Tesla Distribution Plan
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Tesla Distribution Plan
Recall, the primary objective of the marketing plan is to get the general public to purchase our products or services. Distribution talks about the location tactics and possible strategies we would use to sell your product (Edmunds& Demand media, n.d.). The distribution unit of a marketing plan consists of a review of where our competition is selling, where our target clienteles like to buy, the effect that selling at a certain place has on our brand, and our distribution channel alternatives and the effects that these channels will have on our costs, sales volumes and profit margins. Where we sell, our product can affect the brand identity, conveying a message to our customers centered on what they think of the retailer selling our product.
The Sales and Distribution sector of the marketing plan analyzes how this will happen. The correct distribution strategy will drive our business growth. Working with companies and sales agents with reputable customers, for instance, is a brilliant way to expand into new markets where the price would otherwise limit our ability to grasp clients. An operative distribution strategy will allow us to maximize profits and use our sales channels effectively. Concentrating on a small number of sales channels allows us to invest in each one and build strong associations with crucial intermediaries. A tactical approach to distribution will also ascertain conflicts and minimize them. For instance, if we sell our product directly online and also using other offline retailers, we will find ourselves in competition with our own suppliers. Whatever networks you use, you have to manage them right. This means devoting finances to in-house staff and systems, in addition to building good working relationships with distributors and agents. Effective