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The Media's Falsification Of Women

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Since its beginnings, the media has been the driving force behind the public’s beliefs and perceptions about the idea of beauty. It is constantly conveying falsified and misleading information. The media manipulates information in order to convey certain messages to the public. It is currently one of the most influential sources of information. The media establishes the societal norms: how people should act, dress and look. It perpetuates the idea perfection in every aspect of life, especially physical appearance. Increased exposure to the unrealistic beauty ideals of the media has detrimental psychological effects, including negative and distorted body image, low self-esteem and even eating disorders. The media intensifies distorted body images, …show more content…
From the start magazines which defined their readership as ‘women’ also took on, more or less overtly, the task of defining what it meant to be a woman, or what it meant to be a particular kind of women” (Beethan and Boardman, 1). Media advertisers sell products through the commodification of women. For the sake of profit, they try to sell women products that would improve their look. Such advertisements insinuate that women in their natural state are not good enough and must change in order to fit the current societal trend. Women change their style, appearance and body at any cost. The main goal of these companies is to make a profit by exploiting the insecurities of women. They intend to make women feel dissatisfied with their physical appearance in order to promote their beauty enhancing products. These media advertisements are a complete distortion of reality. With the help of Photoshop and other blemish perfecting technologies, it easy for anyone to look flawless. Consequently, viewers tend to overlook the external factors that go into media production and are set up to attain unrealistic body standards. Constantly being exposed to …show more content…
In order to be diagnosed with an eating disorder, one must be psychologically assessed. Eating disorders are usually associated with other psychological disorders such as anxiety or depression (Cooper and Fairburn). There are multiple factors cause eating disorders, however, they are perpetuated by external factors such as cultural pressures. It is no coincidence that the number of cases of eating disorders has significantly increased in recent years with the rise of the influence of the media. A study done by the Parnassia Psychiatric Institute and the Department of Epidemiology at the University of Columbia shows that “the age-adjusted incidence rates of anorexia nervosa among 15–24-year-old females showed a highly significant linear increasing trend from 1935 to 1989, with an estimated rate of increase of 1.03 per 100,000 person- years per calendar year. A rise in incidence also has been observed among 10–14-year-old females for each decade since the 1950s” (Wijbrand Hoek and van

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