Free Essay

The Tv

In: Miscellaneous

Submitted By jvalentine
Words 1011
Pages 5
The Impact of personal finance and behavior on television

The impact of our personal finance has been affected by our society, culture, economy, moral and ethics behavior all our life’s with the use of the television. Television has a very important part of our lives as humans. It how we get our latest new, deals, entertainment even communication. But how does the television impact our personal finance? Without the television there would not be any TV ads and what do TV ads do try and get customer to buy new products. Industries spend millions, even billions of dollars to win our hearts and minds, and to influence our choices towards their products and ideas.
According to the A.C. Nielsen Co., the average American watches more than 4 hours of TV each day (or 28 hours/week, or 2 months of nonstop TV-watching per year). In a 65-year life, that person will have spent 9 years glued to the tube. The number of TV commercials seen by the by age 65 is 2 million. (Norman Herp) But why are commercial ads use and are important? One reason they give us as costumer’s information we may not know on product we want to buy. Like when Toyota is having a new car deal or when Macys is having a one day sale. How the new IPhone is 5g and the day it comes out. All the television commercials give us information on item we think we may need or have an interest in.
But the way some of the television ads are advertised can have a negative way of influencing our decision making. The media influence our decisions with repeated exposure over time to similar messages makes it easy for people to accept them as true, and more importantly, act as though they're true, even when they 'know' the messages are false. Just consider how often television ads are repeated. The companies behind the ads are only too willing to pay for such repetition. Because it works! (McDermott)
The second type is more subtle. Many companies now use famous people to advertise their products. Organizations will publicize the fact that a celebrity agrees with their standpoint. Because they understand how the general public holds celebrities in high regard and more importantly, how this high regard gets spread across contexts. So, for example, if a favorite athlete or pop star is endorsing some food product it must be good simply because that person is endorsing it, or when Michel Jordan is paying call of duty modern war fair where going to do by it because if he paying the game has to be cool. (McDermott)
But the way the television is used has not changed as much seen the television was created in 1920 but didn’t get popular till the 1940. In the 1940s, the three networks – NBC, CBS and ABC – were "networks" in name only. All of the programming originated, live, in New York. The only way the networks had to distribute the shows to the rest of the nation was to point a film camera at a television screen and convert video to film. These 16mm films, known as kinescopes, were then duplicated and shipped to the few affiliated stations for broadcast later. By necessity, most programming was local, and cooking shows, wrestling and cartoons took up most of the broadcast day.
Between 1949 and 1969, the number of households in the U.S. with at least one TV set rose from less than a million to 44 million. The number of commercial TV stations rose from 69 to 566. The amount advertisers paid these TV stations and the networks rose from $58 million to $1.5 billion. (Wessels living History Farm)
Between 1959 and 1970, the percentage of households in the U.S. with at least one TV went from 88 percent to 96 percent. By 1970, there were around 700 UHF and VHF television stations; today there are 1,300. By 1970, TV stations and networks raked in $3.6 billion in ad revenues; today, that figure is over $60 billion. (Wessels living History Farm). The good about having televisions is the ads via good advertising or bad advertising is a supply and demand field. It supplies jobs, higher tax pay and a uplift in the economy which brings consumers more consumers means more profit wider expansion’s. With advertisements there are some positive traits there’s competitions between companies this is advertising which takes place on build boards and televisions with high tech demand to basic jewelry to house ware to car supplies etc. now days televisions are more high tech “the supply and demand” from basic televisions, high definition, wide, flat, touch screen with that comes the internet online shopping and in store shopping the consumer rates, manufacturing, advertisements rates all rise and with that this makes it an equal balance if the economy advertise everything from high tech gadgets to home ware even children toys and games find the common attraction in a community causes more consumers more consumers mean competitors creates a better society of hard workers higher taxes means less debt there is no real fact if advertising is good or bad there’s so many different things to enfranchise on that there’s always an opportunity bigger and better TV’s bigger better advertisings meaning, more demand’s, productions manufacturing stock increase economy increase job wise which means better house sales, car sales, education sales, it’s a cycle of the “consumer” society without these things doing their part on the economy chain without consumer attraction.

