...Minimalist contentions: Fight Club Introduction Chuck Palahniuk is one of the most influential American fiction writers who emerged in the 1990s. His debut novel, Fight Club (hereafter: FC) reached cult status after the film adaptation by David Fincher was released in 1999, and widespread and divided critical reception was soon to follow. Much of the current debate about Fight Club focuses on the political implications of the text, but most often recourse to it by way of referencing the film. These arguments usually question or celebrate the transgressive potentials of the book (Giroux; Mendieta), or address issues of masculinity brought into the fore by their literary and cinematic representations emergent in the same decade (Tuss; Friday). However, few, if any, have addressed the literary aspirations of the text and its author. Although none of the approaches to the thematic concerns of Fight Club are unjustified, in the argument that follows I will suggest that conclusions drawn and critical judgments passed have been hasty, and not only failed to take into account the formal aspects of story-telling, but that the narrative features of Palahniuk’s text have largely went unexplored, and constitute a blind spot of the reception. Critics condemning or acclaiming the novel, and, indeed, many a cultic reader of Palahniuk ignored Fight Club as a literary narrative, and have inadvertently been repeating the catchphrases of the text, either reinforcing or trying to undermine what...
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...Women Inventors, What significant inventions( important parts of our lives) are women responsible for? Battery container Nancy Perkins 1986 Beehive Thiphena Hornbrook 1861 Canister vacuum Nancy Perkins 1987 Car heater Margaret Wilcox 1893 Circular saw Tabitha Babbit 1812 Computer program Augusta Ada Byron 1842 Cooking stove Elizabeth Hawk 1867 Dam and reservoir construction Harriet Strong 1887 Direct and return mailing envelope Beulah Henry 1962 Dishwasher Josephine Cochran 1872 Drinking fountain device Laurene O'Donnell 1985 Electric hot water heater Ida Forbes 1917 Elevated railway Mary Walton 1881 Engine muffler El Dorado Jones 1917 Feedback control for data processing Erna Hoover 1971 Fire escape Anna Connelly 1887 Globes Ellen Fitz 1875 Grain storage bin Lizzie Dickelman 1920 Improved locomotive wheels Mary Jane Montgomery 1864 Improvement in dredging machines Emily Tassey 1876 Improvement in stone pavements Emily Gross 1877 Kevlar, a steel-like fiber used in radial tires, crash helmets, and bulletproof vests Stephanie Kwolek 1966 Life raft Maria Beaseley 1882 Liquid Paper correction fluid Bette Nesmith Graham 1956 Locomotive chimney Mary Walton 1879 Medical syringe Letitia Geer 1899 Mop-wringer pail Eliza Wood 1889 Oil burner Amanda Jones 1880 Permanent wave for the hair Marjorie Joyner 1928 Portable screen summer house Nettie Rood 1882 Refrigerator Florence Parpart 1914 Rolling pin Catherine Deiner 1891 Rotary...
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...Vance Packard With an Introduction by Mark Crispin Miller PUBLISHING Brooklyn, New York Copyright © 1957, 1980 by Vance Packard Originally published by Pocket Books, a division of Simon & Schuster, Inc. Introduction Copyright 2007© by Mark Crispin Miller All rights reserved. Printed in Canada Reissue Edition 10 9 8 7 6 5 4 3 2 No part of this book may be used or reproduced in any manner without written permission of the publisher. Please direct inquiries to: Ig Publishing 178 Clinton Avenue Brooklyn, NY 11205 www.igpub.com Library of Congress Cataloging-in-Publication Data Packard, Vance Oakley, 1914The hidden persuaders / Vance Packard ; [new] introduction by Mark Crispin Miller. p. cm. Originally published in 1957 by McKay and reissued in 1980 by Pocket Books with a new afterword. ISBN-13: 978-0-9788431-0-6 ISBN-10: 0-9788431-0-X 1. Advertising--Psychological aspects. 2. Consumers--Psychology. 3. Advertising, Political. 4. Propaganda. 5. Control (Psychology) I. Title. HF5822.P3 2007 659.101'9--dc22 2007027043 To Virginia CONTENTS Introduction by Mark Crispin Miller 1. The Depth Approach PERSUADING US AS CONSUMERS Z. The Trouble With People 3. So Ad Men become Depth Men 4. ....And The Hooks Are Lowered 5. Self-Images for Everybody 6. RX for Our Secret Distresses 1. Marketing Eight Hidden Needs 8. The Built-In Sexual Overtone 9. Back to the Breast, and Beyond 10. Babes In Consumerland 11. Class and Caste in the Salesroom 12. Selling Symbols...
