Free Essay

The Dim Lighting Co. Case Analysis

In:

Submitted By william7777
Words 1933
Pages 8
| | | | | | | POPULATION | MISSISSIPPI | JACKSON | | Total Population | 2,922,240 | 176,799 | | EDUCATION (AGES 25+) | | | | Less than 9th Grade | 7.46% | 5.11% | | 9th to 12th Grade | 13.63% | 12.84% | | High School Diploma | 31.21% | 25.25% | | Some College | 21.17% | 23.28% | | Associate's Degree | 7.47% | 6.50% | | Bachelor's Degree | 12.42% | 16.58% | | Graduate/Professional Degree | 6.65% | 10.43% | | RACE & ETHNICITY | | | | White Non-Hispanic | 58.83% | 20.98% | | White Hispanic | 1.16% | 0.78% | | Non-White Hispanic | 0.95% | 0.92% | | Black/African American | 36.90% | 75.95% | | America Indian/Alaskan Native | 0.40% | 0.14% | | Asian | 0.84% | 0.66% | | Native Hawaiian/Pacific Islander | 0.01% | 0.01% | | Two or More Races | 0.90% | 0.49% | | GENDER | | | | Male | 48.49% | 46.51% | | Female | 51.51% | 53.49% | | AGE | | | | Under 15 | 21.62% | 23.69% | | 15 to 19 | 7.71% | 8.00% | | 20 to 34 | 20.65% | 23.44% | | 35 to 54 | 26.93% | 25.64% | | 55 to 64 | 10.61% | 9.20% | | 65 and over | 12.48% | 10.02% | | ECONOMIC INDICATORS | | | | Poverty Rate | 21.41% | 26.87% | | Workforce Participation Rate | 59.78% | 63.60% | | Per Capita Income | $19,534 | $19,749 | | | | | | | | |
The area that would be best for the expanded location, and facility is Jackson Ms. This decision was made from data collected from the office of economics, and the data from the Mississippi Labor Market Analysis as of August 2014. Jackson has a population of 172,638 with as Metropolitan Statistical Area Population of 576,800. This will provide resources for labor along with the surrounding cities. Jackson is a major hub of the south, with major interstate systems, interest 20, and I55 that pass through the city. The city has a robust service industry that is supportive of its economic drivers such as government, education, healthcare, technology and entertainment. In terms of competitors, the majority of small businesses in Jackson and metro area are wholesale trade, retail trade, professional services, and food services. There are several educational institutions such as Jackson State University, Belhaven University, Millsap’s College, Mississippi College School of Law, and others. Also major hospitals are conveniently located within the city of Jackson. Jackson MS has been recognized as the eleventh strongest U.S. Metros Economy in America according to BusinessWeek Magazine, ten best places to retire in America for under $40,000 recognized by the U.S. New and World report. One of the few cities in American beating recession “The Huffington Post”. The best city in American to launch a small business “CNNMoney.com”. The net migration into Jackson metro area in the last decade have grown rapidly in the metro area and can provide sources of labor. In terms of direct competitors, Comcast in the only cable company call center in the Jackson Ms. the factors that reflect the current and future available of workers with specific capabilities and experience. The potential for replacements with adequate education and experiences is sufficient to add employees as the business grow.
Assessing the external workforce is the first stage
The economic conditions of Jackson Ms. Indicate a poverty rate of 26.87% which implies that resources are underutilized. Also, businesses can seek to increase productivity. The unemployment rate for Mississippi is 7.4%. In Jackson Ms. the unemployment rate for August 2014 is 5.7% according to the Mississippi Labor Market. “When unemployment rate is high in a given market many people are looking for jobs (Mathis & Jackson, 2014, p. 181). From this data it would be easy to fill jobs. The city will also yield available structures and sites, a competent and excited workforce, government with a pro-business climate along with an abatement of local property taxes. Allow me to include the excellent transportation infrastructure in the down town area. The labor pool do not have to travel no more than 30 to 40 minutes to work. In addition to that rent rates are low and Jackson has lots of office space.