Works Cited
McDermott, D. D. (n.d.). How The Media Infuence out decisions. Retrieved November 27, 2011, from
Norman Herp, P. (n.d.). Televsion & Health. Retrieved November 27, 2011, from
Wessels living History Farm. (n.d.). Retrieved November 29, 2011, from

Similar Documents

Free Essay

Tvs Profile

...REPORT- 1 Company Profile TVS Group - 100 years young: The TVS group has always been inspired by a century long mission and vision of its own destiny. it is not just a business but a way of doing business, which sets TVS apart from others. Back in 1911, to the founder of the company, the ordinary ambitions of a bus fleet operator or a vehicle servicing business would not suffice. Rather, he wanted to create an enduring business led by a family of likeminded workers and managers united by a set of shared high principles. Driven by this inspiration, the TVS group has today emerged as India's leading supplier of automotive components. Today the TVS Group is the largest automotive component manufacturer in India, with annual turnover of more than USD 4 billion. The group has over 30 companies employing a work- force of 40,000 people. Underlying the success of the group is its philosophy of commitment to the cherished values of promoting trust, value and customer service. This was the personal philosophy of the Group's Founder Shri T V Sundaram lyengar, and it remains the overarching code by which the Group functions. Market leadership and rewards of business have followed naturally. The Inspirational Heritage: Although the letters TVS represent the initials of our founder, T V Sundaram lyengar, to us within TVS they have always stood for Trust, Value and Service. The founder of the company embodied these values and set an example for all employees to emulate.TVS......

Words: 1159 - Pages: 5

Premium Essay

Should Sex and Violence Be Restricted on Tv and in Movies

...INTRODUCTION: Sex and “Violence” on TV clearly needs some limitation since we don't need youthful kids or effortlessly impacted personality’s inspection belongings that will degenerate there beginning or source disarray. Be that as it may, it ought to be accessible on specific channels that can without much of a stretch be obstructed by families that don't need it. TV has generally been around since the mid "1900s" fit as a fiddle or frame. Man has been around any longer than this and savagery has been a part of the human culture following the time when then. We have known a wide range of sorts of savagery from hitting a child on the play area, to challenges in Ohio, to emptying a round on honest regular people. It would be difficult to constrain the savagery that exists in our lives since we see it all over we go, demonstrating that “TV” isn't the main medium for roughness. Sex is a subject that each individual countenances throughout their life eventually. Whether it is examined in school, at home, or with companions, we encounter it. On the planet today, it is difficult to go anyplace without seeing these pictures of brutality or sex since it is all over. In spite of the fact that, that can really be something to be thankful for. The data kids gain from topics like sex can originate from “TV” programs, which can really help them in life. There are such demonstrates that include examining sex so as to educate about safe sex, the outcomes from dangerous sex, self-regard,......

Words: 3125 - Pages: 13

Free Essay

Tv Recommendation

...A GRAPH BASED COLLABORATIVE AND CONTEXT AWARE RECOMMENDATION SYSTEM FOR TV PROGRAMS A THESIS SUBMITTED TO THE GRADUATE SCHOOL OF NATURAL AND APPLIED SCIENCES OF MIDDLE EAST TECHNICAL UNIVERSITY BY EMRAH ŞAMDAN IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF MASTER OF SCIENCE IN COMPUTER ENGINEERING SEPTEMBER 2014 Approval of the thesis: A GRAPH BASED COLLABORATIVE AND CONTEXT AWARE RECOMMENDATION SYSTEM FOR TV PROGRAMS submitted by EMRAH ŞAMDAN in partial fulfillment of the requirements for the degree of Master of Science in Computer Engineering Department, Middle East Technical University by, Prof. Dr. Canan Özgen Dean, Graduate School of Natural and Applied Sciences _____________ Prof. Dr. Adnan Yazıcı Head of Department, Computer Engineering _____________ Prof. Dr. Nihan Kesim Çiçekli Supervisor, Computer Engineering Dept, METU _____________ Examining Committee Members: Prof. Dr. Ferda Nur Alpaslan Computer Engineering Dept., METU _____________ Prof. Dr. Nihan Kesim Çiçekli Computer Engineering Dept., METU _____________ Prof. Dr. Ali Doğru Computer Engineering Dept., METU _____________ Prof. Dr. Ahmet Coşar Computer Engineering Dept., METU _____________ M.Sc. Deniz Kaya Arçelik A.Ş. _____________ Date: 05.09.2014 I hereby declare that all information in this document has been obtained and presented in accordance with academic rules and ethical conduct. I also......