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...Copyright Salman Rushdie, 1988 All rights reserved VIKING Published by the Penguin Group Viking Penguin Inc., 40 West 23rd Street, New York, New York 10010, U.S.A. Penguin Books Ltd, 27 Wrights Lane, London W8 5TZ, England Penguin Books Australia Ltd. Ringwood, Victoria, Australia Penguin Books Canada Ltd, 2801 John Street, Markham, Ontario, Canada L3R 1B4 Penguin Books (N.Z.) Ltd, 182-190, Wairau Road, Auckland ro, New Zealand Penguin Books Ltd, Registered Offices: Harmondsworth, Middlesex, England Published in 1989 by Viking Penguin Inc. For Marianne Contents I The Angel Gibreel II Mahound III Ellowen Deeowen IV Ayesha V A City Visible but Unseen VI Return to Jahilia VII The Angel Azraeel VIII The Parting of the Arabian Seas IX A Wonderful Lamp Satan, being thus confined to a vagabond, wandering, unsettled condition, is without any certain abode; for though he has, in consequence of his angelic nature, a kind of empire in the liquid waste or air, yet this is certainly part of his punishment, that he is . . . without any fixed place, or space, allowed him to rest the sole of his foot upon. Daniel Defoe, _The History of the Devil_ I The Angel Gibreel "To be born again," sang Gibreel Farishta tumbling from the heavens, "first you have to die. Hoji! Hoji! To land upon the bosomy earth, first one needs to fly. Tat-taa! Taka-thun! How to ever smile again, if first you won't cry? How to win the darling's love, mister, without a sigh? Baba, if you want to get born again...
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...errrCHAPTER 1 MOON. GLORIOUS MOON. FULL, FAT, REDDISH moon, the night as light as day, the moonlight flooding down across the land and bringing joy, joy, joy. Bringing too the full-throated call of the tropical night, the soft and wild voice of the wind roaring through the hairs on your arm, the hollow wail of starlight, the teeth-grinding bellow of the moonlight off the water. All calling to the Need. Oh, the symphonic shriek of the thousand hiding voices, the cry of the Need inside, the entity, the silent watcher, the cold quiet thing, the one that laughs, the Moondancer. The me that was not-me, the thing that mocked and laughed and came calling with its hunger. With the Need. And the Need was very strong now, very careful cold coiled creeping crackly cocked and ready, very strong, very much ready now—and still it waited and watched, and it made me wait and watch. I had been waiting and watching the priest for five weeks now. The Need had been prickling and teasing and prodding at me to find one, find the next, find this priest. For three weeks I had known he was it, he was next, we belonged to the Dark Passenger, he and I together. And that three weeks I had spent fighting the pressure, the growing Need, rising in me like a great wave that roars up and over the beach and does not recede, only swells more with every tick of the bright night's clock. But it was careful time, too, time spent making sure. Not making sure of the priest, no, I was long sure of him. Time spent to...
