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The Applied Research Technologies Incorporation Strategic Analysis Tools

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Submitted By gayosorodrigo
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The Applied Research Technologies Incorporation Strategic Analysis Tools
Introduction of Case study:-
The case study is about the Applied Research Technologies Incorporation, which is an emerging corporation in the field of technology. Company has built up its strength from mergers and acquisitions in the year of 1980 and 1990. As a result, in the year of 2006, the ART portfolio consist of 60 business units having major divisions of Industrial automation, Health care, HVAC (Heating ventilation and air conditioning) and Water management Division.
Backbone of the business:-
Innovative Culture:-
The company success is based on the innovative environment and friendly culture for the entrepreneur mind people. The encouragement for innovative ideas can be idealized from the fact that company spends double money on supporting innovative ideas from the other industrial companies.
This innovative culture comes from the top, because the CEO (David Hall) encourage employees to spend half day in a week in brainstorming, problem solving and experimenting which is referred as “tinker time”.
According to the CEO, he likes to have meetings of managers and innovators so that new ideas emerged. According to him, it is the fact that you will not succeed every time but we should celebrate worthy attempts even they are unsuccessful.
Knowledge Sharing:-
Knowledge dissemination and sharing is also a promising picture that reflects the cooperative culture of the company. Experts of different department help each other in the successful completion of the project as well as problem solving.
Funding to entrepreneurial ideas:-
As discussed earlier, company serve significant amount of resources on innovative ideas. Whenever an idea comes which successfully complete the beta batch production and market potential analysis process also called “proof of concept”, quickly the resources are

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