Words: 13697 - Pages: 55

Premium Essay

Industrial Visit to Tvs

...Industrial visit to TVS Motor Company Ltd The Industrial visit to TVS was a great experience for the students of PES-IUP. We got to know the exact picture of the production floor, that how the automated production floor works exactly. Two coordinators from TVS Company explained many aspects of the production and assembly floor. We visited the main manufacturing and assembly units of the factory under their guidance; they cleared many doubts regarding the production, assembly, suppliers of the raw material, production capacity of the company and about the branches of the company. TVS is among the largest two-wheeler manufacturer in India. With plants in Hosur (T.N), Mysore, Himachal Pradesh and Indonesia, the company has large portfolio of vehicles. The company has recently got in collaboration with BMW for their new segments of bikes. They are set to launch their first motorcycle under this collaboration in the second half of the 2014; the new bike is being developed in completely different platform and is testing is progressing smoothly, the company has entered into partnership with German company to develop and manufacture the motorcycles under 500CC to be marketed globally. Some facts about the company(1): 1. Part of USD 6 billion TVS Group. 2. Among the largest two-wheeler manufacturers in India. 3. Comprehensive product portfolio. 4. Widest customer segments. 5. 1st two-wheeler company in the world to win the coveted Deming Award for quality. 6. More than......

Words: 312 - Pages: 2

Free Essay

Digital Tv

...expensive • Can watch individual events without full subscription • Could watch some programs at any time TV companies • Get money from customers • Could lose money on subscription channels if people only getting what they want to watch Broadcasters • It could be expensive for them to make pay per view available • Security costs to make sure there is no hacking • High bandwidth required (watch at any start time) Signal contains information about the transmission Program details, cast, start – end times Electronic program guide (EPG) What’s on now, next later...? Personal planner Record to disk (sky+) Interact with transmission Different camera views or commentary on sports events Voting during programmers (X-Factor) Programmes on demand Watch programs at a convenient time Different start times for movies Choice of matches Shopping channels and online store catalogues Dixons, Argos Multimedia display of products Make purchases directly and interactively Order pizza from a commercial (interactive advertising) Book movie tickets during film review programs Take part in games with other online viewers Internet access Send emails via telephone line or cable Whilst watching TV without having to use PC Voting Individuals • Participation • Premium rate numbers expensive TV companies • Revenue • Could fake vote Broadcasters • It could be expensive for them to make......

Words: 330 - Pages: 2

Premium Essay

Consumer Behaviour Towards Tvs Motors (Jhalandhar Region)

...Lovely Professional University Assignment – 1 Research Methodology ( MGT516 ) On Consumer Behaviour Towards TVS Motors (Jhalandhar Region) Presented to Mr Pranav Ranjan By Md Abdulla Hoque MBA (International Business) Roll = A16 Sec = R1011 Reg No = 11005070 Consumer Behaviour Towards TVS Motors (Jhalandhar Region) Indian Automobile Industry The Indian Automobile Industry is manufacturing over 11 million vehicles and exporting about 1.5 million every year. The dominant products of the industry are two wheelers with a market share of over 75% and passenger cars with a market share of about 16%. Commercial vehicles and three wheelers share about 9% of the market between them. About 91% of the vehicles sold are used by households and only about 9% for commercial purposes. The industry has attained a turnover of more than USD 35 billion and provides direct and indirect employment to over 13 million people. Hero Honda Motors is occupying over 41% and sharing 26% of the two wheeler market in India with Bajaj Auto. The level of technology change in the Motor vehicle Industry has been high but, the rate of change in technology has been medium.  Investment in the technology by the producers has been high. System-suppliers of integrated components and sub-systems have become the order of the day. However, further investment in new technologies will help the industry be more competitive. Over the past few years, the industry has been volatile.......