6015727201 Blake Wallace

JOB ANALYSIS
Dated: October 18, 2014
Identification Section
Location: Jackson, Mississippi
Department: Customer Service
Requisition #: 123456
Position Title: Customer Service Rep
Reports To: Customer Service Manager EEOC Class: O/M FLSA Status: Exempt

General Summary
Responsible for acting as a liaison between customers and companies. Assists with complaints, orders, errors, account questions, billing, cancelations, and other queries.
Essentials Job Functions
Answer phones to assist customers by providing product and service information, and resolving product and service problems.
Set-up new service and coordinate with installers to schedule installation at the customer's home.
Handle all of the customer's servicing needs, requests, and inquiries.
Answers questions about the status of orders or any other services.
Access a variety of databases that contains customer order information.
Processes orders and manage other administrative facets of the company offering services.
Terminate or upgrade account data
Assist with placing cable orders, refunds, credits or exchanges.
Provide information about warranties or terms of agreement.
Act as company first line of defense.
Inform customers of discounts and promotions.
Utilize computer technology to handle.
Work with managers to ensure correct information is being delivered to customers.
Prepare reports on overall customer satisfaction.
Read from scripts.
Resolve product or service problem by clarifying the customer’s complaint, determining the cause of the problem, select and explain the best solution to the problem, expedite correction or adjustment, follow up to ensure customer’s satisfaction.
Contribute to the team’s effort by accomplishing related results as needed.
Knowledge, skills, and abilities
Knowledge of company products, services, polices, and procedures.
Knowledge of marketing and customer programs, data, and results.
Knowledge of customer service represented requirements and practices.
Skills in identifying and resolving customer problems.
Skills in oral and written communication
Skills in operating office and technological equipment Ability to work as a team player
Ability to work independently and meet company goals.
Ability to follow oral and written instructions.
Ability to organize work, activities, and manage your own energy.
Education and Experience
A high school diploma or equivalent.
6 months experience as a customer service represented
The willingness to undergo training
Courses in computer, English or business are helpful.
Physical Requirements
Must be able to lift 20lbs.
Must be able to hear well enough to communicate with customers, vendors, management and co-workers.
Must be able to see well enough to read and write reports.
Must be able to stand, walk, and bend throughout the office area.
Must be able to stoop, and kneel to pick up paper products or manuals.
Must be able to type and use office equipment.
Working Conditions: Normal working conditions absent extreme factor.
Note: The statement herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties, and skills required of personnel so classified, furthermore, they do not establish a contract for employment and are not to be construed as an exhaustive list of responsibilities duties, and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
SOURCING
As HR manager, the strategies to attract or identify talent to fill job vacancies involves external advertising. We will be using media, like local newspapers, specialist recruitment media, professional publications, window advertisements, job center, and a mixture of ways via the internet. We will also be recruiting talent from educational institutions in and around metro area. This search will result in a collection of data from the labor market of potential candidates who can be contacted to be screened and interviewed.
Screening and selection
We will be looking at applications for the right fit. We will be looking at extensive backgrounds beyond the application. Psychological tests will be used to assess a diversity of KSA’s together with literacy. Recruiters will also be conducting assessments of physical ability. Application tracking system will be used to process job applications and to manage the hiring process. Performance based assessment will be conducted to find out if applicants performs the responsibilities they are Appling for. We will make sure that our screaming process meet with the equal opportunity and ethical standards as well. We’ll be looking for interpersonal skills, team leadership skills, and the ability to reinforce the company’s brand by attitude, and behavior to customers, and suppliers. The intent is to build a company’s culture that is unique.

Training
All new employees will be required to attend orientation where they will be introduced to their jobs, co-workers and the company. This will require a collaborative of a HR person, operation manager, and a supervisor. The orientation will be the first and training will be nine days. the company’s policies and procedures manual for employees will be discussed. Instructions will be given on how to interact with customer, the proper course of action for dealing with complaints and inquires, the chain of command within the company for customer service problems and recommendations on dealing with challenging customer service circumstances. For each day, a handout for the training session will be issued to the employee. The employees will be encouraged to interact by asking questions during training. Roll playing will be part of the training to demonstrate good and bad customer service techniques to show new employees what exactly what can happen, and how to deal with it. Each employee will be evaluated on their skills and skill level. Employees will be shadowed by supervisors or manager so that on the job training will provide real-time and live situations to provoke awareness of what is expected of them.
The training module will consist of * training on customer service * phone skills * products and services * common customer problems * the use or operation of telephone/computer systems. * And company polices and regulations. .
The training process will be conducted according to the analysis of training

