account deficit surged to 4.1% of GDP during Q2 FY11 against 3.2% the previous quarter. The unemployment rate for 2009–2010, according to the state Labour Bureau, was 9.4% nationwide[4]. As of 2010, India's public debt stood at 71.84% of GDP which is highest among BRIC nations. The latest GDP growth figure slipped to 6.9% and industrial production numbers just released, on December 12th, showed a decline of 5.1% compared with the previous period[5]. Inflation and capital flight are two clear factors that have hurt the Indian economy. First, inflation has stayed over 9% since December 2010, and wage inflation is also on the rise. The Reserve Bank of India (RBI), the country's central bank has been hiking interest rates since March 2010 to curb inflation[6]. Family owned groups constitute the backbone of the Indian economy. Sixty-six of Business India’s Super 100 companies are family-run. According to Business Today, family-run businesses account for 25% of India ink's sales, 32% of profits after tax (PAT), almost 18% of assets and over 37% of reserves. In 1947, 18 families owned nearly every company of consequence in Indian economy. In 1997-98, as the...

Words: 1779 - Pages: 8

Premium Essay

Cost Analyis

...A PROJECT REPORT ON (“A STUDY ON COST COMPARISON ANALYSIS OF TATA STEEL AND ITS COMPETITORS”) SUBMITTED TO MAEER’s MIT SCHOOL OF BUSINESS BY (SOURAV GHOSH HAZRA) 322346 32ND Batch IN PARTIAL FULFILLMENT OF POST GRADUATE DIPLOMA IN MANAGEMENT (PGDM) Finance APRIL-MAY 2015, MAEER’s MIT SCHOOL OF BUSINESS PUNE CONTENTS Chapter No. Title Page No. Declaration from the Student Certificate from the Organization iv Certificate from the Guide v Acknowledgement vi List of Tables vii List of Graphs viii List of Abbreviation ix Executive Summary I iii x INTRODUCTION 1 – 11 1.1 Company profile 1.2 Objectives of the Study 12 1.3 Limitations of the study 12 II RESEARCH METHODOLOGY 2.1 Primary data 13 2.2 Secondary data 13 2.3 Sample design 13 2.4 Sample Size 13 2.5 Method of Data Collection 14 III THEORETICAL BACKGROUND 3.1 Data analysis Techniques IV DATA PROCESSING AND ANALYSIS 25 – 45 V MANAGEMENT LESSONS 46 - 49 VI FINDINGS 50 VII RECOMMENDATIONS 51 VIII CONCLUSION 52 Bibliography Annexure/Appendices 15 – 24 24 DECLARATION I, Mr. SOURAV GHOSH HAZRA hereby declare that this project report is the record of authentic work carried out by me during the period from 7th April to 2th June and has not been submitted to any other University or Institute for the......

Words: 11785 - Pages: 48

Premium Essay

Tata Motors Ar 2011-12

...CONTENTS CORPORATE OVERVIEW (1-31) Board of Directors Senior Management Corporate Information Chairman’s Statement Designed to Deliver Product Range Global Presence Milestones Winners From Tata Motors Customer Satisfaction Green Mobility Human Resources Corporate Social Responsibility FINANCIAL HIGHLIGHTS (32-45) Pace in Performance Summarised Balance Sheet and Statement of Profit and Loss (Standalone & Consolidated) Fund Flow Statement Subsidiary Companies: Financial Highlights Financial Statistics STATUTORY REPORTS (46-122) Notice Directors’ Report Management Discussion and Analysis Report on Corporate Governance Awards and Achievements FINANCIALS Standalone Financials (123-168) Auditors’ Report Balance Sheet Profit and Loss Statement Cash Flow Statement Notes to Accounts Consolidated Financials (169-206) Auditors’ Report Balance Sheet Profit and Loss Statement Cash Flow Statement Notes to Accounts Attendance Slip and Proxy Form ANNUAL GENERAL MEETING Date: Friday, August 10, 2012 Time: 3.00 p.m. Venue: Birla Matushri Sabhagar, 19, Sir Vithaldas Thackersey Marg, Mumbai 400 020. 2 6 7 8 12 14 16 18 20 22 24 26 28 Tata Motors began operations in 1945. Since that time, we have remained committed to our values and our stakeholders. We have maintained a consistent focus on strengthening our organisation, and expanding our presence. Today, through our subsidiaries and associate companies, we already operate in the UK, South Korea, Thailand, Spain and South Africa. Our forays...

