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The Fall of Blockbuster Video

In: Business and Management

Submitted By hannachiro
Words 3480
Pages 14
The Closing of Blockbuster Video’s Stores
The Closing of Blockbuster Video’s Stores

Hanna, Peter
Southern New Hampshire University OL-500
Hanna, Peter
Southern New Hampshire University OL-500

Abstract: With increasing competition and the growth of technology, it is important that organizations maintain focus on an innovative and clear strategic direction as well as always striving for customer satisfaction. There are four major issues, inefficient and arrogant strategic direction, customer dissatisfaction, fiscal irresponsibility and a lack of innovation that ultimately led to the demise of the video rental “Kingpin” also known as Blockbuster Video.
Introduction:
Organizational strength relies on its infrastructure and strategic management. The study of organizational behavior within any organization is intriguing. Success relies on many factors that involve leadership, strategic vision and a motivated team poised for the challenges of the day to day operations of the organization. Blockbuster Video skyrocketed to the top of the movie entertainment empire. A Leader in the entertainment industry, Blockbuster Video was plagued by challenges and failures that eventually led to their ultimate demise after a short lived 25 years. This research paper will attempt to answer how the King of the video entertainment empire withered away, even after years of company acquisitions and finally merging with Dish Network. Blockbuster Video faced fierce competition in the latter part of its lifetime, namely, Netflix and Redbox, although some would say that Blockbuster was its own competition with a poorly executed strategic plan. The organization was plagued with customer dissatisfaction, a poorly directed leadership, and a lack of innovation. Towards the end of the era, desperation led Blockbuster to join forces with Enron; which eventually withered...

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