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...Chapter 1 SIGMUND FREUD AN INTRODUCTION Sigmund Freud, pioneer of Psychoanalysis, was born on 6th May 1856 in Freiberg to a middle class family. He was born as the eldest child to his father’s second wife. When Freud was four years old, his family shifted and settled in Vienna. Although Freud’s ambition from childhood was a career in law, he decided to enter the field of medicine. In 1873, at the age of seventeen, Freud enrolled in the university as a medical student. During his days in the university, he did his research on the Central Nervous System under the guidance of German physician `Ernst Wilhelm Von Brucke’. Freud received his medical degree in 1881and later in 1883 he began to work in Vienna General Hospital. Freud spent three years working in various departments of the hospital and in 1885 he left his post at the hospital to join the University of Vienna as a lecturer in Neuropathology. Following his appointment as a lecturer, he got the opportunity to work under French neurologist Jean Charcot at Salpetriere, the famous Paris hospital for nervous diseases. So far Freud’s work had been entirely concentrated on physical sciences but Charcot’s work, at that time, concentrated more on hysteria and hypnotism. Freud’s studies under Charcot, which centered largely on hysteria, influenced him greatly in channelising his interests to psychopathology. In 1886, Freud established his private practice in Vienna specializing in nervous diseases...
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...Ok. First, I just want to say that I think it is so cool that you guys have this awesome forum. I’ve never had a good reason to post in it before, but, well, I’m in Mr. McMurtry’s 10th grade honors English class (go me), and our half-year fiction project is due just before winter break, which is coming up. Ok. So, before you read this, you should know that I already asked Mr. McMurtry if I could write my fiction project in an experimental science fiction style and make lots of horrible, malicious, false, and hateful blood libels against the Mormons, and he asked what I had in mind, and I told him that I thought it could be cool to write a story that consisted entirely of a War between Mormons and Scientologists and Atheist Texan Cowboys in the Future, and he said that would be fine. I knew he’d let me do it, as his homosexuality is a well known fact to the student body, and therefore his concomitant openness to avant-guard art and literature and experimentation and stuff like that. Not like the other English teacher, Ms. Nichols, who is the sort of totally sexless spinster that makes her students write poems about Jesus, which I’m pretty sure is fucking illegal, although I’m sure nobody in this hick town cares. God and Football, all the way. Ok, so, then I didn’t do any work on it at all until last night. We had to do a one-page outline a few weeks ago, which is so stupid, so I did it on the bus and I have no idea what I wrote, so last night I just started over from scratch...
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...fourth EDItION fourth EDItION This clear, learner-friendly text helps today’s students bridge the gap between Its comprehensiveness allows instructors to tailor the material to their individual teaching styles, resulting in an exceptionally versatile text. Highlights of the Fourth Edition: Additional readings and essays in a new Appendix as well as in Chapters 7 and 8 nearly double the number of readings available for critical analysis and classroom discussion. An online chapter, available on the instructor portion of the book’s Web site, addresses critical reading, a vital skill for success in college and beyond. Visit www.mhhe.com/bassham4e for a wealth of additional student and instructor resources. Bassham I Irwin Nardone I Wallace New and updated exercises and examples throughout the text allow students to practice and apply what they learn. MD DALIM #1062017 12/13/09 CYAN MAG YELO BLK Chapter 12 features an expanded and reorganized discussion of evaluating Internet sources. Critical Thinking thinking, using real-world examples and a proven step-by-step approach. A student ' s Introduction A student's Introduction everyday culture and critical thinking. It covers all the basics of critical Critical Thinking Ba ssha m I Irwin I Nardone I Wall ace CRITICAL THINKING A STUDENT’S INTRODUCTION FOURTH EDITION Gregory Bassham William Irwin Henry Nardone James M. Wallace King’s College TM bas07437_fm_i-xvi.indd i 11/24/09 9:53:56 AM TM Published by McGraw-Hill...
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...fourth EDItION Critical Thinking A student ' s Introduction Ba ssha m I I rwi n I N ardon e I Wal l ac e CRITICAL THINKING A STUDENT’S INTRODUCTION FOURTH EDITION Gregory Bassham William Irwin Henry Nardone James M. Wallace King’s College TM TM Published by McGraw-Hill, an imprint of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright © 2011, 2008, 2005, 2002. All rights reserved. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. This book is printed on acid-free paper. 1 2 3 4 5 6 7 8 9 0 DOC/DOC 0 ISBN: 978-0-07-340743-2 MHID: 0-07-340743-7 Vice President, Editorial: Michael Ryan Director, Editorial: Beth Mejia Sponsoring Editor: Mark Georgiev Marketing Manager: Pam Cooper Managing Editor: Nicole Bridge Developmental Editor: Phil Butcher Project Manager: Lindsay Burt Manuscript Editor: Maura P. Brown Design Manager: Margarite Reynolds Cover Designer: Laurie Entringer Production Supervisor: Louis Swaim Composition: 11/12.5 Bembo by MPS Limited, A Macmillan Company Printing: 45# New Era Matte, R. R. Donnelley & Sons Cover Image: © Brand X/JupiterImages Credits: The credits section for this book begins on page C-1 and is considered...