Words: 105500 - Pages: 422

Premium Essay

Cash Flow

...69TH ANNUAL REPORT 2013-14 04 WHAT’S INSIDE CORPORATE OVERVIEW 02 Corporate Information 03 Mission, Vision and Values 04 Chairman’s Message 08 Board of Directors 12 Tata Motors at a Glance 14 Major Launches during the Year 16 Presence across Markets 18 The NEXT Level in Design 20 The NEXT Level in Driving Experiences 22 The NEXT Level in Fuel Economy 24 The NEXT Level in Connectivity 26 Corporate Social Responsibility at Tata Motors 30 Awards and Accolades 32 Financial Performance 36 Summarised Balance Sheet and Statement of Profit and Loss (Consolidated) STATUTORY REPORTS 44 Notice 53 Directors’ Report 69 Management Discussion & Analysis 104 Corporate Governance 125 Secretarial Audit Report Chairman’s Message To ensure long-term competitiveness of Tata Motors, the company also took several steps under the Horizonext strategy. FINANCIAL STATEMENTS Standalone Financial Statements 126 Independent Auditors’ Report 130 Balance Sheet 131 Statement of Profit and Loss 132 Cash Flow Statement 134 Notes to Accounts Consolidated Financial Statements 170 Independent Auditors’ Report 172 Balance Sheet 173 Statement of Profit and Loss 174 Cash Flow Statement 176 Notes to Accounts Subsidiary Companies 207 Financial Highlights 210 Listed Securities issued by Subsidiary Companies during FY 2013-14 14 Major Launches during the Year Our products represent the Horizonext philosophy with best-in-class offerings. 38 Summarised Balance Sheet and Statement of Profit and...

Words: 116965 - Pages: 468

Premium Essay

Financial Analysis

...Student Number: 10314497 Course Title: MBA (Finance Stream) Lecturer Name: Enda Murphy Module/Subject Code: B9AC106 Module/Subject Title: Financial Analysis Assignment Title: Analysis of Financial Statements No of Words: 3418 (Excluding Citation, Bibliography, Table of Content and Charts) Date of Submission: 12 November, 2015 Table of Content Introduction..............................................................................................................................3 Ratio Analysis of Tata Motors..................................................................................................5 Profitability Ratio.....................................................................................................................5 Gross Profit Margin..................................................................................................................6 Net Profit Margin/Profit for the year (after tax).......................................................................7 Profit before Tax (PBT) Margin................................................................................................8 Return on Equity.......................................................................................................................9 Efficiency Ratio.........................................................................................................................9 Average Receivable Collection Days....................

Words: 4725 - Pages: 19

Premium Essay

Tata Global Beverages

...Evolution of Tata Global Beverages Limited - Background in a nutshell TATA group made foray into the beverages segment by an alliance with James Finlay way back in 1964 followed by taking control of production and marketing in 1976. The brand name "Tata Tea" was announced on 1983, by 100% buyout of James Finlay. A family of brands under Tata tea was introduced : Kannan Devan, Agni, Gemini and Chakra Gold. Interestingly the same route taken to enter into the domestic market was followed for Tata Tea's entry to the global market as well. In 1993, Tata signs a joint venture with Allied-Lyons PLC to establish Tata Tetley and by 2000, Tata group acquired Tetley Group Limited, having a legacy of 163 years at the time of acquisition for USD 432 million. After the renowned acquisition, which was once the largest takeover of a foreign company by an Indian company, they acquired and added globally renowned brands to their kitty which includes, Good Earth (Tea brand in USA), Eight O' clock (Coffee brand in USA), Jemča (the leading tea brand in Czech Republic), Vitax (Polish tea brand), Himalayan Water (Mineral water), Grand (coffee brand in Russia), MAP Coffee ( Australia's famous coffee brand). By 2010, Tata Tea integrated beverage brand and announced the Corporate Brand - Tata Global Beverages Limited. Recent developments are the JV with Starbucks and acquisition of MAP Coffee, the coffee brand from Australia. The company operates in three segments: tea, which involves......