1. Interpersonal and empathy 2. Communication 3. Handling stress 4. Active listening 5. Team-working 6. Problem-solving and complaints-handling 7. Product and organization knowledge 8. Commitment to aims and values of organization

need to learn to prioritize tasks and activities, eliminate negative behavior, and meet your customer’s needs. what to do and how to manage the customer interchange

attracting selecting appointing as the HR manager, I will conduct meetings to get an understanding of the the recruitment program will be an external one. the process of candidates being selected from the labor market to take open positions in our customer service call center located in Jackson Ms. we will recruiting to meet a specific need or our new site in Mississippi.

Then the rest of the process is commenced in three procedural steps.
 Suitable profile search.
 Challenging interviews and selection process.
 On boarding of the candidate.
Suitable profile search:
Once the competitive analysis report is prepared, HR managers hire a third party or agency to provide suitable candidate profiles for the vacant position. The responsibility of the HR manager lies in providing the requirements expected out of the recruitment and selection process.

A SWOT Analysis of Comcast (2012, May 31) Retrieved October 06, 2014, from http://www.academon.com/case-study/a-swot-analysis-of-comcast-151312/ http://www.jacksonms.gov/index.aspxNID=188 http://data.bls.gov/search/query/results?cx=013738036195919377644%3A6ih0hfrgl50&q=Jackson http://www.ehow.com/about_6088725_job-description-cable-customer-service.html: http://www.ehow.com/about_6118166_customer-service-job-description-example.html http://www.ehow.com/about_6088725_job-description-cable-customer-service.html
http://hiring.monster.com/hr/hr-best-practices/recruiting-hiring-advice/job-descriptions/customer-service-representative-job-description-sample.aspx

Similar Documents

Premium Essay

Dim Lighting Co.

...Hollie Adleberg 1/22/13 MGT 311: Case Analysis THE DIM LIGHTING CO. CASE ANALYSIS Problems Macro 1) The Dim Lighting CO has a major decision to make. The facts and the numbers are saying that they are not realizing their operating targets and their profit margins have declined. The first thing that Mr. West should do is to evaluate all the pros and cons of the project. 2) The other side of the problem is that at this moment, they are not in the greatest financial situation. Mr. West knows that his business position is heavily weighed on the financial success of the coming year. Micro 1) Mr. West has to have a profitable year. Two years in a row with poor performance could lead to his dismissal from the company, and will not look good for future career advancements. The director of marketing is stating that new machinery is needed in order for any profit to be made. The downside being that it will take two years to complete, and during those two years, only break-even will be met, no profits until the third year. 2) Mr. Spinks has stated that he left his previous company because they lacked creativity and innovation in research and development. He has the tendency to be impatient if his project does not get approved. There is a threat that Mr. Spinks will leave the company and shatter the whole R&D department. Causes 1) Previous unprofitable year 2) Mr. Spinks history of leaving former company for lack of creativity and innovations 3) The...

Words: 565 - Pages: 3

Premium Essay

Dim Lighting Case

...Carl Vitale MG350 Case Analysis: The Dim Lighting Co. I. Problems a. Macro – the problems for this organization on a large scale are pretty easy to see from the case. The company failed to meet its operating targets. This has caused them to decline financially, but also limits their ability to take risks that would help them to research and design new technology to get them back into the market. That means that when Mr. Spinks has an idea that would normally be a great opportunity for the company to jump out in front of its competitors, instead of immediately jumping into that project, they must first consider all options. Their situation makes the endeavor, and ones like it, far more risky than they should be. b. Micro – on a smaller scale, the companies head of R&D, Mr. Spinks, faces a problem of his own when he comes up with an idea for a new type of lamp that he believes could be the next step up from LED lighting. This is obviously a huge idea, and a big risk to any company. This company however, also happens to be struggling, making it necessary for the organization to discuss all possible risks before agreeing that it is the right idea. This is a typical high-risk, high-reward situation. If Dim Lighting decided to take a risk and put money into developing and producing this new product, they have to be confident that it will in fact be the next big thing. If not, the organization could lose all the money they had put into the project, which at...