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...FOR BLYTHE Acknowledgments My profound thanks to three dear friends with whom I have the great luxury of working: my editor, Jason Kaufman; my agent, Heide Lange; and my counselor, Michael Rudell. In addition, I would like to express my immense gratitude to Doubleday, to my publishers around the world, and, of course, to my readers. This novel could not have been written without the generous assistance of countless individuals who shared their knowledge and expertise. To all of you, I extend my deep appreciation. To live in the world without becoming aware of the meaning of the world is like wandering about in a great library without touching the books. The Secret Teachings of All Ages ———————————— FACT: In 1991, a document was locked in the safe of the director of the CIA. The document is still there today. Its cryptic text includes references to an ancient portal and an unknown location underground. The document also contains the phrase “It’s buried out there somewhere.” All organizations in this novel exist, including the Freemasons, the Invisible College, the Office of Security, the SMSC, and the Institute of Noetic Sciences. All rituals, science, artwork, and monuments in this novel are real. ———————————— Prologue House of the Temple 8:33 P.M. The secret is how to die. Since the beginning of time, the secret had always been how to die. The thirty-four-year-old initiate gazed down at the human skull cradled in his palms. The skull was hollow, like...
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...C h a p t e r 1 Prewriting GETTING STARTED (OR SOUP-CAN LABELS CAN BE FASCINATING) For many writers, getting started is the hardest part. You may have noticed that when it is time to begin a writing assignment, you suddenly develop an enormous desire to straighten your books, water your plants, or sharpen your pencils for the fifth time. If this situation sounds familiar, you may find it reassuring to know that many professionals undergo these same strange compulsions before they begin writing. Jean Kerr, author of Please Don’t Eat the Daisies, admits that she often finds herself in the kitchen reading soup-can labels—or anything—in order to prolong the moments before taking pen in hand. John C. Calhoun, vice president under Andrew Jackson, insisted he had to plow his fields before he could write, and Joseph Conrad, author of Lord Jim and other novels, is said to have cried on occasion from the sheer dread of sitting down to compose his stories. To spare you as much hand-wringing as possible, this chapter presents some practical suggestions on how to begin writing your short essay. Although all writers must find the methods that work best for them, you may find some of the following ideas helpful. But no matter how you actually begin putting words on paper, it is absolutely essential to maintain two basic ideas concerning your writing task. Before you write a single sentence, you should always remind yourself that 1. You have some valuable ideas to tell your reader,...
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...Suzumiya Haruhi: Volume One: The Melancholy of Suzumiya Haruhi Colour Illustrations These are color illustrations that were included in volume 1. Cover Page Inside Flap Chapter 1 "Normal humans don't interest me." Chapter 2 Haruhi gets Mikuru into a bunny outfit. Chapter 7 "Hey Kyon, what's that giant?" Prologue Flap The Melancholy of Suzumiya Haruhi Prologue Prologue When did I stop believing in Santa Claus? In truth, this sort of silly question holds no real significance for me. However, if you were to ask me when I stopped believing that the old man wearing the red costume was Santa, then I can confidently say: I have never believed in Santa, ever. I knew that the Santa who appeared at my preschool Christmas party was a fraud, and now that I think about it, every one of my classmates shared the same look of disbelief watching our teacher pretend to be Santa. Although I had never seen mommy kissing Santa Claus, I was already wise enough to be suspicious about the existence of an old man who worked only on Christmas Eve. However, it took me quite a bit longer to realize that the aliens, time-travelers, ghosts, monsters and espers in those effects-filled 'good guys versus evil organization' cartoons didn't actually exist either. No, wait, I probably did realize, I just didn't want to admit it. Deep inside my heart I still wanted those aliens, time-travelers, ghosts, monsters, espers and evil organizations to suddenly appear. Compared to this boring, normal...