Words: 3554 - Pages: 15

Premium Essay

International Business Management

...the key demand characteristics of Tata Tea’s target customers – what influences these customers to purchase their product? Tata Tea’s target market: * Indian middle class and upper middle class that accounts for nearly 300 million people. * Targets the youth by embracing them with social awakening messages * Targets women in a view to empower them socially * Calls out to housewives since they are influencers and deciders in the buying process Factors influencing purchase of tea & coffee In selecting tea & coffee, the consumers may be considering some factors. These factors were price, quality, taste, flavor, environmental concerns, social concerns, impact on health, family preferences, peer acceptability, familiarity with the supplier, reputation of the supplier, certification mark and promotions and discounts… 2. How have Economies of Scale helped/hindered Tata tea in their overall global operations – in what areas are there advantages and disadvantages for Tata tea? In microeconomics, economies of scale are the cost advantages that enterprises obtain due to size, output, or scale of operation, with cost per unit of output generally decreasing with increasing scale as fixed costs are spread out over more units of output. The purpose of mergers and acquisitions of Tata Tea is reaching the operational efficiency in the worldwide The restructuring combined with business strategy will bring many benefits for Tata tea brand in the international......

Words: 1327 - Pages: 6

Premium Essay

Tata Motos

...Tata Motors Case Write-up Executive Summary The Current Situation In May 2005, Tata Motors launched a revolutionary product, Tata Ace, a four-wheel auto vehicle with a successful sale. The Key Problem Despite the decent sale of Tata Ace, Tata Motors has to figure out some way to further gain their market share. Alternative Solutions and Reasoning 1. Targeting the three-wheeled cargo vehicle market in India This means that Tata Motors to modify the Tata Ace to suit for the three-wheeled cargo market in India, which will hopefully help selling 67,500-70,000 pieces with a relatively low profit margin in this segment. 2. Targeting the four-wheeled passenger market The four-wheeled passenger market segment seems to be under-estimated, therefore if Tata Motors can endeavor into this field, it will take a smooth lead position, which helps selling 57,700-60,000 pieces with relatively higher profit margin compared to the three-wheeled cargo vehicle. 3. Targeting the remaining regional Indian four-wheeled cargo market Tata Ace is now sold in only 25% of the India region, and a expand to the whole Indian market will gain 60,000 more pieces sold, with a high profit margin, but low risk, and the product do not need a modification, which is best recommended. The Current Situation The three-wheel and four-wheel auto vehicles are the major part of the Indian commercial vehicle sector. And Tata Motors is the market leader of the four-wheel segment with a market share of 51% in...

Words: 1523 - Pages: 7

Premium Essay


...The Last Rajah: Ratan Tata and Tata’s Global Expansion Name: Student Id: Lecturer Unit Name: International Management Unit Code: BUS323 Table Of Content 1.0 Source of Problem 2.0 Secondary Problems • Short Term: 2.1 Recession 2.2 Human Resource and Organisational Culture 2.3 Union Strike and Rebels • Long Term: 2.4 Corus Company Debt 2.5 Jaguar and Land Rover Take over 2.6 Chairman Replacement 3.0 Analysis • 3.1 The Economy and Tata Group • 3.2 Loss of Control Within Tata 4.0 Criteria Of Evaluation: Goals (Objectives/Performance Targets/KPI’s/Decision Criteria and Their Time Frames. 5.0 Alternatives • Short Term • Long Term 6.0 Recommended Strategy • Short Term • Long Term 7.0 Justification of Recommendations 8.0 Implementation, Control & Follow Up 9.0 Bibliography 1.0 Source of Problem The case study reviews the global expansion and progress of the Tata Groups of Companies under the leadership and vision of Ratan N. Tatan. Over the years, there were several challenges the Tata Company faced in order to expand globally and to be able to achieve global top status. The slowing down of the economy in Asia, as mentioned in the article would be one of Tata company key challenges. Secondly, a fundamental problem would be the continuity of Tata Group in recruiting new talents capable of retaining the Tata group value system and ethical standards as the company grows and......