Words: 753 - Pages: 4

Premium Essay

The Dim Lighting Co.

...THE DIM LIGHTING CO. CASE ANALYSIS Name: I. Problems: A. Macro: 1. The Dim Lighting Co. is facing a major decision. The facts and the numbers are saying that they are not realizing their operating targets, and their profit margins have dropped. The first thing the general manager has to do is evaluate and review all of the pros and cons of this project. In our always changing market, industry and competition if the company wants to be successful, they have to keep up with the changes. If they want to be the leader in the market, they cannot sit around and wait for better times to come. The general manager needs to decide if he is looking to increase profit margins for right now and possibly for the next couple of years, or is he looking for the future of the company in the long run. Is the company able to take this initiative? 2. The other side of this issue is that the company at the moment is not in the best financial position. The general manager knows that his business position is strongly relying on the financial success of the next coming year. The lack of the monetary power is a key factor in making important business decisions. Should they be passive in this project? B. Micro: 1. The general manager needs to have a profitable year. Two years in a row without the desired profit numbers, will not look good for his business advancement and his career. According to the director of marketing they need new machinery for their current production...

Words: 954 - Pages: 4

Premium Essay

Preference for a Learning Environment and Academic Performance of Students in a Selected College of Nursing

...sound refers to the teacher’s voice - explaining the lesson, giving out instructions or assignments, or scolding a student or the entire class (Tenedero, 2009). Some learners prefer total silence or minimum sound because sound acts as a distraction to their effective learning (Senge, 2006). A study done by an American, named James Wallace (2008), mentioned that Filipino students prefer a quiet environment rather than having music or other sounds when studying. However, there are researches which showed that many students prefer to listen to a lecture or study on their own with some background music on because it makes them more receptive to learning (Tenedero, 2009). Light is the second element of the learning environment. Brighter lightings can reduce visual problems, fatigue, and posture problems and produce effective learning which helps improve students’ academic performance (Jensen, 2006). However, research also shows that there are many students who perform significantly better in low light environments because bright lights make them restless, fidgety, and hyperactive. Dimmed light environments calm down many learners and it makes them relax and think clearly (Prashnig, 2006). Temperature is another element that plays a key role in the learning environment. If a student is too cold or too hot, he will have a hard time concentrating on his learning tasks (Moore, 2007). There is research evidence that the brain functions well at lower temperatures instead of when they...

Words: 9095 - Pages: 37

Free Essay

The Implication of Hawthorne Study in 21st Century

...Assignment The Implication of Hawthorne Study in 21st Century Ashab Anis Joy ID: 2012-1-10-255 Class: MGT Course Code: 101 Sec: 7 Semester: Fall East West University Bachelor of Business Administration East West University 20th November 2012 Introduction The Hawthorne Experiments were conducted between 1927 and 1932 at the works of the Western Electric Company in Chicago. Basically the aim of these experiments was to ” attempt to reduce worker dissatisfaction and resist trade union influence by the putting in place of a paternalistic package of social and recreational benefits calculated to sustain workers “loyalty” (Sheldrake 105:1996). Many little assignments were conducted in hope of putting into practice the above theory. Despite the economic progress brought about in party by Scientific Management, critics were calling attention to the severe labour/management conflict, apathy, boredom, and wasted human resources. These concerns lead a number of researchers to examine the discrepancy between how an organisation was supposed to work versus how the workers actually behaved. In addition, factors like World War I, developments in psychology (e.g. Freud) and later the depression, all brought into question some of the basic assumptions of the Scientific Management School. One of the primary critics of the time, Elton Mayo, claimed that this ‘alienation’ stemmed from the breakdown of the social structures caused by industrialisation, the factory system, and its related...

