...Together telecommunication companies keep people connected twenty-four hours a day seven days a week worldwide. Service Strategy Knowing the demand of today’s consumers, cellphone carriers have partnered with cellphone manufactures to offer a unified product and service. This consolidation has resulted in one stop shopping for customers. They come to one brick and mortar facility to get a working phone and walk out with the ability to immediately connect with the world. Our strategy would be to provide fast and reliable service via a superior product with those traits. Service Workforce Having knowledgeable personnel is crucial to the success of selling cellphones and helping customers obtain the right phone and plan to meet their needs. Incentives to encourage staff to use the product would give direct insight and feedback to the product and help customers when setting up their cellphone service. This could come at nominal cost to the company but promotional aspect to consumers would be far greater. It will also motivate the workforce to share their satisfaction with consumers. We would also provide comprehensive training on the product to increase employee understanding of the product’s capability (Jacobs, 2013). Service Quality Consumers want a service the can rely on. As a cellphone service provider, we want to ensure continuous communication capability at all times possible at an affordable price point. This involves working with other carriers to provide...
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...hands-free, stereo audio streaming and wireless communications products. They partnered with Vlingo to manufacture a truly hands-free Bluetooth speakerphone for the drivers to use their cellphones. According to McEvoy (2011) the speakerphone market is one of few choice and little competition. In this paper, we will review a marketing plan for the BlueAnt Bluetooth speakerphone. BlueAnt Bluetooth Speakerphone The BlueAnt Bluetooth Speakerphone was designed for cellphone users who excessively utilized their cellphone while driving (Shaw, 2010). With its sleek design the BlueAnt Bluetooth Speakerphone connects to the sun visor of the vehicle. Right out of the box it pairs itself with your cellphone and downloads your contacts. After pairing it is ready to be used. At this point the driver can use their voice to make and answer calls with their voice. Marketing Plan SECTION I: Executive Summary The BlueAnt Bluetooth speakerphone is a high-tech speakerphone designed to provide drivers who need to use their cellphones a safe way to do so. This speakerphone allows its users to do speech to text, answer and make phones calls through voice recognition. This device will appeal to those drivers who use their cellphones while operating their vehicle. It allows them to use their cellphone and still focus on the road. SECTION II: Situation...
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...ideas of others, but learn to listen within yourself” (Dogen, n.d.). This quote tells us that we should follow our gut and focus on the goal. It is a useful motivation for university students to concentrate in class. However, sometimes thing happens by the opposite way. Difficulty concentrating is a normal and periodic occurrence for most students. Concentration problems, when present to an excessive degree, are also characteristic of certain physical and psychological conditions. Rare condition that affect the brain and some emotional problem as well as conflicts can also influence a student’s cognitive functions and thus impair concentration. The factors that influence the university students on low concentration in class are fatigue, cellphone, personal circumstances, and lack of motivation. BODY PARAGRAPH Firstly, the factor that affects students’ concentration is fatigue. Fatigue is a common, almost universal feature of modern life (Dawson, Noy, McKnight, & Nolan, 2013). Fatigue exists because of bad daily routines. As a student, it is typically to have busy lives and develop habits that make it difficult to stay energized. For example, bad eating habit can cause the students to feel sleepy during the class and it also may harm their health. The students should take healthy foods and do not skip their meals. This is important to keep them stay fit and energized. At the same time, some of the university students work part-time job to earn money. Having a part-time job...
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...Business Communication Trends Eddie L Kemp XCOM/285 Version May 11, 2013 Scymentress Williams Business Communication Trends According to University of Phoenix Business Communication Management and Success (2008), “Good business communication is about sharing information in ways that are useful to your co-workers, business partners”, and clients a-like! It plays in a merit of ways in my day to day work activities. It is becoming ever increasingly more difficult to communicate especially people in my generation. I am a child of the 60’s and I would dare say that a good deal of my generation does not necessarily see the need to keep up with technology as far as communication go’s. It is demonstrated every day in cellphone and computer retail stores every day. Someone from my generation or older comes in four new cell phone or computer and either does not understand or does not want to upgrade. I tell myself all the time as the last time I’m going to buy a new cell phone or computer to try to keep up with the latest technology in communication. Just over a month ago about a brand new gateway computer and cellphone with windows 8 installed and both, with the latest software and applications on I could find all in the effort to maintain my relevancy as far as communication go’s. These upgrades are needed not only for my online courses but also to communicate with family friends and coworkers. I maintain an active Facebook page, Twitter account, Cell phone text and several...
