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The Experience If 1922

In: Other Topics

Submitted By Edisonedison
Words 389
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mself said as much yesterday, observing that it is “emasculating” to use a smartphone, “rubbing this featureless piece of glass.” His solution to that piece of glass, of course, is called Glass. And his solution to that emasculation is – well, as VentureBeat put it, “Sergey Brin calls smartphones ‘emasculating’ – but dorky Google Glass [is] A-OK.”

Like every other shiny innovation these days, Google Glass will live or die solely on the experience it creates for people. The immediate, most visible problem in the Glass experience is how dorky the user looks while wearing it. No one wants to be the only person in the bar dressed like a cyborg from a 1992 virtual-reality movie. It’s embarrassing. Early adopters will abandon Google Glass if they don’t sense the social approval they seek while wearing it.

Google seems to have calculated this already and recently announced a partnership with Warby Parker, known for its designer glasses favored by the all-important younger demographic. (My own proposal, posted the day before, jokingly suggested that Google look into monocles.)

Except for the awkward physical design, the experience of using Google Glass has won high praise from reviewers. Seeing your bitstreams floating in the air in front of you, it would seem, is an ecstatic experience. Weather! Directions! Social network requests! Email overload! All floating in front of you, never out of your sight! For people who delight in a deluge of digital distractions, this is much more exciting than a smartphone, which forces you back to the boring offline world, every so often, when you put the phone away. Glass promises never to do that. In fact, in a feat of considerable chutzpah, Google is attempting to pitch Glass as an antidote to distraction, since users don’t have to look down at a phone. Right, because now the distractions are all conveniently placed directly into...

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