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...Barack Obama Dreams from My Father “For we are strangers before them, and sojourners, as were all our fathers. 1 CHRONICLES 29:15 PREFACE TO THE 2004 EDITION A LMOST A DECADE HAS passed since this book was first published. As I mention in the original introduction, the opportunity to write the book came while I was in law school, the result of my election as the first African-American president of the Harvard Law Review. In the wake of some modest publicity, I received an advance from a publisher and went to work with the belief that the story of my family, and my efforts to understand that story, might speak in some way to the fissures of race that have characterized the American experience, as well as the fluid state of identitythe leaps through time, the collision of cultures-that mark our modern life. Like most first-time authors, I was filled with hope and despair upon the book’s publication-hope that the book might succeed beyond my youthful dreams, despair that I had failed to say anything worth saying. The reality fell somewhere in between. The reviews were mildly favorable. People actually showed up at the readings my publisher arranged. The sales were underwhelming. And, after a few months, I went on with the business of my life, certain that my career as an author would be short-lived, but glad to have survived the process with my dignity more or less intact. I had little time for reflection over the next ten years. I ran a voter registration project in...
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...Childhood’s End Arthur C. Clarke The opinions expressed in this book are not those of the author I EARTH AND THE OVERLORDS Chapter 1 The volcano that had reared Taratua up from the Pacific depths had been sleeping now for half a million years. Yet in a little while, thought Reinhold, the island would be bathed with fires fiercer than any that had attended its birth. He glanced towards the launching site, and his gaze climbed the pyramid of scaffolding that still surrounded the “Columbus”. Two hundred feet above the ground, the ship’s prow was catching the last rays of the descending sun. This was one of the last nights it would ever know; soon it would be floating in the eternal sunshine of space. It was quiet here beneath the palms, high up on the rocky spine of the island. The only sound from the Project was the occasional yammering of an air compressor or the faint shout of a workman. Reinhold had grown fond of these clustered palms; almost every evening he had come here to survey his little empire. It saddened him to think that they would be blasted to atoms when the “Columbus” rose in flame and fury to the stars. A mile beyond the reef, the “James Forrestal” had switched on her searchlights and was sweeping the dark waters. The sun had now vanished completely, and the swift tropical night was racing in from the east. Reinhold wondered, a little sardonically, if the carrier expected to find Russian...
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...Getting the Love You Want By: Harville Hendrix ISBN: 0805068953 A Guide for Couples See detail of this book on Amazon.com Book served by AMAZON NOIR (www.amazon-noir.com) project by: PAOLO CIRIO UBERMORGEN.COM ALESSANDRO LUDOVICO paolocirio.net ubermorgen.com neural.it Page 1 Page 2 Page 3 I THE MYSTERY OF ATTRACTION The type of human being we prefer reveals the contours of our heart. -ORTEGA Y GASSET WHEN C o u P L E S COME to me for marital therapy, I usually ask them how they met. Maggie and Victor, a couple in their mid-fifties who were contemplating divorce after twenty-nine years of marriage, told me this story: "We met in graduate school," Maggie recalled. "We were renting rooms in a big house with a shared kitchen. I was cooking breakfast when I looked up and saw this man-Victor- walk into the room. I had the strangest reaction. My legs wanted to carry me to him, but my head was telling me to stay away. The feelings were so strong that I felt faint and had to sit down." Once Maggie recovered from shock, she introduced herself to Victor, and the two of them spent half the morning talking. "That was it," said Victor. "We were together every possible moment for the next two months, and then we eloped." Page 4 q Getting the Love You Want "If those had been more sexually liberated times," added Maggie, "I'm sure we would have been lovers from that very first week. I've never felt so intensely about anyone in my entire life." Not all first encounters...
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