Words: 4408 - Pages: 18

Free Essay

Review of Related Lit

...July 2002 • NREL/TP-550-30769 A Literature Review of the Effects of Natural Light on Building Occupants L. Edwards and P. Torcellini National Renewable Energy Laboratory 1617 Cole Boulevard Golden, Colorado 80401-3393 NREL is a U.S. Department of Energy Laboratory Operated by Midwest Research Institute • Battelle • Bechtel Contract No. DE-AC36-99-GO10337 July 2002 • NREL/TP-550-30769 A Literature Review of the Effects of Natural Light on Building Occupants L. Edwards and P. Torcellini Prepared under Task No. BEC2.4002 National Renewable Energy Laboratory 1617 Cole Boulevard Golden, Colorado 80401-3393 NREL is a U.S. Department of Energy Laboratory Operated by Midwest Research Institute • Battelle • Bechtel Contract No. DE-AC36-99-GO10337 NOTICE This report was prepared as an account of work sponsored by an agency of the United States government. Neither the United States government nor any agency thereof, nor any of their employees, makes any warranty, express or implied, or assumes any legal liability or responsibility for the accuracy, completeness, or usefulness of any information, apparatus, product, or process disclosed, or represents that its use would not infringe privately owned rights. Reference herein to any specific commercial product, process, or service by trade name, trademark, manufacturer, or otherwise does not necessarily constitute or imply its endorsement, recommendation, or favoring by the United States...

Words: 23650 - Pages: 95

Free Essay

Workplace Environmen

...Open University of Malaysia WORKPLACE ENVIRONMENT AND ITS IMPACT ON EMPLOYEE PERFORMANCE A study submitted to Project Management Department in Saudi Aramco BY Nowier Mohammed Al-Anzi Open University of Malaysia 2009 i Open University of Malaysia WORKPLACE ENVIRONMENT AND ITS IMPACT ON EMPLOYEE PERFORMANCE A study submitted to Project Management Department in Saudi Aramco Nowier Mohammed Al-Anzi 51060418 Project Paper Submitted in Partial Fulfillment of the Requirement for the Degree of Master of Business Administration Open University of Malaysia 2009 ii DECLARATION Name Student's Number : Nowier Mohammed Al-Anzi : 51060418 I hereby declare that this project paper is the result of my own work, except for quotations and summaries which have been duly acknowledged. I hereby verify this research has not been submitted in substance for any other degree. Signature:‫ــــــــــــــــــــــــــــــــــــــــــــــ‬ Date: ‫ـــــــــــــــــــــــــــــــــــــــــــ‬ Supervisor Name: Mr. Iqbal Singh Kaundali Signature:‫ــــــــــــــــــــــــــــــــــــــــــــــ‬ Date: ‫ـــــــــــــــــــــــــــــــــــــــــــ‬ iii APPLICATION TO CONDUCT RESEARCH PAPER PART A: STUDENT PARTICULAR 1. Name Student’s Number : Nowier Mohammed Al-Anzi : 51060418 PART B: PARTICULARS ABOUT THE PROJECT 1. Title of the project : Workplace Environment and Its Impact on Employee Performance : To determine the...

Words: 25542 - Pages: 103

Premium Essay

Anatomy

...physiology of the eye and visual nervous system and includes a discussion of some of the more common toxins affecting vision in man. Anatomy of the Eyeball The eye consists of a retinal-lined fibrovascular sphere which contains the aqueous humor, the lens and the vitreous body as illustrated in Figure 1. The retina is the essential component of the eye and serves the primary purpose of photoreception. All other structures of the eye are subsidiary and act to focus images on the retina, to regulate the amount of light entering the eye or to provide nutrition, protection or motion. The retina may be considered as an outlying island of the central nervous system, to which it is connected by a tract of nerve fibers, the optic nerve. As in the case of the brain and the spinal cord, the retina is within two coats of tissue which contribute protection and nourishment. On the outside of the sphere, corresponding to the dura mater, a layer composed of dense fibrous tissue serves as a protective envelope, the fibrous tunic. The posterior part of the fibrous tunic, the sclera, is white and opaque. Although it retains its protective function, the anterior portion, the cornea, is clear and transparent. Immediately internal to the sclera, and between it and the retina, lies the uvea, a vascular tunic analogous to the pia-arachnoid of the central nervous system. Primarily, the uvea provides nutrients...