Words: 3445 - Pages: 14

Premium Essay

The Tv

...The TV Those endless days, the same routines, the same people, the same complications at work, nothing new is meeting you. Life has become a routine, and suddenly you see no point with it. You stay home one day, watching some television, and discover that life is just in front of you. You see the same person over and over again in different TV-shows, and realise it could be you. Maybe life isn’t so bad and routine marked after all. The story The TV is written by Ben Loory and published in the newspaper The New Yorker in April 2010. The story is about a man that stays home from work one day, because he is sick, and like most of us would do when we are sick, he lays on the couch all day and watches television. When suddenly he finds a show he wants to watch, and he wonders. The main character seems so familiar, and the show is so long. Afterwards he takes a shower, and realises, the show was about him, he was the main character. The story starts in medias res, which is a common characteristic for short stories. An omniscient third-person narrator tells the story. “In the morning, the man awakens confused… He feels as if he were forgetting something..” P. 2, l 47, the narrator knows how our main character thinks and feels, which works really well because, the main character has so many different thoughts and feelings about seeing him self in the television, so it makes it easier to understand the story. The name on our main character is not stated, and somehow it......

Words: 1021 - Pages: 5

Premium Essay


...BRAND BUILDING BY, Savin Shetty (1227) U.K.S.I.M.S.R Introduction Dishtv is India’s No. 1 direct-to-home company and part of the biggest media conglomerate – Zee group. Dishtv has on its platform 250 channels & services including 21 audio channels with over 6 million subscribers, which is growing. Dishtv has a vast distribution network of about 700 distributors & 48,000 dealers that spans around 6600 towns across the country. Dishtv has 24* 7 call centre with 1600 seats in 11 different languages to take care of subscriber requirements at any point of time. For more information on Dishtv, visit Dishtv launches new ad campaign featuring SRK. Dishtv unveils its new Brand Identity Campaign ‘Ghar Aayi Zindagi’. New Brand Identity is progressive, dynamic & contemporary, Builds its campaign and positioning around emotional values 3rd Dec. 2009, Dishtv - India’s No. 1 direct-to-home company unveiled its new Brand Identity and Brand Positioning ‘Ghar Aayi Zindagi’. The new brand communication scores high on “emotional connect”. The new theme is universal in its brand appeal and transcends different target audiences. The essence behind this new brand positioning implies that Dishtv is a force that unites families together, a catalyst that brings happiness into homes. The brand campaign is targeted at a wide base of new and existing subscribers, through a 360° media approach, uses multiple platforms such as Television,......

Words: 1906 - Pages: 8

Free Essay


...Mall ,Abdullah Haroon Road, HBO The Musik Saddar, Karachi. Fashion TV Ph: 021- 111-279-111 Fax: 021- 35657314 Tower Sports Pvt. Ltd. nd 3 Ten Sports 2 Floor, 49 Commercial Area, Cavalry Grounds, Lahore Cantt, Lahore, Pakistan Ph: 042-36655422-3 Fax:042-36666833 4 Max Media Pvt. Ltd. st STAR World 110, 1 Floor, Clifton Center, Block -5,Khayaban-e-roomi, STAR Movies STAR Sports Clifton, Karachi ESPN Ph: 111-7827-88 National Geographic Fax: 021-35878781 Adventure 1 Channel [V] Sky News Fox News Orbit Advertising Pvt. Ltd. Zafar House, Preedy Street, Saddar, Karachi Ph: 021-32766351 Fax: 021-32733294 BBC World 5 S.No. Name of Landing Rights Holder Company/ Address Name of Channel (S) 6 Leo Communications Pvt. Ltd. C-2/1, Main Boulevard, Faisal Town, Lahore. Ph:042-35162096;35160811 Fax:042-35162097 Filmax 7 Top End Network Pvt. Ltd. th Ujala TV Pent House #4, 8 Floor, Mall Square Building, Zamzama, Phase V. Defence Housing Authority (DHA). Karachi Ph: 021-36038079 8 Value Entertainment Pvt Ltd. 3-G, Johar Town,Lahore Ph.: 042-35290896-8 Fax No. 042-35303386 Starlite Global Corporation (Pvt) Ltd 3-G, Johar Town,Lahore Ph.: 042-35290896-8 , Fax No. 042-35303386 M/s. Open Media Marketing Pvt. Ltd House No. 4-A, Street No. 10, Safari Villas, High Court Road, Chaklala, Scheme III, Rawalpindi. Ph: 051-5595445 Fax No. 051-4864470 Silver Screen 9 Starlite TV 10 DW TV ASIA +...