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...Influence...……………………………………..…...…………………………...7 Conclusion/ Decision ……………......…………...…………………………………………….....7 References…………………………………………………………………………………………8 Samsung Electronics Company: Global Marketing Operations- Introduction In the 1990’s Samsung started out as a “third-tier commodity brand with very little product differentiation” (Quelch & Harrington, 2008). Due to the Asian financial crisis in 1997, the company experienced tremendous loss, and made the difficult decision to revamp their brand image. Based on this strategic change, Samsung was able to experience increasing brand success, and in August 2003, became number 25 in the world’s most valuable brands, with an estimated valuation of $10.8 billion. Initially, the company’s turnaround strategy was what spearheaded the corporation into such tremendous success. During that time, Samsung’s marketing function was overhauled, so that it could support the new brand proposition. This case study analysis will measure the strength of Samsung’s brand and consider whether Samsung can pass Sony, which was ranked number 20 in the world, with a valuation of $13.2 billion. Finally, the role and responsibilities of the CMO will be discussed, along with how Samsung’s CMO Eric Kim, built influence for the company. Samsung’s Turnaround Strategy Samsung started out in the 1970’s as a low-cost electronics manufacturer. The company started out by selling its...
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...During the spring 1973 Mr. Cooper worked for Motorola as a Project Manager. He used prototypes from Motorola to invent the cellphone called the Motorola Dayna-Tac. After capturing the technology Industry, the first mobile phone was created and was a success. Explained that one the biggest obstacle to the mobile phone was the cost and the average consumers could not afford it. In the beginning, there were cellphones and personal digital assistants (or PDAs). Cellphones were used for making calls and not much else, while PDAs, like the Palm Pilot, were used as personal, portable organizers. A PDA could store your contact info and a to-do list, and sync with your computer. (About.com,n.d). Although smartphone provides you the opportunity to complete everyday tasks effectively it provides you with additional functionality. Smartphones have small screen, keyboards, memory and storage. This minicomputer is convenient, addictive and always used to make telephones calls, linking you to voicemail, call waiting and call forwarding some additional features include, ringtones, answer tones to greet callers while they wait to leave a message. With e-mail, web browsing, multimedia capabilities, address book, calendar, support for Word, and PDF documents, texting and a digital camera. Advantage to the smartphone digital camera is it offers quality, in many styles with a menu selection that allows you...
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...------------------------------------------------- “IN THE NEWS” ANALYSIS PAPER ------------------------------------------------- BUS 374: Organization Theory – E1 Instructor: Adam Cotterall Phuong thao Nguyen (Minnie) Student ID: 301168758 Article: “Where Nokia Went Wrong?” Sept 3, 2013 marks the end of an era for Nokia as the world’s leading global cellphone provider. After years of dominance, Nokia has agreed to let Microsoft “substantially” purchase its devices and license patterns for $7.2 billion. While people are still busy weeping and speculating the meaning behind this “partnership”, let us not deny the two important factors that lead to today’s tragic news for Nokia- resistance to smartphone innovation and lack of marketing focus in innovation success. I. BACKGROUND Nokia is the multinational corporation originated from Finland, a leading provider in mobile devices, services and telecom contents. In today’s fast changing global market, it also offers Internet services, navigation services and digital mapping information. Nokia operates mainly in Europe and Asia and currently employed 130,050 people as of December 31, 2011 (MarketLine, 2012). Mission and Goals Nokia’s mission is legit: “Connecting People”. That is, to provide great connections worldwide through strong mobile products and services. The corporation’s culture is developed from four main core values: Ideas, Energy, Excitement and Opportunities - which inspire them to stay strong over...