Words: 2040 - Pages: 9

Premium Essay

Analysis of Tata Nano

...Tata Motor’s -Company Background Tata Motors was established in 1945 and is formerly known as Tata Engineering and Locomotive Company. It is India's largest automobile company, and a fortune 500 company. Tata Motors acquired Jaguar and Land Rover, a premium car brand in UK, in 2013. The company always worked in line the Tata Values to contribute to Indian society. Tata Nano - Origin Ratan Tata’s thought about a people’s car was a social concern. He wanted to give a car to middle class of the society. Accordingly Ratan Tata, former Chairman, Tata Motor’s, shared his vision of making Rs. 1 lakh car at the Geneva Motor Show, in 2003. A team was then constituted to build a car with a target price of Rs. 1 lakh. Subsequently, the car was launched with a tag line “A promise is a promise”. Executive Summary TATA Nano is the cheapest car in the world. It is manufactured by TATA Motor Limited, the largest automobile company in India. Its chairman, Mr. Ratan Tata envisions that Tata Nano to become a “People’s car” which is affordable by almost everybody. Tata Nano is scheduled to first be launched in India on 1st April 2009 and expected to be in Indian market by July 2009. From the first moment that Tata Nano project was published, a huge buzz has been created all over India. It has already received 3000 bookings. What makes Tata Nano so cheap? Basically, by making things smaller, lighter, do away with superficial parts and change the materials wherever possible without......

Words: 2541 - Pages: 11

Premium Essay

Tata Group

...Company: TATA Motors Group – India Business & Jaguar Land Rover Mission “To be passionate in anticipating and providing the best vehicles and experiences that excite our customers globally” Vision Most admired by our customers, employees, business partners and shareholders for the experience and value they enjoy from being with us. Marketing Objectives Tata motors is a leading automobile brand. It is most widely known for its commercial vehicles such as buses and trucks. However, TATA motors has also started an excellent expansion in passenger cars and it is rapidly gaining market share. The Marketing mix of Tata Motors talks about the 4P of the brand which has helped the brand rise in the automobile empire. 1. Product in the marketing mix of Tata Motors Tata has a very wide range of products it has passenger cars, utility vehicles, JLR, Commercial passenger Carriers and Defence Vehicles Passenger cars Utility Vehicles Jaguar Land Rover Commercial Passenger Carriers Zest,Bolt,Tiago Safari Dicor Jaguar Buses Indigo XL/Vista Sumo Grande Land rover Winger Nano Sumo Magic Fiat cars Xenon XT Novas, TL4*4 2. Price in the marketing mix of Tata Motors The prices of Tata motors are generally affordable acceptable by the general public at large. Tata always have something for the lower class people with Nano being their trump card. Giving discount every month and special promotion for certain type of vehicle also one of the strong strategy use by Tata Motors.......

Words: 2148 - Pages: 9

Premium Essay

Service Is Everybodys Business

...ase study of Tata Motor Acquisition of Jaguar and Land Rover You are Here: Home > Management Case Studies > Case study of Tata Motor Acquisition of Jaguar and Land Rover According to industry analysts, some of the issues that could trouble Tata Motors were economic slowdown in European and American markets, funding risks, currency risks etc. Acquisition of Jaguar and Land Rover provides the company with a strategic opportunity to acquire iconic brands with a great heritage and global presence, and increase the company’s business diversity across markets and product segments.- Tata Motors, in April 2008. “If they run the brands as a British company and invest properly in new product, it will be successful because they are still attractive brands.”- Charles Hughes, Founder, Brand Rules LLC, in 2008. “Market conditions are now extremely tough, especially in the key US market, and the Tatas will need to invest in a lot of brand building to make and keep JLR profitable.”-  Ian Gomes, Global Head, Emerging Markets, KPMG, in 2008. Acquisition of British Icons On June 02, 2008, India-based Tata Motors completed the acquisition of the Jaguar and Land Rover (JLR) units from the US-based auto manufacturer Ford Motor Company (Ford) for US$ 2.3 billion, on a cash free-debt free basis. JLR was a part of Ford’s Premier Automotive Group (PAG) and were considered to be British icons. Jaguar was involved in the manufacture of high-end luxury cars, while Land Rover manufactured......

Words: 999 - Pages: 4

Premium Essay


...TABLE OF CONTENT a) Introduction b) Corporate diversification c) Reasons for Diversification d) Types of diversification strategies e) GOAL of diversification f) RISK of diversification g) Corporate diversification of TATA group h) List of diversification of TATA group i)CONCLUSION Introduction Diversification is a form of corporate strategy for a company. It seeks to increase profitability through greater sales volume obtained from new products and new markets. Diversification can occur either at the business unit level or at the corporate level. At the business unit level, it is most likely to expand into a new segment of an industry that the business is already in. At the corporate level, it is generally via investing in a promising business outside of the scope of the existing business unit. Diversification is part of the four main growth strategies defined by the Product/Market Ansoff matrix:[1] [pic] Ansoff pointed out that a diversification strategy stands apart from the other three strategies. The first three strategies are usually......

Words: 7623 - Pages: 31