Words: 306 - Pages: 2

Free Essay

India Media and Entertainment Sector Report

...QUARTERLY PERFORMANCE ANALYSIS OF COMPANIES (July - September 2010) INDIAN MEDIA & ENTERTAINMENT INDUSTRY October 2010 Cygnus Business Consulting & Research Pvt. Ltd. Plot No: 8-3-948/949, 1st Floor, Solitaire Plaza, Behind Image Hospital, Ameerpet, Hyderabad - 500 073. Tel: +91-40-23430202-05, Fax: +91-40-23430201, E-mail: Website: Disclaimer: All information contained in this report has been obtained from sources believed to be accurate by Cygnus Business Consulting & Research Pvt. Ltd. (Cygnus). While reasonable care has been taken in its preparation, Cygnus makes no representation or warranty, express or implied, as to the accuracy, timeliness or completeness of any such information. The information contained herein may be changed without notice. All information should be considered solely as statements of opinion and Cygnus will not be liable for any loss incurred by users from any use of the publication or contents 1 QPAC-Indian Media & Entertainment Industry- July - September 2010 CONTENTS EXECUTIVE SUMMARY.........................................................................................................3 INDUSTRY ANALYSIS ............................................................................................................4 OUTLOOK FOR THE SECTOR ...........................................................................................11 INTER-FIRM COMPARISON........................................

Words: 8644 - Pages: 35

Premium Essay

Apple Computer

...APPLE COMPUTER, INC.: A CASE ANALYSIS SWOT analysis and recommendation -------------------- INTRODUCTION According to Apple Computer's 2007 10-K Annual Report, "The Company is committed to bringing the best personal computing, portable digital music and mobile communication experience to students, educators, creative professionals, businesses, government agencies, and consumers through its innovative hardware, software, peripherals, services, and Internet offerings." The company's 2005 Mission Statement reads: Apple Computer is committed to protecting the environment, health and safety of our employees, customers and the global communities where we operate. We recognize that by integrating sound environmental, health and safety management practices into all aspects of our business, we can offer technologically innovative products and services while conserving and enhancing resources for future generations. Apple strives for continuous improvement in our environmental, health and safety management systems and in the environmental quality of our products, processes and services. In recognition of current market trends, Steve Jobs has claimed that he wants to transform the company by making the Mac the hub of the consumers' digital lifestyle. Despite Apple Computer's recent successes, the company is facing an ever-changing competitive environment on multiple fronts. 1. What are the key strategic challenges facing Apple Computer? 2. What are some of the......

Words: 3564 - Pages: 15

Free Essay

The Tv

...The TV By Ben Loory “The TV” is a short story written by Ben Loory, and his story was published in the April 12, 2010. First I will look at the course of events in this story. The story “The TV” is about a man, who stays home one day suddenly from his work. On this day he discovers that there is a special TV channel about himself or his life - but it could be his other self he had. After that the man becomes very engrossed with the TV show. In time he saw reflections of himself of the man's world in the TV show. At one point, he discovers that he chews on his lips on TV, so he starts trying to stop chewing her lips in his really life - not in the TV show, causing his other self to stop chewing his lips. And yet, his other self is different, better. He reads intellectual books, asks his boss for a raise, hosts corporate meetings and his “real self” begins to feel jealous. The author also used religious words in this story, such as the word "God," when he says: "My God.” This could symbolizes that he thinks that he is his God, because he is different, but there are still some who are like him, but maybe he has not felt. If we are looking at the author, he use third-person narrator, because he called the man for “the man.” Authors of novels and composers of papers use “he,” “she,” or “it” when referring to a person, place, thing, or idea. The reader gets not a name for the man in the story, but only one fact of the man, and it is that he has the name “the man”. The......