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...Laptop and desktop compering Life is all about technology. It is the way of life, we use it every day, for example “cellphones” no one can live without their cellphones. Technology is a major function to this world without the economy would clasps. Computer Comparing. LaptopComputer | Disk Capacities | RAMKilo = 1000bit | Processor Speed | | | Acer 15.6 Aspire | 750GBBit-805306368000 | 6GB489 Bits | 1.7 GHz1700000kHz | | | Tashiba-Qosmio | 1TB Bit-8796093022208 | 16GB1289 Bits | 2.4GHz2400000kHz | | | DesktopComputers | Disk CapacitiesKilo = 100bit | RAMKilo = 1000bit | Processor Speed | | | CyborPower PC | 2TB + 120GB2TB = 1612120GB = 9610 | 16GB1289 Bits | 3.4GHz3400000kHz | | | Asus-Essentio Desktop Core i7 | 2TB1612 Bits | 12GB969 Bits | 3.1GHz3100000kHz | | | Every human has been made for a particular work, and the desire for that work is in everyone dreams. Within the dreams and jobs, technology is a main priority. Every professional job must require one type of computer, here is some examples. Computer System Analyst: A systems analyst is an IT professional who specializes in analyzing, designing and implementing information systems. Being a System Analyst are require to: * Identify, understand and plan for organizational and human impacts of planned systems, and ensure that new technical requirements are properly integrated with existing processes and skill sets. * Plan a system flow from...
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...and virtual reality headsets that could transport you into a new world of immersion, they likely wouldn’t have believed you. Even the tasks that our cellphones can perform might have baffled them. It is amazing to see how far we have come. However, the price that we have paid to get here is large. The dangers that come along with all of our newfound technology almost always relate back to the use of the internet. In 2000, the Children’s Internet Protection Act (CIPA) was implemented. This program allowed for schools to receive funding as long as they agreed to an E-rated program that would block specific websites and platforms. Initially, the program was a...
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...IDENTIFYING COMPETITIVE ADVANTAGES Video: Panera Bread Cohesion Case: Competitive Advantage:Business Dilemma To survive and thrive, an organization must create a competitive advantage. A competitive advantage is a product or service that an organization's customers place a greater value on than similar offerings from a competitor. Unfortunately, competitive advantages are typically temporary because competitors often seek ways to duplicate the competitive advantage. In turn, organizations must develop a strategy based on a new competitive advantage. When an organization is the first to market with a competitive advantage, it gains a first-mover advantage. The first-mover advantage occurs when an organization can significantly impact its market share by being first to market with a competitive advantage. FedEx created a first-mover advantage by creating its customer self-service software, which allows people and organizations to request parcel pickups, print mailing slips, and track parcels online. Other parcel delivery companies quickly began creating their own online services. Today, customer self-service on the Internet is a standard for doing business in the parcel delivery business. Page 14 As organizations develop their competitive advantages, they must pay close attention to their competition through environmental scanning. Environmental scanning is the acquisition and analysis of events and trends in the environment external to an organization. Information technology...
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...Instructional Materials Council Secretariat (IMCS) to coordinate with field offices nationwide and other concerned stakeholders to ensure success of this endeavor. In this connection, we would like to request your assistance in following up the high schools in your Division which have not yet submitted the composition of their respective School Inspectorate Team (SIT) and Authorized Receiving Personnel (ARP). Members of the SIT and ARP will be involved in the inspection, receipt, and acceptance of textbook deliveries. We are providing you with a list containing the names of high schools in your Division which have not yet submitted the required SIT/ARP forms. (Sample of the form is attached for your reference and guidance). We would appreciate it much if we will receive the duly accomplished forms on or before February 15, 2011. Thank you for your continued assistance. Attach. : As stated Note : Please use the letterhead of your school in filling up this form Members of the School Inspectorate Team (SIT) Name | Official Position/Designation | Tel. No. / Telefax /Cellphone No. /Email Address or other...
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...committed to establish and operate vocational, technical, and higher education to accommodate graduates of secondary schools to pursue vocational, technical and higher education courses.By virtue of Provincial Ordinance No. 1 s. 2006, the Laguna University was established on February 15, 2006. The incumbent governor was elected President and Chairman of the Board of Regents under Resolution No. 198. A s. 2006 dated March 29, 2006 by the SangguniangPanlalawiganng Laguna. This research paper is about the effect of spelling ability of the second year IT students of Laguna University. The student must had books and writing of the correct spelling of words and correct grammar. The aim of this research paper is to develop the spelling ability of the cellphone users. Background of the study In the primitive ages, people have used signals, to get a message from one point to another. And that is a clear evident that even before, it is very important to communicate or to get messages from other places. That is why Alexander Graham Bell invented the telephone in 1876. Probably no means of communication has revolutionized the daily lives of ordinary people more than the telephone. Telephone comes from the Greek word tele, meaning from afar, and phone, meaning voice or voiced sound. Generally, a telephone is any device which conveys sound over a distance. A string telephone, a megaphone, or a speaking tube might be considered telephonic instruments but for...