Words: 4471 - Pages: 18

Free Essay

Asdfasdf

...Elements of Drama by: Christina Sheryl L. Sianghio Character Most simply a character is one of the persons who appears in the play, one of the dramatis personae (literally, the persons of the play). In another sense of the term, the treatment of the character is the basic part of the playwright's work. Conventions of the period and the author's personal vision will affect the treatment of character. Most plays contain major characters and minor characters. The delineation and development of major characters is essential to the play; the conflict between Hamlet and Claudius depends upon the character of each. A minor character like Marcellus serves a specific function, to inform Hamlet of the appearance of his father's ghost. Once, that is done, he can depart in peace, for we need not know what sort of person he is or what happens to him. The distinction between major and minor characters is one of degree, as the character of Horatio might illustrate. The distinction between heroes (or heroines) and villains, between good guys and bad guys, between virtue and vice is useful in dealing with certain types of plays, but in many modern plays (and some not so modern) it is difficult to make. Is Gregers Werle in The Wild Duck, for example, a hero or a villain? Another common term in drama is protagonist. Etymologically, it means the first contestant. In the Greek drama, where the term arose, all the parts were played by one, two, or three actors (the more actors, the later the...

Words: 9002 - Pages: 37

Free Essay

What Is the Internet of Things

...What Is the Internet of Things? Mike Loukides & Jon Bruner ISBN: 978-1-491-92180-7 THE O’REILLY INTERNET OF THINGS CONFERENCE “The future has a funny way of sneaking up on you. You don’t notice it until you’re soaking in it. That was the feeling at O’Reilly’s Solid Conference.” — Wired The traditional boundaries between hardware and software are falling. It’s a perfect storm of opportunity for a software-enhanced, networked physical world. The new products and services created from the melding of software, hardware, and data are built by people who work across disciplines and industries. A vibrant new community is emerging, made up of business and industry leaders, software developers, hardware engineers, designers, investors, startup founders, academics, artists, and policy makers—many of whom have never come together before. They gather at Solid to be inspired, to make connections and launch conversations, and to plug into the future for a few days. Will you be a part of it? Find out more at solidcon.com What Is the Internet of Things? Mike Loukides and Jon Bruner What Is the Internet of Things? by Mike Loukides and Jon Bruner Copyright © 2015 O’Reilly Media, Inc. All rights reserved. Printed in the United States of America. Published by O’Reilly Media, Inc., 1005 Gravenstein Highway North, Sebastopol, CA 95472. O’Reilly books may be purchased for educational, business, or sales promotional use. Online editions are also available for most titles (http://safaribooksonline...

Words: 9994 - Pages: 40

Premium Essay

Pipeline Routes for Delivery of Us North Slope Natural Gas to Lower-48 Markets

...Pipeline Routes For Delivery Of US North Slope Natural Gas to Lower-48 Markets [pic] Economics 494 March 2, 2005 By: Etienne Snyman Pipeline Routes for Delivery of US North Slope Natural Gas to Lower-48 Markets Table of Contents 1.0 Introduction 1.1 Over-the-Top Route 1.2 Alaska Highway Route 2.0 Part 1 2.1.0 Economic Impacts of the Alaska Highway and “Over-The-Top” Routes on Various Stakeholders 2.1.1 Natural Gas Producers in Alaska 2.1.2 Natural Gas Producers in the Beaufort Sea-Mackenzie Delta 2.1.3 Mackenzie Valley Corridor Producers 2.1.4 Producers in the Western Canadian Sedimentary Basin 2.1.5 Producers in the Supply Regions of the Lower 48 US States 2.1.6 The Global Liquefied Natural Gas Sector 2.1.7: Natural Gas End-use Consumers 2.1.8: Pipeline Operating Companies 2.1.9: American Taxpayer Perspective of the Alaska Highway Route 2.1.10: Canadian Taxpayer Perspective of the Alaska Highway Route 2.1.11: American Taxpayer Perspective of the “Over-the-Top” Route 2.1.12: Canadian Taxpayer Perspective of the “Over-the-Top” Route 2.1.13: Aboriginal Interests 2.2.0: Potential Environmental Impacts of the Alaska Highway and the “Over-The-Top” Routes 2.2.1: Overview 2.2.2: Environmental Impacts According To The Yukon Conservation Society 2.2.3: Environmental Impacts...