Words: 574 - Pages: 3

Free Essay


...Oprah Winfrey is one of the most influential African American women in U.S. history. When she was young, Winfrey was separated from her parent and had to live in a poor surrounding with her grandparent. Having to live with many hardships, Oprah Winfrey was able to turn her life over and achieve many outstanding achievements. According to Adler’s theory in birth order, “only child will tend not to lose primacy and power, besides, he or she will mature at an early stage of life and may have certain issues where they are not in centre of attention.” Based on Adler’s theory in birth order, I believe that Oprah Winfrey did not lose faith after all the hardships she had been through. Consequently, this had brought great results in her future life. At a young age, many difficulties were brought upon Oprah Winfrey. At the age of six, Winfrey had to live in a poor surrounding with her grandmother: “her parents were separated from each other and she had been put to a very poor environment with her grandparents when she was six.” But when her grandmother had gotten ill, she had to move to Wisconsin to live with her mother. Thereafter, Winfrey had endured many hardships in which include having to be sexually abused by her male relatives. After Oprah Winfrey finished third grade, she moved out to live with her father and stepmother in Nashville Tennessee. Due to the fact that her father and stepmother were unable to have a child also being that Oprah was the only child, they treated her...

Words: 556 - Pages: 3

Free Essay

Trials and Verdicts

...Trial and Verdict Arquisa Ross Dorothy Sliben Into to Criminal Justice 02/28/2015 Contentious Teacher Related Policies Moving From Legislatures to the Courts National teacher unions won a landmark victory in a California lawsuit last year that challenged tenure protections, a case that became the beginning of a national effort to roll back teacher tenure laws in state courts. Teaching professions are shifting from legislative arenas to the courts giving judges the chance to make decisions that could shape the way teachers are hired, fired, and paid. Lawsuits show that two of the nation’s most contentious battles over the teaching professions. Now some of the largest unions in the country are using similar tactics to end test based evaluations, teachers say that they are arbitrary and unfair. Teachers are turning to the courts to fight for one of their most pressing interests. A lot of the teachers have come together stating that there’s nothing wrong with teacher evaluations when done right. President of the National Education Association the nation’s largest teachers union which has helped argue the case in Florida and Tennessee. Many of the lawsuits says that were widespread errors in the new evaluations because of a rushed rollout and faulty data including incomplete or wrong test scores and some teachers were docked due to absences which should’ve been protected under the federal Family and Medical Leave Act. Many of the teachers has stepped up and said “ It’s...

Words: 939 - Pages: 4

Free Essay

Media Market Analysis

...generalist who was born in February 13, 1932 as Radio-PTT Vision, and then jump to TF1 since 1975. In 1987 Jacques Chirac, then prime minister, ordered the privatization of a channel to liberalize the market; the choice fell on TF1, that became part of the Bouygues Group. TF1 has created new, high added-value activities in its main business of producing and broadcasting TV programs. Since 1991, TF1 is France’s leading mainstream television channel, with a share of the average 25%. It is also an integrated media Group that has built up a range of activities in high-growth segments alongside its core business. The TF1 group’s activities now span the entire value chain in the broadcasting industry: In short, the TF1’s business can be divided in three main different divisions:  Broadcasting & Contents: Free-to-air channels (TF1, TMC,NT1,HD1), Digital (e-TF1, my TF1, Wat), Other Media (TF1 Publicité, Metronews), TF1 Production, TF1 Audiovisual Rights, TF1 Films Production;  Consumer Products: TF1 Video, Téléshopping, TF1 Entreprises;  Pay-TV: Eurosport Group, Theme Channels in France, LCI, TV Breizh, Histoire, Ushuaia TV, Stylìa, TF6, Serie Club. Broadcasting& Content is the bigger part of business. LE GROUPE  1) Upstream: - audiovisual and film production, - acquisition and trading of audiovisual rights, - movie distribution; 2) Downstream: - sale of commercials, - publishing of DVDs and music CDs. Turnover (€m) In terms of business model, the TF1 channel......

Words: 1032 - Pages: 5