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...Principles of Marketing Essay Assignment #1 Situational Analysis Report Research in Motion Table of Contents Research in Motion Competitive Analysis OEM Market Share In September, 20.1 million Canadians ages 13 and older used mobile devices. Device manufacturer Samsung ranked as the top OEM with 25.2 percent of mobile subscribers in Canada, followed by LG with 20.0 percent share and RIM with 14.3 percent share. Apple ranked fourth with 12.0 percent share of subscribers, while Nokia rounded out the top five at 10.1 percent. Top Mobile OEMs September 2011 Total Canada Mobile Subscribers (Smartphone & Non-Smartphone) Ages 13+ Source: comScore MobiLens | | Share (%) of Mobile Subscribers | Total Mobile Subscribers | 100.0% | Samsung | 25.2% | LG | 20.0% | RIM | 14.3% | Apple | 12.0% | Nokia | 10.1% | Smartphone Platform Market Share 8 million people in Canada owned smartphones in September 2011, representing 40 percent of the mobile market in Canada, a gain of 7 percentage points in the past six months. RIM ranked as the top platform with 35.8 percent of the smartphone market, followed by Apple at 30.1 percent. Google Android gained ground among the competition by doubling its market share to 25.0 over the past six months. Symbian ranked fourth with 4.2 percent share, followed by Microsoft with 3.2 percent. Top Smartphone Platforms September 2011 Total Canada Smartphone Subscribers Ages 13+ Source: comScore MobiLens | | Share...
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...the world, the way we gather information and the way we see entertainment. This company has made millions and will continue to surprise us each year. Apple’s success has changed the world and many companies to follow. Technology helps shape this company into what they are today. They are the technology. How technology has shaped Apple Apple doesn’t need technology it is the technology. They have produced some of the best personal computers. They started out big in 2001 when they introduced the apple ipod. This was the cutting edge music. The Ipod allowed us to step out of the box and play and load much more music than ever before. Technology has allowed them to take a small chip and load dozens of songs onto it and get rid of the old cd players or radios. Apple has become famous for the iPads and iPhones and the Mac. Apple has become one of the most admired companies on the market. Apple has changed the way we view cellphones and other companies are following in their footsteps. Because of technological advances, the company is able to keep improving on their technology. They sell one of a kind product. How has technology changed the product line? Apple is continuously changing their product line to focus on new technology that is coming about. They are one of the leading companies for cellphones and computers. Today’s technology changes how we communicate, perform our work and entertain. As technology continues to change and as they are introduced into...
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...The product I choose to be obsolescing is a landline also known as POTS (Plain Old Telephone Service). The landline phone has been on the decline and has been replaced with cellphones. In the late 90’s and early 2000s the landline was used to connect to the internet. To cellphones can be used as mobile hotspots to connect wirelessly to the internet using a laptop, notebook, Generation Y is contributing factor of the cellphone is now become a house phone. Consumers, who like the variety and the convenience of mobile phone allows the cellphone very accessible. According to The CDC statistics stated that one out of every four Americans has given up their landline phone and are now using their cellular phone exclusively. There are a few reasons why many consumers have, in huge numbers, ditched the hard-wired phone and relied solely on their cell phone. One of the reasons is that alternative means of communication have reduced the number of phone calls that phone users make. Many of these means of communication can be utilized via a cell phone. For example, many use their cell phone for obtaining and sending e-mail, messaging on Facebook and other social media sites, and SMS texting. The decline of landline phones and the rise in cell phone use does not simply mark a shift between one types of phone to another. The decline of the landline is also a reflection of how individuals have changed in our preferred means of communication. “The phone network is thus not just a technical infrastructure...
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