Words: 10341 - Pages: 42

Premium Essay

Traditional Foods

...the business plan with a very optimistic brush, highlighting strengths and camouflaging the risks. We, as business owners, have a vested stake and financial commitment in the success of this restaurant. Our intent is to have a definitive business, financial, and marketing plan that not only serves our need for capital financing, but is utilized as our daily business roadmap. We have taken all precautions to validate our business and financial models, focusing on realistic projections. We have accomplished this as follows: Our financial model is rooted in industry facts, not optimism. We have based costs on our vast industry and practical experience with similar ventures, validation against National Restaurant industry cost averages, and analysis against local Atlanta market averages. We have taken a collective look at all figures to make solid business estimates. Our business concept was derived from detailed Market Analyses. Instead of building a business around a preconceived concept, we analysed the market findings and built a concept around our consumers. In other words, our business is built to service an unmet consumer 'want'. A buffered financial plan that ensures adequate capitalization. A contingency buffer is included in the start-up cost to ensure the business in not under financed, as well as giving the business adequate funding to sustain it in the first six months of start-up. Our industry experience confirms a longer ramp-up stage for restaurants over other...

Words: 10321 - Pages: 42

Premium Essay

Lead User Research

...LEAD USER PROJECT HANDBOOK: A practical guide for lead user project teams INDUSTRIAL PRODUCTS AND SERVICES CONSUMER PRODUCTS AND SERVICES PROFESSIONAL PRODUCTS AND SERVICES Joan Churchill • Eric von Hippel • Mary Sonnack PREFACE When Joan Churchill, Mary Sonnack and I were doing lead user projects for our research in the 1990’s, we needed some standardized training materials for lead user project teams. We therefore wrote this handbook, and progressively revised it based upon field experience. Our final revisions were made in 1998. Then, our manuscript just sat there, as we all went on to other work. It is now 2009, and researchers and practitioners have learned a great deal more than we knew in 1998 about lead users, and how to run lead user projects. In a year or two, we expect that completely new handbooks will supersede this one. In particular, we are eagerly looking forward to one now being planned by Professors Christoph Hienerth and Marion Poetz of Copenhagen Business School. Still, while we are waiting for newer materials, we think that lead user teams, consultants, and teachers may well find something of value in what we wrote 10 years ago. Accordingly we are posting this book on the Web under a Creative Commons license that permits free downloading. It can be used in conjunction with 6 short lead user project training videos developed by Joan Churchill. These are also available on the Web for free downloading from http://mit.edu/evhippel/www/index...

Words: 53514 - Pages: 215

Premium Essay

Sponsorship

...WORKING DRAWINGS HANDBOOK This page intentionally left blank WORKING DRAWINGS HANDBOOK Fourth Edition Keith Styles and Andrew Bichard Architectural Press An imprint of Elsevier Linacre House, Jordan Hill, Oxford OX2 8DP 30 Corporate Drive, Burlington, MA 01803 First published 1982 Second edition 1986 Third edition 1995 Reprinted 1998, 2000, 2002, 2003 Fourth edition 2004 Copyright © 2004, Keith Styles and Andrew Bichard. All rights reserved The right of Keith Styles and Andrew Bichard to be identified as the authors of this work has been asserted in accordance with the Copyright, Designs and Patents Act 1988 No part of this publication may be reproduced in any material form (including photocopying or storing in any medium by electronic means and whether or not transiently or incidentally to some other use of this publication) without the written permission of the copyright holder except in accordance with the provisions of the Copyright, Designs and Patents Act 1988 or under the terms of a licence issued by the Copyright Licensing Agency Ltd, 90 Tottenham Court Road, London, England W1T 4LP. Applications for the copyright holder’s written permission to reproduce any part of this publication should be addressed to the publisher Permissions may be sought directly from Elsevier’s Science & Technology Rights Department in Oxford, UK: phone: ( 44) 1865 843830, fax: ( 44) 1865 853333, e-mail: permissions@elsevier.co.uk. You may also complete your request on-line via...

Words: 46330 - Pages: 186

Premium Essay

Improvment of the Competitivness of Trade Enterprise

...Форма № Н-9.02 ХАРКІВСЬКИЙ НАЦІОНАЛЬНИЙ ЕКОНОМІЧНИЙ УНІВЕРСИТЕТ ІМЕНІ СЕМЕНА КУЗНЕЦЯ _______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ (повне найменування вищого навчального закладу) ФАКУЛЬТЕТ МЕНЕДЖМЕНТУ ТА МАРКЕТИНГУ _________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________...

Words: 28562 - Pages: 115